GEP
Year 1
Year 2
PHARMACEUTICAL & HEALTHCARE MARKETING
Typical Course Sequence (For the Class of 2014 and following)
Revised 2-17-2012
Fall Semester
 1English 101 Craft of Language [VC]
 ACC 101 Financial Accounting [BC]
 Foreign Language [VC]
 Math Beauty / Micro Economics [VC]
 1st Year Seminar [SC] / MGT 110 or MGT 120 [BC]
 2DSS 100 Competency in Excel (non-credit,
required)
 THE 154 Faith, Justice, Catholic Tradition [SC]
 FIN 200 Introduction to Finance / MKT 201
Principles of Marketing [BC]
 DSS 210 Business Statistics [BC]
 DSS 200 Intro to Information Systems [BC]
 BIO 161 Human Organism [VC]
Spring Semester
 ENG 102 Texts and Contexts [SC]
 ACC 102 Managerial Accounting [BC]
 Foreign Language [VC]
 Microeconomics / Math Beauty [VC]
 MGT 110 or MGT 120 [BC]/ 1st Year Seminar [SC]
 3DSS 111 Basic Business Analytics (1 credit,
optional)
 PHL 154 Moral Foundations [SC]
 MKT 201 Principles of Marketing / FIN 200
Introduction to Finance [BC]
 BIO 164 Intro to Pharmacology [ILC#1]
 PMK 211 Pharm MKT Environment [MAJ]
 HIS 154 Forging the Modern World [SC]
Year 3
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Faith and Reason [SC]
DSS 220 Business Analytics [BC]
PMK 331 Pharmaceutical Sales Mgt [MAJ]
MGT 360 Legal Environment of Business [BC]
PMK 221 Pharmaceutical MKT Research [MAJ]
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PMK 351 Pharmaceutical Promotions Mgt [MAJ]
ECN 102 Macroeconomics [ILC#2]
Theology – Religious Difference [VC]
PMK 341 Supply Chain Mgt and Pricing [MAJ]
ELECTIVE
Year 4
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PMK 461 Pharm MKT Strategy & Planning I [MAJ]
Philosophy (Philosophical Anthropology) [VC]
ELECTIVE
ELECTIVE
ELECTIVE
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3
[SC] Signature courses (6)
[BC] HSB Foundation (10)
1
[VC] Variable courses (9)
ELECTIVES (6)
Integrated Learning Course [ILC #3]
BUS 495 Business Policy [BC]
Arts/Literature [VC]
ELECTIVE
ELECTIVE
[ILC] Integrated Learning courses (3)
[MAJ] Courses in Major (6)
Students may earn credit for English 101 through earning a grade of 4 or 5 on the AP English Exam. In this case, the
student may take ENG 102 in the fall semester of freshman year.
2
DSS 100 MS Excel competency is to be demonstrated in the fall semester of freshman year. Competency to the
satisfaction of the DSS Chair is required of all HSB majors. DSS 111 Basic Business analytics is a one-credit optional
course.
3
For ILC course #3, the student can choose from the following selection of courses determined by the department or propose
an alternative course:
ART 173 Digital Photography I
PSY 122 Abnormal Psychology for Non-Majors
IHS/SOC 323 Health and Society
PSY 200 Personality
IHS 458/458L Epidemiology
PSY 210 Research Methods
PSY 100 Introductory Psychology
THE 366 Christian Medical Ethics
Additional notes: In selecting courses, students will be required to identify courses that meet the overlay requirements
in the areas of 1. Diversity, Globalization or Non-Western Area Studies; 2. Ethics Intensive; and 3. Writing Intensive.
Many of the courses already in your schedule may cover these areas.
GEP PHARMACEUTICAL MARKETING & HEALTHCARE CHECKLIST (total of 40 courses)
Revised 2-17-2012
STUDENTS: This checklist is in order of graduation requirements for your major. Be sure to review the notes on
the opposite page as well as the on-line course catalog for more specific guidelines.
GEP Signature Courses [SC]
(6 courses)
____ ______
First Year Seminar Selection – Your Course Title: _________________________
____ ______
Faith and Reason Selection – Your Course Title: _________________________
____ ENG 102
Texts and Contexts
____ HIS 154
Forging the Modern World
____ PHL 154 Moral Foundations
____ THE 154 Faith, Justice, Catholic Tradition
Variable Courses [VC]
(9 courses)
____
Fine Arts and Literature Selection – Your Course Title: ______________________
____
ECN 101 Microeconomics
____
ENG 101 Craft of Language
____ ____ Non-Native Language (2 semesters; students may test out of this requirement.)
____
Laboratory Science Selection – BIO 161 The Human Organism
____
Math Beauty Selection – Your Course Title: _________________________
____
Philosophy (Philosophical Anthropology) Your Course Title: _______________________
____
Theology #2 Religious Difference – Your Course Title: _________________________
Integrated Learning Courses [ILC]
(3 courses)
____ ILC #1 BIO 164 Introduction to Pharmacology
____ ILC #2 ECN 102 Macroeconomics
____ ILC #3 Integrated Learning Course #3 – Choose from: ART 173 Digital Photo I, IHS/SOC 323 Health and Society,
IHS 458/458L Epidemiology, PSY 100 Intro to Psychology, PSY 122 Abnormal Psychology for Non-Majors,
PSY 200 Personality, PSY 210 Research Methods, or THE 366 Christian Medical Ethics.
Business Core Required Courses [BC]
(10 courses in addition to non-credit DSS 100)
____
DSS 100 Proven Competency in Excel
____
FIN 200
____
ACC 101Financial Accounting
____
MGT 360
____
ACC 102Managerial Accounting
____
MGT 110/120
____
DSS 200 Introduction to Info Systems
____
DSS 210 Business Statistics
____
MKT 201
____
DSS 220 Business Analytics
____
BUS 495
Courses in Major [MAJ]
____ PMK 211
____ PMK 221
____ PMK 331
____ PMK 341
____ PMK 351
____ PMK 461
Free Electives
____ Free Elective
____ Free Elective
____ Free Elective
(6 courses)
Pharmaceutical Marketing Environment
Pharmaceutical Marketing Research
Pharmaceutical Sales Management
Supply Chain Management and Pricing
Pharmaceutical Promotions Management
Pharm Marketing Strategy & Planning I
(6 courses)
____ Free Elective
____ Free Elective
____ Free Elective
Introduction to Finance
Legal Environment of Business
110 Essentials of Organ Behavior
OR 120 Essentials of MGT
Principles of Marketing
Business Policy (senior year)
Other PMK Courses:
PMK 180 Patient Access to Healthcare
PMK 465 Advanced Marketing Research
PMK 471 Pharm Mkt Strategy & Planning II
Three courses among your 40 that
satisfy the following overlay areas:
____
____
____
Diversity, Globalization, or NonWestern Studies Course
Ethics Intensive Course
Writing Intensive Course