Robert W - University of Oklahoma

Robert W. Zmud is Professor, Michael F. Price Chair in MIS, and George Lynn Cross
Research Professor in the Price College of Business at the University of Oklahoma. He
has been elected a fellow of both the Association of Information Systems and the
Decision Science Institute.
While his research portfolio might seem at first glance to be rather eclectic, the vast
majority of Bob’s refereed articles have addressed phenomena associated with the
following question, “What must an enterprise do right in order to introduce appropriate
information technology so as to fully leverage the functionality of this technology in
creating business value?” His research examining this question has been published in
over 85 refereed articles in such journals as (among others) MIS Quarterly, Information
Systems Research, Management Science, Organization Science, Academy of Management
Review, and Academy of Management Journal.
Bob has been active in promoting and developing information systems scholarship
through the leadership roles he has served with scholarly journals in the information
systems field. He served as the Editor-in-Chief of MIS Quarterly from 1995 to 1998, as a
founding Senior Editor of Organization Science, and is currently a Senior Editor with
Information Systems Research and MISQ Executive. In addition, he currently serves or
has previously served on the editorial boards of the following journals (alphabetical
order): Academy of Management Review, Communications of the ACM, Decision
Sciences, Information & Organization, Journal of AIS, Journal of Engineering and
Technology Management, Management Science, MISQ Executive, and Systems,
Objectives, Solutions.
Bob has also played leadership roles in professional societies and conferences associated
with the information system discipline. He has served in officer roles with the OCIS
Division of the Academy of Management, the TIMS College on Information Systems,
and the Society of Information Management, International. In addition, through his work
with SIM, International as Research Director of the Advanced Practices Council and as
Chair of the SIM Paper Competition, Bob has played an instrumental role in furthering
practice-based research in information systems. Finally, Bob has also served in
leadership roles in numerous information systems conferences, including serving as
General Chair for ICIS 1993 and Program Chair for ICIS 1986.
In addition to serving on the faculties of Clarkson University, Auburn University,
Georgia State University, University of North Carolina at Chapel Hill, Florida State
University, and University of Oklahoma, Bob has served as a Shaw Professor at Nanyang
Technological University (1997), a Visiting Scholar at City University of Hong Kong
(2001), and a Shaw Professor at the National University of Singapore (2002). He
received his Bachelors of Aerospace Engineering Degree from the University of Virginia
(1968), his MS degree in Management from MIT (1970), and his PhD in Business
Administration degree from the University of Arizona (1974).