Contest
Communications
Packet
The Northeast Regional Steering Committee (RSC) of the
National Farm to School Network is looking for some great
examples of farm to school success! We need YOUR help to
publicize this contest and collect the best ideas for farm
to school projects, events, promotions and activities from
around the Northeast Region!
Below you’ll
and Facebook
us publicize
Feel free to
find sample tweets, emails, newsletter blurbs
posts to share often and widely. Please help
through your networks and spread the word!
edit, adapt or reuse any of the materials.
The best way to spread the word and encourage people to
enter is by sending direct, personal invitations. Make a
list of people you think should know about or enter this
contest. Then see our personal email template and sample
Facebook and Twitter posts that allow you to tag and
message people directly.
CONTEST INFORMATION
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Contest overview: http://tinyurl.com/F2Ssuccess
Enter here: http://www.farmtoinstitution.org/f2srecipes-entry-form
Contest rules: http://www.farmtoinstitution.org/f2srecipes-contest-rules
Hashtag: #F2SSuccess
TIMELINE
 Submission Deadline: March 2, 2015
 Winners Announced: March 13, 2015
 Winner Presentations at Farm to Institution Summit:
April 7, 2015 Amherst, MA
QUESTIONS?
Contact: Rebecca at rsanbornstone@gmail.com
SAMPLE COMMUNICATIONS
February 6-March 2: Contest Announcement
Facebook: What’s hot in your #farmtoschool program?
Share your best projects, activities, lessons and
ideas in the Northeast Farm to School Recipes for
Success contest this month. Great prizes and a chance
to get your story featured! Open to all in the
Northeast. Details: http://bit.ly/1EM5HYi #F2SSuccess
Twitter: What’s your idea of #farmtoschool success?
Enter your best projects in the #F2SSuccess contest
for a chance to win. http://bit.ly/1EM5HYi
Twitter: Enter the #F2SSuccess contest and share your
best #farmtoschool projects and ideas! Great prizes
and publicity. http://bit.ly/1EM5HYi
Twitter: What’s hot in your #farmtoschool program?
Enter your best projects & ideas in the
#F2SSuccess contest. Great prizes!
http://bit.ly/1EM5HYi #farmtoschool
Newsletter/Email/Blog: What’s your recipe for Farm to
School success? Enter your best projects, lessons and
creative ideas in the Farm to School Recipes for
Success contest this February. Great prizes include
$500 cash, free registration at the first Farm to
Institution Summit in April and seeing your work
highlighted at the conference and in a new online
“cookbook” of best practices. The contest is sponsored
by the Northeast Regional Steering Committee of the
National Farm to School Network and is funded by a
USDA Farm to School grant with support from the
National Education Association. Open to all in the
Northeast (New England + New York). Get contest
details and enter by March 2 at http://bit.ly/1EM5HYi.
February 15-March 2: Contest Reminder
Facebook: From garden parties to cooking contests,
farm visits to STEM lessons, #farmtoschool programs
all over the Northeast are sizzling! Enter your best
projects and ideas in the #F2SSuccess for Success
contest by March 2 and win a great prize. Details and
entry here: http://bit.ly/1EM5HYi.
Facebook: Have you entered the #F2SSuccess for Success
contest yet? Time is running out to submit your best
projects, lessons, activities and ideas for
#farmtoschool programs in the Northeast. Learn more
and enter today: http://bit.ly/1EM5HYi.
Facebook: [xxxx more days/weeks] to enter the
#F2SSuccess for Success contest! Don’t miss this
chance to get your work featured in the Recipes for
Success “cookbook” and win cash for your favorite
Northeast #farmtoschool program. Enter:
http://bit.ly/1EM5HYi.
Facebook: [@tag a friend!], we challenge YOU to enter
the #F2SSuccess for Success contest! Share your best
#farmtoschool projects or ideas and win cash for your
favorite Northeast FTS program. Enter:
http://bit.ly/1EM5HYi.
Twitter: [xxx] more days to enter the #F2SSuccess for
Success contest! Enter your best #farmtoschool
projects today http://bit.ly/1EM5HYi.
Twitter: [@tag a friend!] we challenge YOU to enter
the #F2SSuccess for Success contest! Share your
#farmtoschool innovations and win
http://bit.ly/1EM5HYi.
Twitter: Northeast #farmtoschool wants YOU! Submit
your best projects, lessons and ideas to the
#F2SSuccess for Success contest. http://bit.ly/1EM5HYi
Newsletter/Email/Blog: From garden parties to cooking
contests, farm visits to STEM lessons, Farm to School
programs all over the Northeast are sizzling! Only
[xxxx days/weeks] left to enter your best projects,
lessons, ideas and strategies in the Farm to School
Recipes for Success contest. Enter online for a chance
to win xxx. And mark your calendars for April 7-9 and
the 1st Farm to Institution Summit, which will feature
the best Recipes for Success from around the region!
http://bit.ly/1EM5HYi
March 13-31: Winners & Summit
Facebook: Congrats to the winners in the Northeast
#F2SSuccess for Success contest! Check out these great
#farmtoschool champions and their recipes for change.
Mark your calendar for April 7-9… they’ll be featured
(along with their recipes) at the first Farm to
Institution Summit. http://bit.ly/1EM5HYi
Facebook: [@NAME] is a winner in the Northeast
#F2SSuccess for Success contest! Congrats and check
out these great #farmtoschool champions and innovative
ideas… http://bit.ly/1EM5HYi
Twitter: Congrats to the winners in the Northeast
#F2SSuccess contest! Check out these great
#farmtoschool projects and champions.
http://bit.ly/1EM5HYi
Twitter: @NAME is a winner in the Northeast
#F2SSuccess for Success contest! Congrats and check
out the winners. http://bit.ly/1EM5HYi
Twitter: Catch up with the Northeast #F2SSuccess for
Success contest winners at the 1st Farm to Institution
Summit! http://bit.ly/1EM5HYi
Newsletter/Email/Blog: Congratulations to the winners
in the Northeast #F2SReipes contest! Check out these
fantastic Farm to School champions and their creative
ideas for projects, lessons, activities and strategies
to build healthy kids and communities. Want to see
more? Mark your calendars for April 7-9… the winners
and their recipes will be featured at the 1st Farm to
Institution Summit, and we’ll be releasing the recipes
online! http://bit.ly/1EM5HYi
Personal Email
Dear [NAME],
I wanted to let you know about an exciting Farm to School
contest happening this month. The Farm to School Recipes
for Success contest is seeking submissions of the most
creative activities, lessons, programs, fundraisers and
other ideas from Farm to School programs around the
Northeast. I thought of you and your [PROJECT OR FTS
PROGRAM] and think you would be an ideal entrant.
Top prizes include cash awards for Farm to School programs.
The best entries will be featured in a Recipes for Success
“cookbook” and will have a chance to present their projects
at the 1st Farm to Institution Summit in April. The contest
is sponsored by the Regional Steering Committee of the
National Farm to School Network and is funded by a USDA
Farm to School grant with support from the National
Education Association.
Learn more and enter the contest here. Entries close March
2. http://bit.ly/1EM5HYi