Caribbean Tourism Review 2014 - Caribbean Tourism Organization

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Caribbean Tourism Review
Tourist Industry Update - 2013
1.
2.
Caribbean Performance
World Performance
Despite a world economy which was described by the
International Monetary Fund (IMF) as being in “low-gear”
global stay-over arrivals expanded by 5% in 2013 to a record
breaking total of 1.087 billion. The World Tourism
Organization (UNWTO) reported that in absolute terms 52
million more international tourists travelled around the
world in 2013. Additionally, UNWTO stated that arrivals
continued to grow faster than the expected rate of 3.8%1,
with growth of arrivals to emerging economies2 outpacing
that of advanced economies3. All regions contributed
positively to the overall performance with noteworthy
performances being recorded in Asia and the Pacific (6.0%),
Africa (5.6%) and Europe (5.4%), all of which attained
growth levels higher than the global average. The Americas
and more-so the Caribbean4 continued to struggle to
maintain significant growth levels. The Caribbean was the
third fastest growing region for 2012 but only outperformed
the volatile Middle East in 2013. See table 1.1 below for
more details.
2.1. Stay-over (Tourist) Arrivals
Based on the latest information provided by CTO’s member
countries, the Caribbean recorded modest growth in 2013.
The mixed performances among the destinations resulted in
an estimated 25.1 million tourists visiting the region, which
was 1.8% (446.0 thousand) more than the revised 24.6
million of 2012. The Caribbean region continued to be
adversely affected by relatively weak economic conditions
which persist in its key markets. However, double digit
growth in the South American market was recorded,
reflecting intense focus on attracting tourists from emerging
markets. Nevertheless, the momentum which was
generated over the previous two years has been
significantly reduced, as month-over-month changes in total
stay-over arrivals were moderate.
15.0
Figure 2.1.1: Monthly Changes in Tourist Atrivals (Y-o-Y)
10.0
2009
World
Europe
Asia and the Pacific
Americas
Caribbean
Africa
Middle East
Sources: UNWTO, CTO
1
-3.9%
-5.0%
-1.6%
-4.7%
-4.7%
3.4%
-5.1%
2010
2011
2012
Real
Full Year, Change
6.5%
4.9%
4.0%
3.1%
6.4%
3.4%
13.2%
6.6%
6.8%
6.6%
3.6%
4.5%
1.6%
2.7%
4.9%
9.3%
-0.5%
6.9%
11.6%
-6.1% -5.2%
2013
5.0%
5.4%
6.0%
3.6%
1.8%
5.6%
0.3%
UNWTO Long term forecast (2010-2020)
Classification based on the IMF
3
Classification based on the IMF
4
Anguilla, Antigua & Barbuda, Aruba, The Bahamas, Barbados,
Belize, Bermuda, Bonaire, British Virgin Islands, Cayman Islands,
Cuba, Curacao, Dominica, Dominican Republic, Grenada,
Guadeloupe/St. Barts/St. Martin, Guyana, Haiti, Jamaica,
Martinique, Montserrat, Puerto Rico, Saint Lucia, St. Eustatius, St.
Kitts & Nevis, St. Maarten, St. Vincent & the Grenadines,
Suriname, Trinidad & Tobago, Turks & Caicos Islands, U.S. Virgin
Islands and the Mexican Caribbean (Cancun and Cozumel)
2
PERCENTAGE
Table 1.1: Outlook for International Tourist Arrivals
5.0
0.0
2008
2009
2010
2011
2012
2013
-5.0
-10.0
-15.0
YEAR
Growth in arrivals during the winter season5 of 2013 was
slight (+0.7%), noteworthy growth recorded was only during
March. Historically, March is the month in which the most
tourists arrive. The performance in 2013 was even more
significant as the 2.8 million tourists recorded then were the
highest number at any point in time. The early Easter
celebrations would have fortified the arrivals in March and
overshadowed April’s number. With the exception of July
and September which were flat, stop-over arrivals to the
region grew in each month of the summer season (MayDec). The best performances during this period were
5
The tourist winter season extends from December 15th of one
year until to March 15th of the following year but statistically; it is
approximated by the months of January to April.
Page |2
recorded in May (4.7%), November (4.5%), August (3.8%)
and October (3.5%). December is forecast to increase by
1.3%. Collectively, arrivals rose by 2.5% during the summer
season.
Figure 2.1.2: Monthly Tourist (Stop-Over) Arrivals
2009-2013
3000
2009
2010
2011
Thousands
2500
2012
improvement in the Dutch Caribbean number can be
attributed to an 18% upsurge in travel from the South
American continent and a moderate 3.4% increase in
arrivals from the more traditional US market. The OECS
countries - with a market share of 5.4%, experienced little
incremental growth in overall tourists (0.1%). Arrivals to
Other Commonwealth countries fell slightly by -0.6%.
Consequently, the collective 18-nation Commonwealth
Caribbean declined by 0.5 % for the year. (Refer to
Table2.1.1 and Figure 2.1.3).
2013
2000
Figure 2.1.3: Tourist Arrivals by Sub-Region
1500
1000
J
F
M
A
M
J
J
A
S
O
N
D
Month
Of the 26 Caribbean destinations submitting data to CTO for
2013, 18 reported increases in tourist arrivals. Only Guyana,
Haiti and Montserrat managed to record double-digit
increases of 11.6%, 20.2% and 37.9% respectively albeit
from relatively low levels. Appreciable growth, in excess of
5%, was realized in Aruba, Belize, and Cayman Islands and
the twelve (12) other countries with improved levels of
tourist arrivals grew by less than 5%. Fewer tourists visited
eight (8) destinations during 2013. This group included Cuba
(-0.5%), the Bahamas (-5.3%) and Barbados (-5.5%). Added
to these were smaller destinations which depend largely on
intra-regional travel and/or visitors from the United
Kingdom. (See appendix for more details).
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
43.5
43.3
15.7
15.4
5.2
7.9
5.3
7.7
22.3
22.9
OTHER C"BEAN
US TERR.
DU. CARIBBEAN
OTHER C’WEALTH
OECS COUNTRIES
5.4
2013
FR. CARIBBEAN
5.5
2012
United States remained the most important supplier of
tourists to the region as its share of total arrivals averaged
50% over the last five years. There was no further expansion
of market share in 2013 despite a 2.9% increase in arrivals
from this market. About 12.3 million Americans visited the
region with most arriving in Bahamas, Jamaica, Dominican
Republic and Puerto Rico. Several other destinations
received creditable returns from this market. (Refer to Table
2.1.2).
By region, market shares were generally maintained. The
Table 2.1.2: Tourist Arrivals to the Caribbean by Main Market
('000)
Table 2.1.1: Tourist Arrivals to the Caribbean by Sub-region (000s)
SUB-REGION
2013e
2012e % CH
COMMONWEALTH CARIBBEAN
6,926.2
6,959.8
-0.5
OECS COUNTRIES
1,341.3
1,340.6
0.1
OTHER C’WLTH COUNTRIES
5,583.9
5,619.2
-0.6
DUTCH CARIBBEAN
1,972.2
1,880.7
4.9
FRENCH CARIBBEAN
1,305.2
1,312.6
-0.6
US TERRITORIES
3,916.7
3,776.0
3.7
OTHER CARIBBEAN COUNTRIES
10,891.1
10,635.2
2.4
TOTAL CARIBBEAN
25,010.3
24,564.3
1.8
of which CARICOM
6,326.5
6,313.0
0.2
Note: Imputed from data on international travel to member countries.
Source: CTO Member Countries and CTO estimates.
Other Caribbean group, which includes the large
destinations like Cuba, Dominican Republic, Haiti and
Suriname, upheld its dominance (44%) on the total arrivals
in 2013. The performance in Cuba was flat while DR
recorded an increase of 2.0%. Consequently the group had
an increase of 2.4% over the previous year. The 4.9%
MARKETS
2009
2010
2011
2012
2013e
Total
Arrivals
United
States
Canada
22,426.5
22,790.1
23,407.0
24,564.3
25,010.3
%ch
13/12
1.8
11,278.1
11,305.4
11,404.2
11,975.9
12,323.1
2.9
2,558.9
2,677.0
2,865.0
3,063.5
3,085.9
0.7
Europe
4,916.2
4,857.0
4,962.8
4,916.5
4,734.3
-3.7
Caribbean
1,457.9
1,487.0
1,584.4
1,562.8
1,595.2
2.1
858.9
898.2
1,131.6
1,289.6
1,456.9
13.0
1,356.5
1,565.5
1,459.1
1,756.0
1,814.9
3.4
South
America
Other*
Note: - * The list of countries included in “other” varies from country to country.
Imputed from data on international travel to member countries.
Source: CTO Member Countries and CTO estimates.
Canadian stay-over visitors to the region moved from 3.06
million in 2012 to 3.09 million, an increase of 0.7%, making
it the lowest year-over-year growth in this market since
Page |3
1997. This performance reflected the fact that there was
marginal growth in the number of Canadians (0.1%)
undertaking international trips excluding those visiting the
neighbouring USA. Altogether, total outbound travel from
Canada increased by 2.0%6 up to November.
This
notwithstanding, the usual large number of tourists from
this market visited Cuba, Dominican Republic and Jamaica.
The ongoing challenges in Europe, though not as severe as
in previous years, affected arrivals into the region as there
was a further reduction of tourists from the European
countries in 2013. By the end of the year an estimated 4.7
million Europeans visited the region, some 3.7% fewer than
the previous year. Of the 11 destinations with 50,000 or
more arrivals from this market, only Bahamas (0.5%) and
Jamaica (5.5%) registered growth. Demand for Caribbean
vacations is particularly reduced in the United Kingdom in
light of the Air Passenger Duty and low economic growth
(below an estimated 2% in 2013). This is reflected in falling
arrivals from those countries with heaviest dependence on
this market (See tables 2.1.2 and 2.1.3).
Table 2.1.3: United Kingdom Arrivals by Sub-Region
(‘000)
REGION
2009
2010
2011
2012
2013
Commonwealth
728.4
686.9
696.2
654.3
645.5
Countries
OECS
218.7
207.4
219.7
219.8
208.9
Countries
Other
509.7
479.5
476.5
434.5
436.6
Commonwealth
Other
433.3
432.1
409.5
353.8
349.0
Caribbean
Total Caribbean 1,161.5 1,119.0 1,105.8 1,008.2
994.6
of which
660.5
628.4
639.9
595.4
584.3
CARICOM
Note: Imputed from data on international travel to member countries.
Source: CTO Member Countries and CTO estimates.
% CH
-1.3
-5.0
0.5
-1.3
-1.4
-1.9
While arrivals from the main source markets were
teetering, tourists from South America were flocking to the
region. The numbers moved from an estimated 858.9
thousand in 2009 to in excess of 1.4 million at the end of
2013, almost 13.0% more than in 2012 and 70% more than
in 2009. The main destinations to record positive results in
2013 were Aruba (26.1%), Jamaica (15.9%), Suriname
(12.4%), and Curacao (9.5%) and Dominican Republic
(4.6%).
Statistics for 2013 revealed that 2.1% more Caribbean
residents visited neighboring destinations than in 2012. It is
estimated that 1.6 million Caribbean people travelled
between islands for touristic purposes. Non-Commonwealth
Caribbean countries dominated in numbers with an increase
6
Tourism Snapshot October 2013, Canadian Tourism Commission
of 3.7%. The Commonwealth Countries experienced a
decrease in visits from Caribbean nationals of 0.5%. The
OECS which have significant intra-Caribbean tourism
(accounting for 20-50% of total market share across
countries), showed 3.4 % contraction in the arrivals.
Table 2.1.4: Intra-Caribbean Arrivals by Sub-Region (‘000)
REGION
2009
2010
2011
2012
2013e
Commonwealth
631.3
601.8
654.7
624.3
621.5
Countries
OECS Countries
298.9
284.9
284.6
283.6
273.9
Other
332.3
316.9
370.1
340.6
347.6
Commonwealth
Other Caribbean
826.6
885.2
929.7
938.50
973.7
Total Caribbean
1,457.9 1,487.0 1,584.4 1,562.8 1,595.2
Of which
CARICOM
573.0
541.8
575.2
575.4
579.9
% CH
-0.5
-3.4
2.1
3.7
2.1
0.8
2.2. Caribbean Performance - Cruise Activity
For 2013, the Caribbean was reported to be the leading
cruise destination by Cruise Lines International Association
(CLIA7) and accounted for 45.3%8 of global ship
deployments. Cruise passengers to the region totaled 21.89
million which represented a moderate pickup in cruise
activity of 2.7% when compared to 2012. The fluctuations
in cruise arrivals in individual destinations ranged from
declines of 21.8% (Grenada) to increases of 45.1% in
Curacao. Twice as many destinations (12), of the 23
destinations upon which the estimates are based, recorded
increased cruise activity in 2013 over 2012. However, many
destinations which are located furthest away from the US
still struggle to boost cruise arrivals. A review of the
monthly performance showed that the summer months of
2013 were the best since 2010 for cruise in the Caribbean.
Table 2.2.1: Cruise Passenger Arrivals to the Caribbean
2009 - 2013 ('000)
2009
2010
2011
2012
2013
Cruise Pax
19,452.4
21,125.4
21,544.2
21,313.1
21,884.8
%ch
13/12
2.7
NOTE: Imputed from data on Cruise Passenger travel to member countries
Source: CTO Member Countries and CTO estimates.
7
CLIA is the world's largest cruise industry trade association with
representation in North and South America, Europe, Asia and
Australasia.
8
CLIA’s figure adjusted to include Bahamas and Bermuda
9
Total cruise passenger arrivals as given in table represent the
sum of arrivals at all destinations. However, because most cruise
ships stop at more than one destination, this figure is considerably
larger than the actual number of cruise passengers visiting the
region.
Page |4
Figure 2.2.1: Monthly Cruise Passenger Arrivals 20092013
Figure 3.1: Changes in Caribbean Hotel Indicators
3500
15.0
10.0
2009
2500
2011
1500
2012
2013
1000
Room Revenue
5.0
2010
2000
% change
Thousands
3000
Room Occ
0.0
2009
2010
2011
2012
2013
-5.0
Avg Room Rate
revPAR
Room Avail
-10.0
500
J
F
M
A
M
J
J
A
S
O
N
-15.0
D
Month
-20.0
3. Accommodation performance
All major hotel performance indicators remained positive
for 2013, but at slower rates of growth. The 2013 occupancy
rate (67.1%) was directly in line with pre-crisis levels. The
average room rate reached US$186.55 compared to
US$175.62 in 2012. The revenue per available room
(revPAR) also grew in the period from US$116.42 to
US$125.20. There was no month during the year in which
either of these indicators fell below the 2012 level. The
number of available rooms remained unchanged but room
revenue increased by 7.6% (refer to Table 3.1).
Table 3.1: Caribbean Hotel Performance 2009-2013
(January-December *)
2009
Percent Room
Occupancy (%)
Average Room
Rate (US$)
revPAR (US$)
2010
2011
2012
2013
4. Visitor Spending
The collection and tabulation of visitor expenditure data is
primarily obtained through the more rigorous process of
surveying visitors at the ports of departure lags behind
those of visitor arrivals statistics. Thus official expenditure
data for 2013 is not generally available yet. However, CTO
estimated that visitors spent US$28.1 billion regionally, an
increase of 2.3% when compared to 2012. The positive
outcome is supported by the fact that all leading hotel
performance indicators are positive and the recent rising
trends of visitors spending.
Table 4.1: Estimates of Visitor Expenditure(US$ M)
2009
2010
2011
2012
%
Chg
61.6
61.1
61.8
66.3
67.1
1.2
Total
156.32
161.41
167.56
175.62
186.55
6.2
Y-o-Y %
96.25
98.66
103.59
116.42
125.20
24,419.1
25,497.0
26,460.6
27,413.2
28,054.9
-10.2
4.4
3.8
3.6
2.3
Source: CTO Member Countries and CTO estimates
7.6
% change
-16.4
3.8
5.2
10.9
7.6
Room Revenue
-17.1
4.4
6.2
%change
0.8
0.5
0.9
-1.8
0.0
Room Avail
Notes: *- As reported in given year. The information contained in this
table is based upon independent surveys and research from sources
considered reliable but no representation is made as to its completeness
or accuracy.
Copyright: 2011 Smith Travel Research
8.9
7.6
2013
Page |5
5. Air Capacity
High oil prices, relatively weak economic growth and price
wars between the low cost carriers and legacy airlines, have
been part of the aviation landscape in recent times. Despite
these hindrances the demand for air travel, driven by
improved industry efficiency, remains robust. For 2013, the
International Civil Aviation Organization, (ICAO) estimated
that 3.1 billion passengers travelled through the air
transport network and that the number of aircraft
departures, grew by over one million to a new record of
33.0 million.
Latin America and the Caribbean (LAC) accounted for 5% of
the world air transport market, only ahead of Africa (2%),
but its growth in 2013 of 6.3% was higher than the world
average (5.2%), Europe (3.8%) and North America (2.2%).
The fastest growing regions are the Middle East (11.2%),
Asia and Pacific (7.2%) and Africa (7.0%). When only
international passengers are considered, LAC region has the
second highest growth rate of 8.6%. The load factor in the
region (76.1%) was slightly below the global average of
79.1%
6. Summary/Conclusion and Outlook
It is expected that 2014 will be a better year generally.
According to the IMF, the impetus for global growth should
come largely from recovery in advanced economies. Our
main markets from which tourists originate are expected to
grow between 1% (Euro zone) and 2.8 % (USA). The
demand for travel will remain buoyant and the Caribbean
should expect tourist arrivals to increase between 2% and
3% in 2014. Cruise activity should pick up as well, more
ships are being delivered, several of which will be deployed
in regional waters. For 2014, cruise passenger arrivals
should increase by about 3%.
About the Caribbean Tourism Organization
The Caribbean Tourism Organization (CTO), with
headquarters in Barbados and offices in New York and
London, is the Caribbean’s tourism development agency
comprising membership of over 30 countries and territories
including Dutch, English, French and Spanish, as well as a
myriad of private sector allied members. The CTO’s vision is
to position the Caribbean as the most desirable, year round,
warm weather destination, and its purpose is Leading
Sustainable Tourism - One Sea, One Voice, One Caribbean.
Among the benefits to its members the organization
provides specialized support and technical assistance in
sustainable
tourism
development,
marketing,
communications, advocacy, human resource development,
research and information technology.
In addition the CTO, in partnership with the Caribbean Hotel
& Tourism Association, jointly and equally owns the
Caribbean Tourism Development Company, a marketing
and business development entity dedicated to promoting
the Caribbean brand worldwide.
The CTO’s Headquarters is located at Baobab Tower,
Warrens, St. Michael, Barbados BB 22026; Tel: (246) 4275242;
Fax:
(246)
429-3065;
E-mail:
CTObarbados@caribtourism.com.
The CTO’s New York office is located at 80 Broad St., Suite
3302, New York, NY 10004, USA: Tel: (212) 635-9530; Fax:
(212) 635-9511; E-mail: CTOny@caribtourism.com;
The CTO’s London office is located at The Quadrant,
Richmond, Surrey TW9 1BP, England. Tel: 011 44 208 948
0057; Fax: 011 44 208 948 0067; E-mail:
CTOlondon@caribtourism.com;
For more information on the Caribbean Tourism
Organization please visit www.OneCaribbean.org.
Get the latest CTO updates on Twitter at
http://www.twitter.com/ctotourism.
Connect
with
CTO
on
Facebook
at
http://www.facebook.com/CaribbeanTourismOrganization.
Page |6
Appendix
Table 1A - Tourist (Stop-Over) Arrivals and Cruise Passenger Visits in 2013
Tourist Arrivals
Destination
Anguilla
Antigua & Barbuda *
Aruba
Bahamas
Barbados P
Belize P
Bermuda
Bonaire
British Virgin Islands
Cayman Islands
Cozumel (Mexico)
Cuba
Curacao
Dominica P
Dominican Republic *
Grenada
Guyana n ***
Haiti
Jamaica
Martinique
Montserrat
Puerto Rico **
Saint Lucia
St. Kitts & Nevis ^
St. Maarten
St. Vincent & the
G’dines
Suriname
Turks & Caicos islands
US Virgin Islands
Period
Jan-Nov
Jan-Jul
Jan-Dec
Jan-Oct
Jan-Nov
Jan-Nov
Jan-Nov
Jan-Sep
Jan-Dec
Jan-Nov
Jan-Dec
Jan-Oct
Jan-Dec
Jan-Sep
Jan-Oct
Jan-Mar
Jan-Nov
Jan-Dec
Jan-Sep
Jan-Sep
Jan-Dec
Jan-Oct
Jan-Sep
Jan-Oct
Jan-Sep
Jan-Oct
Tourists
61,006
149,464
979,256
1,136,898
457,493
263,065
223,065
281,831
345,387
2,544,308
440,044
65,895
4,689,770
89,070
165,841
99,637
1,807,062
489,706
5,151
1,217,655
318,626
82,540
351,789
57,548
182,402
579,614
Cruise Passenger Visits
% Change
2013/12
6.2
-5.4
8.3
-5.3
-5.5
7.0
7.0
3.7
7.0
-0.5
4.9
-0.9
2.8
-0.8
11.6
20.3
0.7
0.3
37.9
1.5
3.9
3.0
1.3
-4.7
4.3
-5.5
Period
Jan-Aug
Jan-Oct
Jan-Nov
Jan-Nov
Jan-Oct
Jan-Nov
Jan-Sep
Jan-Sep
Jan-Dec
Jan-Nov
Jan-Dec
Jan-Nov
Jan-Oct
Jan-Jun
Jan-Aug
Jan-Nov
Jan-Dec
Jan-Sep
Jan-Dec
Jan-Sep
Jan-Oct
Jan-Apr
Jan-Dec
Cruise
%
Change
Passengers
2013/12
379,291
523,783
4,174,702
490,999
521,536
319,459
96,818
263,961
1,375,872
2,414,824
610,186
176,601
299,828
133,165
438,596
1,105,192
103,770
835,640
594,118
1,248,323
58,753
217,383
1,998,579
-1.1
25.4
6.1
11.0
6.7
-15.4
-10.7
-7.7
-8.7
-1.6
41.4
-20.6
12.4
-21.8
1.6
-5.9
11.0
8.9
3.9
-3.1
18.4
-25.1
4.9
Notes:- * Non-Resident Air Arrivals;
**Non-Resident Hotel registrations only; *** From 2013, Guyana’s
figures include arrivals at the land borders(Moleson Creek & Lethem) which were previously not captured; - No
Cruise Figures are Reported, ^ Excludes data from Vance M. Amory Int’l Airport in Nevis ; P Preliminary
figures; n New Series; N.B: Figures are subject to revision by reporting countries
Source - Data supplied by member countries and available as at February 10, 2016
Page |7
Table A2 - Arrivals by Main Market - 2013
United States
Destination
Period
Canada
Europe
Other
Tourists % ch. Tourists % ch. Tourists % ch.
Anguilla
Jan-Nov
39,715
Antigua & Barbuda *
Jan-Jul
57,013 -10.4
Aruba
Jan-Dec
556,258
Bahamas
Jan-Oct
Barbados P
Tourists % ch.
6,567
2.8
11,524
3.3
61,006
6.2
20,718 28.6
51,743
-6.4
19,990
-12.9
149,464
-5.4
4.8
44,338
-3.4
77,006
-3.2`
301,654
21.8
979,256
8.3
897,277
-6.6
96,377
-8.6
65,299
0.5
77,945
2.2 1,136,898
-5.8
Jan-Nov
108,447
-8.7
59,689
-6.1
186,412
-0.7
102,945
-9.6
457,493
-5.5
Jan-Nov
164,002
4.3
23,210 11.5
28,798
11.0
47,055
12.7
225,654
7.6
Bermuda *
Jan-Nov
162,980
1.2
25,354 -11.0
27,178
11.5
8,234
16.1
223,746
1.2
Cayman Islands
Jan-Dec
265,438
4.8
23,640
-1.9
27,813
30.0
28,496
24.1
345,387
7.4
Cuba 1
Jan-Oct
-
- 904,829
1.8
523,898 -17.0
881,315
7.6 2,310,042
-1.3
Curacao
Jan-Dec
61,477
0.0
9,568
-1.4
175,217
0.8
193,782
11.0
440,044
4.9
Jan-Sep
14,246
-4.3
2,221
-1.1
9,681
3.2
31,149
-4.8
57,297
-3.3
0.9 4,689,770
2.0
Belize
Dominica
P
3,200
% ch.
8.7
P
7.4
Tourists
Total
Dominican Republic *
Jan-Dec 1,587,404
9.0 684,071
Grenada
Jan-Sep
22,790
Guyana n ***
Jan-Oct
69,294 -17.8
Jamaica
Jan-Nov 1,152,963
Montserrat
Jan-Sep
1,229
21.6
Puerto Rico **
Jan-Sep 1,111,723
1.9
16,529
Saint Lucia
Jan-Dec
128,331
11.5
St. Kitts & Nevis ^
Jan-Oct
53,963
3.6
St. Maarten *
Jan-Sep
187,550
1.5
10.8
-0.3 1,128,765
7,215 36.2
-1.1 1,289,530
20,443 -16.0
38,622
-2.3
Jan-Oct
Suriname
Jan-Sep
15,896
-0.1
8,178
12.3
67,543
86.7
0.8 349,816
-1.8
211,810
5.5
92,473
-0.3 1,807,062
383 53.2
1,636
73.5
1,903
-9.0
23,027
-0.8
66,376
35,985
-4.6
88,492
-5.2
65,818
8.5
318,626
3.9
5,327
0.9
7,667
9.6
15,583
-1.2
82,540
3.0
33,317 13.7
77,416
-2.6
53,506
-0.5
351,789
1.3
57,548
-4.7
182,402
4.3
-8.3
5,625
5,374 -10.9
24.2
165,841 11.6
-1.0 1,217,655
-0.7
16,101
-0.5
19,926
-6.1
1,325 -21.2
72,551
-7.6
103,152
16.4
land borders(Moleson Creek & Lethem) which were previously not captured;
P
Preliminary figures; n New Series
N.B U.S.V.I reported figures in this tables are Hotel Registrations whereas they reported Stay Over totals are Air Arrivals
1
USA total included in Other
^ Excludes data from Vance M. Amory Int’l Airport in Nevis
Source - Data supplied by member countries and available as at February 10, 2016
0.7
5,151 37.9
Notes: * Non-Resident Air Arrivals; **Non-Resident Hotel registrations only; *** From 2013, Guyana’s figures include arrivals at the
Figures are subject to revision by reporting countries
-0.8
20,826
St. Vincent & the
G’dines
89,070
1.5
Page |8
Glossary of Tourism Indicators

Tourists - visitors staying at least 24 hours in the country visited

Same-day - visitors staying less than 24 hours in the country visited.

Cruise Passengers are regarded as a special type of same-day visitor (even if the ship overnights
at the port).

Yacht Visitors are included among the tourist (stay-over) or same day populations based on their
length of stay.

Length of Stay - Obtained by dividing the number of overnight stays by the number of arrivals.
This is usually calculated by country of residence of the guest and the type of accommodation.

Occupancy Rate - Provides information on differences in the use between various types of
accommodation and when measured on a monthly basis measures the seasonal patterns in
occupancy. Occupancy can be divided into;
o
o
Bed Occupancy - The gross occupancy rate of bed places is calculated by dividing the
hotel overnight stays by the product of bed places on offer and the number of days in
the corresponding month for the same group of establishments, then multiplying the
quotient by 100 to express as a percentage.
Room Occupancy Rate - For Hotels and similar establishments the net rate of room
occupancy is a measure of capacity utilization. It is calculated by dividing the monthly or
yearly sum of occupied rooms by the number of rooms available for use, then
multiplying the quotient by 100 to express as a percentage.

Tourism Expenditure - the total consumption expenditure made by a visitor for and during his or
her trip and stay at a destination. This can be broken down into;
o international and domestic tourism expenditure
o Expenditure on Same-day visits
o the products to which the expenditure relates to (e.g accommodation, meals and drinks,
shopping, entertainment etc...)

Average Daily Rate (ADR) - Room revenue divided by rooms sold, displayed as the average rental
rate for a single room.

Percent Change - Amount of growth - up, flat, or down - this period versus same period last year
(month or year-to-date). Calculated as ((TY - LY) / LY) * 100.

Revenue (Room Revenue) - Total room revenue generated from the sale or rental of rooms.

RevPAR (Revenue Per Available Room) - Room revenue divided by rooms available.
Page |9
Regional Groupings
Caribbean:
OECS Countries - Anguilla, Antigua & Barbuda, Dominica, Grenada, Montserrat, Saint Lucia, St Kitts &
Nevis, St Vincent & Grenadines
Other Commonwealth Countries - Bahamas, Barbados, Belize, Bermuda, British Virgin Is., Cayman
Islands, Guyana , Jamaica, Trinidad & Tobago, Turks & Caicos Islands
Commonwealth Countries - OECS + Other Commonwealth
Dutch Caribbean - Aruba, Bonaire, Curacao, Saba, St Eustatius, St Maarten
French Caribbean - Guadeloupe, Martinique
US Territories - Puerto Rico, US Virgin Islands
Other Caribbean - Cancun, Cozumel, Cuba, Dom Republic, Haiti, Suriname
CARICOM - Antigua & Barbuda, Bahamas, Barbados, Belize, Dominica, Grenada, Guyana, Haiti, Jamaica,
Montserrat, Saint Lucia, St Kitts & Nevis, St Vincent & Grenadines, Suriname, Trinidad & Tobago
South America- Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay, Venezuela
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