Material culture - visible objects a group of people who share the same traditions or heritage create or construct Ex.: Tribes in Africa that use metal bands to extend their necks. Sentence: When you go to a different country, you will find material culture that is different from your culture but is well-known in the other culture. Nonmaterial culture - part of a group's culture, heritage, and traditions that cannot be seen. Ex. Superstitions Sentence: Although it cannot be seen, John's superstitious values are an example of non-material culture, versus the obvious material culture of the Amish boy's dress as he entered the room. assimilation/acculturation - the process by which a person or group changes his/their culture to fit with a dominant group Ex. European immigrants learn English Sentence: New students coming to CHS assimilate to the school culture. cultural appropriation - when one person or group takes an idea from another cultural group Ex. Americans took the Greeks' idea of democracy. Sentence: The Americans used cultural appropriation when they took the Greek idea of democracy. neolocalism - seeking out a regional or local culture and attempting to reinvigorate it in the face of globalizing and modernizing forces Ex.: Wales attempting to reinvigorate the Welsh language. Sentence: The government of Wales follows a philosophy of neolocalism in its policies toward the Welsh language. commodification - when a group of people take another culture's idea for the purpose of selling it and making money. Ex. An American opening a Chinese Restaurant Sentence: If an American opened a Chinese Restaurant, that would be commodification. placelessness - the fact that places lack uniqueness in their cultural landscape due to the wide diffusion of popular culture Ex. Big Box store shopping centers Sentence: Many towns in New Jersey have an appearance of placelessness, due to the shopping centers that all look the same. authenticity - when an object, idea, or trait genuinely represents a culture Ex. Babushka dolls Sentence: If you buy clothes that represent a culture in its home country, you can be more sure of its authenticity. glocalization - the process by which a global phenomenon becomes local in some way Ex. The news Sentence: McDonalds glocalizes its menu in some countries to fit local dietary needs. you judge someone else's culture by the standards of your ethnocentrism - when own. Ex. Some people's religion requires them to cover their skin. When they see other people exposing too much skin, they judge them based on their own standards. Sentence: Some people have ethnocentric views because the haven't been exposed to other cultures. the process by which a person absorbs his/her culture enculturation - Ex. American kid growing up in American culture Sentence: Due to mass media, the role of parents in enculturation has decreased. multiculturalism - a viewpoint that allows for the incorporation or inclusion of ideas, beliefs, values, or traditions from many different heritages or backgrounds Ex. Cheltenham Sentence: Cheltenham practices multiculturalism because of its many cultures. worldview - a particular philosophy of life, often influenced by culture Ex. Christians believe in a higher power, while atheists don't — which could make a Christian more optimistic. Sentence: Christians have a more optimistic worldview than atheists in some cases. transculturation - the cultural change due to introduction of elements of a foreign culture. Ex. Addition of Spanish language options in the U.S. Sentence: Many Americans fear that many immigrants coming to the U.S. will create transculturation.