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Global Business Culture
Delivering Cultural Connections
Global Business Culture
Services to Law Firms
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
Global Business Culture
Delivering Cultural Connections
Region/Country Specific Business Skills
Global Business Culture’s country/region-specific training provides lawyers with the
depth of knowledge required to understand the commercial drivers of their international
contacts - and the confidence and skills needed to respond appropriately and deliver
effective messages.
We have a proven record of working with many leading law firms and in-house legal
departments to facilitate the success of their practice within target countries and/or
regions. We tailor our training support to meet each of our client’s objectives but
examples of the benefits derived include:
Building stronger firm-wide relationships with key international clients
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Trouble-shooting to improve communication with contacts from a particular
culture
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Day-to-day business skills that work in the target country/region
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Mentoring for lead lawyers whose work has a specific geographic focus
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Thorough knowledge of the local business environment prior to opening a
new office
Global Business Culture has high levels of expertise and experience in many different
business cultures around the world including:
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Africa
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Middle East
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Asia
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The Gulf
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Central & Eastern Europe
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UK
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China
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USA
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India
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Western Europe
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
Global Business Culture
Delivering Cultural Connections
Cross-Border Pitching
The ability to bring in work in the increasingly competitive international legal market is becoming an
ever more vital skill for lawyers. Global Business Culture’s cross-border pitching training programmes
develop this skill by focusing on the key competencies needed to successfully promote the firm, the
team and the individual on the international stage.
Tailored programme content
We work closely with our legal clients to ensure that all learning messages, case studies and roleplay scenarios are based around the specific challenges faced by the firm/practice area. Topics
covered will include:
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Understanding multi-national clients’ expectations
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Defining and selling the firm’s USP
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Adapting the pitch for clients from different jurisdictions
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Gathering & sharing relevant information at short notice
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Dealing with resource shortages
Unique course format
Our unique course format allows lawyers to build and practice their international pitching skills in a
competitive but safe environment: mistakes can be made and lessons learnt - but not at the
expense of potential clients.
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A mock pitching scenario is developed based around a real or fictitious international client
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Delegate ‘firms’ prepare and deliver a pitch on a competitive basis and the ‘client’ will
select a ‘winner’
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Targeted input from Global Business Culture regarding the business-related cultural
problems encountered in international selling situations
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Contributions from in-house Business Development about brand, PR, sales, standard pitch
procedures etc (optional)
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Staged assessment and feedback about what went well and what went badly.
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
Global Business Culture
Delivering Cultural Connections
E-Learning
Global Business Culture’s computer-based training programmes and resource packages mean that
our legal clients can deliver key training messages to a geographically dispersed audience in a
flexible, cost effective way. These computer-based options can blend with our face-to-face training
but can also provide significant benefit on a stand-alone basis.
On-line training programmes
Via a package of two, sequential training programmes, learners are introduced to some of the main
ways in which cultural difference can impact upon international business. The programmes build the
skills and knowledge needed to avoid cultural misunderstanding by utilising a variety of interactive
teaching methods, including self-testing of key points.
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How do people from different cultural backgrounds approach business?
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In what ways are international meetings affected by culture?
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How does cultural background influence how people lead and like to be led?
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How can we communicate effectively across the cultures?
These training programmes are supported by a sturdy, SCORM compliant, Learning Management
System.
Worldbusinessculture.com
Global Business Culture’s free-to-air website, worldbusinessculture.com, is the leading on-line
resource for culturally-based business information relating to the world’s 39 leading economies; it
provides comprehensive, on-going support to those who have participated in our face-to-face
training.
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Detailed profile for each of the world’s 39 leading economies
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Business structures, management style, communication, women in business, entertaining
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‘Top tips’ section for each country
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Cultural compatibility testing
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
Global Business Culture
Delivering Cultural Connections
Support Staff
Law firm support staff are often at the sharp end of introducing change into an
international law firm and as such face some of the biggest challenges. Global Business
Culture has developed and provided training in the following key support areas:
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HR
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IT
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Finance
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Business Development
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Learning & Development
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Knowledge Management
These programmes are tailored to meet the specific requirements of each law firm and
the skills set of each delegate-group.
Case studies and role-play simulation exercises can be developed which relate to current
issues faced by the business function and firm.
Examples of the issues addressed include:
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Achieving ‘buy-in’ to centrally agreed policies and processes
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Developing international communication skills
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Building successful multi-cultural teams
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Day-to-day strategies and tools for working across cultures
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
Global Business Culture
Delivering Cultural Connections
Client List
Global Business Culture is proud to have worked with the following law firms:
Ashurst
Jones Day
Allen & Overy
Linklaters
Berwin Leighton Paisner
Lovells
Bird & Bird
Nabarro
Clifford Chance
Osborne Clarke
DLA Piper
Simmons & Simmons
Eversheds
SJ Berwin
Herbert Smith
White & Case
Global Business Culture has also worked with many blue chip companies from a broad range
of market sectors, including:
ACCA
Johnson Matthey
BlackBerry (RIM)
JP Morgan
BT
KMR Group
Caterpillar
McMillan
Catlin
Mizuho
Centrica
MOD
Cummins
Morley Fund Management
HSBC
PAREXEL
IRI
SSL International
Global Business Culture
28 City Business Centre, Hyde Street, Winchester SO23 7TA Tel: +44 (0) 1962 820100 Fax: +44(0) 1962 820300
www.globalbusinessculture.com Email: info@globalbusinessculture.com
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