Disney Influence: Walt Disney Animation Studios’ Films and their Impact on Childhood Social Learning. Ashley Johnson Fall 2014 Walt Disney Animation Studios, today known as Walt Disney Feature Animations, is highly considered to be one of the most popular and successful animation companies of all time. The studio was opened on October 16, 1923 by brothers Walt and Roy Disney in hopes of creating short animated films to distribute to a public audience (Toma 1) (Walt Disney Studios 1). Later, desire for innovation moved the brothers toward creating the first full length feature film known as Snow White and the Seven Dwarfs which was completed and released in 1937, fourteen years after the opening of the company (Toma 1) ( Walt Disney Studios 1) Since then, Walt Disney Animated Studios has created a variety of captivating movies representing all walks of life derived from fairytales, history, and myth. Their popularity has fluctuated through the years but since the 1980’s has kept a steady following among many Americans. The frequency and quality of the films have made them something of a household name, commonly being found in homes and stores alike. In recent years, adaptations of the movies such as the creations of toys and creations into different medias have made the popularity soar even further. With this, more child are having the joy of Disney films accompany them through the stages of growing up and through their social learning providing stories that one cannot help but love. The term social learning refers to the way which children cultivate their personalities and expectation through the experiences they have encountered with other people in their society. Through example, children will understand characteristics that are associated with social expectation based on what their guardian or other influential figures condone as such through their own actions and vocalizations. These examples range from basic motor skills all the way to psychological functions such development of morality and behavioral characteristics (Frankenburg 1967, 1992). Social learning is affected in two major ways: through the use of imitation and operant conditioning (Kalat). A child developing social characteristics will follow the action or suggestions of many living things around them, whether human or animals. The beginning stages of social learning are centered on imitation of the parents or other adults due to consistent exposure to their actions for a steady amount of time (Frankenburg 1992) (Kalat). Imitation is the branch of learning that is directly based on knowledge through observation. Infants and toddlers rely strongly on imitation to develop basic skill sets such as walking, talking, and expression of basic emotions (Frankenburg 1992). This development helps forms self-sufficiency, creating the foundation for integration into a more social environment outside of the family. Children’s imitation can even extend to developing ways to handle situations involving other people. Once a child has developed basic skills through imitation, the advancement in intelligence causes them to face other social challenges such as interacting with other people outside of family and the ability to communicate effectively (Frankenburg 1992) (Kalat). Children’s interactions with others help define how the child develops personally in several manners based on the role in which the child feels that they hold in society and how they express this idea. The development of the interactions specifically focuses on how the individual looks at them self in a physical and emotional manner, as well as how they use that to build social and romantic relationships. Social learning through operant conditioning is development through reinforcement and punishment. Operant conditioning is a psychological term related to the shaping of social behavior which is a more direct form of developing both personal and social characteristics of a person (Kalat). Reinforcement and punishment set a standard for behavior rather than an imitated example of right and wrong that is gathered through observation. To affectively produce a reaction through operant conditioning, the individual trying to do the conditioning must give or take away something due to an action that is either performed or not by the individual who is being conditioned. This sets both a physically and verbally established rule that is meant to be learned in order to comply with social expectations which can include anything from interaction between children and adults, to standards of success. These conditioning methods are typically frequented with toddlers and older children due to the necessity of language and understanding for what is trying to be taught. Both operant conditioning and imitation combined are essential in social development because together they construct a model that the child will follow from birth forward. However, because language is not a solid faculty for communication in younger children, a lack of thorough understanding of language and context may make operant conditioning less effective. Modeling through imitation creates a more efficient method because the actions do not need understanding on a verbal level but through emotions and the visible outcome. The physical imitation also provides a more consistent and long term example rather than a harsh abrupt example, providing its own form of reinforcement without direct action. That stability creates a firm foundation for handling multiple situations due to the reiteration of examples and situations. Because this focus on imitating figures is so important in multiple stages of child development and social learning, characters from favorite movies can supplement the role of the imitator when the parent is not around. In our modern day and age, it is quite common for parents to use movies as a way to distract or entertain the kids. Therefore, instead of the focus constantly being on the parent, it is temporarily shifted on the character and situation which the parent is deciding to expose their children to. The lights, sounds, and colorful adaptations of life through the lens of a Disney film are often captivating for a child. However, parents choosing to present Disney animated films to their children may be introducing bad examples of social expectations. Many Disney animated films follow a similar social construct that is projected to all of the children who watch them. Often do we see a princess falling in love with a prince and getting their happily ever after, subsequently once the characters overcome a series of challenges that are usually social. Though Disney animated films verbally construe a positive message about overcoming hindrances in life, the concepts about gender that can be gathered through imitation are not so. Disney animated films provide a negative influence on children’s social development due to the films consistent reinforcement of gender stereotypes and creation of expectations regarding male and female relationships. Disney does this by establishing impossible standards of beauty for men and woman, and upholding gender stereotypes by insinuating a preference of heterosexuality, creating the high standards for male attractiveness and an emphasis of a desired patriarchal society through the life goals and choices of the female characters. The most consistent influence that Disney has on social development of children is the reiteration of the importance of physical attractiveness. Though Disney movies do not verbally state this as a matter of significance, the repetition of a stock physical form for both protagonists and antagonists indicates physical attractiveness is relatable to social worth. The term social worth in this context exactly references the personality of a character and whether they are categorized as good or evil, like or disliked. A standard for physical form is more apparent with characters, both male and female, that are considered likeable or in good social standing. These characters are represented with bigger chests, small wastes, and perfectly symmetrical features, having only specific details such as eye shape and color, hair style and color, and skin tone as the factors that vary (Disney Princess 1). The female leads of each movie, the majority of which are or become higher is social status, follow this structure exactly. Characters such as Ariel from The Little Mermaid, Belle from Beauty and the Beast, and Jasmine from Aladdin all hold identical features in regard to body shape. The torso as a point of focus is always smallest around the waste and extends out both above and below this midpoint. The top part of the torso is square in shape, more noticeable when the characters are facing to the side, and much larger in size than the waist. The lower half of the torso is drawn into bigger hip area which is either accurate to form or implied through the shaping of clothes. In essence, Disney draws all of their female characters with an exaggerated hourglass figure as the standard form for a lady. Though having an hour glass shape being used as the shape of the female characters is not wrong it is disconcerting that the hour glass shape is, in fact, the only body type used for female protagonists. Another point of concern regarding body shape for females is the chests of the characters and their proportions. The majority of the female protagonists have wide chests with breast that are outlines clearly and drawn distinctively smaller than the outline of the thoracic section of the torso. Having their breasts visibly smaller than the width of the chest accentuates tightness of the skin, outlining the rib cage and insinuating a lack of fat or muscle in that area. Ariel from The Little Mermaid, is a prime example of this because her torso area is unclothed throughout the majority of the movie. There are several points where Ariel gasps or breaths in to speak and when her chest rises the area that is expected to be the ribcage is more square and much wider than the waist. That with the accentuation of the breasts leads one to assume that the rib cage is distinguishable and can be an identifier of skinny and underweight women. This creates dimensions of the body that are completely illogical as well as impossible to healthily obtain. Similar concepts occur with male characters in the films and are also drawn to resemble a stock body shape that resembles more masculine features. While the women characters tend to have an exaggerated hour glass shape that is focused on the waist, the focus on men’s shape is in the chest and shoulder area. All of the male characters have broad shoulders with and equally wide thoracic section of the torso. The pectoral muscles are exaggerates and defined to emphasize muscularity to which the torso then extends downward to a small waist and onward to bigger thighs. Though the men may not have a copious amount of muscle mass among the various characters, the definition of muscle is outwardly present in all of the male protagonists. In comparison, Hercules and Aladdin are two characters from their self-titled movies who express the variation of the muscle mass and shape without a loss of significance in the characters but emphasis on their masculinity. Hercules is significantly larger in size than Aladdin, namely because he is a god but the two resemble each other in terms of body shape. Hercules is considered a more masculine character specifically because of his title as a god therefore is shows more manly characteristics such as more muscle definition and an accentuation of the abdominals and quadriceps. While it is noticeable that Aladdin is equipped with both and holds the same general shape as Hercules, he lacks in comparison height and definition of muscles. In contrast the same concept applies to the villains or the antagonists. Repeatedly, characters that do not follow this standard that Disney has created they are considered unimportant, treated as though they are of lesser value, or serve as the antagonist. The characteristics that are presents with these types of characters are usually over accentuation features, darker colors in regards to skin color and eyes, and either noticeably larger or smaller than the standard set for the protagonists. The one undeniable feature that seems to distinguish the protagonists from the antagonists is the body size. While the protagonists or people considered in “good” have standard size and shape, the antagonists or villains seem to be under or over weight in comparison. Ursula from The Little Mermaid and Cruella De Vil from 101 Dalmatians are both female villains who exemplify this statement, being categorized as ugly both physically and mentally. Like the female protagonists, Ursula’s body also has a midpoint that is focused on the waist, but instead of having a small waist she is portrayed as not having one at all. Ursula is drawn as obese with big arms, a double chin, and small breasts. This is a completely opposite figure from the stock protagonist forcibly associating looks with social intent. Cruella De Vil is similar to Ursula in relation to the opposition to the stock physical form. Cruella on the other hand is opposite from Ursula and is projected as overly skinny, having a droopy face and sharp characteristics to stress bony features. Both also have a darker complexion both with skin color and apparel choice; Ursula’s colors being purple and black and Cruella’s color being red, white, and black. With men antagonists, the focus seems to be not only with weight but a lack of muscle definition that was described with the male protagonists. Two examples of this would be with Jafar from Aladdin and Archdeacon Frollo from The Hunchback of Notre Dame. Both of these characters differ from the body standard created for men with a lack of muscle definition as well a significant decrease in weight. Both Jafar and Frollo divert away from the typical male standard by being drawn scrawnier than usual, drawn with a flat body shape and sharp features similar to those of Cruella With the establishment of these stock body forms, an extension can be made to discuss the way in which Disney identifies masculine and feminine qualities in relation to the physicality and personalities of the different characters. It is not a shock to hear that Disney Animated features are extremely bent on the production of heterosexual relationships in films. This can be seen through the relentless inclusion of the “boy meets girl” plot that frames any Disney story whether or not it is completely relevant to the major conflict. With the establishment of a proheterosexuality view, a standard for gender characteristics is created to support male masculinity and female femininity (Putnam 148). This directly means that the films echo gender stereotypes that specifically isolate women and men to act in ways that are deemed socially appropriate based on their sex. To highlight this idea, Disney animated films use the physicality of the villains to express the negative qualities of transgender behavior in comparison to the positive repercussions of the protagonists who follow the gender preference. This can be exemplified through characters such as Scar from The Lion King, Jafar from Aladdin, and Ursula from The Little Mermaid. Both Jafar and Scar are villainous characters that have subtly feminine attributes that coincide with their differentiated body shape that is established by animators (Putnam 149). Despite Scar being an animal character the shape of his body closely resembled the standard established for the female protagonists at the beginning of this paper. He has a larger chest, a small waist and an accentuation of the rib cage the almost directly mimics that of the other female characters. A characteristic that directly associates his personality as feminine is the use of dainty physical movements such as limpness in his wrists when he speaks, the extending of his pinky, and his slow, graceful movements. Jafar hold similar attributes in regard to being oddly feminine in his movement as well as the way he speaks. He also has a shape this is similar to the female standard but in addition to that, he is the only male character wearing clothing that resembles a dress. The outfit coupled with his thin physique further emphasizes a feminine figure. Ursula is a female character that does almost the complete opposite by mimicking stereotypical male qualities. Not only way Ursula designed after a drag queen, she also has a really deep voice and sloppy gate. Being overweight emphasizes a difficulty in movement to which Ursula lacks the gracefulness that is associated with females in the world of Disney animation. Continuing further on to the idea regarding gender stereotypes, Disney Animated films depict heterosexual relationships by emphasizing necessary qualities that are considered desirable for both men and women. For men, the movies illustrate characteristics that are considered to desirable in order to be worthy of the attention of a woman. An essence of manliness is created that set a standard for what it takes to get a girl. Typically these qualities include a charming personality, a good moral compass, good looks, and a high social status. For a love interest in the eyes of a female protagonist in a Disney Animated film, the man must have some if not all of these traits. If a character must choose between two love interests, the character that has the most is the one that is chosen because he is considered the better candidate. This idea creates a strict expectation for what is considered attractive in a male that extends even the superficial factors. You see the importance of these traits with movies such as The Hunchback of Notre Dame and Hercules where comparison of relationships made or had by the female protagonists solidify the importance of obtaining these traits in a mate. In The Hunchback of Notre Dame, there are two lead, male characters Captain Phoebus and Quasimodo both of whom are trying to win the heart of Esmerelda. From the very beginning of the movie Esmerelda is presented with two men she builds relationships with and whom the audience considers to be her suitors during the course of the action in the movie. She meets both Quasimodo and Phoebus during the Festival of Fools and later in the story encounters them separately where each of their relationships and levels of trust develop beyond the construct of acquaintances. Quasimodo is one of the few characters in a Disney film who breaks the stock body figure that was established earlier, having unattractive physical features such has a hunched back and an asymmetrical face shape despite being the protagonist of the story. The nature of Quasimodo’s look breaks decorum simply because of the origin of the character, which comes from the identically titled book by Victor Hugo. Though Quasimodo is generally understood to be a gruesomely ugly character based on the novel’s description, Disney made a great effort to characterize the animation from the book but still make him palatable enough for Disney standards (Norden 167). Captain Phoebus on the other hand has no problem sticking to the stock body of Disney expectations as well as obtaining the other qualities that are considered necessary to be an attractive man. To compare Quasimodo and Captain Phoebus, we identify that the two major differences based of the qualities determined as ones necessary for a mate are their social status and the previously established factor of physical appearance. During the development in the action of the movie we see that Quasimodo has romantic feelings for Esmerelda and has a lack of confidence that she feels the same because of the way he looks. Though she believes that Quasimodo is a great hearted person Esmerelda strongly emphasizes that he is just considered a friend. She instead develops a more romantic relationship with Captain Phoebus after he defends her sanctuary from Archdeacon Frollo and his men. Phoebus as a character is evidently created with all of the desirable traits, specifically being more physically attractive and having a better social status than that of Quasimodo. One can’t help but wonder why Esmerelda chooses the man who is least like her versus the person who most identify with her based on the similar constriction of their ability to partake in society as an equal; someone who she can relate to emotionally. Both Quasimodo and Phoebus hold a strong moral compass, showing disdain for inequality and death and both have a charming personality that Esmerelda seems to enjoy. Both men interact with Esmerelda is a similar fashion, saving her at multiple points in the plot as well as holding heartfelt discussions about personal views and beliefs. That being said, there is no real reason why she chooses Phoebus over Quasimodo other than the fact that his only differences stem from his physical features and social status (Norden 168). Furthermore, the novel by Victor Hugo does not have the same ending as the Disney film, which instead ends with all of the characters dying off the characters with no development of a relationship that ends on a positive note (Norden 174). Therefore, the outcome of the relationship that is developed is completely constructed by the Disney animators and it can be declared that Esmerelda’s reasons for choosing Phoebus over Quasimodo stems from the superior qualities that he possesses over Quasimodo. In Hercules we see a similar exchange occur between Hercules and Megara. Though Hercules does not have direct competition like Quasimodo does, Hercules has to battle Megara’s past relationships rather than compete for her love against a current suitor. Throughout a decent portion of the film, Megara states multiple times and even sings about the fact that she has given up on love or refuses to open her heart up to men. As an audience member, you are introduced to her past relationship through a conversations she has with Hades and it is determined that the man she loved before left her for someone else. Though we do not know the details beyond this fact, it can be said that the previous man did not obtain a good moral compass. Megara withholds a sarcastic and negative view about love during the course of the movie, making it seem like Hercules will never win her heart. However, it takes a god with a good moral compass to change her views. Hercules is different from most because he is the hero, the good looking guy, and most definitely has the highest social status of them all. He holds all of the necessary attributes to make him the perfect candidate for Megara thus being more worthy due to the addition of a good moral compass which contrasts the unidentified man previously mentioned. You see her enamor with Hercules through her dialogue and facial expressions, repeatedly saying “way to go wonder boy” or “you really are something else”, and smiling in the process (Hercules 1995). Though sarcastic to keep up her mask, Megara shows that she recognizes his differences and extraordinary values ultimately making her fall in love with him. Disney’s creation of the male gender stereotype and what is means to be a desirable male pushes the expectation of social relationships through the roof. Having a great body, a high social status, and essentially being perfect makes someone the prime candidate for a woman and her love. These four characteristics that seem to etch out the ideal male create such a high bar for male expectation because the plots of the stories make it seem that if you do not obtain all of these qualities than you are considered undesirable. Though many people follow similar standards when choosing who they want to be with in the real world, the stories seem to justify turning someone down simply based on the fact that they aren’t as good looking as the other choice. Instead of considering emotional connection or attraction solely based on personality, Disney specifically includes social status and looks as factors that are undeniable causes for certain characters to be chosen as mates over others. This creates a superficial and high standard for both girls and boys who witness this social exchange through the actions of their favorite characters. The consistent repetition of the stock body in comparison to the villains’ bodies to emphasize the morality or social worth of a character allows for children to make inferences in regard the shape of one’s body. Physically identifying a character based on his motives and personality creates a false relationship between body image and a person’s self-worth. The exposure to these contrasts between good and evil through the representation of body formation act specifically as a form of operant condition and imitation, defining the way the child views body shape through the actions of the characters who hold certain traits. The plot itself creates a situation of positive reinforcement and negative punishment among the protagonist and antagonist. The person with the desirable traits, such as a good body, will get what they want because they looks a certain way; they are considered good based on the way they look. Similar occurs with the bad characters and because they are bad, they have undesirable traits and therefore will not accomplish the goals that they set out to achieve. The relationship between the characters and their motive in the stories creates a simple example of an operant conditioning situation that solidifies the “if, then” concept of that form of social learning. However, because the child is not directly receiving the conditioning they learn the mindset through the consistent exposure of these “if, then” situations that reinforces the body image issue through the characters themselves. They see the character that they identify as the protagonist succeed and therefore desire to imitate what they see based on the outcome of the characters actions. Kids will start to associate looks with personality creating a desire for beauty in order to be happy with themselves. This idea transfers to every issue that has been mentioned in this paper. The different standards that are established regarding these gender stereotypes in relation to body and physicality are reiterated to the extent that the actions become influential. If all the child sees if are images of heroic characters with good looks getting the girl and getting married then it will create a sense of normalcy and acceptance for those actions. Disney in turn creates a negative influence by establishing an outrageous social standard that causes pressure to attain the standard and feel unworthy if unable. Bibliography 101 Dalmatians. Walt Disney Home Video :, 1996. Videocassette. Aladdin. Walt Disney Home Video, 1992. Videocassette. Amanda, Putnam. "Mean Ladies: Transgender Villains in Disney Films." Diversity in Disney Films: Critical Essays on Race, Ethnicity, Gender, Sexuality and Disability. Johnson Cheu. Print. Beauty and the Beast. Walt Disney Home Video, 1997. Videocassette Frankenburg, William K. "Denver Developmental Screening Test-I." (1967). Print. 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