PRESS RELEASE
DATE: 16/09/14
NORTHAMPTON MAN CYCLES FROM LONDON TO PARIS FOR DEMENTIA CHARITY
A NORTHAMPTON man, with a famous sporting father, has raised more than £1600 for a
dementia research charity cycling from London to Paris.
Richard Lamb, son of legendary England and Northamptonshire cricketer Allan Lamb, cycled
more than 250 miles from Trafalgar Square to the Eiffel Tower in less than 24 hours.
The 24-year-old, who now works in London but grew up in Northampton, was raising money
for Alzheimer’s research charity BRACE after his own grandmother was diagnosed with the
illness.
Richard, who was part of an eight-man team, said it was the toughest challenge of his life
but he had enjoyed every moment of it.
He said: “I anticipated it to be hard but the scale of the event really started to bear down on
me a few miles after we had set off.
“The first 85 miles were a lot of fun, and although I had small amount of cramp which
became a mild inconvenience, knowing that I still had to ride another 127 miles to Paris.
“In the final 40 miles I was tested to breaking point as sugar levels ran low and fatigue set in,
crashing into the metaphoric wall. One of the biggest highs was cycling down the final hill
and catching the first glimpse of the Eiffel tower on the horizon, signifying my success and
that I had raised the money for BRACE in my Gran’s name.”
Richard’s famous cricketing father Allan Lamb congratulated him on his charity ride.
Allan said: “I think my son’s achievement was fantastic, especially for a guy who only started
cycling this year and who hadn’t ridden over 70 miles prior to the challenge. Riding to Paris
from London in under 24 hours is not for the fainthearted so I am very proud of him.”
Mark Poarch, Chief Executive of BRACE, thanked Richard for his amazing effort.
He said: “It’s wonderful that Richard could support BRACE in this way, what a superb effort!
“The money that he has raised will be vital in the fight against dementia. Funding scientific
research is crucial if we want to find treatments to tackle this cruel illness.”
BRACE supports a number of research teams in Bristol, Bath, South Gloucestershire
(UWE), Devon and South Wales.
Dementia affects 1 in 20 of the over 65s and 1 in 5 of the over 80s but it should not be
thought of as a normal part of ageing.
For more information on BRACE visit http://www.alzheimers-brace.org/
ENDS
For media enquiries contact Alistair Clay, Arc Seven Communications, t – 01373 301904, m
- 07919 574180, e – alistair.clay@arcseven.co.uk
Notes for Editors

BRACE is a registered charity (No. 297965) established in 1987 to finance research
into conditions of the elderly, particularly Alzheimer's disease. BRACE supports
research projects undertaken in universities and hospitals in the South West and
South Wales, particularly in Bristol, which is a centre of excellence for neuroscience
research.

BRACE has raised more than £13 million to help support diverse research projects
into all aspects of dementia.

BRACE is one of only a few charities that exists specifically to finance dementia
research – this work is vital if future generations are to be free from the fear of this
devastating illness.

For more information on BRACE go to www.alzheimers-brace.org