INDIVIDUAL COURSE DESCRIPTION
Course Unit Title
BUSINESS FOREIGN LANGUAGE II
Course Unit Code
Type of Course Unit
(Compulsory, Optional)
Optional
Level of Course Unit (Short
Cyle, First Cycle, Second Cycle,
Third Cycle)
Undergraduate
Number of ECTS Credits
Allocated
5
Theoretical (hour/week)
3
Practice (hour/week)
3
Laboratory (hour/week)
Year of Study
3.YEAR
Semester when the course unit
is delivered
3. YEAR 1. SEMESTER
Name of Lecturer(s)
Mode of Delivery (Face-ToFace, Distance Learning)
Language of Instruction
(Turkish, English, German)
English
Prerequisities and corequisities (Ön Koşul olan
dersler ya da bu dersi başarmak
için alınmış olması önerilen
dersler varsa yazılması gerekir.
Ön koşul dersi yoksa “None”
diye belirtilmesi gerekir.)
None
Recommended Optional
None
Programme Components (Ders
için önerilen konular varsa
yazılması, yoksa “None” diye
belirtilmesi gerekir.)
Work Placement(s) (Bu dersle
ilgili herhangi bir staj
uygulaması varsa yazılması,
yoksa “None” diye belirtilmesi
gerekir.)
None
Objectives of the Course
•
Learning Outcomes
LO1. To be able to understand the words in Business English texts, articles
and case studies.
LO2. To be able to comment on Business English case studies.
LO3. To be able to use terminological and practical knowledge gained in
the case studies in Business English
The aim of this course is to acquire fundamental concepts of Business
English and to enable the students read and comment on texts and case
studies about Business English.
Course Contents
Vocabulary, text and case studies in Business English
Weekly Detailed Course
Contents (yarıyıllık dersler için
arasınav ve final sınavları dahil
edilerek 16 haftalık, yıllık
dersler için arasınav ve final
sınavları dahil edilerek 30
haftalık)
1. Week Introduction to Business English
2. Week Case Study: ‘Problems at Head Office’
3. Week Case Study: ‘Zeton Ltd.’
4. Week Case Study: ‘The Wide Open Spaces’
5. Week Case Study: ‘Managing Supervisors’
6. Week Case Study: ‘Car-Parts of Westborough’
7. Week Evaluation Study
8. Week Midterm Exam
9. Week Case Study: Let the Buyer Beware’
10. Week Case Study: ‘Privacy versus Profits’
11. Week Case Study: ‘ Resolving Marketing Problems in Korea’
12. Week Case Study: ‘Making Products Universal’
13. Week Case Study: ‘Applications of Organization Theory in
Helgaton Ltd.’
14. Week Case Study: ‘The Wakewood Organization’
15. Week Evaluation Study
16. Final Exam
Recommended or Required
Reading
-
There is no set text book for the course, but a dossier consisting of
course material collected from the following resources is available
for photocopying.
-
Boone Louis E., David L. Kurtz (1995), Contemporary Marketing,
The Dryden Press, Eight Edition, United States of America.
-
Mullins, Laurie J. (1999), Management and Organizational
Behavior, Pitman Publishing, 5th Editio, Great Britain
ASSESSMENT
Term (or Year) Learning
Activities
Weight, %
Attendance
-
Lab
-
Application
-
Field Work
-
Special Course Internship
-
Homework Assignments
-
Presentations
-
Project
-
Seminar
-
Mid-Terms
40
Final
60
TOTAL
100
Contribution of Term (Year)
Learning Activities to Success
Grade
40
Contribution of Final Exam to
Success Grade
60
100
TOTAL
Planned Learning Activities, Teaching Methods, Evaluation Methods and Student Workload
Activities
Quantity
Duration
(hour)
Total Work Load
(hour)
16
3
48
7
2
14
Project
8
2
16
Homework Assignments
8
1
8
Mid-Terms
a)Exam
b) Student’s preparation
1
10
2
2
2
20
Final
a)Exam
b) Student’s preparation
1
20
2
2
2
40
TOTAL
71
16
150
Course hours
Lab
Application
Special Course Internship
Field Work
Study hours out of class
Presentations/ Seminar
ECTS Credits
150/30=5 ECTS
Contribution of Learning Outcomes to Programme Outcomes*
Learning
Outcomes
Programme Outcomes
PO1 PO2 PO3 PO4 PO5 PO6 PO7 PO8 PO9 PO10 PO11 PO12 PO13 PO14 PO15 PO16 PO17
LO 1
LO 2
LO 3
5
4
5
4
4
4
5
5
5
4
4
4
5
5
5
* Contribution Level: 1 Very Low
5
5
5
4
4
4
2 Low
5
4
4
4
5
5
3 Medium
5
4
4
4
4
4
4 High
4
4
4
4
4
4
4
4
4
5 Very High
4
4
4
4
4
4
1
1
1