ANNUAL REVIEW 2010 Laureus Sport for Good Laureus’ core concept is simple, brilliant and daunting: to create global awards that recognise the achievements of today’s sports heroes; to bring sportspeople together; united in achievement but divided by sporting code and then, once that community is brought together, put their reach and the support and investment of Laureus’ Founding Patrons and Partners to work by supporting a message that can help social projects around the world who are using sport as a tool for social change. That message, simply, is Laureus Sport for Good. The Laureus World Sports Awards is now recognised as the greatest televised sporting awards show in the world. It honours the achievements of top sportsmen and women and is supported by well-known sportspeople, as well as international celebrities from entertainment and business. The Laureus World Sports Academy is a select group of sporting legends, who act as flag bearers for Laureus. Led by chairman Edwin Moses, members of the Academy include Morné du Plessis, Gary Player, Nadia Comaneci and John McEnroe among many others. The Academy forms the panel that decides on the winners at the Laureus World Sports Awards and act as global ambassadors for the work of the Laureus Sport for Good Foundation. The Laureus Sport for Good Foundation is a charitable organisation that supports many projects across the world. It uses sport to influence positive social change, from religious intolerance in Ireland, to gangsterism in the USA and poverty in India. The Laureus Sport for Good Foundation Trust South Africa, a local chapter of the Laureus Sport for Good Foundation, was the first Foundation to be launched globally in October 2002. Morné du Plessis Chairman Laureus Sport for Good Foundation Trust South Africa From the Chairman 2010 was the culmination of significant sporting events in South Africa, which confirmed my firmly-held belief that sport has the power to change the world. The Laureus Sport for Good Foundation Trust South Africa celebrated 8 years of existence, the Sports Science Institute of South Africa marked its 15th year as a world leader in sport science and my association with Professor Tim Noakes reached a milestone of 30 years in our joint efforts towards sport and health excellence. To further highlight the year as a truly remarkable one for sport, South Africa hosted the 2010 FIFA World Cup™. The common philosophy between all of the above is that sport is being used to improve people’s lives. The events of last year must surely silence even the most cynical, who have seen for themselves how powerful sport can be as an agent for change. In this environment, people will put aside their differences and focus on the good. South Africa invested emotionally and financially in the World Cup and we came away with a realisation that sport can make a difference to society. For me, this was a reaffirmation of what both Laureus and the Sports Science Institute stands for and a reminder of what we can achieve through sport. Special memories for the South African Laureus year include Gabriela Sabatini and Hugo Porta participating in the Pick n Pay Cape Argus Cycle Tour on behalf of Laureus. At a later project visit in March, Gabriela kicked off her shoes and played netball with the kids of Khayelitsha, a scene which personified how barriers can be overcome through sport. Dame Kelly Holmes also paid a visit to the same project later in the month and unfazed by the conditions she found there, played full-contact tackle rugby with the participants. Nawal El Moutawakel took part in the annual Discovery/702 Walk the Talk, and delivered a powerful speech to our project managers on the role of sport. She has become a real inspiration to the South African Foundation and we value her involvement with us. We also hosted the very first Leadership Summit which was received well by the Laureus Global Office and our partners. This has now led to a World Leadership Summit to be held in London later this year. We welcomed two new Ambassadors to the South African Foundation, cricketer Shaun Pollock and soccer player Desiree Ellis, both of whom have given generously of their time. I also thank our trustees and especially country patron Discovery for their support. Neville Koopowitz of Discovery has resigned as a board member after many years of valuable guidance and we welcome Hylton Kallner, who will now be representing Discovery. How the South African Foundation can play a meaningful role in sub-Saharan Africa is a key consideration for us as we plan our future. The sport for good model we have built here has tremendous potential for neighbouring countries and we look forward to exploring how we introduce this winning formula to these countries in the year ahead.” Hylton Kallner Chief Marketing Officer Discovery Country patron Discovery Discovery and the Laureus Sport for Good Foundation have been working in partnership since 2002, with Discovery subsequently continuing this relationship as its Country Patron. For us, making people healthier and protecting and enhancing their lives are tantamount to making a difference in their lives. Our involvement with the broader community focuses on the same core purpose: to help people lead healthier lives and in this way, build healthier communities. This is why we support the work the Laureus Sport for Good Foundation does. The well-being and health of children are especially close to our hearts and our partnership with the Laureus Sport for Good Foundation is one way for us to achieve better health for children. The past year has been an important one for South Africa with the successful hosting of the 2010 FIFA World Cup™. Sport triumphed with thousands of fans celebrating the beautiful game in our country and around the world. For the Laureus Sport for Good Foundation, the year has been a great one too. The Foundation has continued its work with sports and community projects around South Africa, working to help build and develop communities through sport. The safe environment that young people experience when they are taken under the wing of the Laureus projects, fosters positive life skills and leadership qualities that help them navigate life and build a positive future. In communities plagued by social problems such as violence, drugs, poverty and discrimination, sport is a powerful way to change people’s lives. While the financial support from donors such as Discovery and others directly contribute to the projects and their participants, we are also excited about some of the other work we have done with Laureus during the past year. In June, the Laureus Foundation hosted the Laureus Sport for Good Leadership Summit, with the theme ‘Leadership through Sport’. The summit gave projects and their leaders an opportunity to learn from one another. To the Laureus team: Morné du Plessis and the fantastic group of project leaders and volunteers, we thank you for your dedication and the difference you make. We look forward to working more closely with you in the year to come.” Ned Wills Global Director Laureus Sport for Good Foundation Global Report 2010 was a big year for Africa. The attention of the world was focussed on South Africa for one of the biggest sporting shows on earth, the 2010 FIFA World Cup™. South Africa delivered a terrific event, paving the way for the international federations to look upon the continent as a future host for other sporting mega events. The Laureus Sport for Good Foundation in South Africa focussed on using the inspirational power of the event to promote sport as a tool to overcome many of the challenges facing young people in South Africa and beyond. Young people from projects supported by the Foundation were given the opportunity to visit some of the international training camps and meet many of their football heroes. Ten international projects supported by the Global Foundation arrived in South Africa to celebrate the power of sport for international development by participating in the Football for Hope Festival, a tournament running in parallel with the 2010 FIFA World Cup™ but comprising teams from social projects around the world. The Foundation will always be about the legacy of these events rather than the event itself. In line with the Foundation’s strategy, the project participants from all those visiting as well as those supported in South Africa, came together for two days of knowledge-sharing and exchange at the Sport for Good Leadership Summit. For the duration of the summit, project leaders from a total of 22 projects met to share information on best practices, how to use sport to reach out to those otherwise outside the spectrum of formal education and to inspire one another to continue their important work. The Foundation continues to develop its profile as an organisation committed to using sport to highlight and tackle the issues facing the world’s youth through both funding and sharing the experiences of a network of over 80 projects worldwide. With so much to offer to this global community, The Laureus Sport for Good Foundation Trust South Africa, with unwavering support from global and local partners as well as the network of Academy Members and Ambassadors around the world, continues to embrace this global vision and to strive to impact the lives of ever more young people each year.” Ambassadors New Member New Member Shaun Pollock Desiree Ellis Ernst van Dyk Jacob ‘Baby Jake’ Matlala Cynthia Tshaka Lucas Radebe “Sport has the power to change the world. It has the in a way that little else does. Sport can awaken hope These are well-known personalities and sportspeople who actively promote and support the work of the Laureus Sport for Good Foundation Trust South Africa John Robbie Natalie du Toit Bryan Habana Frankie Fredericks Deshun Deysel John Moeti power to inspire. It has the power to unite people where once there was only despair” Nelson Mandela at the 2000 Laureus World Sports Awards [Patron of the Laureus World Sports Awards] Events Argentinian Legends Support Sports Day O Above Netball players take a gleeful break from the games Below Left Morné du Plessis teaching rugby players a few tricks Below Centre Gabriela Sabatini has fun on the netball court Below Right Hugo Porta and rugby enthusiasts end off the day’s activities with a group photo n 12th March, Chairman of the Laureus Foundation South Africa, Morné du Plessis, and legendary Argentinian rugby player and Academy Member Hugo Porta, joined special guest Gabriela Sabatini at the Future Champs Mini Sports Day in Khayelitsha. Four schools attended the event where 200 project participants, together with special guests, moved through life skills, rugby and netball activities. This gave the visitors a really good idea of the projects worth and how it is implemented on a daily basis, summing up the Laureus Sport for Good concept well. Events Dame Kelly Holmes Visits Future Champs Above Dame Kelly Holmes shows off her medals with the Future Champs rugby team Below The boys and girls give Kelly Holmes a run for her money on the rugby field and netball court O n 24th March, Global Laureus Ambassador, Dame Kelly Holmes (DBE, MBE) attended the second day of the Future Champs Mini Sports Day, along with Academy Member Morné du Plessis. It was a fun-filled day, with Dame Kelly participating in both the rugby and netball activities, while Morné du Plessis assisted with coaching and mentoring the rugby teams. In addition, Dame Kelly hosted a life skills session, highlighting the importance of setting measurable goals to achieve personal ambitions. For the participants, holding and wearing Dame Kelly’s Olympic gold medals will no doubt inspire them to put in the groundwork, see their potential and fulfill their aspirations. It was certainly a very memorable day for everyone involved. Events New Laureus Ambassadors Above LFSA Chairman Morné du Plessis welcomes Desiree Ellis and Shaun Pollock to the Ambassadors’ team. Below From left to right, Front: Sandhya Vedalanker (Discovery) Prudence Fester (Laureus), Deshun Deysel (Ambassador), Ntambi Ravele (Trustee), Desiree Ellis (Ambassador), Morné du Plessis (Chairman), Gita Carroll (Laureus), Marlene Coetzee-George (Trustee); Back: John Robbie (Ambassador), Dr Craig Nossel (Discovery), Iain Banner (Trustee), Lucas Radebe (Ambassador), Shaun Pollock (Ambassador). O n 14th April, cricketing legend Shaun Pollock and outstanding female footballer, Desiree Ellis joined the Laureus Foundation South Africa Ambassadors’ circle. “It was a honour to be announced as an Ambassador of the Laureus Foundation South Africa (LFSA) and it’s wonderful to be able to use the platform that has been given to me through sport, to help people in need!” said Shaun Pollock. “Becoming a Laureus Ambassador ranks up there with many of my career highlights”, said Desiree Ellis. “I was in complete awe to be in the company of the likes of Shaun Pollock, Bryan Habana, Lucas Radebe, Deshun Deysel and Cynthia Tshaka.” Events 2010 FIFA World Cup™ Experience Above Project participants with their handmade Laureus Makarapa Below Left Academy Chairman Edwin Moses teaching the children how to blow a vuvuzela - Laureus-style! Below Centre The legendary David Beckham with project participants at England vs Platinum Stars Below Right Academy Member, Franz Beckenbauer with project leaders at the German Training Camp S oweto Schools Rugby Project took 15 children to the USA training session in Pretoria and afterwards met with the players. Twenty five children from the Sport for All (SFA) Palmridge site had the pleasure of watching a friendly game between England and Platinum Stars in Rustenburg. Eleven children from the SFA Katlehong site visited the German Training Camp in Centurion where children and coaches met with England’s former captain David Beckham and their acclaimed striker Wayne Rooney. Academy Members Edwin Moses, Franz Beckenbauer and footballer Bastian Schweinsteiger enjoyed a few tackles with the children at the German Training Camp. This was followed by Oliver Bierhoff chatting to the children and presenting them with T-shirts. To add to the ‘Gees’ (spirit), Grassroots Soccer donated 2010 FIFA World Cup™ tickets which allowed representatives from SA funded projects to experience a live World Cup match. This experience was too incredible for words but all we know is that the Laureus family in South Africa can proudly say - “WE WERE THERE!” Events Laureus Sport For Good Leadership Summit Above Ambassadors Lucas Radebe, Desiree Ellis, Cynthia Tshaka and Deshun Deysel displaying the ‘Bring Out The Champion Within’ life skills manual Below Left Darrin Reece and a fellow SA Project Leader participating in a teamwork drill Below Right Summit participants learning the “Diski” from the King and founder of the Diski Dance himself, Wendy Ramokgadi I n June 2010, Laureus Foundation South Africa, in partnership with the Laureus global office, hosted a Sport for Good Leadership Summit in Johannesburg. The Laureus life skills manual, ‘Bring out the Champion Within’, was also launched at this event. The 12 projects, supported by Laureus Foundation South Africa and 10 international projects, all represented at the summit, had the opportunity to share knowledge, ideas and best practice in how to promote leadership through sport at a global level. A multi-sports day, hosted by Sport For All, was held to showcase a variety of sporting practices. The mini-sports events stations included boxing, volleyball, netball and soccer and concluded with the infamous Diski Dance, as a team building activity. Ambassadors John Robbie and ‘Baby Jake’ Matlala gave tremendous encouragement and invaluable guidance to all of the participants and project leaders from across the world. It was a thoroughly enjoyable few days for everyone who took part. Events Discovery/702 Walk The Talk Above Proceeds donated to the Laureus Foundation Below Left Laureus Ambassador Shaun Pollock helping the Cubs with some bowling tips Below Centre Laureus Ambassadors Lucas Radebe, ‘Baby Jake’ Matlala and Deshun Deysel try out their boxing skills at the Fight With Insight mobile boxing gym Below Right Academy Member Nawal El Moutawakel playing with the Little Champs L aureus Academy Members Nawal El Moutawakel and Morné du Plessis joined Laureus Trustee, Ntambi Ravele and Laureus Ambassadors Lucas Radebe, ‘Baby Jake’ Matlala, Cynthia Tshaka, Deshun Deysel and Shaun Pollock for an 8km walk in the annual Discovery/702 Walk the Talk event in Johannesburg. They were accompanied by 80 children and coaches from Sport For All, Fight With Insight, Johannesburg Cubs, Free The Youth and Little Champs. After the walk, guests joined participants in various sporting activities presented by three of the Laureus funded projects. This enabled our sponsors to see how their generous contributions are changing lives. The activities included boxing by Fight With Insight, cricket by the Johannesburg Cubs and gross motor-skill activities presented by the Little Champs. The event raised a generous donation of R400 000,00 for the South African Foundation, earmarked for the Johannesburg Cubs Project. Events Project Exchange Above Ernest, of Fight With Insight, throws a punch Below Left Thayson and his coach Gibi, from Fight For Peace wait tensely for the result of their fight Below Right Laureus Ambassador, John Robbie; Laureus staff, Gita Carroll and Fight With Insight Founder/Leader, Anton Gilmore have a few laughs at the FWI vs FFP tournament F rom 27th-30th October, the South African Foundation hosted a Project Exchange in Gauteng. Fight With Insight (FWI), a locally-funded project, joined participants from the globallyfunded Fight For Peace (FFP) initiative from Brazil, in a variety of activities over the four days. These included interactive workshops on ‘Goal Setting’ led by Laureus Ambassador Natalie du Toit, project presentations, a sightseeing and cultural experience tour in Soweto, and a number of boxing training sessions. The Project Exchange ‘Grande Finale’ was a boxing tournament held between the Brazilian and South African participants, supported by Laureus Ambassador John Robbie. In total, 17 participants and 5 leaders took part and each were presented with a ‘Project Exchange 2010’ Trophy – making everyone a winner! Events Bonaqua Little Big Walk Above Enthusiastic children from the Little Champs project during the Walk Below Left An award for the champions: medals to commemorate their participation Below Right Laureus Staff Marvin Newman accompany the Little Champs on their walk R atanga Junction hosted the Bonaqua Little Big Walk this year, with twenty children from the Little Champs project completing the 1.2km walk through the theme park. Refreshments and gifts were distributed along the way and to celebrate their accomplishment, the children were treated to a variety of entertainment and a fun ride on the carousel. Events Discovery/Cape Times Big Walk Above Participants get ready for the 5km event Below Girls from the Grassroots Soccer Project after the walk with Laureus Ambassador Cynthia Tshaka L aureus Ambassador Cynthia Tshaka took part in the 5km Discovery/Cape Times Big Walk along with 60 children from the Grassroots Soccer Project, a Laureus Global initiative. To help the children keep up momentum, each were provided with lunch packs courtesy of the Foundation, who also manned a number of Discovery refreshment stations along the various routes. Events Vodafone Local Heroes Initiative Above Vodafone Local Heroes at the Johannesburg Cubs match field, Braamfischerville Oval, Soweto Below Left Taig Khris in mid-flight at the Indigo Skate Camp in Durban Below Centre ‘Marvelous’ Marvin Hagler at the Play2Learn Mathematics Session with the Soweto Schools Rugby Project Below Right Sport For All Project Leader, Agresham, showing off the fantastic mural the Vodafone Local Heroes created T he Vodafone Local Heroes Initiative took place from 22nd-27th November. The ultimate experience for the six Local Heroes from Spain, Germany, The Netherlands, United Kingdom, Italy and New Zealand, was a 10-day trip to South Africa, which included visits to six of the South African Foundation projects. The visits incorporated a range of activities such as mural painting, planting vegetable gardens and putting up shade ports. Touch rugby, boxing and skateboarding were among some of the sporting activities enjoyed by participants over the course of four days. Laureus Academy Members who joined the Local Heroes over the four days, were boxing legend ‘Marvelous’ Marvin Hagler, South African Ambassador Lucas Radebe, Global Ambassador Taig Khris and Chairman of the South African Foundation, Morné du Plessis. Research Research and Evaluation T he growing importance of research and evaluation in the sport for development arena cannot be emphasised enough. In keeping with this, the Laureus Sport for Good Foundation Trust South Africa has entered into a partnership with the MRC/UCT Research Unit for Exercise Science and Sports Medicine (ESSM) - to conduct formal research studies on projects in their funding pool over the next number of years. This partnership kicked off in 2010 with a research study on Sport For All (SFA). The Trustees in this period also agreed to co-fund the research conducted by ESSM on Little Champs. The findings of the research conducted are summarised below. In 2009 a study was carried out by ESSM to assess the impact of the Little Champs project on cognitive function of children in the programme. Children were tested from early childhood development centres in Alexandra Township, Johannesburg, and a statistically significant improvement was noted in the cognitive scores of children who participated regularly in the programme. The findings of this study* can contribute to the evidence linking gross motor skills and cognitive function and suggests that even limited exposure to a low intensity (once per week) programme for motor development, such as Little Champs can positively impact gross motor skills and cognitive function in disadvantaged ‘pre- schoolers’. It has been well established in the literature that by positively impacting on cognitive function a programme such as Little Champs can start its participants on a better educational and life trajectory and help to avoid or break the cycle of poor early childhood development and low socio-economic status. “The research findings on the SFA study indicated that the project had a positive impact on sport participation, motivation and respect among participants. The findings highlight that sport can play a valuable role for youth within communities by creating a place of belonging and acceptance. Youth from the project scored significantly higher on the respect scale. With regards to health, the investigation showed that project participants had a significantly better knowledge of the ABC’s regarding HIV/Aids (Abstain, Be faithful, Condomise). The evaluation has helped identify key areas for further investigation and intervention and has contributed to a growing and much needed body of research on sport for development programmes. It is vital that research in this field be translated into practice (and possibly policy) so that it can ultimately have a positive impact on individuals and communities most in need.” *Due for publication in Early Child Development and Care in early 2011. T Dr Cathi Draper (MA PhD) he research commissioned by the Laureus Trust in 2010, was conducted by Dr Cathi Draper from the MRC/UCT Research Unit for Exercise Science and Sports Medicine (ESSM). Dr Cathi Draper has a background in the social sciences and has a PhD in Public Health. She has a research position within the MRC/UCT Research Unit for Exercise Science and Sports Medicine, which is based at the Sports Science Institute of South Africa. Her research includes the evaluation of community-based physical activity and sport interventions and the social science aspects of physical activity as a means of health promotion and disease prevention. Dr Draper’s particular area of expertise is the use of qualitative methods which she has implemented at Laureus since 2008. The Buffalo City Soccer School Buffalo City Soccer School Projects 2010 was one of the most exciting years for the Buffalo City Soccer School initiative, with parent involvement increasing by nearly 30%. This gave both the project and the children involved enormous overall support. Despite a shortage of experienced manpower this year, training the leaders from the more senior group of players alleviated the situation considerably. The introduction of the High School girls’ soccer team facilitated significant growth for the project. Thanks to the involvement of the organisation Youth for Christ, the life skills programme not only gained enormous ground in its appeal to participants, but also had a positive impact on attendance. The success of The Buffalo City Soccer School has primarily been due to the emphasis placed on developing self-awareness and highlighting the impact of negative anti-social behaviours; both on the individuals themselves and within their communities. The sessions are interactive and encourage participants to practise and demonstrate a wide range of interpersonal skills. The children not only gain self-respect but also learn how to respect others, irrespective of cultural differences – a winning combination when it comes to competing. Achievements from this past year provide clear evidence of this, with the u15, u17 & u19 teams winning the League and Knockout Cup Double and the u19 team gaining promotion to the local Football Association’s Premier League. Six players were selected to represent the local Football Association at the u15, 2010 Inter District Tournament, and Jonathan Keen won the Junior Player Award at the prize-giving ceremony. Glen Minnie walked away with Coach of the Year for 2010 at the local football awards and the project won the Club of the Year Award. To conclude, the success and sustainability of the project would not be possible without the continuous help and support of the Laureus Sport for Good Foundation, for which we are extremely grateful. Projects Fight With Insight (FWI) is a boxing project facilitated at the Teddy Bear Clinic’s offices in the southern suburbs of Johannesburg and is intended for young offenders who have completed the 12-week diversion programme. This programme forms part of the South African youth justice system and has two complementary components to it, which run back-to-back. Within the same day, participants attend the boxing sessions and then move on to the Cognitive-Behavioural Group Therapy classes, combining the physical and interpersonal disciplines. For those who complete the full 12-weeks, joining the Box Office Boxing Gym programme, which also forms part of the FWI project, is their next step. With the launch of the new Child Justice Act (Act 75) of 2008 on 1st April 2010, an important step has been taken in ensuring Fight With Insight that children finding themselves in conflict with the law are dealt with more appropriately. The diversion programme is the preferred option taken by the courts. This will undoubtedly mean more children being referred to the FWI project and, to date, we have already witnessed a significant increase in numbers. Because of the feasibility of the new structure of the programme, we have not borne any additional costs in 2010. One of the major highlights and most memorable events for FWI in 2010 was the Laureus Sport for Good Leadership Summit in Johannesburg. The summit provided the ideal forum for sharing our experiences and challenges with fellow project coaches and facilitators from across the globe. We also had an opportunity to gain a broader insight into how we can take the FWI project forward in 2011. Held over four days at the end of October, the Laureus Project Exchange with Fight For Peace from Brazil was a great accomplishment. Laureus Ambassador Natalie du Toit, topped the event by spending a day with the participants and sharing the inspirational story behind her success. Laureus Ambassador John Robbie also attended the Project Exchange and in total 27 participants and 5 leaders took part. The children also had a chance to visit Gold Reef City theme park, which for many was a first-time experience. And finally, on 24 November, FWI took part in the Laureus Vodafone Local Heroes Initiative. Children participated in the group therapy classes at The Teddy Bear Clinic and visited the Box Office Gym, where they met middleweight world champion boxer and Laureus Academy Member, ‘Marvelous’ Marvin Hagler. The prospect of training in a ‘real’ gym and putting their newfound skills into action packed a punch for their enthusiasm! Free The Youth Projects The year 2010 will, without a doubt, go down in South Africa’s history as an unforgettable year. Hosting the 2010 FIFA World Cup™ was an immensely proud achievement for our nation and a dream come true for some of the children from the Free The Youth Programme. They, like many South African’s, will be able to say, “We were there”, thanks to the Laureus Sport for Good Foundation. Attending the Netherlands vs Spain game at Soccer City was a once-in-a-lifetime experience for these children and the ‘Gees’ (Afrikaans for ‘spirit’) of the tournament will certainly not be forgotten. For seven of the children from the programme, participating in the Fraternity Cup Festival in France in April was sadly not to be. The spread of volcanic ash across Europe resulted in their longhaul flight from Cape Town being cancelled. The children were understandably disappointed as their dream of travelling overseas and competing in this event, did not become a reality. They did, however, get to spend five days in Cape Town, visiting the popular tourist attractions, and every effort was made to make their unplanned stay in the Mother City an enjoyable one. A lack of facilities and inadequate preparation at competition level did not distract the Free The Youth players last year. In fact, their performance and the effort they put into the league was highly commendable. Scoring victories against the bigger clubs such as Florida Albion and Dainfern, together with gaining a midtable position, is proof of their dedication to succeed. The Truth Foundation, through Free The Youth, has always been committed to the idea of sharing experiences, skills and knowledge, in partnership with other organisations. During the final week of the 2010 FIFA World Cup™ in July, we worked in collaboration with a soccer academy in Limpopo, conducting soccer clinics with approximately 400 welfare children. On the 3rd December the project visited Leeuwkop Prison and we donated two sets of football jerseys to one of the soccer teams, who called themselves Orlando Pirates. We are often invited to Leeuwkop to give motivational talks, run soccer clinics and present the winning teams with their awards. Going forward, we are planning to strengthen this relationship and host a minifootball tournament at the prison. For security reasons, photos of our activities were not permitted during our visit. Projects Indigo Youth Movement In 2010, the Indigo Youth Movement (IYM) continued to improve its facilities with the addition of a swimming pool used for skateboarding at the Indigo Skate Camp. This facility is now listed among the top 100 skateboarding destinations in the world and it is the most utilised facility of its kind in South Africa. In addition, a number of other regions have shown a keen interest in our Skate Camp, with a view to possibly replicating this in their areas. Laureus Academy Member Tony Hawk visited IYM in June, to hand over a portable skateboarding ramp which has since travelled to every corner of South Africa. Skateboarders and coaches from Indigo’s first development node at the camp initiated these demonstration tours, which were a great success. Indigo children also travelled to Kimberley to participate in a skateboarding exposé, with the purpose of encouraging a group of 1 000 young people to take up skateboarding. Our junior participants on the tours were full of enthusiasm and keen to share their passion with the youngsters they met along the way. We are continuously witnessing the development of new leaders amongst our younger participants. Our travelling demonstrations during 2010, have enabled us to showcase our project in a practical way, giving youngsters the opportunity to have a ‘hands on’ experience of this exciting activity. We have ambitious plans for 2011! We are aiming to train coaches from these communities and consult local councils on how to create sustainable skateboarding facilities for youngsters – and the Indigo Youth Movement will be there to lead the way! We would not be able to fulfil our commitment to opening up this exciting recreation to so many youngsters across the country without the help of the South African Foundation, to whom we are extremely grateful. Jo’burg Cubs For the Johannesburg Cubs, 2010 has been a very successful year and for two of our boys, Jessie Martin and Bruce Nkosi, a very special one indeed. Both these u16’s were granted full scholarships at two of the top Gauteng boys schools, St Stithians and Jeppe. For Jessie, who was just 15 at the time, a secondment to the St Stithians First Team was an excellent achievement for someone so young. A combined selection of u19 and u17 boys participated in a winter cricket league tournament at ‘open’ level, with several clubs from the Gauteng area. The ‘open’ team won the majority of matches, which was an impressive accomplishment in view of the opposition comprising of mainly older players. Many of the regular Cubs players across the board were selected to play for Projects one of the Gauteng development teams in the annual Gauteng Schools Cricket Week. Four of the u19’s were selected for the Gauteng u19 squad, four of the u17’s for the Guateng u17 squad and nearly the whole of the u15’s for the Gauteng u15 squad. A further major achievement was one of the original Cubs players, Shaylin Pillay, being selected as part of the SA u19 squad. The strong Cubs representation at this high level of cricket bears testimony to the hard work and determination of both players and their coaches. The Johannesburg Cubs have recognised the contribution the Discovery-hosted life skills sessions made, in assisting the players in their daily lives and away from the cricket pitch. Through the sessions of 2010, the Cubs had the opportunity to gain insight and awareness of the impact of HIV/AIDS with a focus on personal responsibility and accountability. Laureus Ambassador Shaun Pollock accompanied the Cubs on the annual Discovery/702 Walk the Talk through the leafy Johannesburg suburb of Greenside. The boys enjoyed interacting with the legendary cricketer and an additional bonus was the Cubs being nominated as the beneficiary of proceeds from the event. And finally, one of the major sporting highlights of 2010 for all South Africans was hosting the 2010 FIFA World Cup™. Laureus Foundation South Africa provided selected players the opportunity to attend the Netherlands vs Denmark game and experience first-hand this once-in-a-lifetime tournament. This was very much appreciated by everyone involved in the Johannesburg Cubs project, especially the players. Projects Little Champs In keeping with the Little Champs ethos, 2010 has been a landmark year for the project, for both the children and their coaches. With the advent of the 2010 FIFA World Cup™ and to celebrate the arrival of the international teams, the Champs took part in The Football for Hope Festival and Football Friday Festivities, no doubt inspired by the excitement of hosting one of the world’s most prestigious tournaments. For the managers attending the Laureus Sport for Good Leadership Summit in June, there was a great opportunity for us to share our experiences and challenges and to exchange ideas at both a local and global level. Apart from the organised events of 2010, we unexpectedly received unsolicited support from a wide range of sources, which bouyed our efforts and confidence, helping to legitimise our role as community developers and agents for change. The Laureus Trust funded the unprecedented Cognitive Research Programme at the University of Cape Town (UCT). Local communities arranged for the Little Champs schools to benefit from the charity drives they organised during the year, and Discovery decided to choose the Little Champs project as its community programme - for an entire year! As a result of their decision, the children got to play in a fun-filled day on the brand new soccer courts at the Wanderers, while at our Gugulethu Sports Complex, participants met with the Western Province Rugby players. After three years of undergoing the planning and implementation stages of the Sport for Development programme in Alexandra, we can finally say that we saw its completion this year. A visit from the Sri Lankan Athletes to witness our programme in action, was an added bonus. Through efficient monitoring and evaluation, as well as documented evidence, Little Champs showed its mettle in helping schools in Alexandra encourage youngsters to adopt socially responsible behaviour. Through implementation of the sports programmes, younger children are encouraged to move away from anti-social behaviours, which have a detrimental impact both on their communities and themselves. Adopting a more socially responsible outlook, with a strong emphasis on taking personal responsibility, is a step in the right direction. We are enormously proud of these achievements and extremely grateful for being given the opportunity to make a difference in the communities of Alexandra and Gugulethu. Thank you Laureus Foundation South Africa! Lungisani Indlela It has been another busy year for the Lungisani Indlela project, and with the support of the Laureus Foundation South Africa, our sports programme has gone from strength to strength, with all five projects effectively reaching out in support of the children of Amaoti. We have expanded the Amaoti Soccer League to include u11’s, u13’s, u15’s, u17’s and u19’s and now have 54 teams competing on a weekly basis. In addition, we ran three successful Family Soccer fun days, two four-day holiday clubs - which hosted between 600 and 1000 children a day - and two coaching clinics; one for players, run by the British Army Fitness Corp, and one for coaches, run by Clive Barker from Amazulu . Our Teenage Empowerment Programme has continued apace at Brookdale Secondary School with the formation of a choir Projects - the outcome of a creative arts project – that surpassed all expectations. In May the choir was nominated in the SABC Crown Gospel Awards competition, which is a remarkable achievement considering their fledgling status. Being able to witness firsthand how this project has enhanced the lives of these children, has been an incredibly moving experience for all of us. It is our belief that providing a safe, stimulating place for teenagers to spend their free time after school, is conducive to developing their creative abilities and it’s our dream to implement a Creative Arts Academy in the Amaoti community to do just that in 2011. We hope to turn that dream into a long-awaited reality. The life skills programme in Amandlethu High School was reestablished in 2010, targeting over 400 additional children with more than just a statistical awareness of teenage pregnancy and HIV/AIDS. By focusing more on the importance of taking personal responsibility for decisions they make, the children gained a good understanding of the effect such decisions could have on their futures. Our Child and Family Support Programme continues to assist 15 child-headed families in Amaoti who are critically in need, with regular food parcels, mentoring and a supportive environment. And our Back-2-School programme enables nearly 600 children to attend school without ridicule or exclusion, by paying for their fees, uniforms and excursions. In addition, the Crèche Programme has grown over the year to support 29 crèches and over 1 300 children, developing teaching skills, facilitating daily meals, and in partnership with companies, upgrading facilities. Improving our match equipment was high on the agenda for 2010, as well as supplying 25 teams with soccer kits. We achieved both these targets. In 2011 our aim is to establish a Sports Academy in Amaoti, focusing on the development and support of soccer and netball teams. We have already completed the initial planning stages, and with the input and guidance of several existing Laureus programmes, will literally start the ball rolling early in 2011! In conclusion, we would like to thank Laureus Foundation South Africa for including our programme as a host site for the Vodafone Local Heroes Initiative, who visited us in November. We believe this to be of mutual benefit for both parties and the skills imparted will no doubt be of lasting benefit to the Amaoti Community. Projects Makomba-Ndlela Youth Movement ‘Team spirit’ summed up our approach in 2010 and our joint ‘can do’ attitude formed a strong foundation in ensuring our goals were met with aplomb! As a result, we have seen an increase in the number of young women in our communities, actively involved in a variety of sporting and recreational activities. They are extremely proud of their achievements! During the past year we have worked with 12 schools (4 primary and 8 secondary), 6 churches, 18 communities and our programme has reached 2 500 young women, both in and out of school. Our indoor and outdoor centre-based sessions, involved recruiting young women to partake in netball, volleyball, soccer, ultimate frisbee, drama, poetry and talk shows. By combining their sporting activities with an opportunity for existential expression – involving art, drama and poetry – and by attending the more practical life skills sessions, we believe our aim to inspire rural women to look beyond their perceived limitations is being fulfilled. Events during 2010 have been well received and we held a thriving coaching clinic from 1-6 June, attended by 60 young women from rural communities. Our purpose was to instil a good grasp of the basic techniques for a number of sporting codes and be able to form community teams, where in time, they will serve as (junior) coaches. We also successfully ran three leagues last year in netball, volleyball and ladies soccer, with each league consisting of ten teams with 480 individuals taking part overall. The Summer Games on 16th October was a great accomplishment. The aim was to provide an environment where participants could showcase their sporting prowess and creative flair to the community. In total, 301 participants and 500 spectators attended this event, which included a diverse range of activities from volleyball, ladies soccer, ultimate frisbee, netball, drama, poetry and dancing. Other key achievements throughout 2010 were hosting a successful cleaning campaign at the Rivoni Society for the Blind, a youth festival, 24 talk shows and three road shows, which were held in the vicinity of NGO’s and churches, with the help of the Elim hospital. We would like to add that without the ongoing support of LFSA, we could not have fulfilled our goals for 2010 and we extend a heartfelt “thank you” to everyone involved. PeacePlayers International PeacePlayers International – South Africa (PPI-SA) project, has had its fair share of challenges in 2010, in view of the recession and the public sector workers’ strike action later in the year. But adversity is often a catalyst for change and innovation, and in response to such inadvertant financial constraints, PPI-SA streamlined its organisational structure, reviewed job descriptions, re-assessed employment contracts and benchmarked salaries, ensuring the latter aligned to industry standards. By focusing on utilising the staff’s administrative strengths, coupled with giving the area managers an opportunity to coach and organise activities in their areas, staff morale greatly improved - with a strong sense of empowerment underpinning it. And in spite of a reduction in donor funding, the Gary Player Foundation awarded a grant Projects to PPI-SA for the first time, and the eThekwini Municipality’s Community Participation Unit funded a training camp for coaches and managers, which was greatly appreciated. Although the teachers’ strike in August and September brought PPI-SA’s primary school activities to a near standstill for three weeks, with scheduled basketball matches and life skills sessions being considerably interrupted, the teams prioritised and implemented the most important sessions, to ensure all wasn’t lost during that time. One of PPI-SA’s most important stakeholders are the schools, who gave valuable input on various aspects of our activities throughout 2010, bringing principles and school representatives closer together to discuss the schools’ ongoing relationship with PPI-SA. Over 60% of participants attended the life skills and basketball sessions. Of these, seven from Addington Primary School were awarded full scholarships to study at Durban High School from 2011. Seventy five per cent of the KZN u13’s basketball team were from PPI-SA and for two of our boys, 2010 will hold a special memory. Archange Kalongji was awarded Most Valuable Player in the u13 category and Precious Buthelezi, an LDP participant from Lamontville, was selected to join the South African National u16 squad. A key highlight of 2010 for the PPI-SA was successfully hosting the two City Wide Tournaments (CWT) in May and October. Boxing legend and Laureus Ambassador ‘Baby Jake’ Matlala and US Consul General for Durban, Jill Derderian, joined over 1,200 participants, coaches and volunteers in the event, held in Durban. Not only did the children proudly display their sporting abilities across the ten basketball courts, they also gave a number of presentations on the subject of HIV and AIDS, which they learned whilst attending the life skills sessions. The CWT provides an ideal platform for the PPI-SA project to showcase its programme to a number of key stakeholders, as well as motivating the participants and restoring the schools’ confidence. Finally, a pilot educational training programme, Anatomy of Peace, which was pioneered by PPI in the Middle East, was the focus for a training workshop held in Cyprus in July and August. PPI-SA’s Managing Director S’bongiseni Vilakazi joined PPI MD’s to assess how the programme can be integrated into the life skills initiative of PPI-SA. Projects Soweto Schools Rugby Project The project enjoyed a very successful year, with a significant increase in participation on the Play2Learn programme. The standards of technique in touch-rugby, improved dramatically. Educationally, the maths tests undertaken by both primary and high school children, confirmed a positive result pertaining to the efficacy of the Play2Learn games, while several bursaries were awarded to deserving participants to further their education. The opportunity to attend the 2010 FIFA World Cup™ matches and practice sessions through a Laureus initiative also contributed to the excitement for the year. The biggest challenge for us at the beginning of last year was that most of our coaches had not played six-down touch before. Therefore our priority was to ensure they were adequately trained and equipped to coach effectively and conduct practice sessions to improve overall standards of play. To this end, two senior teams comprised of mainly project coaches, represented Soweto (one ladies and one men’s team) at the South African Touch Association (SATA) Inter-Provincial Tournament (IPT) in Pretoria in March. Unfortunately, although Soweto did not win any games, they were competitive and it was an invaluable exercise for our coaches to gain first-hand experience against the best players in the country. The end result was an immediate impact on standards of play at all the stations. In September three teams took part in the SATA Junior IPT in Cape Town, which was by far the biggest highlight of our year. The Girls u17 teams made it to the quarter finals and the Mixed u21 lost in the semifinals as the teams showed gradual progress. SATA were very happy with Soweto’s involvement, at both the Senior and Junior events, as we brought a different energy and spirit to the event, with plenty of singing and dancing! Soweto’s participation also enabled the tournament to be more integrated. The project also participated in Junior and Senior Northern Super Six tournaments, then hosted St Benedict’s High School’s teams, played against the French International School boys and girls teams at u10, u12, u15 and u17, and with 16 weekends of Soweto fixtures held in total, provided ample game-time for participants to develop their skills. The Cape Town tour in particular added huge impetus to the project, as it served to increase levels of excitement towards the game. The atmosphere and energy at the subsequent fixtures was exhilarating and participants are looking forward to an even more exciting 2011. Sport For All Projects 2010 will forever be remembered for South Africa’s successful hosting of the 2010 FIFA World Cup™. And for our young players and coaches on the Sport For All (SFA) programme, a year that presented them with a lifetime opportunity to meet with soccer star David Beckham and legendary German footballer, Franz Beckenbauer. An additional bonus for the players was a chance to meet and talk with Laureus Ambassador Edwin Moses, who accompanied them on all the soccer training camp visits. We also had the honour of hosting a number of international visitors during the Laureus Sport for Good Leadership Summit in June 2010. Delegates and a group of young boxers from the Brazil project showcased our multi-sport codes and how we deliver our life skills sessions to the children, including our smart-card monitoring system. Vodafone Local Heroes from around the globe, literally left their mark at SFA-Palmridge, with a beautiful mural which included their painted handprints. The real strength of these interactions are their lasting effects that go way beyond the event itself. After the Laureus Sport for Good Leadership Summit, the SFA life skills programme has been more effective because the delegates were taught how to incorporate fun, playful yet impactful life skills into sports drills. Following the launch of the Laureus ‘Bring Out The Champion Within’ life skills manual last year, we have made great strides in this area. Similarly, we expect to utilise the findings of the Laureus-sponsored research study of the Sport For All model (undertaken by UCT) to guide future programme planning in 2011. And finally, we would like to thank Laureus Foundation South Africa for their ongoing support and are extremely grateful to be part of the Laureus family. 2011 here we come! The Trust currently supports 11 projects: • Buffalo City Soccer School is committed to countering gang violence and works with young people to provide a healthy alternative through football. Children in the project, as young as 9 and 13 years old, allow the focus to be on prevention rather than cure and on delivering a message that can affect behavioural patterns. Through life skills instruction, youngsters develop an understanding of the negative impact of alcohol and drug abuse. • Fight With Insight is a boxing project based in the southern suburbs of Johannesburg for young offenders who have completed their diversion programme – an element of the South African youth justice system. After the 12-week long diversion programme, it is optional to attend a follow-on programme. • Free The Youth is a modular-based programme combining life skills, the word of God and sport as a tool to educate and encourage youth. The programme educates young people in sex education, public speaking, handling peer pressure as well as encouraging healthy living through involvement in sport. •Indigo Youth Movement provides skateboarding for young people and offers them the chance to learn about healthy living and life skills, as well as improving their spoken English and learning about tourism. •Johannesburg Cubs is set up to establish a multiracial and cross-cultural cricket-training programme for school children in Johannesburg and surrounding areas. To ensure a supportive environment free of any form of discrimination; to inculcate and encourage self-discipline among participants; and to motivate and commit them to excellence and integrity. •Little Champs aims to increase the literacy levels of pre-school children through play, sport and non-competitive physical activity. Little Champs has partnered with Healthnutz, an outreach programme of the Sports Science Institute of South Africa to increase their reach to older children. The Healthnutz programme focuses on mass participation in sport at primary-school level and empowers participants to take personal responsibility for their health. •Lungisani Indlela was born out of Indlela, a non-profit organisation that was established in 2004 by the Church of the Good Shepherd in North Durban. Lungisani was formed to cater for the ever-growing needs of the Amaoti Community Development Project. •Makomba-Ndlela Youth Movement offers counselling during sessions of sport and the performing arts to combat serious social and health issues such as sexually transmitted diseases, teenage pregnancy, HIV/AIDS, crime and substance abuse. •PeacePlayers International uses the game of basketball to bridge divides, develop leaders and to teach children to live healthy lives by giving them advice on issues such as HIV/Aids, drug and alcohol abuse. •The Soweto Schools Rugby Project addresses the differing standards of education provided by schools in impoverished areas compared to those in affluent areas through a structured intervention programme called Play to Learn, which teaches young people various school subjects while they are having fun playing touch rugby. •Sport for All Project is South Africa’s first social franchise that uses business principles to achieve development goals – in this case through the use of sport. One of the aims of Sport for All is to provide orphaned and vulnerable children with world-class sport coaching in multiple sporting codes as well as to incorporate life skills training that will keep them off the streets, focusing on healthy bodies and minds. Directory Laureus Sport for Good Foundation 460 Fulham Road, London SW6 1BZ Tel: 00 44 (0) 20 7629 8251 Fax: 00 44 (0) 20 7514 2846 Email: ned.wills@laureus.com Laureus Sport for Good Foundation Trust South Africa Postal address: 4th Floor, Sports Science Institute, Boundary Road, Newlands 7700 Private bag X5 Newlands 7725 Trustees: Morné du Plessis (Chairman) Iain Banner, Hylton Kallner, Lucas Radebe, Ntambi Ravele, Marlene Coetzee-George Manager: Prudence Fester Tel: 021 659 5610 Cell: 083 254 5642 Fax: 021 659 5601 Email: pfester@ssisa.com Discovery Postal Address: PO Box 786722, Sandton 2146 Sandhya Vedalankar (Deputy General Manager, Marketing Services: CSI) Tel: 011 529 2561 Email: SandhyaV@discovery.co.za Mercedes-Benz South Africa Postal address: PO Box 1717 Pretoria 0001 Tina Buys Mercedes-Benz South Africa Group of Companies - Shared Services Manager Group Corporate Social Responsibility Corporate Affairs Division Tel: 012 677 5743 Cell: 082 823 0142 Fax: 012 677 1682 Email: Tina.buys@daimler.com Buffalo City Soccer School Postal address: 9 Dorking Place, Parkside, East London 5209 Baron Bosman (Project Manager) Tel: 043 743 2995 Cell: 084 250 3172 Email: bosmanbaron68@gmail.com Fight With Insight Postal address: Postnet Suite 320 Private Bag X30500 Houghton 2041 Sheri Errington (Researcher) Tel: 011 484 4554 Fax: 011 484 4551 Email: research.ttbc@gmail.com Free The Youth Postal address: PO Box 4474 Dainfern 2055, Gauteng John and Tshidi Moeti (Directors) Tel: 011 469 3597 Cell: 083 472 2642 Fax: 011 469 3597 Email: moeti@worldonline.co.za Indigo Youth Movement Postal Address: Indigo Skate Camp, Msomi Household, Kwa Ximba Territory, The Valley of 1000 Hills, Durban Dallas Oberholzer (Project Founder and Director) Cell: 083 453 6385 Email: webmaster@indigoskatecamp.co.za Lungisani Indlela 126 Cardham Drive, Phoenix 4068 Simon Cordial Tel: 031 505 8811 Fax: 031 505 8981 Email: cordials77@gmail.com www.lungisani-indlela.or.za Makomba-Ndlela Youth Movement Postal address: PO Box 2106, Elim Hospital 0960 Mashamba Ramadi (Programme Director) Cell: 073 5763 593 Email: Mr.mashamba@yahoo.com PeacePlayers International Postal address: 1502 Kingsfield Place, 30 Joe Slovo (Field) St, Durban 4000 S’bongiseni Vilakazi (Managing Director) Tel: 031-307 2814 Cell: 084-313 3271 Fax: 031-307 2815 Email: svilakazi@peaceplayersintl.org www.peaceplayersintl.org Johannesburg Cubs 4 Lee Road Blackheath 2196 Lewis Weinstein (Managing Member) Cell: 082 891 2377 Email: linea.lewis@gmail.com Soweto Schools Rugby Project Postal Address: Dobsonville Stadium, Majova Street, Dobsonville, Soweto. Dalisizwe Ndebele (Programme Manager) 522 Cork Ave, Ferndale 2194 Tel: 011 704 0914 Cell: 076 456 1716 Fax: 086 652 1927 Email: dali@rugby101.co.za Little Champs No 10, Soho Square, cnr Francess and Grant Avenue, Norwood, Johannesburg Kevin Fine (Director ) Tel: 011 722 7372 Fax: 086 508 0235 Email: Kevin@worldonline.co.za Sport for All National Bank House, 3rd Floor, 84 Market Street, JHB 1685, Gauteng Kelli Givens (CEO) Tel: 011 266 0530 Cell: 083 208 5850 Email: kellig@sportforall.co.za LAUREUS SPORT FOR GOOD FOUNDATION TRUST SOUTH AFRICA Sports Science Institute, Boundary Road, Newlands, 7700, South Africa Tel: +27 (0)21 659 5610 Fax: +27 (0)21 659 5601 Email: PFester@ssisa.com www.laureus.com www.laureusarchive.com and A global initiative of Laureus Sport for Good Foundation Limited. Registered in South Africa: IT2573/2002