EEO ANNUAL PUBLIC FILE REPORT
ENTERCOM GREENSBORO
This report covers full-time vacancy recruitment for the period of August 1, 2013 through July 31, 2014
Employment Unit:
Entercom Greensboro, LLC
Unit Members, Community of License
WEAL-AM, Greensboro, NC
WPET-AM, Greensboro, NC
WSMW-FM, Greensboro, NC
WJMH-FM, Reidsville, NC
WPAW-FM, Winston Salem, NC
WQMG-FM, Greensboro, NC
Address:
Entercom Greensboro, LLC
7819 National Service Rd, Suite 401
Greensboro, NC 27409
Contact Person/Title:
Brent Millar
VP/General Manager
Telephone Number:
(336) 605-5200
E-mail Address:
Bmillar@entercom.com
1. Full-Time Job Vacancies Filled by the Employment Unit:
Title
Recruitment
Source Referring
Hiree
Recruitment Sources Utilized to Fill the
Full-Time Vacancy
( See #2: “Recruitment Sources for
Corresponding List )
Outreach
Organizations
Company
Postings
Advertising
Referral Source of Interviewees
Number
Interviewed
New
Interviewees
Craigslist.com: 2
Employee Referral: 1
Entercom.com: 1
Indeed.com: 2
NCAT.edu: 1
On Air Ad: 1
8
8
Allaccess.com: 5
Entercom.com: 2
7
7
Referral Source
A
Account Executive
9/3/13
Entercom.com
1-56
1&2
1-4
B
On Air Personality
9/30/13
Allaccess.com
1-56
1&2
1, 3, 4
C
Account Executive
4/7/14
Radio Station Fan
Email
1-56
1&2
2-6
Radio Station Fan Email: 3
On Air Ad: 2
Entercom.com: 1
6
6
D
Account Executive
4/7/14
Radio Station Fan
Email
1-56
1&2
2-6
See Pool “C”
6
0
E
On Air Personality
5/19/14
Allaccess.com
1-56
1&2
1
Allaccess.com: 4
Current Employee: 2
Employee Referral: 1
7
7
1
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved
F
Sales Assistant
5/19/14
Craigslist.com
G
Account Executive
7/11/14
Radio Station Fan
Email
1-56
1-56
1&2
1&2
2&3
Craigslist.com: 4
Employee Referral: 2
Entercom.com: 2
8
8
2, 4, 6
Employee Referral: 1
Entercom.com: 1
On Air Ad: 2
Radio Station Fan Email: 1
5
5
Total # of New Interviewees for full-time job vacancies during the reporting period:
41
2
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved
Total Number
Interviewees
Referred
Name
Organization
Street Address
City
State
Zip
Phone
Did Entercom
contact organization
to request to send
job vacancy
information??
Did organization
contact Entercom to
request job vacancy
information?
2. Recruitment Sources
OUTREACH ORGANIZATIONS
1
Ilona McGriff or
Yolanda Johnson
Bennett College for Women
900 East Washington St
yjohnson@bennett.edu
imcgriff@bennett.edu
Greensboro
NC
27404
336-273-4431
0
Yes
No
2
Robyn Perry
Catawba College
2300 W. Innes Street
rmperry@catawba.edu
Salisbury
NC
28144
704-637-4384
0
Yes
No
3
Megan Erskine
Columbia College Chicago
600 South Michigan Ave
merskine@colum.edu
Chicago
IL
60605
312-369-7287
0
Yes
No
4
Charles Mayor
Davidson County Community College
(Director of Career
Development Center)
PO BOX 1287
cmayor@davidsonccc.edu
Lexington
NC
27293
336-249-8186
0
Yes
No
5
Ron Jones
Davidson County Community College
(Career Counselor)
PO BOX 1287
rdjones@davidsonccc.edu
Lexington
NC
27293
336-249-8186
0
Yes
No
6
College of Business
East Carolina University
East Fifth Street
cobcareers@ecu.edu
Greenville
NC
27858
252-328-4227
0
Yes
No
7
Michael Dermody
East Carolina University
(Mass Communications Dept.)
East Fifth Street
dermodym@ecu.edu
Greenville
NC
27858
252-328-4227
0
Yes
No
8
Tom Vecchione
ELON University
Elon Career Center, Duke 101
careerservices@elon.edu
Elon
NC
27244
336.278.2000
0
Yes
No
9
Charles Diggs
Employment Security Commission
(Greensboro)
2005 B South Elm Eugene
Charles.diggs@ncmail.net
Greensboro
NC
27406
336-882-4141
0
Yes
No
10
Winston-Salem
450 W. Hanes Mill Rd. # 101
Employment Security Commission
Esc.jobs.winstonsalem@ncmail.
(Winston-Salem)
net
WinstonSalem
NC
27105
336-776-6720
0
Yes
No
11
Ikel Williams
High Point
NC
27262
336-882-4141
0
Yes
No
#
Employment Security Commission
(High Point)
919 Phillips Ave, Suite 107
Ikel.williams@ncesc.gov
3
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12
Carla Crews
Forsyth Technical Community College
(Counselor, Student Services)
2100 Silas Creek Pkwy
ccrews@forsythtech.edu
WinstonSalem
NC
27103
336-734-7206
0
Yes
No
13
Kelly McCloud
Greensboro College
815 West Market Street
career@greensboro.edu
Greensboro
NC
27401
336-272-7102
0
Yes
No
14
Rebecca Funicello
Guilford College
http://www.collegecentral.com/guilford
5800 W. Friendly Avenue
funicellora@guilford.edu
Greensboro
NC
27410
336-316-2187
0
Yes
No
15
Susan Williams
High Point University
(Assistant Director of Career &
Internship Services)
833 Montlieu Avenue
jobs@highpoint.edu
swilliam@highpoint.edu
High Point
NC
27262
336-841-4558
0
Yes
No
16
Eric Melniczek
High Point University
(Director of Career & Internship
Services)
833 Montlieu Avenue
Emelnicz@highpoint.edu
High Point
NC
27262
336-841-4558
0
Yes
No
17
Carol Dudley
Howard University
2400 Sixth Street, NW
cdudley@howard.edu
Washington
DC
20059
202-806-6100
0
Yes
No
18
Gene McKay
Inside Radio
365 Union Street
ads@insideradio.com
Littleton
NH
03561
800-248-4242
0
Yes
No
19
Kathy Cutrell
Laurel University
(Formerly John Wesley College)
1215 Eastchester Drive
kcutrell@laureluniversity.edu
High Point
NC
27265
336-889-2262
0
Yes
No
20
Debra Hooper
Living Arts College
(Director at the School of
Communication Arts)
3000 Wakefield Crossing
dhooper@higherdigitial.com
Raleigh
NC
27614
800-800-2835
0
Yes
No
21
Rachel Lancaster
Living Arts College
(School of Communication Arts)
3000 Wakefield Crossing
rlancaster@higherdigital.com
Raleigh
NC
27614
919-488-8500
0
Yes
No
22
Peggy Hillman
National Career Fairs
1776 W. Horizon Rd. Pkwy
peggy@ncfairs.com
Henderson
NV
89015
702-614-9537
0
Yes
No
23
Cassandra Wint
National Council of Negro Woman
633 Pennsylvania Ave, NW
cwint@ncnw.org
Washington
DC
20004
202-737-0120
0
Yes
No
24
Career Service
National Lesbian and
Gay Journalists Assoc.
1420 K Street NW #910
info@nlgja.org
Washington
DC
20037
202-588-9888
X 10
0
Yes
No
25
Jon Melegrito
National Federation of Filipino
American Association
1322 18 Street, NW
admin@naffaa.org
Washington
DC
20036
202-986-1153
0
Yes
No
26
Lo Jelks
National Association of Black College
Broadcasters
PO BOX 3191
brcmail@aol.com
Atlanta
GA
30302
404-523-6136
0
Yes
No
th
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ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
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27
Job Bank
National Assc. Of Hispanic Journalist
119 National Press Bldg
jobbank@nahj.org
Washington
DC
20045 (202) 662-7000
0
Yes
No
28
Alex Nogales
National Hispanic Media Coalition
55 S Grand Avenue
info@nhmc.org
Pasadena
CA
91105
626-792-6462
0
Yes
No
29
Carolyn Mark
NC A&T
(Associate Director at Career
Services)
1601 East Market Street
markc@ncat.edu
Greensboro
NC
27411
336-334-7755
1
Yes
No
30
Brenda Sexton
North Carolina Central University
1801 Fayetteville Street
bsexton@nccu.edu
Durham
NC
27707
919-530-7356
0
Yes
No
31
Jamie Gilbert
North Carolina State University
Raleigh
NC
27695
919-513-1918
0
Yes
No
32
Gary James
Ohio Center for Broadcasting
9885 Rockside Road #160
ocb@beonair.com
Valley View
OH
44125
216-447-9117
0
Yes
No
33
Rebecca Nordlander
Piedmont Baptist College
420 So. Broad Street
nordlander@pbc.edu
Winston
Salem
NC
27101
336-725-8344
0
Yes
No
34
Howard Chubbs
Providence Baptist Church
1106 Tuscaloosa Street
pbrbaptist@bellsouth.net
Greensboro
NC
27406
336-273-7552
0
Yes
No
35
Mark Levy
Radio Advertising Bureau
1320 Greenway Drive, Suite
500
Radiosalestoday@rab.com
Dallas
TX
75038
972-753-6756
0
Yes
No
36
Joe Deschler
Radio 1 Broadcast School
700 3 Street N LL7
director@radio1school.com
La Crosse
WI
54601
800-889-2221
0
Yes
No
37
Carolyn Sutphin
Radford University
Radford University
Career Services Center
csutphin@radford.edu
VA Beach
VA
24142
540-381-6528
0
Yes
No
38
Michael Patrick
Regent University
1000 Regent University Dr
michpat@regent.edu
VA Beach
VA
23464
757-226-4353
0
Yes
No
39
Toni McLawhorn
Roanoke College
221 College Lane
mclawhorn@roanoke.edu
Salem
VA
24153
540-375-2303
0
Yes
No
40
Ester Gonzalez
Salem College
500 E. Salem Av
careers@salem.edu
Winston
Salem
NC
27101
336-721-2600
0
Yes
No
41
Paul Wilson
Shaw University
1301 Lincoln Drive
wilsonpe@shawu.edu
High Point
NC
27260
336-886-4974
0
Yes
No
Witherspoon Student Center
354, Box 8607
Jamie_gilbert@ncsu.edu
rd
5
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
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42
Career Service
43 Richard Epps Dawson
South Asian Journalist Association
2950 Broadway
saja@columbia.edu
New York
NY
10027
212-854-5979
0
Yes
No
Strayer University
4900 Koger Blvd
Richard.eppsdawson@strayer.edu
Greensboro
NC
27407
336-315-7800
0
Yes
No
1000 Spring Garden Street
djseckar@uncg.edu
Greensboro
NC
27402
336-334-5454
0
Yes
No
Greensboro
NC
27402
336-334-5455
0
Yes
No
Pembroke
NC
28372
910-521-6270
0
Yes
No
Winston
Salem
NC
27101
336-725-5614
0
Yes
No
44
Donna Seckar
UNCG
(Director of Career Services)
45
Tami Rich or Susan
Brien
UNCG
(Career Services)
46
Denisha Bonds
UNCP
47
Steve Jones
Urban League
48
Christine Byrd
Urban Ministry
305 W. Lee Street
byrd@guministry.org
Greensboro
NC
27406
336-271-5959
0
Yes
No
49
Lisa Simmons
Wake Forest University
(Assistant Director of
Recruiting/Operations)
PO Box 7427
Lisa.simmons@mba.wfu.edu
WinstonSalem
NC
27109
336-758-3850
0
Yes
No
50
Dana Hutchens
Wake Forest University
(Office of Personal and Career
Development)
PO BOX 7427
hutchens@wfu.edu
WinstonSalem
NC
27109
336-758-3850
0
Yes
No
51
Michael Crenshaw
Weaver Education Center
300 S. Spring Street
crenshm@gcsnc.com
Greensboro
NC
27401
336-370-8287
0
Yes
No
52
Theresa Hauser
Winston Salem Chamber of
Commerce
601 W. 4 Street
thauser@winstonsalem.com
WinstonSalem
NC
27101
336-728-9200
0
Yes
No
53
Miles Winston
Winston Salem State University
601 Martin Lurther King Jr. Dr
winstonmi@wssu.edu
WinstonSalem
NC
27101
336-750-3240
0
Yes
No
54
Susan Ball
Women’s Resource Center
(Director of Programs)
628 Summit Avenue
susan@womenscentergso.org
Greensboro
NC
27405
336-275-6090
0
Yes
No
55
Lucy Wellmaker
Women’s Resource Center
(New Choices Program)
628 Summit Avenue
lucy@womenscentergso.org
Greensboro
NC
27405
336-275-6090
0
Yes
No
56
Todd Cotgreave
WSHC Shepherd College
PO BOX 5000
wshc@shepherd.edu
Shepherdstow
WV
n
25443
304-876-5134
0
Yes
No
1000 Spring Garden Street
tsrich@uncg.edu
sbrien@uncg.edu
PO BOX 1510
careers@uncp.edu
th
201 West 5 Street
sjones@wsurban.org
th
6
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved
COMPANY POSTINGS AND COMPANY WEBSITES
1
Stephanie Gilson
Entercom Corp Website
www.entercom.com
206-285-7625
7
N/A
2
Stephanie Gilson
Internal postings
Current Employees and Interns
greensborousers@entercom.com
336-387-7142
2
N/A
ADVERTISING
1
All Access
www.allaccess.com
9
N/A
2
Craigslist
www.craigslist.com
6
N/A
3
TV and Radio Jobs.com
www.tvandradiojobs.com
0
N/A
4
Radio Ads
WEAL-AM, WPET-AM, WSMW-FM, WJMH-FM, WPAW-FM, WQMG-FM
5
N/A
5
LinkedIn.com
www.linkedin.com
0
N/A
6
Radio Station Fan Email
Listener/Fan Direct Email (Email sent to subscribers)
4
N/A
JOB FAIRS
1
High Point University Career & Internship Expo
See Supplemental Initiative #6 – October 24, 2013
0
N/A
2
The Downtown Depot Entercom Recruitment Fair
See Supplemental Initiative #16 – July 16, 2014
0
N/A
OTHER SOURCES
-
Indeed.com
2
N/A
-
Employee Referral
5
N/A
Total # of New Interviewees Referred
41
7
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved
3. Supplemental Recruitment Initiatives
Initiatives
1
1
Internship Program
Date
Periodically
throughout the
year
Location
Description
Titles of Employees
Involved
Entercom
Greensboro
Entercom Greensboro offers internships at the radio stations in our
Promotions and Programming departments. Interns must be college
students and receive college credit for the internships. The Promotions
Directors and the Programming Directors oversee the internships to
evaluate the interns and ensure they are receiving information and
education. Internships are ongoing throughout the year. Twenty seven
(27) interns participated in this program.
Entercom
Greensboro
Entercom Greensboro participates in Entercom RAMP Training. RAMP is
a comprehensive training program designed to teach the AEs about the
company, the industry, the market, the station and solving their client’s
marketing challenges. The program consists of 12 weekly training
sessions conducted by the Sales Managers of all of Entercom’s stations.
After completing the twelve weekly sessions, the AEs become RAMP
graduates. Four (4) Account Executives and one (1) Sales Assistant
graduated from this program during the annual reporting period.
Account Executives
Sales Assistant
Sales Managers
Corporate Marketing
Director
Director of Programming
Promotions Director
RAMP
Sales Training
Program
Periodically
throughout the
year
3
Integrated Sales Calls
Periodically
throughout the
year
Entercom
Greensboro
The Corporate Marketing Director facilitates monthly calls to all Sales
Managers. She shares business targets for the next 90 days and success
stories from the past month. She also shares best practices and case
studies. These monthly calls help promote growth and career
advancement within the sales department.
4
On-Air EEO Policy and
2 Invitation to Receive
Job Openings
Periodically
throughout the
year
Entercom
Greensboro
Periodically throughout the year, Entercom Greensboro airs recruitment
advertisements on all stations, seeking applicants across all departments.
Advertisements inform the Greensboro area of Entercom’s EOE policy
and invite all organizations to be a part of our recruitment process.
HR Manager
Business Manager
Traffic Department
5
North Carolina A&T
State University Mock
Interviews
Periodically
throughout the
year
Entercom
Greensboro
Each semester, Entercom’s Production Director participates in mock
interviews with students at North Carolina A&T University. He helps
provide them with practical experience, and coaches the students on how
to be successful at a job interview.
Production Director
6
High Point University
Career & Internship
Expo
High Point, NC
An Entercom representative attended the fall High Point University Career
and Internship Expo. The Entercom representative collected resumes
and distributed open position lists and business cards to prospective job
applicants. Internship opportunities were also discussed. Over 250
students attended the job fair.
Business Operations
Manager
2
October 24,
2013
8
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved
7
8
9
10
EEO Policy and
Compliance Training
February 12,
2014
Conference
Call
Entercom’s Vice President of Human Resources facilitated our annual
EEO Policy and Compliance Training. She reviewed the FCC’s EEO
guidelines as well as our internal practices and procedures to ensure a
successful EEO Program. The training was facilitated for all EEO
Coordinators and shared with management.
Station Tours
March 10 &
March 29, 2014
Entercom
Greensboro
A Program Director and General Sales Manager facilitated station tours
for local Cub Scout and Tiger Scout troops. During the tours, they
provided an overview of all departments within a radio broadcasting
company. The tour was followed by a Q&A session.
Program Director
General Sales Manager
Greensboro,
NC
Entercom’s Program Director of WQMG participated in a public speaking
event at Jackson Middle School. The Program Director spoke with middle
school girls about empowerment, the importance of education, and how to
strive to be successful in the real world. She also discussed her job in
radio, and the different positions available within a radio broadcasting
company.
Program Director
Greensboro,
NC
An Entercom representative attended the Career STEM (Science,
Technology, Engineering, Math) Fair at Bluford Academy. The
representative discussed the importance of technology in any field. The
representative also specifically discussed how technology plays a part in
his job duties as a Production Director in the radio broadcasting industry.
Production Manager
Boone, NC
Entercom’s Operations Manager and Program Director attended the 8
Annual Keller Radio Talent Institute at Appalachian State University. The
representatives each gave a presentation to a group of young
broadcasters on how to prepare themselves for a career in radio
broadcasting. The purpose of the event is to network with young
professionals with entry level talent and to help prepare for, and expose
them to the radio broadcasting industry.
Operations Manager
Program Director
Greensboro,
NC
An Entercom representative participated in the 2014 Summer
Entrepreneurship Institute at Bennett College. She helped striving
entrepreneurs develop their “elevator pitch” which is a tactic for explaining
a business idea. She judged and provided feedback to the students on
how to improve their sales approach. She also sat on a panel to discuss
the importance of advertising in a business plan.
Account Executive
Entercom
Greensboro
An Entercom Promotions Assistant facilitated a field trip and station tour
for students of Guilford County School District who participated in the
Falkener Elementary Pilot Summer Camp. The event was offered to
students who needed additional support in reading. It provided a
foundation to build background knowledge and academic vocabulary.
During this event, he also discussed the importance of education as it
relates to career paths. Twenty five (25) students attended the field trip.
Promotions Assistant
Jackson Middle School
Public Speaking Event
Career STEM Fair at
Bluford Academy
April 3, 2014
May 23, 2014
VP/Human Resources
EEO Coordinators
th
11
Keller Radio Talent
Institute
(Appalachian State
University)
12
Bennett College 2014
Summer
Entrepreneurship
Institute
13
Falkener Elementary
Pilot Summer Camp
Station Tour & Field
Trip
June 7, 2014 &
June 11, 2014
June 24 –
June 25, 2014
July 10, 2014
9
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14
15
16
EEO “Meet and Greet”
Breakfast
Forsyth Tech
Community College
Presentation Evaluation
The Downtown Depot
Entercom Recruitment
Fair
July 11, 2014
July 15 & July
22, 2014
July 16, 2014
Entercom
Greensboro
Entercom Greensboro hosted a breakfast for our Recruitment Source
contacts. Managers discussed the opportunities available and provided
an overview on their specific departments. A station tour was provided.
Recruitment Sources were strongly encouraged to refer candidates for
our open positions.
Sales Managers
Program Directors
Promotion Directors
Business Operations
Manager
WinstonSalem, NC
An Account Executive from Entercom served as an industry evaluator for
a student sales presentation for a Broadcast Sales Course at Forsyth
Technical Community College. The students chose a client and a radio
station to research. Based on their research, they presented a 10-15
minute sales pitch presentation to industry evaluators. The Account
Executive provided constructive criticism to the students and shared her
knowledge and experience as a sales representative in the radio
broadcasting industry.
Account Executive
Burlington, NC
Entercom Greensboro held a recruitment fair at the Downtown Depot in
Burlington, NC for applicants interested in On Air, Sales, and Intern
positions at Entercom Greensboro. A display table was set up with open
position lists and business cards. This job fair was also advertised on air
to invite the public to learn about job openings at Entercom.
Approximately 50 people inquired about open positions at Entercom.
Sales Managers
Business Operations
Manager
10
ENTERCOM GREENSBORO IS AN EQUAL OPPORTUNITY EMPLOYER
©Entercom Communications Corp 2014 | All Rights Reserved