TORQUE COMMUNICATIONS PVT. LTD.
 Delhi
 Mumbai
 Bangalore
 Ahmedabad
Website:
Whatshelikes.in
Edition:
Online
Link:
June 26, 2014
Link:
http://whatshelikes.in/mccainfoods-india-introduces-veggiefingers/9133/
McCain Foods India introduces ‘Veggie Fingers’
Crispy Fingers filled with colorful vegetables for any time snacking!
New Delhi, June 26, 2014: McCain Foods India Pvt. Ltd, the Indian subsidiary of
McCain Foods Canada, today unveiled a new, exciting 3 minute snack—
McCain Veggie Fingers. McCain is the leader in Frozen Vegetarian Snacks in
India with a mouthwatering range of crispy, tasty snacks. These funky fingers are the
latest addition to the current ‘Veggie’ range of McCain Veggie Nuggets and Veggie
Burger Patty. Veggie Fingers have an enticing combination of corn, carrot & peas
with flavorsome herbs in a crunchy coating. Its light flavours and colourful vegetables
make it a favourite with both mothers & children.
Made with best quality ingredients, McCain Veggie Fingers allows mothers to make
magic with McCain by turning it into a Kathi roll, Hot dog or even as a perfect combo
to a Burger.
Ms. Karisma Kapoor, Brand Ambassador, McCain Foods India shared, “Veggie
Fingers offer us a fun opportunity to hide colorful vegetables in a tasty avatar to
please our kids. It would be a real delight to see how my kids will devour these funky
fingers”.
Commenting on the launch, Mr. Vikas Mittal, Managing Director, McCain Foods
India said, “McCain Veggie range is growing fast and registering a good growth. The
addition of ‘Veggie Fingers’ in our portfolio will help in enhancing consumer taste and
experience. Our customers would now be able to choose from a varied range of
ready-to-cook Veggie delicacies”.
TORQUE COMMUNICATIONS PVT. LTD.
 Delhi
 Mumbai
 Bangalore
 Ahmedabad
Now available nationally in 400 gm pack priced at Rs 90 (main markets) and at an
economical 175 gm trial pack for Rs 40. All McCain products are HACCP certified.
About McCain Foods India
McCain Foods India Pvt. Ltd. is a wholly-owned subsidiary of McCain Foods
Canada, the world’s largest producer of French Fries and potato specialties. Since
1998, McCain Foods India has engaged in agriculture R&D and in development of
frozen food market in India and subcontinent countries. To cater to the growing
demand of frozen snacks market, company infused additional investment of $69
million at its potato processing plant in Mehsana in 2013.
The array of products available in India includes international range of frozen
products like McCain French Fries, McCain Smiles and local delights such as
McCain Aloo Tikki, Idli Sambar combo and Cheese appetizers like McCain Cheese &
Jalapeno Nuggets and Potato Cheese Shotz. McCain products are used by leading
fast food chains, hotels, restaurants and catering companies and are very popular
with retail consumers.