IBM Software Day Session Abstracts Business Solutions Sessions Contact Center 2015: Member Care, Big Insights, and Gaining a Single View of the Customer Core Banking Modernization: Contact Center 2015 discusses IBM industry solutions for customer care and insights. These solutions provide a single, enterprise view of all information required to strengthen customer relationships with relevant and timely insights. In addition, real-time, predictive business analytics are made available to all levels of your organization to segment your customers better, find your most profitable products, and manage risk more effectively through a more informed and holistic approach to underwriting. Methodologies discussed include those to provide a single, more accurate view of the customer and attendant risk; to improve customer intelligence through predictive analytics; to improve servicing and thereby wallet share; to provide relevant information enabling the execution of effective marketing tactics and to drive successful campaigns; and to provide intelligence needed to increase cross sell and upsell. Core Banking Modernization for the Future: Core banking application modernization provides a flexible, unified software platform that can help your bank anticipate and respond to clients’ needs while reducing the costs of developing, operating and maintaining the systems that span front, middle and back-office operations. Modernization solutions can help you break through the silos that often exist between a bank's departments, allowing true data transparency and application sharing. Today’s economy demands that financial institutions develop the agility required to execute strategies that are based on rethinking business models. Beyond simple cost cutting measures, which tend to reduce capacity, banks need to find new ways to lower their cost curve to reduce operating costs on a permanent basis. In order to meet these needs, they must reduce complexity—while addressing competition, regulations and the operational issues that result from mergers, acquisitions or divestitures. Using Business Intelligence and Optimization for Competitive Advantage in the Global Insurance Market: To secure the future, Insurers must close certain gaps. They will need to effectively leverage information and technology to create customer trust and transparency – speeding competitively priced new product offerings to market in a multichannel environment, and successfully mitigating fraud risks. Most Insurers already have much of the information they need to accomplish this, but not yet the analytics and processes to unlock its power. Winners in the recovery insurance market will balance business intelligence and optimization efforts to focus on customers and distributors, financials, risk and regulatory requirements, and core processes to create growth and savings opportunities, and differentiate from the competition. Information Management Sessions Managing Growth with Optim: This session is a deep dive of the Optim Data Growth Solutions. Optim solutions help organizations by reducing hardware, storage and maintenance costs by archiving historical data from applications and systems; by maintaining optimal application performance levels by controlling ongoing database growth; by archiving, managing and retaining application data according to business and compliance policies; by permitting quick response to audit and discovery requests with universal access to archived information; and by centrally managing archiving across applications, databases, operating systems and platforms. Pure Scale and Technology Advancements in DB2 LUW 9.7: DB2 pureScale reduces the risk and cost of business growth by providing unlimited capacity, continuous availability, and application transparency. Designed for organizations that run OLTP applications on distributed systems, IBM® DB2® pureScale™ offers clustering technology that helps deliver high availability and exceptional scalability transparent to applications. DB2 pureScale is available as an option on IBM DB2 9.7 Enterprise Server Edition. With advances in compression, development, administration, virtualization support, and development, DB2 9.7 is poised to help database managers use server and storage resources more efficiently, automate workload management, and simplify application development. Application developers and ISVs familiar with the Oracle DBMS can more rapidly get applications and tools running on DB2 with new PL/SQL support and flexible concurrency model and data-typing technology. The new DB2 9.7 release also offers organizations more options in security management and high availability. What are Big Data and Big Insights? Big Data spans three dimensions: Variety, Velocity and Volume. VARIETY refers to the need to service not only structured data, but unstructured data of all varieties: text, audio, video, click streams, log files and more. VELOCITY requires that time sensitive data must be used as it is streaming in to the enterprise in order to maximize its value to the business. And VOLUME reminds us that Big Data comes in one size: large. Enterprises are awash with data, easily amassing terabytes and even petabytes of information. Big Insights encompasses Big Data by enabling managing and analyzing Internet-scale volumes of structured and unstructured data. Built on the open source Apache Hadoop software framework, InfoSphere BigInsights enhances this technology to withstand the demands of your enterprise, adding administrative, workflow, provisioning, and security features, along with sophisticated analytical capabilities, resulting in a developer- and user-friendly solution for complex, large-scale analytics. Application Infrastructure Sessions Automating Business Decisions with WebSphere Decision Server: WebSphere Decision Server combines business rules management (ILOG Jrules) and business event processing technologies in a single offering. By bringing these technologies together, organizations can flexibly create solutions that use event-based data patterns to initiate automated decision responses such as determining risk, fraud, promotions, and prioritizations. For example, users can detect event-based business situations occurring across applications and systems, automate precise, context-specific decisions in response to detected event patterns, implement changes for event and knowledge-based rules, and initiate actions across transactional and process-oriented business systems. Provisioning on the Fly and In the Cloud: IBM Workload Deployer: IBM Workload Deployer speeds application deployment to cloud and virtualization environments. Previously known as WebSphere CloudBurst Appliance, Workload Deployer is a hardware appliance that provides access to IBM middleware virtual images and patterns to easily, quickly and repeatedly create application environments that can be securely deployed and managed in a private cloud. This speeds application deployment and dramatically reduces setup time for WebSphere environments using pre-defined patterns and virtual images. This increases business agility through removal of manual processes that hinder productivity, and ensures security in a shared environment serving as a secured, tamper-resistant vault for images and credentials. Improving Operational Efficiency with WebSphere Compute Grid: WebSphere Compute Grid drives operational efficiency through a controlled blend of Batch and Online processing on a shared infrastructure. It provides a multi-functional and multiplatform Java Batch solution that improves operational efficiency of business transaction processing. Benefits include the more cost effective processing of business transactions by sharing resources and development skills between batch and on-line transactions (OLTP), higher operational efficiency by breaking massive batch jobs into manageable parallel tasks in a controlled fashion that helps you maintain service level agreements, better operational utilization by enabling a Cloud-based delivery model for batch processing, and permitting the management of end-to-end batch jobs running across disparate execution environments such as WAS & CICS. Application Development Sessions Collaborative Lifecycle Management: The IBM Rational solution for Collaborative Lifecycle Management helps software development teams improve their productivity by offering an integrated application lifecycle management (ALM) solution to avoid the pitfalls of working in silos with broken communication, which results in project delays, low quality or budget overruns. This solution brings together IBM Rational Requirements Composer, IBM Rational Team Concert and IBM Rational Quality Manager in a unified development platform to encourage cross-functional collaboration, helping teams improve their time-to-delivery, quality, product value and predictability. Collaborative Development and Operations: New technologies, such as cloud computing, workload optimization and Agile development are driving the need for development and operations to work more closely than ever before. IBM has created new integrations between many of its leading software offerings that can significantly assist in bridging the cultural divide between development and operation teams. A new Deployment Planning & Automation solution enables clients to reduce reworking projects through standardized processes and allows automation for deploying software. Existing development assets can be reused, regardless of whether they reside on the cloud or on-site servers. To improve the identification and remediation of potential problems and issues, IBM has developed an OSLC-based integration between the IT operations ticketing system, and the development team solution. Solutions for Requirements Definition and Management: Requirements management, requirements definition and requirements engineering practices are the cornerstones of project success. In a recent industry study, organizations surveyed incurred a cost of as much as 60% on time and budget when they used poor requirements practices. Organizations with poor business analysis capabilities had three times as many project failures as successes. When requirements are defined and managed properly, project overruns can be reduced by as much as 20% by reducing the number of inaccurate, incomplete, and omitted requirements. IBM® Rational® software offers best practices in requirements definition and requirements management proven to save time and money by helping you reduce rework and accelerate time to market by collaborating with your stakeholders, increase productivity by controlling and managing changes to requirements, minimize cost and risk by measuring the impact of changes as they occur, and demonstrate compliance by ensuring full traceability of requirements. IT Management Integrated Service Management in the Insurance Industry: This session introduces IBM's integrated service management model for financial services. ISM can help serviceintensive companies such as those in the financial services industries optimize the unique components of their services business model. ISM is an integrated approach that goes beyond IT service management, offering comprehensive tools and processes that can help drive competitive innovation. Integrated Service Management can help companies in the financial services industries deliver their services more effectively and efficiently to the customers who rely on them. Comprehensive Endpoint Management for the Enterprise: IBM Endpoint Manager—built on BigFix® technology—helps you achieve smarter, faster endpoint management. It combines endpoint and security management into a single solution that enables your team to see and manage physical and virtual endpoints—servers, desktops, roaming laptops, and specialized equipment such as point-of-sale devices, ATMs and self-service kiosks. As threats emerge, the software allows you to rapidly remediate, protect, and report on endpoints in real-time. By automating time-intensive tasks across complex networks, you can control costs while reducing risk and supporting compliance. IBM Endpoint Manager can be deployed in days for any network size or configuration, providing a very rapid return on investment, providing control over product lifecycle, security, power, patches, and provides protection against malware and other vulnerabilities. Data Security Solutions and Framework: IBM provides a comprehensive portfolio of security, risk and compliance management software, hardware and services to meet the challenges of securing a dynamic infrastructure, permitting users to manage risk by developing and managing a secure infrastructure that allows organizations to support business change, improve service by delivering superior business and IT services with agility and speed and preventing outages, and reducing cost of management, administration and operation of the secure infrastructure while increasing productivity. System z Session Systems Z as a Cloud for Business Services – Available Today to Meet the Needs of Tomorrow: The mainframe’s historical capacity to efficiently and securely provide virtualization, combined with the mainframe operations staff's understanding and management of the infrastructure, contributes to the mainframe’s position as the best contender for an organization's cloud environment or environment of choice. This session explores the key system services essential for a successful cloud implementation. These include a highly virtualized infrastructure allowing multiple guests to run simultaneously with maximum efficiency, the ability to keep track of an image library and create new image instances quickly, a hypervisor environment that has a significant amount of monitoring capability allowing the operations team flexibility in operational integrity and usage accounting, the ability to perform capacity planning efficiently, and the ability to take advantage of existing mainframe security environments in cloud instances. User Experience Sessions IBM's W3: How IBM chopped IT and office expense by 80% and enabled their entire domestic workforce to work from home: IBM's W3 is a comprehensive online workplace, evolving since 1993, that provides controlled and secure access to 100% of all corporate applications from any location, and connects IBM employees with advanced collaborative and social networking options. Over this time, W3 has passed through several phases, starting with IT consolidation to a globally integrated enterprise. This session discusses the evolution of W3 and how it ultimately moved from delivering first cost savings, then business agility, and currently how it adds fluid and collaborative decision making to the IBM experience. Rapid Social Media Application Development, and What it means for the Business: Either slightly ahead of or slightly behind (depending on who you ask) mobility in importance is social media. Now that the basic outlines of social media types are established, the next step is how we develop to exploit them rapidly. IBM tooling for social media streamlines this process and permits a faster on-ramp to social media sales and marketing. We Mobilize Everything: Mobile Application Development Going Forward to 2015: Because of the nature of the mobile experience, a “one size fits all” approach to development or product is problematic. This session discusses the various approaches and offerings from IBM around mobility, and what IBM expects in the future in this essential growth area. Architectural Sessions Information Governance in the Financial Services Industry: The volume and variety of digital information is exploding as our planet becomes more instrumented, interconnected and intelligent. Current economic times require organizations to analyze new information faster and make timely decisions for achieving business goals within budget. Information Governance solutions from IBM establish sustainable management of information quality, master the complete lifecycle of information and secure and protect privacy across all types of information projects. This session discusses these solutions and how they can be implemented to best advantage in financial services businesses. Private Cloud in Financial Services: Cloud computing continues to dominate the discourse at every level of the IT industry, and the cloud concept is gaining increased visibility with mainstream business leaders and even consumers. This session will drill down on the basic requirements of private clouds, as well as the benefits successful deployment offers, all tailored to examples in the financial services industry. Cloud computing is a new model of consuming and delivering IT and business services. It enables users to get what they need, as they need it—from advanced analytics and business applications to IT infrastructure and platform services, including virtual servers and storage. It can provide significant economies of scale and greater business agility, while accelerating the pace of innovation. Securing the Large Enterprise: Best Practices and Infrastructure for Enterprise Security: Securing the enterprise's IT assets and confidential customer data remains one of the largest concerns for any organization, particularly in financial services. This session provides some of the lessons learned by IBM in its role as as provider of security software, drilling down on recommended best practices and the infrastructure considerations required to detect and turn away threats to the information assets of the large enterprise. Architecting Highly Available High Performance Topologies: This session provides an overview and discussion of best practices for building highly available and high performance distributed topologies on the WebSphere platform. As the platform evolves, so do best practices for architecting and managing highly available systems; the purpose of this session is to review and discuss IBM's experience in this area.