Publicity: `Tokyo Street` at Pavilion KL Name of Publication Date of

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Publicity: ‘Tokyo Street’ at Pavilion KL
Name of
Publication
Date of
Publication
Amount of
Space/Time Intended
Coverage
Audience
Received
Bernama TV
29 July 2011
122 secs
Reach and
Frequency:1.2 mil
Yes
Bernama TV
29 July 2011
78 secs
Reach and
Frequency: 1.2 mil
No
Bernama TV
29 July 2011
116 secs
Reach and
Frequency: 1.2 mil
No
Nasional FM
(87.7)
29 July 2011
35 secs
Reach and
Frequency: 1.1 mil
No
Sin Chew
Daily
30 July 2011
3.5in x
5.07in
China Press
30 July 2011
6.4in x
10.9in
The
Malaysian
Reserve
1 Aug 2011
6.9in x 2.9in
Sinar Harian
2 Aug 2011
6.4in x 2.1in
Guang Ming
Daily
3 Aug 2011
4.8in x 6.3in
The Star
4 Aug 2011
3.86 x 9.28,
10.14 x 8.1
Utusan
Malaysia
4 Aug 2011
1.6in x
6.75in
Oriental Daily
6 Aug 2011
3.86in x
4.5in
Chinese educated
readers –
Circulation:
357,163 copies
Chinese educated
readers –
Circulation:
231,539 copies
English educated
readers –
Circulation:
18,000 copies
Bahasa Malaysia
educated readers
– Circulation:
92,000 copies
Chinese educated
readers –
Circulation:
357,163 copies
English educated
readers –
Circulation:
309,181 copies
Bahasa Malaysia
educated readers
– Circulation:
197,033 copies
Chinese educated
readers –
Circulation: 98,000
copies
Included
in
uploaded
file
PR Value
(RM)
PR Value
(USD)
36,600.00
11,437.50
23,400.00
7,312.50
34,800.00
10,875.00
420.00
131.25
Yes
9,454.55
2,954.55
Yes
24,407.55
7,627.35
Yes
2,923.84
913.70
Yes
940.90
294.03
Yes
8,052.42
2,516.40
Yes
88,751.63
27,734.88
Yes
2,798.16
874.43
Yes
3,180.18
993.80
Publicity: ‘Tokyo Street’ at Pavilion KL
New Straits
Times
19 Aug 2011
8.3in x
4.95in
Nanyang
Siang Pau
3 Sept 2011
12.87in x
10in
The Edge
Financial
Daily
5 Sept 2011
7.3in x
14.9in
The Straits
Times
(Singapore)
5 Sept 2011
7.5in x 3in
New Straits
Times
23 Sept 2011
11.7in x
10.14in
New Straits
Times
28 Sept 2011
6.2in x
7.25in
New Tide
magazine
Sept 2011
7.9in x 4.6in
Scawaii!
Magazine
Sept 2011
7.72in x
3.47in
Vision KL
magazine
Sept 2011
3.43in x
4.72in
Creative
Home
magazine
Sept 2011
3.6in x
4.84in
Mina
magazine
Sept 2011
8.78in x
11.1in
Queen
magazine
Sept 2011
3.86in x
1.95in
English educated
readers –
Circulation:
139,763 copies
Chinese educated
readers –
Circulation:
114,049 copies
English educated
readers –
Circulation: 26,000
copies
English educated
readers –
Circulation:
367,200 copies
English educated
readers –
Circulation:
139,763 copies
English educated
readers –
Circulation:
139,763 copies
Chinese educated
readers –
Circulation:
40,000 copies
Bahasa Malaysia
educated readers
–
Circulation:
45,000 copies
English educated
readers –
Circulation:
40,000 copies
English educated
readers –
Circulation:
30,000 copies
Chinese educated
readers –
Circulation:
38,000 copies
Chinese educated
readers –
Circulation:
30,000 copies
Yes
25,405.89
7,939.34
Yes
31,879.25
9,962.26
Yes
24,727.15
7,727.23
Yes
113,859.00
35,580.94
Yes
80,892.00
25,278.75
Yes
27,775.46
8,679.83
Yes
5,599.64
1,749.88
Yes
4,394.06
1,373.14
Yes
5,087.78
1,589.93
Yes
2,194.90
685.90
Yes
12,000.00
3,750.00
Yes
1,042.11
325.66
Publicity: ‘Tokyo Street’ at Pavilion KL
Traveller's
Digest of
Malaysia
magazine
Sept 2011
3.7in x
5.03in
Jasmine
magazine
Sept 2011
8.19in x
10.7in
Kunang
Kunang
magazine
Oct 2011
4.88in x
2.93in
Gaya Travel
magazine
Oct 2011
8.19in x
11.3in
The Star
7 Nov 2011
10.14in x
9in
The Star
11 Nov 2011
10.4in x
10.8in
19 Nov 2011
10.18in x
6.74in,
5.34in x
3.8in, 5.4in
x 6.8in
Malaysia
Tatler
magazine
Nov 2011
8.9in x
11.9in
New Straits
Times
5 Dec 2011
10.5in x
7.8in
The Star
Chinese educated
readers –
Circulation:
45,000 copies
Chinese educated
readers –
Circulation:
35,000 copies
Bahasa Malaysia
educated readers
–
Circulation:
14,500 copies
English educated
readers –
Circulation:
55,000 copies
English educated
readers –
Circulation:
309,181 copies
English educated
readers –
Circulation:
309,181 copies
English educated
readers –
Circulation:
309,181 copies
English educated
readers –
Circulation: 12,669
copies
English educated
readers –
Circulation:
139,763 copies
**Conversion rate: USD1.00 = RM3.20
Yes
3,437.77
1,074.30
Yes
3,000.00
937.50
Yes
5,986.70
1,870.84
Yes
30,000.00
9,375.00
Yes
68,951.06
21,547.18
Yes
84,225.00
26,320.31
Yes
94,609.96
29,565.61
Yes
7,045.20
2,201.63
Yes
50,715.99
15,848.75
TOTAL
918,558.15
287,049.37
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 30 July 2011
Source: Sin Chew Daily
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 30 July 2011
Source: China Press
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 1 August 2011
Source: The Malaysian Reserve
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 2 August 2011
Source: Sinar Harian
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 3 August 2011
Source: Guang Ming Daily
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 4 August 2011
Source: The Star
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 4 August 2011
Source: Utusan Malaysia
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 6 August 2011
Source: Oriental Daily
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 19 August 2011
Source: News Straits Times
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 3 September 2011
Source: Nanyang Siang Pau
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 5 September 2011
Source: The Edge Financial Daily
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 5 September 2011
Source: The Straits Times (Singapore)
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 23 September 2011
Source: New Straits Times
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 28 September 2011
Source: New Straits Time
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: New Tide Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Scawaii Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Vision KL Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Creative Home Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Mina Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Queen Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Travellers Digest of Malaysia Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: September 2011 issue
Source: Jasmine Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: October 2011 issue
Source: Kunang Kunang Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: October 2011 issue
Source: Gaya Travel Magazine
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 7 November 2011
Source: The Star
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 11 November 2011
Source: The Star
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 19 November 2011
Source: The Star
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: November 2011 issue
Source: Malaysia Tatler
Publicity: ‘Tokyo Street’ at Pavilion KL
Date: 5 December 2011
Source: New Straits Times
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