WALKER KIT
General Information
Attendance and Results: 10,000 attended AIDS Walk Portland 2014, raising over $500,000.
Saturday, Sept 12th, 11am
The Fields Park – NW 11th and NW Overton
REGISTER ONLINE: aidswalkportland.org
How it Works: Walkers register online, then solicit pledges and donations from friends, family and coworkers. Donations may be made online or in person. Only a $10 registration fee and you can
participate even if you can’t make it to the Walk.
The 28th Annual AIDS Walk Portland will raise critical funds and awareness for HIV/AIDS prevention, care
and support services throughout Oregon and SW Washington. Over the past 28 years, the Walk has
raised over $5.5 million.
Your contribution makes CAP’s work possible. By joining AIDS Walk Portland you will directly reduce the
impact of HIV/AIDS on our community.
Day of the Walk
Schedule: 11:00 am The Fields Park Opens with Live music and activities, 12:30 pm guest speakers, 1:00 The walk
steps off, 2:00 pm Beer Garden Opens, 5:00 pm Event ends
Route: The route runs 2.4 miles, begins and ends at The Field Park, and allows for full-street
closures for the entire route. The route goes through downtown, Old Town and the Pearl
District, and along the river.
Beneficiaries
Founded in 1983, Cascade AIDS Project (CAP) is the oldest and largest AIDS Service
Organization in Oregon and Southwest Washington. In 2009, CAP was selected as
one of the Portland Business Journal’s Top 10 Most Admired Nonprofits in Oregon
by 2,000 area CEOs. 2009 and each year thereafter, CAP was rated by the same as
one of the 20 best mid-size nonprofits to work. CAP’s mission is to prevent HIV
infections, support and empower people affected and infected by HIV/AIDS, and
eliminated HIV/AIDS-related stigma. A few of the core programs offered by CAP
include:

CAP’s Kids’ Connection programs served
85 families living with HIV/AIDS, including 99 children, by
offering programs as varied as help disclosing HIV status
to schools, guardianship planning, teaching kids about
HIV, recreational opportunities with other HIV-affected
families, and a week-long residential camp for children.

Last year, the Supportive Housing
department provided housing services, including rental
assistance, emergency assistance, and life skills training
to nearly 628 people. Support included everything from
allocating over $890,000 directly to meeting client needs
for stable housing to Rent Well and budgeting courses to
ensure long-term stability for individuals and families.

CareLink is a short-term bridge to
permanent care for HIV-positive people who need special attention. These people may be newly
diagnosed and unsure of where to turn, diagnosed but not in regular medical care, have complications
such as mental illness or addiction, or be leaving prison. CareLink works up to three months with each
client to find housing, food, medical treatment, counseling, and more, all the while helping them plan
permanent care.
 Latino Medical Case Management provides culturally competent, Spanish language case management
for CAP’s Latino clients.
 Working Choices launched January 2011. Last year, the program helped 87 clients in their quest for
employment through resume and interviewing workshops; networking events; a weekly Job Club; and
Job Lounge, weekly “open houses” where clients can print resumes, use a computer or fax machine,
and get advice on job applications.
 Testing for All provides rapid HIV testing and risk reduction counseling in CAP’s comfortable offices to
anyone who wants it. We request a donation, but will turn away no one for lack of funds. Last year, we
tested 548 people.
 CAP’s Youth HIV Education program including Teen2Teen and ChatPDX reached out to 3,385 youth
through youth-facilitated workshops and peer education, and served an additional 4,990 youth
through outreach, including social media.
Other beneficiaries of AIDS Walk Portland 2014 include Martha’s Pantry in
Vancouver, WA and the following Portland-based organizations:
AIDS Walk Portland allows partnering Organizations (HIV Day Center, Martha’s Pantry, Our House,
Partnership Project and Quest) to retain 75% of all funds raised by their teams.
How to Register for the Walk
Join 10,000 others in AIDS Walk Portland at 11am on Saturday, Sept. 12th, 2015.
To register online:

Go to our website, www.aidswalkportland.org.

Proceed to Register for the Walk or My Account.
You can register either as an individual walker or as a team. Teams are the backbone of the Walk. In
2012, the top 5 teams raised over $100,000 in pledges — nearly 20% of the total funds raised — out of a
total of 304 teams!
To start a team:

Complete the
registration process by logging
in. Click Start a Team in your
account settings

Enter your personal
information, team name and
your contribution and
recruiting goals
To recruit family, friends, coworkers, and other loved ones,
ask them to:

Choose Join a Team on the registration page

Fill in their personal information

Choose your team from the dropdown menu
Be a celebrity! Join the Walk of Fame by making a commitment to raise $1,000. There are special prizes
and a VIP Brunch hosted at the Residence Inn/Marriott if you meet your goal! (See website for more
details.)
Frequently Asked Questions
Q: How long is the Walk? Is the route accessible?
A: The Walk is 2.4 miles. Our route is flat and accessible to strollers and wheelchairs.
Q: What does it mean to be a team captain?
A: First, rest
assured that it
does not take a
lot of time. A
team captain is
the main point of
contact for a
team. You may
want to share
updates with your
team, offer prizes
to encourage
them or check in
with them to lend
support. Make the Walk an opportunity to catch up with co-workers, friends, and loved ones. CAP staff is
always available to support you any way we can.
Q: Who comes to AIDS Walk Portland?
A: This is a welcoming, inclusive event. We encourage everyone to attend, especially those representing
diverse communities of race, color, gender, gender expression, sexual orientation, faith, age, national
origin, citizenship status and physical or mental disability.
Q: What if I don’t make my fundraising goal?
A: No sweat! Set an ambitious goal so your friends and family will be encouraged to support you. We can
work with you to reach it, but there are no penalties if you do not.
Q: Can I bring my dog?
A: This is a dog-friendly event with a dog park. All well-behaved, leashed dogs are welcome. Water is
available along the route. Dogs must have all necessary shots.
Q: I’ll be out of town on September 22. Can I still help?
A: If you cannot make the Walk, register online as a Sleep Walker and help us reach our goal of
fundraising $500,000. If you raise over $100, we will mail you the AIDS Walk Portland t-shirt we hand out
during at the event, or you can purchase it for $25 when you register online.
Q: Is there a fee to register?
Only $10. But we have a promotion code for anyone who is unable to pay. No one is ever turned away.
HIV/AIDS Facts
Local

In 2012, 127 new HIV cases were reported in Multnomah County.
•
Diagnosis rates for HIV have increased among 20–24 year-olds.
Statewide

Over 6,000 cases of AIDS were reported in Oregon.

Oregon has a 44.1% late HIV diagnosis rate compared to national rate of 33%.

Fifty-five percent of people living with HIV in Oregon resided in Multnomah County when they
were diagnosed.
National

More than 1,100,000 people are living with HIV/AIDS in America.

One in five (20%) of those people living with HIV is unaware of their infection.

African Americans account for 46% of those with HIV, even though they comprise only 14% of the
U.S. population.

There were approximately 49,000 new cases of HIV infections in 2011. That means every 9 ½
minutes another person contracts HIV.
Fundraising Ideas
Now that you’ve registered, it’s your time to shine.
Start With A Goal
We need you to go a step further and become a fundraiser by asking your friends, relatives, co-workers
—your entire social circle—to sponsor you. Set an ambitious goal. Then, exceed it!
Work It At Work
Hang a donation sheet and AIDS Walk Portland poster by a copier or the water cooler. Collect donations at a
staff meeting or e-mail your co-workers a link to the Walk.
Make It Competitive
Set up a little contest among your supporters. Send out weekly updates to raise the heat.
Office Potluck or Bake Sale
Ask each of your co-workers and host a potluck or bake sale. Collect a donation at the door or from
your till.
Educate
Hold an HIV/AIDS awareness day at your school or work. CAP can provide a speaker presentation on HIV and the
Walk.
Special Occasions
Have a birthday, anniversary or other special occasion coming up? Instead of gifts, ask for donations.
Talk It Up
Ask your doctors, dentist, grocer or favorite business owner to support you in the Walk. Think global.
Dinner Party
Cook a nice dinner or host a barbeque. Ask your guests to donate, instead of bringing a six-pack.
Form A Team
Have more fun working together with teammates to raise money. Think of creative ways to
fundraise as a team. Offer a prize to the highest fundraiser. Recruiting a team of walkers and
supporters is as fun as you make it. So have a blast!
Make It Personal
We all have reasons why HIV/AIDS is an intimate topic. Share details of a loved one affected by HIV or someone
who you know is living positively.
Online Fundraising
On your personal webpage, use graphics and tell your story. Send e-mails to your potential supporters.
Use Social Media
On Facebook, use the Attach A Link feature of the status bar to send out a link to your personal donation page.
On Twitter, tweet your AIDS Walk homepage URL. Ask friends to donate- or to join your team and fundraise
themselves!
Matching Gift Companies
Many companies will match donations or pay for volunteer hours that their employees donate to qualifying nonprofit organizations. Be sure to check if your company will match your donation. A matching gift company will
have its own form to hand to your team captain or AIDS Walk Portland. Don’t forget to ask donors to see if their
companies will match their donations too!
For more information, please contact:
208 SW Fifth Avenue, Suite 800
Portland, OR 97204
503.223.5907
Events@cascadeaids.org