Sunderland College is one of the largest and most successful colleges in England. It operates from five major centres spread across the city of Sunderland. It has over
5,000 full time and 12,000 part time students including almost 1,000 Higher
Education students. The Colle ge has an annual budget of over £40 million and is in robust financial health.
The College wishes to appoint an Assistant Principal to devise and implement strategies to meet the College’s long-term ambitions to penetrate a wide range of business and international markets. This post is key in enabling this strategic aspiration to be realised and is thus a post of particularly high importance to the
College.
The successful candidate will have significant demonstrable experience of successful business development and a proven track record in maintaining business links. They will also have good recent knowledge and experience of International education markets. You will need to have the ability to motivate, inspire, network and lead a business development team. The post will also require a significant amount of overseas travel. If you would like an informal discussion about the post please contact Anne Isherwood, the Principal on 0191 511 6134.
Visit our website www.sunderlandcollege.ac.uk/vacancies for further information and to apply for the post. Alternatively request a pack by telephoning (0191) 511 6046
(24 hour answerphone) or emailing vacancies@sunderlandcollege.ac.uk
quoting the job title and reference number. The successful candidate will be required to undertake an Enhanced Disclosure check.
We are working towards equal opportunities and welcome applications from all sections of the community. We are committed to safeguarding the welfare of children and vulnerable adults.

JOB DESCRIPTION
(This is a description of the job as it is at present constituted. It may be necessary, from time to time, to update job descriptions to ensure that they relate to the job as then being performed. Therefore, management reserve the right to make changes to your job description, commensurate with your grade /
level in the organisation, after consultation with you.)
Post Title:
Post Ref:
Department:
Contract:
Hours:
Assistant Principal
– Business Development &
Partnerships
5562
Executive
Centre:
Responsible to:
Responsible for:
Full Time, Permanent
37
Any college centre
Principal
Strategy and growth of the College’s external business development, employer engagement and international activities
Main duties:
1. Main Duties
1.1. Contribute to development and achievement of the college strategic plan with particular reference to business development, employer engagement, partnership and international activity.
1.2. Develop, implement, review and evaluate the College’s Business, Employer,
International partnership.
2. Business/Employers
2.1. Grow and develop corporate and employer engagement activity.
2.2. Oversee and manage the business development teams to ensure targets are achieved.
2.3. Oversee the management of the colleges Customer Relationship
Management System ensuring that accurate and valid data informs business development strategy and activity.
2.4. Undertake networking activity to grow the business and represent the college at external forums.

2.5. Liaise with college departments to maximise employer focused opportunities to include apprenticeships (course delivery) and other curriculum enriching activities.
2.6. To develop key business contacts with major employers.
2.7. To promote innovation and business enterprises activity.
2.8. To ensure the college activity is aligned to the priorities of the Department for
Business Innovation & Skills and other relevant Government Departments.
3. Partnerships
3.1. Proactively develop and improve strategic partnerships.
3.2. Manage sub-contracting activity.
3.3. Maintain a strong external orientation, proactively seeking opportunities to engage with business, employees and other stakeholders.
3.4. Proactively seek funding opportunities and ensure that funding targets are achieved.
4. International Activity
4.1. Network with international agents to recruit students to study in the UK.
4.2. Manage international partnerships and corporate activity with agents, colleges and other stakeholders.
4.3. Oversee licences and validations with the UK Border Agencies, British
Council and other regulatory bodies.
4.4. Manage through the international team in-country delivering where it meets the colleges specified priorities.
4.5. Ensure the college is well placed strategically to manage and grow IELTS testing provision.
4.6. Manage the college’s relationship with the British Council and attract funding where projects align to the college strategies.
4.7. To produce an annual plan of overseas travel aligned to the strategy to ensure delivery of quality outcomes and financial targets and to undertake such travel.
4.8. To show and develop the colleges international business portfolio.
5. Marketing & Communication
5.1. Strategically manage the colleges markets and communication activity to achieve targets.
5.2. Improve the college profile regionally particularly in relation to each of its target markets.
5.3. Ensure college departments capitalise on market and business intelligence data.
5.4. Seek opportunities for innovation, ensuring that business development activity is informed by the needs of industry and regional priorities.
6. General
6.1. To operate viably meeting agreed targets and to ensure that funding targets set are achieved.
6.2. Maintain up-to-date knowledge and skills relevant to role and to ensure knowledge and skills are disseminated with colleagues and curriculum staff.
6.3. Participate in the College’s Continuous Professional Development.
6.4. Any other appropriate duties as requested by your line manager.
6.5. Preparing reports/presentations for Board of Corporation & Committees
6.6. Take appropriate responsibility for the safeguarding and promotion of welfare of children and/or vulnerable adults.

Assistant Principal – Quality (Post Ref: 5561)
CRITERIA
Skills/Knowledge/Aptitude
Demonstrable knowledge of business intelligence and growing sectors
Up to date knowledge of a range of international markets
Recent experience of overseas travel in pursuit of business development
ESSENTIAL REQUIREMENT
Knowledge of the Further Education curriculum and its application to employer engagement and business development
Proven ability to be effective in business development:-
presenting new business proposals to prospective employers
leading business proposal efforts
writing winning proposals
An entrepreneurial and innovative approach to business growth
Demonstrable experience of increasing and maintaining business from employers
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DESIRABLE REQUIREMENT
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Ability to demonstrate outstanding leadership and management of performance
Ability to set priorities, monitor performance against target and provide feedback
Strong client relationship management skills
Recent knowledge of UK border agency rules and registration processes
Qualifications and Training
Degree or equivalent qualification
Teaching qualification
Higher Degree/Higher Level Business Management or Marketing
Qualification
Experience
Experience of dealing with employers, external bodies, business agencies and partnerships.
A proven relevant track record
Experience of successful recent management of international work
Recent experience of marketing and a good knowledge of two overseas markets and FE Business markets
Ability to demonstrate success in developing and maintaining business and international partnerships and networks
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Recent International Experience (within the last 2 years)
Disposition
Ability to motivate, inspire and lead a diverse range of staff
Personal integrity
Ability to travel overseas
A professional approach and disposition
Strong commitment to continuous quality improvement
Self motivated and able to work under pressure
Demonstrable ability to meet deadlines
Strong interpersonal skills
To take appropriate responsibility for the safeguarding and promotion of the welfare of children and/or vulnerable adults
To uphold the college values and responsibilities with regard to equality & diversity
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AP Business Development & Partnerships
Business/Employers Corporate Activity
Deliver courses
Apprenticeships
Work Placements/Speakers
Networking
Sales Team
Focus on Business Innovation & Skills
Promote enterprise
Achieve income & funding targets
Partnerships
International
Improve/develop Strategic Partnerships
Manage sub-contracting
Agents/on campus
In-country
IELTS
Corporate
British Council
Travel overseas
Grow UKBA
Achieve income & funding targets
Marketing &
Communications
Line manage
Oversee
Improve college profile in the region
Attract more students, stakeholders, employees
Associated Staffing
Employer Provision Comprising of 47 staff
Comprising of 23 staff International and
Business Development
Marketing &
Communications
Comprising of 7 staff