Scholarly Popular Longer articles, providing in-depth Shorter articles, providing broader overviews of topics Length analysis of topics Author usually an expert or specialist in Authorship the field, name and credentials always provided Author usually a staff writer or a journalist, name and credentials often not provided Written in the jargon of the field for Language/Audience scholarly readers (professors, researchers or students) Written in non-technical language for anyone to understand Articles usually more structured, may include Articles do not necessarily follow a specific format or methodology, results, conclusion, bibliography structure Format/Structure these sections: abstract, literature review, Special Features Illustrations that support the text, such as tables of statistics, graphs, maps, or photographs Articles usually reviewed and critically Editors evaluated by a board of experts in the field Illustrations with glossy or color photographs, usually for advertising purposes Articles are not evaluated by experts in the field, but by editors on staff (refereed) A bibliography (works cited) and/or Credits footnotes are always provided to document research thoroughly A bibliography (works cited) is usually not provided, although names of reports or references may be mentioned in the text MAGAZINES AND JOURNALS THAT ARE NOT SCHOLARLY: NEWS MAGAZINES like Time, Newsweek, and U.S. News and World Report. These periodicals provide reputable reporting on current topics and are good sources for introductions to those topics, but they don't provide the same analysis as scholarly journals. Articles are not usually written by scholars in the field and are aimed at a more general audience than are articles in scholarly journals. OPINION MAGAZINES such as New Republic, National Review, Atlantic, and Nation. These magazines are aimed at an educated audience, without assuming particular scholarly background. They comment on current events and offer a particular viewpoint on world affairs, politics, and cultural matters. POPULAR MAGAZINES like Health, Sports Illustrated, Jet, People, Redbook, or Reader's Digest. Most academic libraries don't carry as many of these magazines as public libraries do. Popular magazines are attractive and entertaining, but do not report on original research or cite sources, and are not the kind of sources to cite in the bibliography of an academic paper. TRADE JOURNALS such as Beverage World, Journal of Risk and Insurance, Automotive News, and Progressive Grocer. These magazines are industry specific, designed to update and inform the reader on current trends in the industry. Trade or professional magazines are a kind of hybrid that report the news, techniques, and activities going on in various fields and professions, but they don't contain original research. Primarily, they serve to keep professionals "up-to-date" on new developments in their field. Scholarly Journals Authors are authorities in their fields. Authors cite their sources in endnotes, footnotes, or bibliographies. Individual issues have little or no advertising. Articles must go through a peer-review process. Articles are usually reports on scholarly research. Illustrations usually take the form of charts and graphs. Articles use jargon of the discipline. Popular Magazines Authors are magazine staff members or free lance writers. Authors often mention sources, but rarely formally cite them in bibliographies. Individual issues contain numerous advertisements. There is no peer review process. Articles are meant to inform and entertain. Illustrations are numerous and colorful. Language is geared to the general adult audience (no specialized knowledge of jargon needed). Trade Publications Authors are specialists in a certain field or industry. Authors often mention sources, but rarely formally cite them in bibliographies. Intended audience includes people in the industry or people seeking employment in the industry. There is no peer review process. Articles give practical information to people in an industry. Some illustrations are included, usually charts, graphs, etc. Authors use jargon of the industry. Publishers Weekly Information Today Advertising Age Black Enterprise American Family Physician NEA Today