Interview Skills Prepared by Apropos Productions Ltd. PO Box 63581 London N6 9BH UK Tel: +44 (0)20 7739 2857 info@aproposltd.com www.aproposltd.com/free Please note: Apropos Productions Ltd. has provided this resource for free and as such is not liable for any actions or activities that an organisation and/or individual takes based on the input or content from this workbook. The user accepts full liability for any future decisions, actions or activities taken by the user of this workbook (and/or associated materials). The user, organisation and its employees who use this free resource, waive Apropos Productions Ltd (and its employees and associates) of all liability (including third party). COPYRIGHT FREE: PLEASE FEEL FREE TO SHARE! © Apropos Productions Ltd. www.aproposltd.com 1 What Employers look for! The Iceberg Model Easy to see and Skill measure Knowledge & Experience Deep Seated Qualities Harder to see, (Behaviours and Values) but make the most difference It is those factors below the waterline that make the most impact and discriminate performance in key roles. Competencies are critical to an organisation’s future success because these learning and developing factors which lead to outstanding or superior individual performance will, ultimately, lead to outstanding performance of the organisation as a whole. © Apropos Productions Ltd. www.aproposltd.com 2 What are competencies used for? • • Recruitment & selection • Performance management • Competency framework • • Culture change • Succession planning Training and development 360 0 feedback Capability audits © Apropos Productions Ltd. www.aproposltd.com 3 Competencies 1 What are competencies? 2 What are your competencies as a professional? 3 Give examples of your competencies. 4 How easy was this exercise? © Apropos Productions Ltd. www.aproposltd.com 4 Competency Interviewing The easiest way to define competency is: ‘what are you capable of?’ In order to understand the likelihood of future behaviour, we can only reflect on the past. Our behaviour in the past is a fairly good indication of what we may do in the future. Humans do change their behaviour, however human nature is fundamentally conservative. Risks will be taken in behaviour only when a person is forced to…either through extreme necessity or disaster. Thus, a competency based interview can really help the applicant and the interviewer(s) define the exact behaviour that is essential in any professional role. Exercise 1 You have now defined the competencies for your department/company, list them again here: 2 List some key examples that you could give to an interviewer to demonstrate your abilities. In your group/pair, write on a flipchart some good examples (don’t forget to write them down in this workbook for future reference!). © Apropos Productions Ltd. www.aproposltd.com 5 Job descriptions A With a partner, define the key experiences and abilities that are necessary to achieve your department’s (and/or company’s) goals? B What are the major skills that you need to fill your current positions (minimum of 4)? 1 5 2 6 3 7 4 8 What examples can you give to define how previous organisational goals have been achieved? Ex 1 Ex 2 Based on these examples, what are the key competencies needed for your department/company? © Apropos Productions Ltd. www.aproposltd.com 6 MOST COMMON INTERVIEW QUESTIONS 1. Tell me about yourself? 2. Why are you looking for a job? 3. What are your Strengths? 4. What are your weaknesses? 5. What have been your most significant achievements 6. What 3 words best describe you? 7. Why should we offer you this job? 8. Why do you want to work for this company? 9. If I called your last boss, what would they say about you? 10. Do you prefer working on your own or with other people? © Apropos Productions Ltd. www.aproposltd.com 7 OTHER POSSIBLE INTERVIEW QUESTIONS 1. Why have you been in your current job for such a long/short time? 2. What mistakes have you made in the past and what have you learned from them? 3. Tell me about a time when you went the extra mile to get a job done and why? 4. What qualities should a successful manager possess? 5. What motivates you 6. What do you dislike about your current/last job 7. What have you done in the last 12 months to develop yourself? 8. What have you learned about yourself as a result of being made redundant? 9. Tell me about a difficult situation you have had to handle? 10. What are your team player qualities? 11. What sort of training would you need to do the job well? 12. What is your dream achievement outside work? © Apropos Productions Ltd. www.aproposltd.com 8 Answers to common (and potentially tricky) Interview Questions: 1. What is your greatest weakness? There are three answers 1) those which everyone else possesses 2) those which are irrelevant to the job and 3) those which you used to have but have taken positive and proactive steps to overcome. It’s a good idea to show how you can strike a delicate balance between being honest and diplomatic. 2. Provide an answer of when you’ve worked in a team This is more than an opportunity to highlight your capacity for teamwork. Also include how you managed yourself and how you came up with innovative solutions to tricky problems. It is important to highlight how you made sure to communicate clearly and persuasively with all involved. Incorporate the selling points. 3. Why do you want to work here? Brandish your superior research skills . anyone can parrot back the stuff on the website – read stories in newspapers about the company, follow up with snippets in industry journals, talk to contacts who know the company well – therefore offering a more in depth and impressive answer. Think of their brand, their culture, their advancement opportunities or their record of corporate social responsibility. © Apropos Productions Ltd. www.aproposltd.com 9 4. Why are you interested in this job in particular? Change to emphasis your eagerness and enthusiasm – refer back to the job advert and study the language it uses describing the demands of the role. Eg challenging targets, demonstrating initiative and base it around you looking for a challenge and valuing the chance to demonstrate your initiative – have examples where you have met challenging targets or demonstrated your initiative to back up your assertions 5. Where do you want to be in 5 years time? Highlight your capacity for planning. Employers will be looking for some strategy. Say you are ambitious and you would do many different things to get ahead in a challenging job market. Reason with the interviewer that if you work hard and effectively you feel rewards will follow. 6. Is there anything you would like to ask us? Use this to make a positive lasting impression. Ask an interesting astute question. Try a role related one: In what way is performance measured and reviewed? This can flag up that you value commitment and results. Or try a company related question: you have recently introduced a new product service division project how will this benefit the org? For the really bold: Do you have any doubts about whether I am suited to this position? Then you can re-emphasis your strengths. © Apropos Productions Ltd. www.aproposltd.com 10 Further typical questions and suggestions • Tell me about yourself… This is usually the opening question and, as first impressions are key, one of the most important. Keep your answer to under five minutes, beginning with an overview of your highest qualification then running through the jobs you’ve held so far in your career. You can follow the same structure of your CV, giving examples of achievements and the skills you’ve picked up along the way. Don’t go into too much detail – your interviewer will probably take notes and ask for you to expand on any areas where they’d like more information. If you’re interviewing for your first job since leaving education, focus on the areas of your studies you most enjoyed and how that has led to you wanting this particular role. • What are your strengths? Pick the three biggest attributes that you think will get you the job and give examples of how you have used these strengths in a work situation. They could be tangible skills, such as proficiency in a particular computer language, or intangible skills such as good man-management. If you’re not sure where to start, take a look at the job description. There is usually a section listing candidate requirements, which should give you an idea of what they are looking for. • Why should we hire you? or What can you do for us that other candidates can't? What makes you special and where do your major strengths lie? You should be able to find out what they are looking for from the job description. “I have a unique combination of strong technical skills and the ability to build long-term customer relationships” is a good opening sentence, which can then lead onto a more specific example of something you have done so far in your career. State your biggest achievement and the benefit it made to the business, then finish with “Given the opportunity, I could bring this success to your company.” • What are your goals? It’s best to talk about both short-term and long-term goals. Talk about the kind of job you’d eventually like to do and the various steps you will need to get there, relating this in some way back to the position you’re interviewing for. Show the employer you have ambition, and that you have the determination to make the most of every job you have to get where you want to be. • What are three positive things your last boss would say about you? © Apropos Productions Ltd. www.aproposltd.com 11 This is a great time to brag about yourself through someone else’s words. Try to include one thing that shows your ability to do the job, one thing that shows your commitment to the work, and one thing that shows you are a good person to have in a team. For example, “My boss has told me that I am the best designer he has ever had. He knows he can always rely on me, and he likes my sense of humour.” • What salary are you seeking? You can prepare for this by knowing the value of someone with your skills. Try not to give any specific numbers in the heat of the moment – it could put you in a poor position when negotiating later on. Your interviewer will understand if you don’t want to discuss this until you are offered the job. If they have provided a guideline salary with the job description, you could mention this and say it’s around the same area you’re looking for. • If you were an animal, which one would you want to be? Interviewers use this type of psychological question to see if you can think quickly. If you answer ‘a bunny’, you will make a soft, passive impression. If you answer ‘a lion’, you will be seen as aggressive. What type of personality will it take to get the job done? © Apropos Productions Ltd. www.aproposltd.com 12 Choosing Job Interview Questions To Ask How to choose questions that make a great final impression Choosing job interview questions to ask at the end of the interview is essential. Whatever you do, make sure you avoid the "anti-climax ending" of not having any questions to ask. It can undo the hard work you've done, giving great answers to all their questions. It can make you look uncreative and disinterested - not a great final impression. Make your questions relevant, genuine and intelligent. Don't ask about something that doesn't interest you; it'll show in your body language. Here are some suggestions to help inspire you: What are the three things you most want to know about the job? About the team? About the company? What does your interviewer like most about working there? What would they change? Maybe your company research highlighted some questions about the current competitive environment or working practices? Or maybe you want to know what the interviewer thinks about an aspect of a topic you have already discussed. TOP TIP Don't ask about salary. You should have checked before applying for the job that the salary range was acceptable to you. Don't let yourself down by appearing mercenary at the end of the interview. The time to talk money is after the job offer. © Apropos Productions Ltd. www.aproposltd.com 13 PSYCHOMETRIC TESTS Psychometric or psychological tests measure aptitude, ability, attainment or intelligence and individual differences in personality. The tests are usually designed and developed by occupational psychologists and the scores are tested against a normal population of similar people i.e a graduate against other graduates. PSYCHOMETRIC TESTS ARE NOT ACADEMIC TESTS. Tests are normally carried out under examination conditions and a test administrator will hand out booklets and answer sheets. TESTS USED IN THE SELECTION PROCESS Ability Tests Personality questionnaires Verbal reasoning Numeric reasoning © Apropos Productions Ltd. www.aproposltd.com 14 ABILITY TESTS These assess a selection of abilities across a range of staff from school leavers to senior management. They fall into two groups Aptitude Attainment Aptitude Tests Measure Verbal ability Numerical ability Clerical and computing skills Spatial ability Diagrammatic and mechanical reasoning Manual dexterity Ability tests use multiple choice questions they have definite right or wrong answers. © Apropos Productions Ltd. www.aproposltd.com 15 ` © Apropos Productions Ltd. www.aproposltd.com 16 WORD TESTS These tests measure vocabulary, spelling and grammatical skills. EXERCISE Look at the 5 questions on the sheet and answer them 1. Big means the same as (a) tall (b) large (c) fat (d) heavy 2. Re-arrange the letters to spell the name of an animal Roseh 3. Spot the odd word out (a) chair (b) bench (c) table (d) sofa 4. Which is the odd word out (a) never (b) sometimes (c) always (d) possibly 5. Rigid means the same as (a) tough (b) stiff (c) pointed (d) frightened © Apropos Productions Ltd. www.aproposltd.com 17 NUMBERS TEST Choose the correct answer from those given 1. 1, 4, 7, 10, 13 which number comes next (a) 14 (b) 17 (c) 16 (d) 18 2. 2, ?, 8, 16 what is the missing number 3. 312 + 329 = ? (a) 551 (b) 561 (c) 451 (d) 661 4. 568 divided by 4 = (a) 132 (b) 122 (c) 117 (d) 142 5. 64 is to 8 as 16 is to? (a) 3 (b) 4 (c) 6 (d) 36 © Apropos Productions Ltd. www.aproposltd.com 18 PERSONALITY QUESTIONNAIRES These are designed to assess aspects of personality relevant to work i.e work attitudes, team worker, values, flexibility etc. The two most commonly used are 16PF and OPQ. 16PF measures 16 personality characteristics that influence the way an individual behaves OPQ measures 30 dimensions of personality in 3 ways – relationships with people, thinking style and feeling/emotions. EXAMPLE “I get slightly embarrassed if I suddenly become the focus of attention in a social group” Answer (a) (b) (c) yes in between no I am the sort of person who (a) has a wide range of friends (b) enjoys organising people (c) relaxes easily (d) seeks variety © Apropos Productions Ltd. www.aproposltd.com 19 WHAT IS AN INTERVIEW? INTERVIEWING IS LIKE A STAGE SHOW Like acting it requires solid preparation with the goal of delivering a flawless performance that just rolls off your tongue and gets the employer applauding as you outshine all the other auditioners Interviewing is a widely used method for selecting employees. It usually consists of an interviewer(s) and candidate. The employer is usually able to extract information regarding the candidates skills, experience, strengths and achievements. The interviewer also exchanges info on the company and the post which they have applied for. © Apropos Productions Ltd. www.aproposltd.com 20 TYPES OF INTERVIEW In small groups brainstorm: Types of interviews i.e panel interviews Identify the benefit of each type of interview Identify the concerns of each type of interview Benefits and concerns can be from the employers or employees point of view. Each person to state 1 key element that they have remembered from an interview they had in the past. It may be a funny or embarrassing experience or a key learning point from that interview. List these elements on your flipchart © Apropos Productions Ltd. www.aproposltd.com 21 TYPES OF INTERVIEW INTERVIEWS WITH EMPLOYERS Telephone Interviewing is often used as a means of selecting/deselecting for the next stage i.e face to face interview. One to one interviews Face to face discussion with Line Mgr or Personnel Mgr Sequential Interview usually carried out by a more (2nd Interview) senior manager or Personnel Mgr Panel Interviews usually interviewed by 2/3 interviewers (personnel mgr and 2 l ine mgrs) Group Interviews Usually used by large organisations where there is a heavy investment in training and involves a series of exercises and tests © Apropos Productions Ltd. www.aproposltd.com 22 Creating the right first impression Start as you mean to go on Your interviewer will probably see you before they hear you, so knowing what to wear in an interview can put you ten points ahead of the opposition before you’ve even opened your mouth. Start your courtesy at the door. Even before you get to the interview room or meet your interviewers, be well-mannered and positive with the reception staff and anyone else you encounter on the way to your interview. You could be working with them in a few weeks’ time. This is also a great opportunity to make sure your voice isn’t about to crack or dry up on you – try to relax a bit, and build up some confidence before your interview starts. You will have no idea of the structure of the company or who has influence in the decision making process so treat everyone with equal courtesy. The receptionist may be married to your interviewer and could have a major influence on your future. Your body language and handshake are vital in creating the right impression. Make sure you’re not avoiding eye contact, glancing nervously from side-to-side, playing with your tie or fiddling with the zip on your bag. Building up the right impression Interviews are often scary, sometimes intimidating and always stressful. This is a theatrical performance - they are the audience, you are the performer, and you’re on your own. But don’t be freaked out by it all. Remember why you’re here, be clear about what you want to say and what you want to ask, and keep your cool. Preparing properly for your interview should put you at ease as you’ll have confidence that you know enough about yourself, the role and the company to answer the common interview questions Positivity personified In the first few minutes, be as positive about everything as you can. Even if you’ve had a horrible journey, try not to let your frustration show. © Apropos Productions Ltd. www.aproposltd.com 23 Don’t forget to smile from time to time, and show interest in what you are being asked. When quizzed about your current role, don’t be tempted to ‘diss’ your employer, however much you might be looking forward to leaving. Show them you’re here because you see it as a positive career move, not because you’re running from a job you’re not happy in. Showing a positive attitude is the single most valuable first impression you can make. If you are excited and up for it, your potential employer will probably be considering you for the job within two minutes of you walking through the door. The right attitude really can have that much impact © Apropos Productions Ltd. www.aproposltd.com 24 EFFECTIVE PREPARATION It begins even before you say your first word. They’ll be sizing you up as you walk across the room to shake hands. Be conscious of how you look and what you’re doing, and try not to overlook the verbal and non-verbal signals you’re sending out in the rush to parade your carefully prepared answers before them. Pace yourself Speak deliberately more slowly than you would normally. There’s a trick here. You’ll be revved up as you go in, so you will naturally speak more quickly than normal. If you concentrate on pronouncing your words individually, you’ll actually be speaking at a normal speed. Think of good speakers you’ve experienced throughout your education. You’ll remember the ones who were more focused and engaging. That’s not to say they were the funniest or loudest or most entertaining. But they were almost certainly the most animated. Focus. You’re not here to entertain – so leave the jokes at the door – but you are here to look like you want the job. Concentrate on that and let your commitment and energy shine through. Non-verbal signals A firm but not crushing handshake is the one to go for. The wet fish technique is a guaranteed turn off. Also, try to ensure your hands are dry and warm – as natural as possible. If you tend to perspire under stress, try to run your hands under cold water before going in and if stress makes your skin cold, do the opposite. Don’t slouch in your chair, whether in reception or the interview room. Slouching says “I don’t care” and should be reserved for lazy Sundays on the sofa. Walk and sit up straight. If you’re worried about your posture, sit naturally in front of a mirror at home and see how you look. Practice sitting in a more vertical position and make a mental note of how it feels, so you can replicate it in the interview. Always look the questioner in the eye, but not in a way that could have you sectioned. Be confident, and don’t stare past your questioner or at the floor. Avoid glancing nervously around the room as this is the classic © Apropos Productions Ltd. www.aproposltd.com 25 sign of someone with something to hide. If there is more than one interviewer, make sure you look at each of them when answering questions, and keep your eyes on their face, not straying to other parts of their body (if you know what I mean!). To find out what to do with your hands, watch yourself in a mirror of the office window when you’re on the phone. You’ll use some of the same gestures when you’re talking. It’s fine to gesture with your hands, but don’t overdo it so you look like you’re directing traffic. Don’t fidget and don’t play around with your hair, pen, nails, chair, jiggle your knees, tap your leg or anything else. It drives people crazy and will distract them from what you’re saying. Be aware of how you are sitting, moving and the general impression you’re giving out. So smile occasionally; it will make you all feel better. © Apropos Productions Ltd. www.aproposltd.com 26 LOOKING THE PART Part of preparing for a job interview is making sure you are going to come across as a good addition to their company. Appearances shouldn’t matter, but the plain fact is that you are often judged before you’ve even uttered a word. Direct approaches (specifically phoning to check the dress code) or indirect approaches (standing outside the office a few days before your interview to check the people coming and going) are both valid ways of determining the general rules. Aim to dress one level up from what you would expect to be wearing if you got the job. It hints at your desire to progress and succeed within their company. If in doubt, always go for a classic plain business suit. Both male and female versions come in all shapes and sizes and can be picked up relatively cheaply. Combined with a clean shirt and preferably a tie, you’re unlikely to feel out of place. Essentially, if you feel comfortably, you’ll act comfortably which is vital in a pressure interview situation. Dressing the part is never something that will get you the job, regardless of how clean your shirt or shiny your shoes. However, it could put the employer off if you fail to follow some basic rules: • Not too casual - If you get the vibe that casual is OK then stay on the smart side of casual. Ripped jeans, threadbare t-shirts and scruffy trainers should all be left at home. A smart pair of jeans and an open necked shirt is the bare minimum that is expected. • No headwear – Under no circumstances wear a cap, beanie or hoodie to an interview – you’ll look like you’ve got something to hide. There are obvious religious and medical exceptions to this rule. • Get the right fit – If you’ve had to borrow an ill-fitting suit for an interview, or just generally like to wear your clothes a little too loose or tight, try and find something a little more regular. © Apropos Productions Ltd. www.aproposltd.com 27 • No flashing – Although it may work in certain industries, cleavage and midriffs should be covered up for job interviews. You should be relying on your other assets to secure you the role. • Wacky ties – As hilarious as you think they are, your interviewer is unlikely to see you as a new fun addition to the team, instead seeing someone who’s not serious about the job. • Don’t accessorise too much – remember you want your interviewer to be concentrating on what you’re saying, not the obscure purple broach you’re wearing. • Subtle make up – You could use make-up to emphasise your eyes and mouth, but should steer clear of anything too outrageous. • Strong odours – Too much perfume or too little deodorant can both be big turn offs, as can cigarette smells so make sure you smell nice, but neutral. • Facial hair – The old phrase “Never trust anyone with a beard” is less adhered to nowadays so feel free to go in with your usual fur. However, do make sure it’s well trimmed and clean. • Piercings and tattoos – Another feature that is increasingly common, and one unlikely to deter an employer. If you can’t remove them, keep any studs small and cover any offensive or obscene body art. © Apropos Productions Ltd. www.aproposltd.com 28 4 tips for coping with NERVES! 1 BE PREPARED Have you ever been in a situation where you knew you hadn’t prepared enough? Most candidates go to a job interview and hope to “wing it”. This strategy – or lack of – rarely does anyone justice, and cuts your chances of a job offer. So what should you prepare? Research the company. Find out about their vision, products, culture and the kind of people who work there. Then use that information, with the job description, to provide examples of why you’re a suitable candidate. Think about the obvious questions. If you were the interviewer, how would you test whether somebody had the skills, characteristics and experience you’re looking for? Prepare answers to the more obvious questions. There’s no way you can prepare for every question they throw at you, but if you’ve thought through strong responses to the more obvious questions, it will be easier to come up with compelling answers to anything you’re asked on the day. 2 ACT CONFIDENT Even if you’re not feeling confident, act confident. Your mindset and the way you hold your body will affect your interview nerves and will impact your performance. Pretend if you have to. Do whatever you need to do to feel confident, without appearing arrogant. Try it now. If you were really nervous, how would you be sitting? Would you slouch and look at the ground? Get in that position. What do you notice? Then change your position to how you would sit if you were confident and believed you could get the job. Perhaps you’d sit more upright and © Apropos Productions Ltd. www.aproposltd.com 29 make good eye contact. Try it out now. How much more confident do you feel? 3 RELAXATION The most important thing you can do to relax before an interview is to work out what stresses you. Are you the kind of person who can’t sleep until you’ve checked your suit and travel directions for the 10th time? If yes, make a check-list and tick everything off before you go to bed that night. Then forget about it. Review your CV, your company research and answers to the typical questions - then put them away, long before bedtime. Do whatever you would normally do to relax, whether that’s reading a good book or taking a bath to maximise your chances of getting a good night’s sleep. 4 SMILE! The most important thing you can do to relax before an interview is smile! It might sound odd, but smiling releases endorphins, which are the body’s natural antidote to stress. So if you get to that interview and notice your nerves creeping up on you, take a deep breath in, breathe out slowly and smile. You’ll feel the difference and give yourself a head start over the other candidates. © Apropos Productions Ltd. www.aproposltd.com 30 Interview Killers: 10 Mistakes to avoid! The best way to avoid the most common and dangerous job interview mistakes is to think ahead and decide not to make them. Read on for a whistle-stop tour of the top ten interview clangers! 1 Lying Although it’s tempting, it doesn’t work. By all means gloss over unflattering things. But out-right fibbing never pays. As Mark Twain said: "If you tell the truth, you never have to remember anything." Think about it. They will catch you out later. 2 Slating your current company or boss Fed up with your current job and would give anything to leave because they've treated you badly? Your job interview is NOT the time to seek revenge. The interviewer will be listening to your answers and thinking about what it would be like to work with you. Ask yourself: do you like working with people who constantly criticise others? Isn't it a bit wearing? The trouble is that the interviewer draws massive conclusions from your answers. So your throwaway comment about your boss or employer may be interpreted to be your "standard" way of thinking. It makes you look bad, not your employer. 3 Being Rude If you find you were accidentally rude, then apologise calmly and genuinely. Then leave it behind you and get on with the rest of the interview. If you dwell on it, it will affect your performance. What's "rude"? Well, that depends on your audience. As a rule of thumb, avoid cracking jokes about potentially sensitive topics and beware of being too "pally" with the interviewer: polite and friendly is enough. After all, you're not in the pub with them. So stay professional. Remember that everyone you meet could be involved in the selection process. So blanking the receptionist or talking down to the junior members of staff could cost you the job. © Apropos Productions Ltd. www.aproposltd.com 31 4 Complaining Ok, so your train journey might have been a nightmare and maybe you thought the tube would never arrive, or the tailbacks on the motorway were endless. But your interviewer doesn't want to know that! Complaining, even in jest, is not a recommended icebreaker. It may be completely harmless, or it might simply make the interviewer switch off. Don't let complaining set the tone for the interview! 5 Talking about people you don't get on with at work These days, it's common to be asked how you deal with conflict. Companies realise the importance of interpersonal relationships in the working environment. So if they ask you about difficult people or situations, make sure you hold back from character assassination and blaming others for problems because it won't do you any favours! If you accidentally do "break" this rule, apologise and explain what you "really" meant. 6 Not being prepared Re-read the relevant version of your CV and the job advert, just before the interview. You'd be surprised how many people can't remember what they wrote on their CV. And if you remember what type of person the job advert was looking for, it's easier to demonstrate that you have those qualities. Make sure you've brought with you anything you were asked for. It's fine to bring a note-pad and pen, but make sure they're tidy. It's even ok to bring notes with you; particularly if you have any questions you want to ask. It shows you're taking the job application seriously. Ill-prepared candidates rarely get job offers. © Apropos Productions Ltd. www.aproposltd.com 32 7 Appearing to be too nervous, or too confident If you appear too nervous they'll think you're not confident enough to do the job. However, appearing too confident will make them think you won't fit into the team. If interview nerves are an issue for you, it's worth getting practical help from a professional, such as an interview coach. 8 Making a weak first impression Unfortunately, no matter how hard the interviewer tries, a lot of "don't want to hire them" decisions are made in the first few minutes of contact. If you make a strong first impression, the interviewer will be more inclined to overlook "imperfections" in your answers © Apropos Productions Ltd. www.aproposltd.com 33 9 Not having researched the company As a general rule, the more famous the brand, the more they will expect you to have done your homework. Researching the company shows you're serious about the job. Example from a real interview for a major food brand Candidate: "Hello Mr. Interviewer. Yes, I'd love to work for your company. I think your brand is great and I really believe I could make a contribution to your marketing strategy." Interviewer: "So what do you think about our current merchandising, compared to our competition?" Candidate: "Oh... Errr.... Well, I haven't had time to check it out, really." Likelihood of getting the job? Low. 10 Putting your foot in it and not noticing This can be the most unnerving of all job interview blunders. Yes, we know, you didn't mean to put your foot in it. But it doesn't really matter what you intended. What counts is how the other person reacts. So what can you do? Be prepared to say "sorry, that's not what I meant!" This requires you to pay attention to the interviewer, rather than your own thoughts and feelings. Once you've apologised, leave it there, take a deep breath to help you relax and move on with the job interview. © Apropos Productions Ltd. www.aproposltd.com 34 Interview: A Structured Approach Keep your hair on! Don’t panic…prepare! This is how an interview is usually run: W Welcome I Introductions G Gain Information (they speak) G Give Information (you speak) REPEAT, REPEAT, REPEAT… S Sell & Close (both sides) © Apropos Productions Ltd. www.aproposltd.com 35 How to answer a question like a STAR! When selling yourself and having to give clear examples of how you perform – do it the old fashioned way! Think of answering your questions like a STAR! Managers want to hear EXACTLY how good you are and you need to convince them by giving good clear examples. Think of the following model to help improve how you answer questions in an interview situation. Situation: set the scene. What happened? Tasks: what needed to be done? Actions: what actually did occur: who did what and how? Results : how did it succeed and/or the great lessons that were learned? Take a moment NOW to think of a few great career examples where you have demonstrated your core business CAPABILITES! © Apropos Productions Ltd. www.aproposltd.com 36