vol. 10, no. 1 sdm in this issue Welcome 2 Merck Manufacturing Technology Roadmap 3 MIT Integrated Design & Management: Curriculum Update 4 ICU Innovation to Improve Efficiency, Patient Safety 6 Tech Treks 12 SDM Core Technology Showcase/Project Forum 14 SDM Conference 15 Calendar 20 spring 2015 The newsletter of the Massachusetts Institute of Technology System Design & Management Program pulse on the web > Virtual Information Sessions • Integrated Design & Management—idm.mit.edu • System Design & Management— sdm.mit.edu > Webinars—sdm.mit.edu • Integrated Design for Product Success • Open Sourcing the Creative Process • System Architecture and Bitcoin > Watch for the red dot indicating additional information online at sdm.mit.edu. IDM Curriculum Development See page 4 2 sdmpulse spring 2015 sdm.mit.edu Welcome sdmpulse Vol. 10, No. 1 Spring 2015 Copyright MIT, all rights reserved. Publisher: Joan S. Rubin, MIT SDM Industry Codirector Editor: Lois Slavin, MIT SDM Communications Director Contributors: Anando Chowdhury, Pat Hale, Matt Kressy, Suzanne Livingston, Melissa Parrillo, Julia Somerdin Photography: Matt Kressy, Erica Pernice, Dave Schultz, Merck & Co., Inc. Design: Erica Pernice, Janice Hall Layout: Janice Hall Copy editor: Kathryn O’Neill Printer: Puritan Press MIT System Design & Management and Integrated Design & Management are jointly offered by the MIT School of Engineering and the MIT Sloan School of Management. The 2015 spring issue of the SDM Pulse showcases the importance of the new interdisciplinary educational paradigms taught in MIT System Design & Management and how they are being applied both on campus and in industry. In this edition you will find: • An update on the Integrated Design & Management (IDM) track that includes the latest curriculum developments as well as pointers to an on-demand IDM virtual information session and a webinar on applying integrated design and management in industry. • Detailed overviews of how systems thinking has been employed to better track patient vital signs in intensive care units and to develop a long-range global manufacturing technology roadmap. • Reports on industry involvement with SDM, including the fall 2014 SDM Tech Trek at IBM; the upcoming spring SDM Tech Trek in Silicon Valley; the January 2015 core technology showcase and project forum; and information on how your company can get involved. • A list of upcoming SDM events, such as this year’s annual systems thinking conference and back-to-the-classroom sessions; our alumni-student networking evening; live and virtual information events for prospective applicants and companies interested in sponsoring students; webinars on applying systems thinking to various complex challenges; and more. We hope you enjoy this edition of the Pulse. As always, we welcome your feedback and suggestions. Sincerely, For further information, visit sdm.mit.edu and idm.mit.edu. Joan S. Rubin Industry Codirector MIT System Design & Management jsrubin@mit.edu 3 About the Author Developing a Technology Roadmap for Pharmaceutical Manufacturing Systems The challenge: In 2010, pharmaceutical leader Merck & Co., Inc., launched Target ’15, a fiveyear plan to transform manufacturing operations. One of its key goals was to develop new manufacturing technologies that would enable at least one critical therapy to reach a minimum of 80 percent of the world’s population by the end of 2015. To accomplish this, we needed a Anando Chowdhury, SDM ’09, is proven technology strategy framework that would: director of Product Design: • provide effectiveness at size scales that could span global enterprises and supply chains; Innovation to Operations at Merck & • accommodate time scales that would cross long-range, multi-year planning targets; Co., Inc. His four-part paper written for SDM’s Technology Strategy • manage complexity and deliver clear guidance to the organization on where and how to focus; course when he was an MIT student • build on key lessons from multiple industries; and laid the groundwork for Merck’s • provide insight that could transcend different technical disciplines. manufacturing technology roadmap. The approach: SDM’s Technology Strategy course, taught by MIT Senior Lecturer Michael Davies, provided essential tools and methodologies to help Merck craft its first-ever long-range technology roadmap for manufacturing. Merck’s roadmap included: • identification, selection, acquisition, development, exploitation, and protection of key technologies; and • development of an organizational structure for continued alignment and action toward Merck’s access goals. The tools: We created a blueprint that allowed Merck to drive technology development and investment activities across a global manufacturing operation with hundreds of connected supply chains within time frames that reached years into the future. Our steps included: • developing a concrete, shared definition of manufacturing technologies as combinations of knowledge, processes, and equipment that transform raw materials into products and deliver them in a useful form to patients and customers; and • creating global operations-level systems views that allowed for holistic management and consideration of systems changes. Taken together, this created a visual of the larger system that is the subject of Merck’s technology transformation and deployment. In this global view, process unit systems up to the plant scale can exist within each box, while site- and enterprise-level integration occurs along pathways defined by the connection of continued on page 8 4 sdmpulse spring 2015 sdm.mit.edu Update: IDM Curriculum Development By Matt Kressy, Director, Integrated Design & Management Editor’s note: The following is a snapshot of the curriculum under development for SDM’s new sister track, Integrated Design & Management (IDM). We wanted to share the vision as we design and build the program for the inaugural cohort entering this fall, but readers should keep in mind that curriculum details and requirements will continue to evolve. For the latest information, visit idm.mit.edu. The IDM environment—ID Lab Philosophy As a physical entity, ID Lab will be a maker space, i.e. a The IDM core curriculum combines the inspired, intuitive design studio environment with state-of-the-art tools such methods taught in the world’s best art and design schools as 3D printers and robotic arms. A materials and methods with the systematic, analytical methods of the world’s best instructor who is expert in all tools, fabrication methods, engineering and business schools. In this spirit, IDM is offered and material uses will provide group and individual jointly by MIT’s School of Engineering and Sloan School of instruction. The continuity afforded by dedicated ID Lab Management, and its graduation requirements reflect a space will enable students to build prototypes and return balance of design, engineering, and management. IDM to them later, quickly re-immerse themselves, and iterate graduates earn a master of science degree in engineering and as needed—all necessary steps to creating great products management conferred by MIT. and businesses. The Integrated Design Lab (ID Lab) will be a physical space, an intellectual resource, and a state of mind—an immersive environment that inspires individual IDM students and IDM teams to create, to fail, to flourish, to succeed, and to support each other steadily throughout the process. The photos for this article, taken with permission in Matt Kressy's Product Design and Development class, illustrate the experience that he creates with his immersive environment approach. 5 The IDM curriculum Offering a powerful combination of state-of-the-art design, business, and engineering methodologies, the IDM curriculum will be: • taught by MIT faculty who will provide in-depth instruction on the product development/product design process; • supplemented with lectures by successful entrepreneurs, designers, engineers, and thought leaders who will share their experience, insight, and expertise; and • enhanced by IDM students as they learn to present their passions, concepts, rationales, and solutions professionally. Tentative ID Lab schedule IDM-required activities (two days/week): • Faculty lectures • Design workshops • Team project work • Guest lectures Other degree requirements (three days/week): • Engineering and management foundation courses and electives • Work in ID Lab Students may also have the chance to intern at top innovation companies and to work on design-related consulting projects. continued on page 16 6 sdmpulse spring 2015 sdm.mit.edu About the Author Improving Efficiency and Patient Safety in Intensive Care Units The challenge: A cost-effective, reliable, and real-time information system for monitoring the stress of patients in intensive care units (ICUs) is missing from current ICU systems. This presents an important opportunity because: • Five million patients are admitted annually to ICUs in the United States, with an average daily cost of over $10,000; Julia Somerdin, SDM ’13, is an entrepreneur in healthcare/patient • Post-surgery ICU patients require a higher level of acute care than most other hospitalized patients because they need services such as cardiovascular support, invasive monitoring, and intensive observation; monitoring and a professional in the mobile communication industry specializing in system solution architecture and system integration. She holds a B.S. in electrical engineering from China’s Huazhong University of Science and Technology; an M.B.A. from • ICU patients, often unable to report on their stress and pain levels, rely primarily on nurses’ training and knowledge—yet, because nurses can visit patients only periodically, pain can only be assessed intermittently; • Pain and stress ratings are often subjective, even guesswork, and nurses treating the same patients often disagree with each other because of their varying levels of training and experience; and • The dramatically increasing demand for ICU beds has significantly added to the workload of nurses and physicians. Northeastern University; and, as an MIT System Design & Creating a means to remotely monitor stress and pain with real-time data visualization can help Management student, she will address these issues. earn an M.S. in engineering and management in 2015. The approach: ICU Cam enables non-invasive monitoring of stress and pain using a remote smart camera mounted on top of a patient’s bed. Its capabilities include: • remotely measuring stress during complex dexterity tasks, such as surgery; and • transfer of reliable real-time results to physicians via data visualization; The tools: The embedded software system consists of four modules: 1. Camera server-side data collection and processing 2. Networking module for Wi-Fi transmission 3. Client-side data receiver 4. Graphical user interface that provides data regeneration and interpretation 7 The results: During lab testing, ICU Cam measured heart rate and heart rate variability with over 96 percent accuracy. Additional benefits may include: • Early detection of pain to help doctors provide early relief to patients incapable of self-reporting; • Reduced length of ICU stay, resulting in substantial savings for hospitals and insurance companies; and • Increased ICU efficiency and reduced nurse workload. Here is a typical hospital setting in which patients are receiving intensive care and monitoring. Traditionally, nurses or medical staff check and record a patient’s status periodically. Next steps: Last fall, we visited local healthcare facilities to help us better understand problems in current ICU systems. At Boston Medical Center, Gerardo Rodriguez, M.D., anesthesiologist and critical care physician at the surgical ICU in East Newton, MA, gave us a tour, explained how patients are monitored there, and described the system’s shortcomings. He expressed enthusiasm about testing ICU Cam in patient care settings and discussed additional applications of this system to, for example, provide support for new doctors. ICU Cam uses a smart camera to automatically capture several patient vital signs and send this information to doctors in real time. In the coming months, the ICU Cam team will: • improve the beta version prototype; • research hardware alternatives to reduce costs; • initialize clinical trial paperwork in MIT’s medical center to further understand the process; and • identify a large hospital for a pilot system launch. For further information, please contact Julia Somerdin at jsomerdi@mit.edu. Physicians can review patients’ information on tablets and smart phones even when they are not physically in the hospital. If patients need urgent attention, a text alert message will be sent along with key patient information. 8 sdmpulse spring 2015 sdm.mit.edu continued from page 3 different boxes. Each processing unit box can be further blown out as necessary, but the overarching scheme allows for the taxonomy of future roadmaps for each node and each pathway (see Figure 1). Figure 1: An example of a pathway is AKOQR, which represents the pathway for a small-molecule pharmaceutical oral dosage form. We followed stakeholder mapping processes to account for external and internal constituencies and to clearly identify key stakeholder groups. Evolving global trends were mapped inward from the customer market and societal needs and outward from the business drivers and manufacturer requirements (see Figure 2). Stakeholder mapping also enabled us to develop key performance indicators (KPIs) for the global system, thus collapsing the trends and drivers identified into workable and measurable goals. These KPIs produce very precise operational definitions around which global operations-level changes can be made. During the needs and requirements definition phase, subject matter experts created technology inventories that we were able to use as repositories of internal and external technology efforts and innovations. The KPIs, trends, and drivers were used to prioritize technologies by time order and importance. This enabled us to create our initial manufacturing technology roadmaps. Individual technologies were generally at the single- and multi-phase system- and process-unit level; thus, the roadmap visualization allowed for plant-, site-, and enterprise-level integration and planning (see Figure 3). Some stakeholder needs were well-articulated (e.g. a solution needed for a distinct problem), and others were not (e.g. a desire to impact a problem in a big way). As we assessed transformation at a global operational level, 9 Figure 2: Stakeholder map for Merck’s global operation. Figure 3: Stylized example of a technology roadmap. continued on page 10 10 sdmpulse spring 2015 sdm.mit.edu continued from page 9 it was vital that our efforts combined technologies and defined value drivers. These dual dimensions and the trade-off space defined the risk posture clearly for our investments in various areas (see Figure 4). Figure 4: Technology maturity is shown by extent of need. A key technology management challenge was lack of visibility concerning how different efforts affect each other, including ones that need information from others to make a larger, more holistic transformation possible. In helping manage these interdependencies, we applied the multi-domain matrix (MDM). A mock version of an MDM is shown on page 11 for the manufacturing pathway AKOQR show in Figure 1. The MDM shows relationships within like elements (e.g. the process to process connections in the design structure matrix [DSM] shown in the red box, or the operand to operand connections in the DSM in the blue box) or across unlike elements (e.g. operand to initiative, as shown in the area labeled 1). Understanding the relationships between some of the most important potential efforts and the process or operands at the enterprise level was critical to managing multi-year efforts and to fostering the right knowledgesharing and connections required as internal and external entities consider the portfolio of choices. The crosshairs within the matrix can represent the nature of the connection, e.g. “supporting,” “connected to,” or “integral.” The importance of these technology initiatives and their ability to address multiple needs at the global operational level would not be seen if not for the mapping effort. Interactions between different global pathways were analyzed using 11 Figure 5: Multi-domain matrix applied to manage interdependencies for technology initiatives. DSM and MDM analyses. This created a portfolio of technology projects that is now managed through maturity by an enterprise-wide technology management process and governance, with information and knowledge refreshed annually as implementation progresses. The results: • Merck has mapped and assessed more than 800 technologies with this process—focusing on 42 technologies in various time horizons organized into eight clear domain challenges. • The MIT SDM Technology Strategy class mindset, methodologies, and tools have helped Merck create a manufacturing-wide framework, language, and process by which strategies and investments can be discussed, debated, and ultimately managed. As 2015 begins, Merck is well-positioned to meet its five-year goals for manufacturing and, more importantly, the company now has a robust and bullet-proof way of managing technology for the next half decade. Editor’s note: The author wishes to thank Leigh Gautreau, SDM ’08, research manager at Endeavour Partners, LLC. As a teaching assistant for the SDM course, she was a critical reviewer of Chowdhury’s series, as well as of this article. 12 sdmpulse spring 2015 sdm.mit.edu Fall 2014 SDM Tech Trek Report Editor’s note: Every year, SDM runs two tech treks—one in the Greater Boston area and one in California’s Silicon Valley—to offer SDM fellows opportunities to engage with, and learn from, executives at best-in-class companies. Designed to build upon students’ classwork at MIT, the treks enable fellows to tour a wide range of facilities, view product demonstrations, and engage in lively question-and-answer sessions with industry leaders. They learn about companies’ strategic, operational, and tactical challenges, as well as how they are being addressed from both technical and business perspectives. Tech treks also establish and/or strengthen relationships between SDM and companies’ senior leaders and recruitment professionals. Where: IBM Research Center, Cambridge, MA When: November 10, 2014 Attendees: 34 SDM students, SDM Industry Codirector Joan Rubin, and SDM Director of Recruitment and Career Development Jonathan Pratt Presenters: • Paul Beaulieu, studio director, IBM Interactive Experience • Dr. Werner Geyer, research manager, The Data Science User Experience Team, IBM • Suzanne Livingston, senior product manager, IBM Connections, and SDM alumna • Casey Dugan, software engineer, IBM Research, and MIT alumna IBM Innovation Center, Cambridge, MA 13 Trip highlights: Beaulieu told the SDMs that IBM Interactive Experience is a business consulting group that: • offers clients traditional and non-traditional custom services ranging from analytics and business process strategy to integrated communications, global process services (such as supply chain management), and more; • began by designing the website for the 1996 Olympic Games in Atlanta; • has since built a client base that includes The Wall Street Journal Online, L.L. Bean, the Masters Golf Tournament, Coca-Cola, The New York Times, Tiffany, and Hasbro; • is part of the digital advertising firm that Ad Age magazine named 2014’s largest global digital agency; and • employs a four-step development process—consisting of strategy development, software and interactive design, user research and analytics, and campaign management—combined with operational support for such elements as product design and supply chain management. Geyer then described the seven-member Data Science User Experience Team, which focuses on social workforce science. It launched an internal program within IBM called the “1x5 Project” to identify and provide financial support and resources for employee-generated projects. Based on a model similar to crowdfunding, the project enables employees to invest funds allocated to them in other employees’ projects. When enough has been set aside for a project through the “wisdom of the crowd,” a budget is committed and work on the project begins. Geyer told the SDMs that implementing the “1x5 Project” at IBM has resulted in unprecedented employee participation and the initiation of cross-cultural projects that have had a measurable impact on employee morale. The SDM group also heard about the team’s development of a digital assistant, productivity applications, and an office “selfie station” designed to increase the team’s social media awareness and provide information to improve facial recognition software. Spring 2015 SDM Tech Trek Preview During the spring 2015 SDM Tech Trek to Silicon Valley, which will take place in March, SDM fellows will visit companies from multiple industries in less than one week. This trek is being led by SDM ’15s Rany Polany and Deepa Fernandes Prabhu, with organizational assistance from all the participants. Companies to be visited: • Apple • SunEdison • SanDisk • E. & J. Gallo Winery • Salesforce.com • Lawrence Livermore National Laboratory • Intuitive Surgical • Yelp If your company would like to participate in the Academic Year 2016 SDM Tech Treks, please contact Joan S. Rubin, SDM industry codirector, at jsrubin@mit.edu, 617.253.2081, or Jonathan Pratt, director of SDM recruitment and career development, at jonpratt@mit.edu, 617.327.7106. 14 sdmpulse spring 2015 sdm.mit.edu SDM Holds First Core Technology Showcase and Project Forum By Joan S. Rubin, SDM Industry Codirector On January 12, 2015, Professor Olivier de Weck, faculty lead and coordinator of the SDM Core Teaching Team, welcomed more than 150 SDM master’s and certificate students, alumni, industry partners, staff, and invited guests to the MIT Media Lab for a day-long SDM core technology showcase and project forum. First, de Weck introduced the members of the SDM Core Instructor Team and their areas of focus: • Bruce Cameron, Ph.D. (system architecture) • Bryan Moser, Ph.D. (project management) • Qi Van Eikema Hommes, Ph.D. (systems engineering) • Pat Hale, SDM Executive Director (systems engineering) He went on to introduce the core teaching assistants, each one an SDM alumnus or student: • John Helferich (team lead) • David Erickson (director, SDM Certificate Program in Systems and Product Development) • Ricardo DeMatos • Vai Naik • Tina Srivastava • Parag Vijay Next, de Weck gave a brief overview of SDM and its overall learning objectives, including discussing the creation of the new SDM core course as it has evolved from three separate one-semester classes into an integrated, intensive, three-subject sequence that spans the fall, January Independent Activities Period (IAP), and spring semesters. The rest of the morning was devoted to a technology showcase in which SDM students displayed posters indicating their research interests in avionics, electronics, energy, healthcare, information technology, materials, transportation, and other areas. This was followed by an afternoon session in which industry partners and other invited guests described research opportunities in their domains. Students had an opportunity to indicate their interest in participating in these projects and were matched into teams by the TAs at the end of the day. The event concluded with a dinner featuring a keynote presentation by Kaigham (Ken) J. Gabriel, president and CEO of Draper Laboratory. In addition to the technology showcase and the project forum, the 2015 IAP included the kickoff of student teams’ semester-long projects, a networks and graph theory workshop, a team-based design challenge, and lectures in system architecture and project management. Professor Olivier de Weck sdm 2014 SDM Conference Focuses on Leadership and Systems Thinking On October 8, 2014, more than 200 SDM fellows, alumni, and industry partners, as well as others from industry, government, nonprofits, and academia, convened at MIT for the annual MIT SDM Conference on Systems Thinking for Contemporary Challenges. This year’s theme was “Systems Thinking for Emerging, Evolving, and Established Leaders.” Pat Hale, executive director of SDM, welcomed attendees, followed by SDM Industry Codirector Joan S. Rubin, who told the audience that systems thinking is a competitive imperative for the present and the future. “Not only must current leaders understand how to apply systems thinking to address complex challenges today, but companies must be able to apply this approach now to develop the systems-based thinkers who will become the leaders of tomorrow,” said Rubin. Speakers included emerging, evolving, and established leaders from several industry and government sectors. They included: • Catherine Mohr, M.D., vice president of medical research, Intuitive Surgical (Keynote) • James Cook, vice president and director, Center for Enterprise Modernization, The MITRE Corporation (Keynote) • Matt Kressy, director and senior lecturer, Integrated Design & Management, MIT • Christopher Berardi, Ph.D. student, MIT Engineering Systems Division; captain, US Air Force; and SDM alumnus • Michael A. M. Davies, founder and chairman, Endeavour Partners; senior lecturer, Engineering Systems Division, MIT; guest lecturer, London Business School • Freddie Douglas III, director of Safety and Mission Assurance Directorate, John C. Stennis Space Center, NASA, and SDM alumnus • Andrea Ippolito, Ph.D. student, MIT Engineering Systems Division; presidential innovation fellow, White House; co-founder, Smart Scheduling; co-leader, MIT Hacking Medicine; and SDM alumnus The conference was preceded by two back-to-the-classroom sessions on the afternoon of October 7. Dr. Qi Van Eikema Hommes, a lecturer in the MIT > Engineering Systems Division, delivered a talk titled “What Is Systems Thinking and Slides and recordings of all presentations are available on demand at Why Is It Important?” This was followed by a presentation by Dr. Bryan Moser, lecturer, SDM, MIT; researcher, Design Engineering Laboratory, University of Tokyo; sdm.mit.edu/systems thinkingconference/ 2014/speakers.html and president and CEO, Global Project Design, who spoke on “A New Era in Project Management: Viewing Projects as Systems.” http:// Conference Report 15 Save the Date! 2015 MIT SDM Conference on Systems Thinking for Contemporary Challenges Please join us on October 7 for the annual MIT SDM Conference on Systems Thinking for Contemporary Challenges. This year’s theme will focus on an interdisciplinary approach to complex systems and design. There will also be several events, including: October 6: Preconference back-to-the-classtoom sessions dedicated to the latest research in systems thinking and how to apply it details to be sent to SDM community) > October 7: SDM Conference (8 a.m.-4 p.m., Wong Auditorium); post-conference networking event (4-5:45 p.m., Ting Foyer); SDM Information Evening (6-9 p.m., Morss Hall)—Learn about the MIT master’s of science degree in engineering and management, the new track in product design and management, and the MIT-SUTD dual master’s degree program. Discuss career opportunities and network with SDM alumni, faculty, students, and staff. http:// (2-5 p.m., Wong Auditorium); an exclusive evening reception for SDM alumni and students (6-9 p.m., location and registration Details and registration information on each event will be announced on the SDM website in late spring sdm.mit.edu 16 sdmpulse spring 2015 sdm.mit.edu continued from page 5 IDM components Sample IDM core lecture topics: • opportunity identification • user needs research • user experience • product specification • creative concept generation • concept selection • industrial design • prototyping strategy • economics of product design and development • environmental sustainability • intellectual property • product architecture • design leadership • risk management Sample ID Lab workshop topics: • hand tools • power tools • machine tools • 3D printing • composites • laminates and forming • sketch modeling • CNC (computer numerically controlled) milling • user interface and user experience (UI/UX) • wireframes • thermoforming • mold making and casting Team project activities may include: • Practicing product and business development processes using tools discussed in lectures • Receiving real-time feedback from faculty via informal design reviews; • Working on team building, brainstorming, and strategy • Engaging users—through interviews, observation, needs lists, personas, and image boards • Generating concepts—through sketching, modeling, rendering, wireframing, and storyboarding • Testing—using functional, emotional, market, business model, and selection techniques • Receiving formal design reviews 17 IDM projects • Student-generated or industry-sponsored project topics can be either tangible, three-dimensional hardware products or software or web-based products that offer solutions to societal problems. Major projects will lead to thesis topics, with the intent of a business launch. • IDM partners will have a dedicated, ongoing relationship with the program. They will be welcome to spend time in the ID Lab, attend design reviews, mentor students, and bring real-world perspectives to campus. IDM partners will be encouraged to engage in any projects in which they see potential through collaboration, licensing, or investment. IDM partners • have a dedicated, intimate, ongoing collaboration with IDM • spend time in the ID Lab • attend design reviews • invest in student projects of their choice • get right-of-first-offer on products and intellectual property, subject to student interest and negotiated price • have priority access to hiring IDM graduates M.S. requirements • IDM core with ID Lab: 38 units (required) • Management and engineering foundations: 12+ units each (required) • Engineering and design electives: 15+ units (required) • Management and leadership electives: 15+ units (required) • Internship (optional) • Consulting (optional) • Thesis: 24 units (required) continued on page 18 For more detailed information, visit idm.mit.edu http:// > 18 sdmpulse spring 2015 sdm.mit.edu continued from page 17 IDM program options • 13 months full time, on campus • 21 months part time, on/off campus In the fall semester, students taking the 13-month option • arrive in mid-August for a “boot camp”/orientation; • participate in a three-week project in the IDM core to familiarize themselves with IDM’s product development process and philosophy; • engage in a four-week project, repeating the above process so that it becomes familiar; • participate in a final project near the semester’s end, working on it in great detail; and • make final presentations in which their products are demonstrated to fellow students, faculty, potential investors, and the general public. During the one-month Independent Activities Period (IAP) session, students • manufacture 100 units of product to be offered for purchase at a sales gala open to fellow students, potential investors, and the public. 19 In the spring semester students taking the 13-month option • put what they have learned into practice for a major project that spans 28 weeks; > • offer products for sale; • complete interdisciplinary theses based on their projects; • participate in consulting engagements and recruitment/hiring activities; and • join MIT SDM-IDM’s lifelong learning community of alumni, students, and industry partners. IDM’s 21-month option is still under development. For more information or to apply for admission, please contact the IDM Admissions Office at idm@mit.edu contact • participate in another end-of-semester gala open to potential investors and the general public; 20 spring 2015 I L A B L E > on demand Prerecorded webinars: sdm.mit.edu/voices /webinars.html 2014 SDM Systems Thinking Conference Videos: sdm.mit.edu/ systemsthinking conference/2014/ speakers.html > Pulse online To read this edition of the SDM Pulse, as well as past issues, visit: sdm.mit.edu/pulse 2015 MIT SDM Conference on Systems Thinking for Contemporary Challenges October 6–7, 2015 Please join us for SDM’s annual systems thinking conference and related events. For details, please see page 15. MIT SDM Systems Thinking Webinar Series This series features research conducted by members of the SDM community. All webinars are held on Mondays from noon to 1 p.m. and are free and open to all. Details/registration: sdm.mit.edu. March 9, 2015 System Architecture and Bitcoin: The Opportunities and Challenges Sascha Boeheme, consultant; SDM alumnus March 23, 2015 Systems Thinking in Mobile Networking: How Virtualization and Programming Change the Mobile Paradigm Kevin Shatzkamer, CTO mobile networking and distinguished engineer, Brocade; SDM alumnus April 6, 2015 Systems Thinking for Undergraduate Education: How John Deere Is Preparing for the Workforce of the Future Howard R. Gerwin, manager, Advanced Systems Engineering, John Deere Technology Innovation Center Hank Roark, manager, Decision Analytics, John Deere Technology Innovation Center; SDM alumnus May 4, 2015 Are We Reaching an Inflection Point in the Complexity of Cyber-Physical Systems? Olivier de Weck, Ph.D., professor of aeronautics and astronautics and engineering systems, MIT May 18, 2015 ACHOO! Preparing for Workplace Continuity in the Presence of Flu Outbreaks Richard C. Larson, Ph.D., Mitsui professor of engineering systems and director of the Center for Engineering Systems Fundamentals, MIT June 1, 2015 Applying a Technology Strategy Framework to Planning and Building Systems for Medicine and Vaccine Manufacturing Anando Chowdhury, director, Product Design: Innovation to Operations, Merck & Co., Inc.; SDM alumnus June 15, 2015 Iteration and Abstraction: Do They Always Make for Better Software Architecture? Christine Miyachi, principal systems engineer and architect, Xerox Corporation; SDM alumna Event information contains all details available at press time. Final information is available at sdm.mit.edu two weeks prior to each event. sdm.mit.edu A V A sdm calendar