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ReInventing
DI VE RS IT Y
INSTITUTE
COOK ROSS UNCONSCIOUS BIAS LEARNING LAB (UBLL)
December 5, 6, & 7, 2012
Overview
Recent advances in neurosciences and cognitive sciences are leading us to deeper and more powerful understanding
of how the human mind sees and relates to other people, and how that contributes to our organizational, human
and societal challenges around diversity, inclusion, cultural competency and leadership. In an evolving society where
the workforce and customer base has changed significantly and will continue to shift, it is essential for organizations
to understand and demonstrate the impact of Unconscious Bias on organizational behavior, employee productivity
and engagement and economic potential. During this three-day interactive learning experience, new skills will be
gained in decision-making, building inclusive teams and cultures, intercultural communications, and increasing
employee engagement.
Who Should Attend?
Diversity and Inclusion Practitioners, Human Resource Personnel, Organization Development and I/O Psychology
Practitioners, Coaches, Counselors, Educators, Heads of Departments/Divisions and or Executives – Individuals who
are interested in developing a better understanding of themselves, their decision-making approach and what makes
them and their organization “tick.”
Time/Dates/Location
Dates
December 5-7, 2012
Schedule
Day One:
Day Two:
Day Three:
Day Three:
Location
Cook Ross Inc Headquarters: 8630 Fenton St, Ste 824, Silver Spring, MD 20910
8:30am – 6:00pm
8:30am – 6:00pm
8:30am – 12pm
8:30am – 4:00pm (to become a Certified Unconscious Bias Educator)
Fees – UBLL Registration and Certification for UBLL Educators
UBLL Registration Cost $2495 includes FREE breakfast and lunch each day
$2195 group rate available for additional people from the same organization
EARLY BIRD SPECIAL: Register by 11/5/2012 to receive a $300 Savings on all
registration
UBLL Certification Cost Cook Ross Certified UBLL Educator – $995 + Registration Fees
Cook Ross Inc • 8630 Fento n Street Ste 824 • Silver Spring, MD 20910 • 301.565.4035 • fax 301.565.3952
UBLL Curriculum
This cutting edge, research based, highly interactive and experiential learning experience will focus on the hot
topics that organizations, managers and practitioners deal with as well as methodologies designed to help you
maximize your resources and strengthen your diversity and inclusion and organizational development initiatives.
Participants will also have the option to become a Cook Ross Certified Unconscious Bias Educator.
Topics
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ReInventing Diversity – Understanding the changing paradigms of diversity work in the 21st Century and
what to do to address them
The Workings of the Mind – Understanding how the brain works and what current research on
neuroscience and cognitive science is teaching us about the way we see the world and relate to others
The Structure of Identity – Understanding how culture and life experience influences the formation of
the background through which we see the world
Research on Unconscious Bias – Academic and industrial studies that demonstrate the impact of
unconscious bias on organizational behavior including race, gender, sexual orientation, body size,
ethnicity, etc.
Personal Exploration – Exploring the development of our own identities, the unconscious beliefs that
we may have acquired, and how they impact the patterns of our own behaviors in doing diversity and
inclusion work.
Simulation Exercises that expose interpersonal dynamics, unconscious biases, and power, privilege and
group identity
The Organizational Unconscious – Ways to understand and expose unconscious patterns within the
organizational culture and how to use these understandings to transform organizational culture
How to Work with People re: Unconscious Bias – Ways to apply the learning to ongoing or new diversity,
inclusion and cultural competency efforts; executive coaching or therapeutic work, and organizational
decision-making.
Unconscious Bias Course Materials
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Unconscious Bias Learning Lab Participant Guide
Cook Ross Inc’s Unconscious Bias Workbook
A signed copy of Howard Ross’ new book, ReInventing Diversity
Unconscious Bias Educator Certification Training and Course Materials
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A half-day of training on the afternoon of the third day of the course
Classroom training and preparation to effectively deliver the standard introductory three-hour Cook
Ross Unconscious Bias Workshop
A USB drive with the PowerPoint presentation for the three-hour course, and an Educator’s Guide
Continuous coaching and cohort support teams for trainers via web-based coaching and updated
content or courses
Cook Ross Inc • 8630 Fenton Street Ste 824 • Silver Spring, MD 20910 • 301.565.4035 • fax 301.565.3952
Unconscious Bias Learning Lab Faculty
HOWARD ROSS Founder & Chief Learning Officer at Cook Ross Inc. a visionary at heart, has served more than
25 years as an influential business consultant to hundreds of organizations across the United States and in 21
other countries, specializing in leadership, diversity, and organizational transformation. As a recognized thought
leader, Howard brings invaluable expertise and knowledge on the topic of exploring, revealing and addressing
Unconscious Bias. He is the architect of several award-winning training and awareness programs, notably
CultureVision and The Diversity Toolkit. He is also the author of ReInventing Diversity: Transforming
Organizational Community to Strengthen People, Purpose & Performance, published by Rowman Littlefield in
association with the Society for Human Resource Management. Howard was the 2007-2008 Johnnetta B. Cole
Professor of Diversity-in-Residence at Bennett College for Women, the first time a white man has ever served in
such a position at an HBCU (Historically Black Colleges and Universities). He is a frequently invited international
speaker for organizations and at diversity and inclusion conferences. Howard can be heard monthly on NPR, as
a regular guest on The Kojo Nnamdi Show.
ANNE FERRIER Senior Consultant at Cook Ross Inc. brings more than 25 years of experience as a global coach
and clinical psychologist. During this time, Anne has worked in the field of human change and development. She
has served as a clinical psychologist in private practice in the Netherlands and Spain and as a certified Executive
Coach and workshop facilitator in the United States. Anne's approach, as a seasoned executive coach, focuses
on the concept of the observer and how our cultural assumptions open or limit our interactions with others. She
is the award-winning producer of a documentary; “The Observer and The Observed” funded by the SAMASA, a
film about diversity and stigma involving families with children with mental health challenges. She also designs
and facilitates “World Café” dialogues, with the goal of building diverse communities where different points of
view are shared, heard, respected and celebrated. Anne helps her clients gain new insights and build new
professional beliefs and skills by enabling them to increase their compassion for both self and others. Anne was
born and raised in Surinam, South America. She has lived and studied in Antwerp, Belgium, Malaga, Spain and
Amsterdam.
About ReInventing Diversity Institute
The mission of ReInventing Diversity Institute at Cook Ross Inc. is to develop, enhance, and collaborate in
creating and sharing transformational skills for diversity practitioners, managers and middle/senior-level
executives to build their leadership and organizational development skills. The institute will assist you in
identifying, developing and implementing the right mix of strategic initiatives to move their organization firmly
into the 21st century. The Institute convenes top and emerging organizational leaders working together with
innovators and experts to (1) take diversity and inclusion work to new levels of personal and organizational
impact and performance, (2) bring to light the skills and knowledge needed to support your organizational
overall positioning in the marketplace and (3) to help you maximize your limited resources to achieve your
business and organizational goals. Learning Lab topics for 2012-2013 will include: Unconscious Bias, Cultural
Competency, Gender and Leadership, and Building Organizational Community. Learning Lab themes are built
upon the content and tools featured in ReInventing Diversity: Transforming Organizational Community to
Strengthen People, Purpose & Performance by Howard J. Ross.
Cook Ross Inc • 8630 Fenton Street Ste 824 • Silver Spring, MD 20910 • 301.565.4035 • fax 301.565.3952
ReInventing
DI VE RS IT Y
INSTITUTE
REGISTRATION FORM
Unconscious Bias Learning Lab
December 5-7, 2012
Please Print Legibly.
Name ______________________________________
Organization ______________________________________
Address ____________________________________
Bus. Phone _______________________________________
____________________________________
Cell Phone ________________________________________
City/State/Zip _______________________________
E-mail ____________________________________
Are you interested in learning more about our Unconscious Bias Educator Certification?
YES
NO
NOTE that circling ‘Yes’ means you will be contacted by a Team member to discuss the details, and does not mean that you are committing to it or
paying for it at this time.
COURSE PRICE
Regular price
Early bird! – Register by 11/5
Registration (Includes breakfast and lunch)
$2495
$2195
Group Rate (Each add’l person from the same organization)
$2195
$1895
Government Rate
$2195
$1895
Certification for UBLL Educators
$995
PAYMENT
Total Registration Amount Due _________________________________________
Eligible for group rate?
YES
NO
If ‘yes’ who is the lead contact/registrant in your organization? _______________________________
Type of card (circle one)
MasterCard
Visa
Credit Card # __________________________________________________
AmEx
Discover
Exp date _________________
Cancellation Policy: Cancellations must be made by phone with the registrar for your workshop. You may cancel your reservation two
weeks (or more) before the start of your course and receive a full refund, less a $100-per-person processing fee. If you cancel with less
than two weeks notice, your tuition is non-refundable. However, 50% of that total amount may be used in the future as partial payment
for anyone of the four Cook Ross Inc. ReInventing Diversity Institute learning lab courses.
Direct All Questions To:
Howie Schaffer, howies@cookross.com
Phone: 301-565-4035 Fax: 301-565-4035
Cook Ross Inc • 8630 Fenton Street Ste 824 • Silver Spring, MD 20910 • 301.565.4035 • fax 301.565.3952
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