SLEEP EVENT SEES THE UK LAUNCH OF NOVELIO NATURE WALL COVERINGS Saint-Gobain ADFORS, the provider of innovative glass-fibre solutions, launches Novelio® Nature wall coverings at this year’s Sleep event, offering an elegant and protective finish for a variety of hospitality applications. Available for the first time in the UK and on display at Sleep 2015, the Novelio® Nature wall covering range is the ideal solution for hotels, bars, restaurants and leisure facilities that need to achieve high-end aesthetic appeal balanced with durability and outstanding environmental properties. On stand G26 at the renowned hotel design show, visitors will be able to view the attractive and versatile wall coverings available in 24 different colour and pattern combinations and see first hand how its subtle design complements a variety of interiors, as well as offering protection against hotel traffic, such as luggage and catering trolleys. The use of the innovative glass-fibre textile creates a highly functional wall protection system with a natural feel, making it suitable to withstand daily wear and tear in hospitality developments. Impact resistant and fireproof, the extremely durable Novelio® Nature is ideal for use in areas that are subject to high volumes of traffic or abrasion and impact. Giving walls several lives and maintaining an attractive finish, it can help reduce the need for frequent refurbishment investment, as well as the associated waste and costs. It’s natural and subtle design combinations are reflected in its environmental properties, which provide benefits above and beyond visual appeal and durability. Manufactured using non-toxic materials, 90% of which are produced from natural resources. The ‘breathe-friendly’ product has achieved an A-rating for its emissions output and can help to create a VOC free environment, which has been linked to a reduction in respiratory conditions, such as asthma. Commenting on its attendance at the Sleep event, Martina Vlckova Rihova, ADFORS Marketing Director, said: “The Sleep Event is the ideal showcase for our latest range and its UK launch. Novelio® Nature is not only easy to install and maintain but the use of fibre-glass gives it superior protective qualities without compromising on its stylish finish, a balance that is critical to the hotel industry. The choice of colours and designs are ideal for contemporary hotels, bars and restaurants, remaining sensitive to the building’s design but considering and accounting for the amount of usage by both pedestrian and wheeled traffic. “Plus, as it’s such a long-wearing product it minimises the consumption and waste associated with wall papers and other forms of disposable wall coverings.” Easy to install and maintain, the washable material is not affected by water or sunlight, providing an elegant wall finish for over a longer period of time. Available in 4 patterns, Charm, Flair, Grace and Pure and 6 colour-ways, each evoking a sense of style and simplicity, the 24 designs are available in a choice of 2 different lengths and 3 different width options. For more information, please visit http://novelionature.co.uk or visit Saint-Gobain ADFORS on stand G26 at the sleep event http://www.thesleepevent.com/exhibitors/saint-gobain-adfors-czsro?&azletter=S&searchgroup=libraryentry-exhibitors -ENDS- Notes to editors: Saint-Gobain ADFORS ADFORS specialises in the manufacture of ‘glass fibre’ products, with three state-of-the-art European facilities. Thanks to knowledge and expertise gained over the past 50 years, ADFORS is a world leader in the design and production of technical fabrics that provide reinforcement solutions to increase durability of materials all over the world. ADFORS belongs to the Saint-Gobain Group, the worldwide leader in the habitat and construction markets, which employs over 190,000 people in 64 countries worldwide. A dynamic and innovative company with a unique industrial position, ADFORS develops custom-made solutions and is strongly investing to ensure the competitiveness of our customers and to support their growth. With 11 production sites all over the globe, the ADFORS’ commitment is to be flexible and close to its customers, in respect of its values: Innovation, Reinforcement and Sustainability. For further editorial information contact Edson Evers PR Grace Duggal: Tel: 01785 255146 Mobile: 07930 276 04 Email: grace@edsonevers.com Marta Fernando: Tel: 01785 255146 Email: marta.fernando@edsonevers.com