Hediard Singapore Press Release A GALOPING ART EXHIBITION IN THE HEART OF SINGAPORE, AT HEDIARD TO CELEBRATE AND ENJOY THE YEAR OF THE HORSE From 22nd February 2014 “ETALON ROUGE” EXHIBITION This very exclusive series of Horses (“Etalons” in French) is shown for the first time in Singapore as magnificent tribute to the new year of the Horse. The original paintings of Thierry Bisch are still alive! Hediard Singapore 2013 – Page 1 / 6 www.hediard.com.sg THE HORSE Thierry Bisch is a famous French painter, and he paints mainly animals since the 2000’s! Reflections and thoughts upon society or innocence go through the representation of animals. Astonishingly he makes them feel really human. "We were born, we live, and we die". According to him, that's the only interesting subject in art. He usually chooses to represent animals depending on his empathy for them. However and unconsciously, their symbolism may have a special meaning for him. When Rabbit for instance means the passing from childhood to adulthood, from dream to reality, Horse symbolizes freedom and spaces. “My favorite animal is definitively the Horse and above all the Arabic thorough bred horses. They are amazing! So intelligent that they keeps shivering. I find this alliance between strength and fragility very touching, but what most deeply touches me is the way the horse has always been together with the man participating in all his conquests, wars, progress and evolution. I strongly believe that the horse understands that. Seeing them slowly disappearing from the farms, the industries or the cities makes me really nostalgic. Engines will never replace them; we will always keep a specific and warm relationship with these wonderful animals.” Thierry Bisch In fact, serving man in wars, productivity, agriculture and development of all kinds, the Horse is by far one of the largest contributors to the civilization’s progress. That’s why in the Chinese zodiac, the Horse spirit animal symbolizes personal drive, passion and appetite for freedom. This sign is endowed with all the vivacity, loyalty along with the elegance of a thorough bred animal. Hediard Singapore 2013 – Page 2 / 6 www.hediard.com.sg The horse will be the symbol of absolute happiness. THE RED Nicolas de Stael said: 'the first who told me that green is the grass and blue is the sky, I'll beat him up”. According to Thierry Bisch, artists who belong to the Pop Art perfectly succeeded in processing of color with black circles, tint areas and splitting up of the compositions. Red is the warmest of all colors. Red is the color of prosperity and joy. Red is associated with energy, passion and lust. No doubt that Thierry has wanted to associate the power, the beauty and the strength of the horse with the energy and the passion of the red. Put some red in your life, You will increase enthusiasm and interest, You will get more energy You will protect you from fear and anxieties. THE POP ART Thierry Bisch is one of the protagonists of the digital revolution. Through aluminum and a graphic palette, he sets up his photographs (from its original paintings) in the style of the Pop Art: flashy colors on a black background. Sometimes, little things (robots, balloons, planes.) float in the air, surrounding the figures and symbolizing fee spirits and thoughts. He wanted to innovate and offer a contemporary version of the Pop Art. This “ETALON ROUGE” exhibition is the perfect illustration of his talent: celebrate the traditions in a modern way. Trough this collection, he pays tribute to the year of the Horse using the emblematic Chinese color of prosperity. Does it exist a better way to wish everybody a prosperous and lucky new year than joining the red color and a horse? Hediard Singapore 2013 – Page 3 / 6 www.hediard.com.sg THIERRY BISCH, THE ARTIST Thierry Bisch was born in 1953 in Strasbourg, France. He comes from a family with industrial interests in France. The work of his celebrated great-grand father the painter Louis Janmot (1814-1892), had a profound influence upon him. It is in 1978, when he studied at the Fine Art department of the University in Toulouse, the beginning of an enduring passion for life drawing. In 1984 Thierry moved to Paris, the center of France’s art community. While continuing to work on his drawings over the following years, he took advantage of many work opportunities in the art world. He co-founded the independent rock label “Reflexes” and helped create and develop the well-known French magazine, called “Zoulou”, for art designers. In 1986, he wrote and produced a 52 minutes movie on French fashion designer Thierry Mugler. The year following, he became Thierry Mugler’s personal assistant for fashion photography, music, and special projects. Their work took them on many foreign travels. Ever since his studies at Toulouse University, he has continued to practice sketching and painting, receiving many commissions from private clients. He is a permanent artist resident at Hotel Lutetia Paris since year 2000. Thierry Bisch loves playing with contrasts, social codes and paradoxes. His goal is to reveal his own reflections upon society, religion, and contemporary world. In January 2007 he was named with the rank of Chevalier in the French order of Arts & Letters (“Chevalier des Arts et des Lettres”). Hediard Singapore 2013 – Page 4 / 6 www.hediard.com.sg ABOUT HEDIARD SINGAPORE Since 1854, HEDIARD has upheld the noble and authentic values of the delicatessen trade, by creating a world dedicated to the very best flavours. All Hediard's products present the best the world has to offer in the culinary field. HEDIARD is dedicated to a form of gastronomy in which the quality of the product and the culinary know-how associated with it take centre stage. HEDIARD Cafe-Boutique at Tudor Court brings a taste of Paris' gastronomic perfection to Singapore. Entering this French Epicure Emporium, established since 2004 in Singapore, is like (re)discovering the pleasure of being in an elegant Parisian café with a high end selection of menu items without the stuffiness of a traditional French restaurant. ABOUT ARTEMISS CONTEMPORARY GALLERY Artemiss Contemporary is a new generation of gallery created in 2009. Call it nomadic in concept, Artemiss Contemporary takes art to the people by holding exhibitions in unusual places — restaurants, shops, salons, hotels, flats, as well as participating to Art Fairs. The concept is also very closed and adapted to the actual lifestyle: everybody travels, gets relocated, wants to discover more, farer and faster… this makes our exhibitions lively. Artemiss Contemporary is unique, innovative and dynamic: popular in Europe, this is the first time the idea of a roving art gallery for Western art is being launched in Asia (Singapore, Hong Kong and Tokyo). It’s the brainchild of gallery owner Clementine de Forton. Hediard Singapore 2013 – Page 5 / 6 www.hediard.com.sg “We want to display the artworks we love in living interiors,” she explains, “That way anybody can see and appreciate the pieces in a friendly environment. We want to share our passion for amazing European arts — photography, painting, mixed media, and sculpture — with the widest group of people. Besides, these spaces have a totally different atmosphere to galleries.” The buzz of a venue filled with people having a good time lends an extra dimension to artworks. An unexpected encounter with an artwork is like a moment out of time — and that’s exactly the emotion the artist in our exhibition is trying to achieve.” Our Objectives are to held regular exhibitions in various spaces, and to continue to discover further talented artists to broaden the art scenery in Asia In HEDIARD Cafe-Boutique, All is about Passion, Energy, Elegance and Tradition The values the artist is promoting in his “ETALON ROUGE” exhibition. www.hediard.com.sg Address: 125 Tanglin Road, Singapore 247921 | Tel: 6838 1796 Opening: everyday from 9 am to 8 pm. Exhibition is free and open to public during opening hours All artworks come in very limited editions of 8 CONTACT DETAILS For further enquiries and photographic material, please contact: Fabien Raveton Hediard Singapore Pte. Ltd. 391B Orchard Road, Ngee Ann City Tower B #23-01, Singapore, 238874 -D. (65) 6738 3996 | F. (65) 6838 1797 Hediard Singapore 2013 – Page 6 / 6 www.hediard.com.sg