International Visitors to Chicago Patrick Callahan Department of Political Science DePaul University Introduction I decided on this topic because it is closely related to a course I teach named “International Chicago.” This course is part of the First-Year Program. In it, the class examines the extent to which and the ways that Chicago is The first part of the report provides background on the topic. It explains why this topic was chosen and what knowledge the author already has. connected to the world outside the United States. There are three basic categories of connections: 1. Movement of goods and services between Chicago and other countries, that is, economic connections. 2. Movement of symbols between Chicago and other countries, that is, cultural connections. 3. Movement of people between Chicago and other countries, that is, demographic connections. The three categories overlap. When businesses transact commerce, business people often travel. When people move permanently to Chicago, they bring with them artifacts of their culture. Nevertheless, for purposes of basic simplification, we can treat the categories separately. This research project concerns the movement of people between Chicago and other countries. Movement of people can be more or less permanent, in which case we are talking about immigration, or it can be more or less temporary, in which case we are talking about travel. Travel can be for business or professional purposes or it can be for pleasure, also called tourism. The government of the City of Chicago has sought to promote foreign visitors. Foreign visitors bring money and spend money, which improves the economy of the city: it creates profits for businesses, jobs for workers, and tax revenue for the city government. Business and professional travelers are drawn by convention business and McCormick Place was built by the city to be one of the world’s largest sites for conventions. During the administration of Mayor Richard M. Daley, the city also has worked to make the downtown area attractive to other visitors. Examples are the flowers that are planted along State Street and the Riverwalk and especially Michigan Avenue north of the river. Public art has been encouraged as a lure for drawing visitors. The city has many items of public art by famous artists, such as the mosaic by Joan Miro in the Chase Plaza, the Calder statue in the post office plaza, and the most famous, the Picasso in the plaza of the Daley Center. The city also has sponsored more popular forms of public art, such as the decorated cow statues several years ago. The most spectacular and successful draw for tourism is Millenium Park. DATA In this report, I will present data on the movement of people in and out of the city from international locations. All of my data are derived from the 2010 edition Statistical Abstract of the United States available on the Quantitative Reasoning Center’s website This second section of the report tells about the data that will be used. It identifies the source and it discusses the reasons why the author has confidence in them. Not all reports will have a single section explaining the source and validity of the data. If different parts of the analysis use data from different sources, each of the data sources would be introduced and evaluated when it is first used. [http://qrc.depaul.edu/]. The data are compiled by the U.S. Census Bureau from official sources. I work on the assumption that they are reasonably accurate. The Census Bureau itself has no reason to misrepresent the true information and indeed has a strong vested interest in presenting accurate information. Similarly, the official sources from which it draws have no clear reason to distort the information. Any distortion, therefore, is likely to be relatively minor and unsystematic and thus not a threat to the accuracy of the statistical results and conclusions presented in this report. RESULTS In 2008, Chicago hosted roughly 1.4 million foreign visitors.1 This placed it in ninth place among U.S. cities. The number of foreign visitors of the top ten cities is presented in Figure 1. 1 2010 Statistical Abstract of the United States, Table 1224. Top States and Cities Visited by Overseas Travelers. The data are extracted and presented as Appendix 1. The chart appears to show that U.S. cities fall into three classes. At the very top and in a class by itself is New York City with over 8 million visitors. The second class, consisting of Los Angeles, San Francisco, Miami, Orlando, and Las Vegas, had between 2.0 and 2.8 million visitors with an average of 2.5 million. Chicago is in the third class, along The average for each class and the percentage changes (below) were computed, employing skills taught and learned in LSP 120. with Honolulu, Washington, D.C, and Boston, whose visitors range between one and two million and average 1.4 million. It would be hard to overestimate the significance of the difference between New York and the other cities. Its number of visitors was 230% greater than the average for the second class and 503% greater than the average for the third class. One might ask what accounts for the differences among cities in the number of foreign visitors they attract. One possible explanation is the Here I move from a reading of the statistical results (that is, stating in words their basic pattern or salient characteristics) to an interpretation of them, that is, commentary on their significance. size of the city itself. To examine this, I created a scatter diagram of the city’s number of visitors and the population of its metropolitan area. The results show no apparent pattern once one ignores the point representing New York.2 In order to take a deeper look at the relationship between population and attraction of foreign visitors I computed the Computation of rates and ranking of cases on a variable are skills taught and learned in LSP 120. number of foreign visitors per capita for each city and its metropolitan district. The ranking of the ten cities is presented in Table 1 (next page). 2 In order to save space, the scatter diagram is not reproduced in this report. The results clearly show that three cities – Honolulu, Orlando, and Las Vegas – are unusually popular destination for foreign travelers. Orlando and Las Vegas are cities created for the tourism industry. Honolulu’s ranking at the top is somewhat surprising. Perhaps what accounts for it is its relative proximity to Asia which makes it more convenient for Asian tourists than are other major American cities. Table 1: Foreign visitors per capita for top ten U.S. cities, 2008 City Visitors Honolulu 1.7 Orlando 1.2 Las Vegas 1.1 San Francisco 0.6 Miami 0.5 New York 0.4 Washington, D. C. 0.3 Boston 0.2 Los Angeles 0.2 Chicago 0.1 Chicago ranks at the bottom of the ranking of cities on per capita foreign visitors, its rate of visitors being half that of the two just above it (Boston and Los Angeles), one-third that of Washington, D.C., one-fourth that of New York, one-fifth of that of Miami, and one-sixth that of San Francisco. The reasons for Chicago’s relatively poor performance are not known but most likely would include its being the only city on the list that is located in the geographic heartland of the country and not on a coast. Visitors to Chicago, except those from Canada or Mexico, have to fly over other cities on the list. Another angle for thinking about tourism and Chicago concerns trends across time. What has been the trend in international visitors? Using the data in Appendix 1, I computed percentage change in the number of visitors from 2000 to 2008 and from 2005 to 2008. From 2000 to 2008, the Percentage change is a skill taught and learned in LSP 120. number of international visitors to Chicago increased by 1.3%. This is a small increase. One possible explanation for the small increase is the effect of the terrorist attacks on September 11, 2001. Those attacks caused a tightening of air travel security and a general lowering of air travel. Indeed, the number of visitors to the eighteen cities listed in Appendix 1, excluding Flagstaff, AZ, dropped from 30.8 million to 30.0 million, a decrease of 2.7%. By comparison to that standard, Chicago performed reasonably well. The data show that there was a remarkable variability in the impact of 9/11 on the flow of international visitors to different cities. Some cities had large increases. New York’s went up 43.7%; Philadelphia’s increased 80.1%. Other cities had devastating declines: Honolulu’s dropped by one-third and San Jose, Dallas, Los Angeles, Atlanta and Tampa all lost more than one-fifth. The period 2005-2008 shows more substantial growth in international visitors, both to Chicago and to the nation as a whole. Chicago experiences a 20.7% increase over that four year stretch, surpassing the 18.2% increase for the other seventeen major destinations for international visitors. Four cities had a faster rate of increase in number of visitors: Houston (23.3%), Philadelphia (38.2%), Boston (28.1%), and New York (29.2%). Only two cities had significant rates of decrease in number of visitors: Honolulu (-21.8%) and Tampa/St. Petersburg (-19.7%). I now look at the economic impact of international travel to Chicago. The data I am using represent the amount of direct spending by international visitors per year, 2001-2008. The data are from Travel Industry Association of America.3 The trend is presented in Figure 2 (next page). The graph contains two lines. One shows the trend in spending using current dollar values. In order to insure that the changes represent real changes in the amount visitors were spending and not just changes in the value of the dollar due to recession and inflation, I used the Consumer Price Index to compute the constant dollar Using the CPI to convert money values to remove the effects of the changing value of money is a skill taught and learned in LSP 120. value of the spending data. That computation adjusted the data to remove the effect of 3 http://www.choosechicago.com/Document%20Resource%20Gallery/2008ChicagoTravelStatistics.pdf. Accessed May 14, 2010. changing value of the dollar. Those results are charted in Figure 2 as the Constant (2008) Values series. It shows that the trend is real and not an artifact of changing currency values. The two lines tell roughly the same story. It shows a sharp drop in direct spending in the first two years of the data series (2001 and 2002) followed by a consistent upward movement in the amount. This clearly is an effect of September 11th. The comparison of the current and constant value trends shows an interesting and important subtlety, however. The current dollar line shows direct spending returning to 2001 amounts by 2004 and surpassing it by 2005. The constant dollar trend shows that the true economic impact of 9/11 lasted longer. The value stays below 2001 levels through 2006 and only goes higher in 2007. The last bit of analysis in this report looks toward the future, specifically with regard to the economic effect of international travel. I modified Figure 2 in four ways. First, I removed the current value data in order to focus only on the underlying, real economic significance of the trends. Second, I removed the data for 2001 and 2002 because they are anomalous and would distort any projection into the future. (I am assuming, in other words, no repetition of that horrible event.) Third, I converted the numbers by dividing each by one million. Finally, I added a trendline, had the regression equation added to the Significant time is spent in LSP 120 on the general topic of mathematical models and on the use of regression equations for estimating the growth of variables. chart, and projected the trendline to 2020, to estimate what the next ten years will be like. The results are in Figure 3. The coefficient of determination (R2), at .92, is quite close to 1.0, indicating that match between the actual data and the underlying mathematical function represented by the regression equation are closely matched. The equation shows that the amount of direct spending by international visitors increased, on average, by almost $97 million per year. If trends continue, international visitors will spend an estimated $2,711,760,000 in Chicago in 2020. Despite the close fit between the model and the historical data, it would be reckless to base any plans on the assumption that international travel will reach that level. Another spectacular act of terrorism in the United States almost certainly would depress it significantly. Other factors that could reduce the number of international visitors would be a sustained slowing of the world economy, which would reduce the amount of money that foreigners would have to spend on travel, and a decline in government services due to the fiscal problems of the city and the State of Illinois. Nevertheless, there is every reason to expect that the international travel sector will continue to be a significant portion of the economy of the global city Chicago.