The district manager of Jason’s, a large discount electronics chain, is investigating why certain stores in her region are performing better than others. She believes that three factors are related to total sales: the number of competitors in the region, the population in the surrounding area, and the amount spent on advertising. From her district, consisting of several hundred stores, she selects a random sample of 30 stores. For each store she gathered the following information. Y= total sales last year (in $ thousands). X1 = number of competitors in the region. X2 = population of the region (in millions). X3 = advertising expense (in $ thousands). The sample data were run on MINITAB, with the following results. Analysis of variance SOURCE DF Regression SS 3 MS 3050.00 Error 26 2200.00 Total 29 5250.00 Predictor Coef Constant 14.00 84.62 StDev 7.00 X1 -1.00 0.70 -1.43 X2 30.00 5.20 5.77 X3 0.20 1. 0.08 1016.67 t-ratio 2.00 2.50 What are the estimated sales for the Bryne store, which has four competitors, a regional population of 0.4 (400,000), and advertising expense of 30 ($30,000)? 2. Compute the R2 value. 3. Compute the multiple standard error of estimate. 4. Conduct a global test of hypothesis to determine whether any of the regression coefficients are not equal to zero. Use the .05 level of significance. 5. Conduct tests of hypotheses to determine which of the independent variables have significant regression coefficients. Which variables would you consider eliminating? Use the .05 significance level. a) What are the estimated sales for the Bryne store, which has four competitors, a regional population of 0.4 (400,000), and advertising expense of 30 ($30,000)? The estimated regression equation is Sales = 14 - 1 * Number of competitors + 30 * Population + 0.20 * Advertising expense The estimated value is Sales = 14 -1 * 4 + 30 * 0.4 + 0.20 * 30 =$28000 b) Compute the R2 value. R^2 = SSR/SST =3050/5250 = 0.58095 c) Compute the multiple standard error of estimate. Standard error of estimate = MSE = 84.62 = 9.1989 d) Conduct a global test of hypothesis to determine whether any of the regression coefficients are not equal to zero. Use the .05 level of significance. ANOVA (F test ) is used to determine if any of the regression coefficients are not 0. F = 1016.67/84.62 = 12.0145 Critical value of F with (3,26) = 2.975 Since 12.0145 > 2.975, we reject the null hypothesis that all variables are insignificant e) Conduct tests of hypotheses to determine which of the independent variables have significant regression coefficients. Which variables would you consider eliminating? Use the .05 significance level. The null hypothesis that the regression coefficients are 0s. We have the following results: Critical value =2.056 Variable Test t- score Decision X1 = number of competitors in the region. -1.43 Fails to reject X2 = population of the region (in millions). 5.77 Reject X3 = advertising expense (in $ thousands). 2.50 Reject The significance test suggests that the variable X1 = number of competitors in the region has an insignificant regression coefficient in the model. This variable can be removed from the model.