How to Write an Introduction Paragraph in a Persuasive Essay Arguments are made every day on issues as important as international relations or as seemingly mundane as what to have for dinner. Because of this, being able to develop and write a well-rounded persuasive essay is an important skill. A strong persuasive essay starts with an introductory paragraph that outlines the matter of discussion and takes a stand on the issue at hand. o 1 Know your audience. Your introductory paragraph in a persuasive essay is your first attempt to pull the reader onto your side of a debate. If your reader doesn’t become interested in your introduction, it is doubtful he will want to continue reading, let alone be called to act by the end of the paper. o 2 Keep in mind who will read your essay when determining what material to include. This will help you to determine how to best make your argument to the reader. For example, if you are trying to convince a group of athletes to include more raw vegetables in their diet, you could mention that the nutrients in vegetables will help increase strength and endurance. If you are trying to persuade teachers to give less homework, you could base your argument on how student morale enhances academic performance. o 3 Develop a thesis for your essay. This should be one idea that summarizes the intent of your essay. In a persuasive essay, it is generally known as a “call to action,” or a statement that indicates how you want your reader to proceed after reading your paper. For example, if your paper is about censorship in media, your thesis statement should clearly indicate whether you are for or against the practice. So if you are against censorship, your essay should encourage your reader to protest. If you are for censorship, your essay should push your reader to demonstrate her support. o 4 Write an attention-grabbing lead sentence for your persuasive essay. For example, if your essay is about imploring your readers to spay and neuter your pet, you could start with a sentence that informs your readers how many pets are put to sleep each year due to overpopulation. This will appeal to your audience’s interest and encourage them to read further. o 5 Expand on the lead sentence within the next two or three sentences in your paragraph. Offer more factual information about your essay’s argument. Remember to keep your audience in mind. Based on who your primary audience is, determine whether they are most likely to be in agreement, opposed to or neutral to your argument. Include statements that will best appeal to their specific interests. o 6 Close your introduction paragraph with your thesis statement. This should be one to two sentences in length at most. Your intent should be concise and clear, but this statement must also serve as a fluid transition to the body of your essay. An example of a thesis sentence is, “Throughout the course of this essay, I intend to prove that volunteering at neighborhood nonprofit organizations not only benefits the community as a whole, but the volunteer as an individual.”