Chapter 3: Evaluating a Firm’s Internal Capabilities287 CHAPTER 3: EVALUATING A FIRM’S INTERNAL CAPABILITIES TRUE/FALSE QUESTIONS Capabilities are a subset of a firm’s resources and are defined as tangible and intangible assets that enable a firm to take full advantage of other resources it controls. True False Answer: True Page: 76 Difficulty: Easy Chapter Objective: 1 1. 2. Resources in the Resource Based View are defined as the tangible and intangible assets that a firm controls, which it can use to conceive of and implement its strategies. True False Answer: True Page: 76 Difficulty: Easy Chapter Objective: 2 3. Financial resources include only the profits a firm has made earlier in its history and that it has reinvested in itself. True False Answer: False Page: 76 Difficulty: Moderate Chapter Objective: 2 4. Organizational resources include the training, experience, judgment, intelligence, relationships and insight of individual managers and workers in a firm, while human resources are an attribute of collections of individuals. True False Answer: False Page: 77 Difficulty: Moderate Chapter Objective: 2 5. One of the key assumptions of the RBV is resource homogeneity. True False Answer: False Page: 77 Difficulty: Moderate Chapter Objective: 1 6. The assumption of resource immobility holds that it may be very costly for firms without certain resources and capabilities to develop or acquire them. True False Answer: True Page: 77 Difficulty: Moderate Chapter Objective: 1 288 Part 7. Inputs whose quantity of supply is fixed and whose demand does not respond to price increases are said to be elastic in supply. True False Answer: False Page: 78 Difficulty: Moderate Chapter Objective: 1 A firm’s plant and equipment, its geographic location and its access to raw materials are all examples of physical resources. True False Answer: True Page: 76 Difficulty: Easy Chapter Objective: 2 8. In the VRIO framework, the “R” represents resources. True False Answer: False Page: 79 Difficulty: Moderate Chapter Objective: 3 9. 10. Within the VRIO framework, valuable resources and capabilities are also known as strengths. True False Answer: True Page: 80 Difficulty: Easy Chapter Objective: 3 11. Within the VRIO framework, resources and capabilities that are not valuable are also known as weaknesses. True False Answer: True Page: 80 Difficulty: Easy Chapter Objective: 3 12. In general, firms that use their resources and capabilities to exploit opportunities to neutralize threats will see no increase in their net revenues, nor a decrease in their net costs compared to the situation where they are not using these resources and capabilities to exploit opportunities or neutralize threats. True False Answer: False Page: 80 Difficulty: Moderate Chapter Objective: 3 13. The value of a firm’s resources and capabilities will generally manifest itself in either higher revenues or lower costs or both once a firm starts using these resources and capabilities to exploit opportunities or neutralize threats. True False Answer: True Page: 80 Difficulty: Moderate Chapter Objective: 3 Chapter 3: Evaluating a Firm’s Internal Capabilities289 14. A firm’s value chain is the set of business activities in which it engages to develop and produce, but not to market, its products and services. True False Answer: False Page: 83 Difficulty: Moderate Chapter Objective: 4 15. If a firm creates environmental pollution in the process of manufacturing its goods, the pollution is known as an externality. True False Answer: True Page: 84 Difficulty: Moderate Chapter Objective: 4 16. The value chain model developed by McKinsey and Company divides valuecreating activities into two large categories: primary activities and support activities. True False Answer: False Page: 85 Difficulty: Moderate Chapter Objective: 4 17. Primary value chain activities include activities such as inbound logistics, outbound logistics, sales and marketing and services. True False Answer: True Page: 85 Difficulty: Moderate Chapter Objective: 4 18. A resource can be a source of competitive advantage even if the resource is controlled by numerous firms. True False Answer: False Page: 86 Difficulty: Hard Chapter Objective: 5 19. Most firms have a resource-base that is composed primarily of valuable but common resources and capabilities, some of which are essential if a firm is to gain competitive parity. True False Answer: True Page: 86 Difficulty: Moderate Chapter Objective: 5 20. In general, as long as the number of firms that possess a particular valuable resource or capability is less than the number of firms needed to generate perfect competition dynamics in an industry, that resource can be considered rare and a potential source of competitive advantage. True False Answer: True Page: 87 Difficulty: Moderate Chapter Objective: 5 290 Part 21. When firms without a resource or capability face a cost disadvantage in obtaining or developing it compared to firms that already possess it, this resource or capability is described as perfectly imitable. True False Answer: False Page: 87 Difficulty: Hard Chapter Objective: 5 22. A sustained competitive advantage can be competed away by strategic imitation. True False Answer: False Page: 87 Difficulty: Moderate Chapter Objective: 5 23. In general imitation can occur in one of two ways: direct duplication or substitution. True False Answer: True Page: 88 Difficulty: Easy Chapter Objective: 5 24. The ability of firms to acquire, develop, and use resources often depends upon their place in time and space and firms that do not have space-and-time-dependent resources face a significant cost disadvantage in obtaining and developing them. True False Answer: True Page: 88 Difficulty: Moderate Chapter Objective: 5 25. A process is said to be path dependent when imitating firms are not able to understand the relationship between the resources and capabilities controlled by a firm and that firm’s competitive advantage. True False Answer: False Page: 89 Difficulty: Hard Chapter Objective: 5 26. The interpersonal relations among managers in a firm, a firm’s culture, and a firm’s reputation among suppliers and customers can all act to make a firm’s resources and capabilities socially complex. True False Answer: True Page: 91 Difficulty: Moderate Chapter Objective: 5 27. A firm’s patents may decrease, rather than increase, the costs of imitation. True False Answer: True Page: 93 Difficulty: Moderate Chapter Objective: 5 Chapter 3: Evaluating a Firm’s Internal Capabilities291 28. Most technological developments in an industry are diffused throughout firms in a relatively brief period of time, but only if the technology in question has not been patented. True False Answer: False Page: 93 Difficulty: Hard Chapter Objective: 5 29. A firm’s formal reporting structure is a description of who in an organization reports to whom and is often embedded in a firm’s organizational chart. True False Answer: True Page: 93 Difficulty: Easy Chapter Objective: 6 30. Formal management controls include a firm’s culture and the willingness of employees to monitor each other’s behavior. True False Answer: False Page: 93 Difficulty: Moderate Chapter Objective: 6 31. Compensation policies are the ways that firms pay employees, and such policies create incentives for employees to behave in certain ways. True False Answer: True Page: 93 Difficulty: Easy Chapter Objective: 6 32. If a resource or capability is valuable and rare but not costly to imitate, exploiting this resource will generate a sustainable competitive advantage for a firm. True False Answer: False Page: 95 Difficulty: Moderate Chapter Objective: 6 33. Decisions made by other firms given the strategic choices of a particular firm define the nature of the competitive dynamics that exist in an industry. True False Answer: True Page: 98 Difficulty: Moderate Chapter Objective: 7 34. One reason a firm may not respond to another firm's competitive advantage is because it does not have the resources or capabilities to do so. True False Answer: True Page: 98 Difficulty: Easy Chapter Objective: 7 292 Part 35. Any actions that a firm takes that have the effect of reducing the level of rivalry in an industry that also do not require firms in an industry to negotiate with each other can be thought of as explicit cooperation. True False Answer: False Page: 99 Difficulty: Moderate Chapter Objective: 7 36. When tacit cooperation has the effect of reducing supply and increasing prices, it is known as tacit collusion. True False Answer: True Page: 99 Difficulty: Easy Chapter Objective: 7 37. Tacit cooperation is only a viable strategy when an industry is perfectly competitive. True False Answer: False Page: 99 Difficulty: Hard Chapter Objective: 7 38. In the end, competitive advantage is so important to a firm's success, it must remain the sole property of senior management. True False Answer: False Page: 103 Difficulty: Moderate Chapter Objective: 7 39. To the extent that a resource or capability is a source of sustained competitive advantage in one country, it virtually guarantees that it will also be valuable, rare, and costly to imitate in another country. True False Answer: False Page: 106 Difficulty: Moderate Chapter Objective: 8 40. Research suggests that, before firms can learn from their international operations, they must be prepared to unlearn and modify or abandon traditional ways of engaging in business. True False Answer: True Page: 107 Difficulty: Moderate Chapter Objective: 8 Chapter 3: Evaluating a Firm’s Internal Capabilities293 MULTIPLE CHOICE QUESTIONS 41. _______________ in the RBV are defined as the tangible and intangible assets that a firm controls that it can use to conceive of and implement its strategies. A. Management controls B. Capabilities C. Resources D. Compensation policies Answer: C Page: 76 Difficulty: Easy Chapter Objective: 1 42. __________ are a subset of a firm's resources and are defined as tangible and intangible assets that enable a firm to take full advantage of other resources it controls. A. Retained earnings B. Capabilities C. Human resources D. Financial resources Answer: B Page: 76 Difficulty: Moderate Chapter Objective: 1 43. A firm's marketing skills and teamwork as well as its cooperation among managers are examples of A. financial resources. B. human resources. C. physical resources. D. capabilities. Answer: D Page: 76 Difficulty: Moderate Chapter Objective: 1 44. The training, experience, judgment, intelligence, relationships and insight of individual managers and workers in a firm are examples of A. physical resources. B. human resources. C. organizational resources. D. financial resources. Answer: B Page: 77 Difficulty: Moderate Chapter Objective: 2 45. Computer hardware and software technology, robots used in manufacturing and automated warehouses are examples of which type of resources? A. Financial resources B. Physical resources C. Human resources D. Organizational resources Answer: B Page: 76 Difficulty: Moderate Chapter Objective: 2 294 Part 46. A firm’s formal reporting structure, its formal and informal planning and its controlling and coordinating systems are examples of which type of resources? A. Financial resources B. Physical resources C. Human resources D. Organizational resources Answer: D Page: 77 Difficulty: Moderate Chapter Objective: 2 47. The VRIO assumption that some of the resource and capability differences among firms may be long lasting is known as A. resource mobility. B. resource homogeneity. C. resource immobility. D. resource heterogeneity. Answer: C Page: 77 Difficulty: Moderate Chapter Objective: 1 48. ______________ implies that for a given business activity, some firms may be more skilled in accomplishing this activity than other firms. A. Resource mobility B. Resource homogeneity C. Resource immobility D. Resource heterogeneity Answer: D Page: 77 Difficulty: Moderate Chapter Objective: 1 49. The theoretical roots of the Resource-Based View can be traced to research done by A. David Ricardo. B. Adam Smith. C. Oliver Williamson. D. Joseph Schumpeter. Answer: A Page: 78 Difficulty: Hard Chapter Objective: 1 50. Inputs whose quantity is fixed and whose demand does not respond to price increases are said to be A. elastic in supply. B. inelastic in supply. C. elastic in demand. D. perfectly competitive. Answer: B Page: 78 Difficulty: Moderate Chapter Objective: 1 Chapter 3: Evaluating a Firm’s Internal Capabilities295 51. To the extent that a firm's resources and capabilities enhance a firm's competitive position by enabling a firm to exploit its opportunities or neutralize its threats, these resources and capabilities are valuable and are known as A. temporary competitive advantages. B. sustainable competitive advantages. C. core competencies. D. strengths. Answer: D Page: 80 Difficulty: Moderate Chapter Objective: 3 52. The set of business activities in which it engages to develop, produce, and market its products or services is known as its A. value chain. B. physical resources. C. organizational resources. D. human resources. Answer: A Page: 83 Difficulty: Moderate Chapter Objective: 4 53. If in the process of maximizing its performance, a firm engages in activities that pollute the environment, the impact of that pollution is a(n) A. capability. B. externality. C. competitive advantage. D. weakness. Answer: B Page: 84 Difficulty: Moderate Chapter Objective: 4 54. In Porter’s value chain model, which of the following activities would be considered a primary activity? A. Technology development B. Human resource management C. Inbound logistics D. Product development Answer: C Page: 85 Difficulty: Moderate Chapter Objective: 4 55. ESPN’s development of an extensive offering of X-Games coverage that is unmatched by any other sports outlet is an example of which element of the VRIO framework? A. Organization B. Imitability C. Value D. Rarity Answer: D Page: 86 Difficulty: Hard Chapter Objective: 5 296 Part 56. Most firms have a resource-base that is composed primarily of resources and capabilities that are A. valuable but not rare. B. neither valuable nor rare. C. valuable and rare. D. rare but not valuable. Answer: A Page: 86 Difficulty: Moderate Chapter Objective: 5 57. Which of the following is not one of the six distinct activities in McKinsey and Company's value chain model? A. Technology development B. Product design C. Manufacturing D. Inbound logistics Answer: D Page: 85 Difficulty: Moderate Chapter Objective: 4 58. In general, as long as the number of firms that possess a particular valuable resource or capability is less than the number of firms needed to generate perfect competition dynamics in an industry, that resource or capability can be considered __________ and a potential source of competitive advantage. A. valuable B. rare C. inimitable D. un-substitutable Answer: B Page: 86 Difficulty: Moderate Chapter Objective: 5 59. If firms that do not possess resource or capabilities face a cost disadvantage in obtaining these resources or capabilities compared to the firms that already possess them, these resources and capabilities are termed A. rare. B. valuable. C. imperfectly imitable. D. perfectly imitable. Answer: C Page: 87 Difficulty: Moderate Chapter Objective: 5 60. Firms that possess and exploit costly-to-imitate, rare and valuable resources in choosing and implementing their strategies may enjoy a period of A. temporary competitive advantage. B. competitive disadvantage. C. competitive parity. D. sustained competitive advantage. Answer: D Page: 87 Difficulty: Moderate Chapter Objective: 5 Chapter 3: Evaluating a Firm’s Internal Capabilities297 61. If a firm’s resources and capabilities are costly to imitate because imitating firms may not understand the relationship between the resources and capabilities controlled by a firm and that firm’s competitive advantage, this competitive advantage is said to be protected from imitation by A. path dependence. B. casual ambiguity. C. unique historical conditions. D. social complexity. Answer: B Page: 90 Difficulty: Hard Chapter Objective: 5 62. Resources and capabilities, such as relations among managers and a firm's culture, that may be costly to imitate because they are beyond the ability of firms to systematically manage and influence are referred to as A. socially complex. B. casually ambiguous. C. path dependent. D. the result of unique historical conditions. Answer: A Page: 91 Difficulty: Moderate Chapter Objective: 5 63. According to the research in strategic human resources management A. firms that are able to use human resource practices to develop socially complex human and organizational resources are able to gain competitive advantage over firms that do not engage in these practices. B. firms that are able to use human resource practices to develop socially simplistic human and organizational resources are able to gain competitive advantage over firms that do not engage in these practices. C. firms that are able to use human resource practices to develop socially complex human and organizational resources gain little advantage over firms that do not engage in these practices. D. firms that are able to use human resource practices to develop socially complex human and organizational resources are at a competitive disadvantage when compared to firms that do not engage in these practices. Answer: A Page: 92 Difficulty: Moderate Chapter Objective: 6 64. Which of the following statements regarding patents is accurate? A. Patents always increase the costs of imitation. B. Patents may decrease, rather than increase the costs of imitation. C. Patents always decrease the costs of imitation. D. Patents have no impact on the costs of imitation. Answer: B Page: 93 Difficulty: Moderate Chapter Objective: 5 298 Part 65. The range of formal and informal mechanisms to ensure that managers are behaving in ways consistent with a firm’s strategies are referred to as A. formal reporting structures. B. organizational charts. C. compensation policies. D. management control systems. Answer: D Page: 93 Difficulty: Easy Chapter Objective: 6 Which of the following are examples of formal management controls? A. A firm's culture B. The willingness of employees to monitor each other C. Budgeting and reporting activities D. Managerial motivation Answer: C Page: 93 Difficulty: Moderate Chapter Objective: 6 67. Southwest Airlines’ strong internal culture that helps ensure that employees act in ways consistent with the company’s strategy is an example of a(n) A. informal management control. B. formal management control. C. compensation policy. D. formal reporting structure. Answer: A Page: 93 Difficulty: Hard Chapter Objective: 6 68. Resources that are valuable-but-not-rare can be categorized as A. organizational weaknesses. B. distinctive competencies. C. organizational strengths. D. complimentary resources and capabilities. Answer: C Page: 95 Difficulty: Moderate Chapter Objective: 6 69. Resources that generate a temporary competitive advantage are A. valuable, rare and costly to imitate. B. valuable but neither rare nor costly to imitate. C. valuable and either rare or costly to imitate. D. valuable and rare but not costly to imitate. Answer: D Page: 95 Difficulty: Hard Chapter Objective: 6 70. If a resource or capability is valuable and rare but not costly to imitate, exploiting this resource will generate a(n) A. sustained competitive advantage. B. perfectly competitive environment. C. temporary competitive advantage. D. environment characterized by competitive parity. Answer: C Page: 95 Difficulty: Moderate Chapter Objective: 6 Chapter 3: Evaluating a Firm’s Internal Capabilities299 71. Resources and capabilities that are valuable, rare, and costly to imitate are best described as A. distinctive competencies. B. entry barriers. C. complimentary resources and capabilities. D. sustainable distinctive competencies. Answer: D Page: 95 Difficulty: Moderate Chapter Objective: 6 72. If Delta Airlines were to significantly change its fare structure and flight schedule to enhance its competitive position in response to aggressive price cutting by Southwest Airlines, this would be an example of A. explicit collusion. B. tacit collusion. C. competitive dynamics. D. a harvest strategy. Answer: C Page: 98 Difficulty: Hard Chapter Objective: 7 73. Any actions a firm takes that have the effect of reducing the level of rivalry in an industry that also do not require firms in an industry to directly communicate or negotiate with each other can be thought of as A. tacit cooperation. B. tacit collusion. C. explicit collusion. D. competitive parity. Answer: A Page: 99 Difficulty: Moderate Chapter Objective: 7 74. When tacit cooperation has the effect of reducing supply and increasing prices, it is known as A. monopolistic competition. B. explicit collusion. C. competitive parity. D. tacit collusion. Answer: D Page: 99 Difficulty: Moderate Chapter Objective: 7 75. Tacit cooperation is only a viable strategy when A. an industry is perfectly competitive. B. an industry is heterogeneous with respect to the products they sell and their cost structure. C. there is a strong market share leader in the industry. D. there are low entry barriers in the industry. Answer: C Page: 99 Difficulty: Hard Chapter Objective: 7 300 Part 76. The specific actions a firm takes to implement its strategies are known as A. competitive advantages. B. objectives. C. goals. D. tactics. Answer: D Page: 100 Difficulty: Moderate Chapter Objective: 7 77. Which of the following statements regarding the resource based view is accurate? A. Competitively valuable resources and capabilities are controlled only by a firm's general managers. B. Only lower level employees need to accept the responsibility of creating, nurturing and exploiting resources and capabilities that can generate competitive advantages for a firm. C. Employees should define their jobs in functional terms instead of in competitive and economic terms. D. Competitive advantage is too important to remain the sole property of senior management. Answer: D Page: 103 Difficulty: Moderate Chapter Objective: 7 78. Which of the following statements regarding competitive parity and competitive advantage is accurate? A. Some firms develop valuable, rare, and costly-to-imitate resource and capabilities in being efficient second movers-that is, imitating and improving on the product and technological innovations of other firms. B. Firms that benchmark their performance against the performance of successful competitors can expect to develop at least a temporary competitive advantage. C. Firms must be first movers to gain competitive advantages. D. Even if all a firm does is create value in the same way as its competitors, the firm can expect to earn at least a temporary competitive advantage. Answer: A Page: 104 Difficulty: Hard Chapter Objective: 7 79. A firm that has a sustained competitive advantage in its domestic market A. can expect to have a sustained competitive advantage in all of the countries in which it competes. B. can expect to have at least a temporary competitive advantage in all of the countries in which it competes. C. can expect that resources that are valuable, rare and costly to imitate in one country will be valuable, rare and costly to imitate in other countries. D. can expect that resources that are valuable, rare and costly to imitate in one country may not be valuable, rare and costly to imitate in other countries. Answer: D Page: 106 Difficulty: Hard Chapter Objective: 8 Chapter 3: Evaluating a Firm’s Internal Capabilities301 80. Each of these is one of the three critical determinants of the firm's ability to develop new resources and capabilities through its international operations except A. the intent to learn. B. having a sustained competitive advantage in its home market. C. the transparency of learning partners. D. the receptivity to learning. Answer: B Page: 107 Difficulty: Moderate Chapter Objective: 8 LaserTech is a manufacturer of industrial lasers and has developed a new, patented, technology that allows their customers to manufacturer their products more precisely with a higher level of consistency and at a lower cost than they could previously. LaserTech’s executives believe that no other rivals have a similar technology, and that it would be very difficult for rivals to copy this technology since the benefits of the new technology can only be realized within LaserTech’s system which includes processes that are protected by trade secrets making it difficult for rivals to understand the relationship between the company’s new technology and its competitive advantage. 81. LaserTech’s new technology appears to be A. valuable and rare but not costly to imitate. B. valuable and either rare or costly to imitate. C. valuable but neither rare nor costly to imitate. D. valuable, rare and costly to imitate. Answer: D Page: 95 Difficulty: Moderate Chapter Objective: 5 82. If one of LaserTech’s rivals were to decide to divest its industrial laser manufacturing business in response to LaserTech’s new technology this would be an example of A. competitive dynamics. B. tacit collusion. C. a sustainable distinctive competence. D. competitive parity. Answer: A Page: 98 Difficulty: Moderate Chapter Objective: 7 83. If LaserTech’s new technological development was due to proprietary investments the company made when it was first founded twenty years ago this would be an example of A. social complexity. B. tacit collusion. C. path dependence. D. causal ambiguity. Answer: C Page: 89 Difficulty: Moderate Chapter Objective: 7 302 Part 84. LaserTech’s new technology is an example of A. financial resources. B. physical resources. C. human resources. D. organizational resources. Answer: B Page: 76 Difficulty: Easy Chapter Objective: 2 85. The inability of rivals to develop or acquire technology similar to that of LaserTech is an illustration of A. resource immobility. B. resource heterogeneity. C. causal ambiguity. D. path dependence. Answer: A Page: 77 Difficulty: Hard Chapter Objective: 1 The Bates Company has been producing tools for over fifty years. In that time the company has been acknowledged as a producer of high quality tools at a reasonable price. Bates’ competitive prices can be attributed to three factors. First, the company recognized early in its development that tools made from specific blends of various types of metal was less costly to produce and had superior performance compared to traditional metals. Accordingly, Bates made investments in developing tools made for specialty metals long before other competitors and has made a series of investments over its operating history that have put it far ahead of its competitors in terms of product development. Industry analysts believe that based on these investments it would be difficult and extremely costly, if it were even possible, for rivals to catch Bates. Second, in recognizing the importance of certain metals, Bates was able to sign long-term contracts with suppliers of the metals that have provided Bates with a lasting cost advantage. Finally, Bates maintains its cost advantages by using a thorough budgeting and reporting system that allows them to closely control costs and these systems are supported by a frugal company culture and financial incentives that reward employees for finding ways to save money throughout the company. 86. Bates’ culture is an example of a(n) A. informal management control. B. formal management control. C. compensation policy. D. formal reporting structure. Answer: A Page: 93 Difficulty: Moderate Chapter Objective: 6 87. The budgeting and reporting activities that Bates uses are examples of A. informal management controls. B. formal reporting structures. C. formal management controls. D. primary value chain activities. Answer: C Page: 93 Difficulty: Moderate Chapter Objective: 6 Chapter 3: Evaluating a Firm’s Internal Capabilities303 88. The reward system Bates uses to encourage employees to find ways to reduce costs is an example of a(n) A. sustained distinctive competence. B. informal management control. C. formal reporting structure. D. compensation policy. Answer: D Page: 93 Difficulty: Moderate Chapter Objective: 6 89. The fact that it would be would be difficult and costly for firms to match Bates’ capabilities in the tool industry indicates that these capabilities are A. imperfectly imitable. B. casually ambiguous. C. substitutable. D. perfectly imitable. Answer: A Page: 87 Difficulty: Hard Chapter Objective: 5 90. It would be costly for competitors to duplicate Bates due to A. path dependence and causal ambiguity. B. causal ambiguity and unique historical conditions. C. path dependence and unique historical conditions. D. causal ambiguity and patents. Answer: C Page: 89 Difficulty: Hard Chapter Objective: 5 ESSAY QUESTIONS 91. Describe the difference between resources and capabilities. Resources in the RBV are defined as the tangible and intangible assets that a firm controls that it can use to conceive of and implement its strategies. Examples of resources might include a firm’s factories (a tangible asset), its products (a tangible asset), its reputation among customers (an intangible asset), and teamwork among its managers (an intangible asset). Capabilities are a subset of a firm’s resources and are defined as tangible and intangible assets that enable a firm to take full advantage of other resources it controls. That is, capabilities do not enable a firm to conceive of and implement its strategies by themselves, but enable a firm to use other resources to conceive of and implement such strategies. Examples of capabilities might include a firm’s marketing skills and teamwork and cooperation among its managers. Page: 76 Difficulty: Easy Chapter Objective: 1 304 Part 92. Identify the four broad categories that a firm's resources and capabilities can be classified into. A firm’s resources and capabilities can be classified into four broad categories: financial resources, physical resources, individual resources, and organizational resources. Financial resources include all the money, from whatever source, that firms use to conceive of and implement strategies. Physical resources include all the physical technology used in a firm. This includes a firm's plant and equipment, its geographic location, and its access to raw materials. Human resources include the training, experience, judgment, intelligence, relationships, and insight of individual managers and workers in a firm. Organizational resources are an attribute of collections of individuals. Pages: 76-77 Difficulty: Easy Chapter Objective: 2 93. Identify and describe the two fundamental assumptions about the resources and capabilities that firms may control that the RBV rests on. The two fundamental assumptions that the RBV rests on are resource heterogeneity and resource immobility. Resource heterogeneity implies that for a given business activity, some firms may be more skilled in accomplishing this activity than other firms. Resource immobility implies that it may be very costly for firms without certain resources and capabilities to develop or acquire them. Page: 77 Difficulty: Easy Chapter Objective: 1 94. Identify the four questions represented in the VRIO framework that one must ask about a resource or capability to determine its competitive potential. The four questions are: The Question of Value – Does a resource enable a firm to exploit an external opportunity or neutralize an external threat? The Question of Rarity - How many competing firms already possess particular valuable resources and capabilities? The Question of Imitability - Do firms without a resource or capability face a cost disadvantage in obtaining or developing it compared to firms that already possess it? The Question of Organization - Is a firm organized to exploit the full competitive potential of its resources and capabilities? Pages: 79-94 Difficulty: Moderate Chapter Objective: 3 95. Define the concept of a value chain and distinguish between two commonly used value chain models. A firm’s value chain is the set of business activities in which it engages to develop, produce, and market its products or services. One model is the McKinsey and Company value chain model which suggests that the creation of value almost always involves six distinct activities: technology development, product design, manufacturing, marketing, distribution, and service. Firms can develop distinctive capabilities in any one or any combination of Chapter 3: Evaluating a Firm’s Internal Capabilities305 these activities. The second model is Porter's value chain model which divides valuecreating activities into two large categories: primary activities and support activities. Primary activities include inbound logistics (purchasing, inventory, and so forth), production, outbound logistics (warehousing and distribution), sales and marketing, and service (dealer support and customer service). Support activities include infrastructure (planning, finance, information services, legal), technology development (research and development, product design), and human resource management and development. Pages: 83-85 Difficulty: Moderate Chapter Objective: 4 96. Discuss whether a firm must be must be the only one to possess a valuable resource or capability in order for the firm to benefit from the resource or capability's rarity or if other firms may own it as well. A firm does not have to be the sole possessor of a valuable resource or capability for the firm to benefit from the rarity of a resource or capability. It may be possible for a small number of firms in an industry to possess a particular valuable resource or capability and still obtain a competitive advantage. In general, as long as the number of firms that possess a particular valuable resource or capability is less than the number of firms needed to generate perfect competition dynamics in an industry, that resource or capability can be considered rare and a potential source of competitive advantage. Pages: 86-87 97. Difficulty: Hard Chapter Objective: 4 Identify two forms of imitation and describe four sources of costly imitation. In general, imitation occurs in one of two ways: direct duplication or substitution. Imitating firms can attempt to directly duplicate the resources possessed by the firm with a competitive advantage. Imitating firms can also attempt to substitute other resources for a costly-to-imitate resource possessed by a firm with a competitive advantage. The four sources of costly imitation include: Unique Historical Conditions. It may be the case that a firm was able to acquire or develop its resources and capabilities in a low-cost manner because of its unique historical conditions. The ability of firms to acquire, develop, and use resources often depends upon their place in time and space. Causal Ambiguity. A second reason why a firm's resources and capabilities may be costly to imitate is that imitating firms may not understand the relationship between the resources and capabilities controlled by a firm and that firm's competitive advantage. Social Complexity. A third reason that a firm's resources and capabilities may be costly to imitate is that they may be socially complex phenomena, beyond the ability of firms to systematically manage and influence. The existence of patents. Pages: 88-93 Difficulty: Moderate Chapter Objective: 5 306 Part 98. Identify four components of a firm's organization that are relevant to the question of organization and discuss what role they play in building a competitive advantage. Numerous components of a firm's organization are relevant to the question of organization, including its formal reporting structure, its formal and informal management control systems, and its compensation policies. A firm’s formal reporting structure is a description of who in an organization reports to whom and is often embodied in a firm’s organizational chart. Management control systems include a range of formal and informal mechanisms to ensure that managers are behaving in ways consistent with a firm’s strategies. Formal management controls include a firm’s budgeting and reporting activities that keep people higher up in a firm’s organizational chart informed about the actions taken by people lower down in a firm’s organizational chart. Informal management controls might include a firm’s culture and the willingness of employees to monitor each other’s behavior. Compensation policies are the ways that firms pay employees. Such policies create incentives for employees to behave in certain ways. These components of a firm’s organization are often called complementary resources and capabilities because they have limited ability to generate competitive advantage in isolation. However, in combination with other resources and capabilities, they can enable a firm to realize its full potential for competitive advantage potential. Pages:93-94 Difficulty: Moderate Chapter Objective: 6 99. Discuss the questions underlying the VRIO framework and use these questions to differentiate between a simple distinctive competence and a sustained distinctive competence. The four questions underlying the VRIO framework are value, rarity, inimitability and organization. If a resource or capability is valuable and rare but not costly to imitate, exploiting this resource will generate a temporary competitive advantage for a firm. Consequently, this type of resource or capability can be thought of as an organizational strength and as a distinctive competence. If a resource or capability is valuable, rare, and costly to imitate, exploiting this resource will generate a sustained competitive advantage. In this case, competing firms face a significant cost disadvantage in imitating a successful firm's resources and capabilities and thus cannot imitate this firm's strategies. As suggested earlier, this cost advantage may reflect the unique history of the successful firm, causal ambiguity about which resources to imitate, the socially complex nature of these resources and capabilities, or any patent advantages a firm might posses. In any case, attempts to compete away the advantages of firms that exploit these resources will not generate competitive advantage or even competitive parity for imitating firms. Even if these firms are able to acquire or develop the resources or capabilities in question, the very high costs of doing so would put them at a competitive disadvantage compared to the firm that already possessed the valuable, rare, and costly-to-imitate resources. These kinds of resources and capabilities are organizational strengths and sustainable distinctive competencies. Pages: 94-96 Difficulty: Moderate Chapter Objective: 6 Chapter 3: Evaluating a Firm’s Internal Capabilities307 100. Define the nature of competitive dynamics and identify three reasons why a firm might not respond to another firm's competitive advantage. Decisions made by other firms given the strategic choices of a particular firm define the nature of the competitive dynamics that exist in an industry. There are at least three reasons why a firm might not respond to another firm’s competitive advantage. First, this firm might have its own competitive advantage. Responding to another firm’s competitive advantage might destroy, or at least compromise, this firm’s sources of competitive advantage. Second, a firm may not respond to another firm’s competitive advantage because it does not have the resources and capabilities to do so. Finally, a firm may not respond to the advantages of a competitor because it is trying to reduce the level of rivalry in an industry. Pages: 98-100 Difficulty: Moderate Chapter Objective: 7