Dymista® in 90 minutes *Carr et al. A novel intranasal therapy of azelastine with fluticasone for the treatment of allergic rhinitis. J Allergy Clin Immunol. 2012; 129(5): 1282-1289. Leung et al. MP29-02: A major advancement in the treatment of allergic rhinitis. J Allergy Clin Immunol. 2012; 129(5): 1216. Agenda • Introduction • Unmet medical need in Allergic Rhinitis and the patient perspective • Dymista®: the drug of choice for the treatment of Allergic Rhinitis • Dymista® versus commercially available first line therapy • Wrap-up and discussion Unmet medical need with current Allergic Rhinitis therapy: SCUAD • Up to 20% of Allergic Rhinitis patients receiving an optimal pharmacologic treatment (according to guidelines) still present with severe symptoms • These patients are ascribed to Severe Chronic Upper Airway Disease (SCUAD) Before Controlled Median score SCUAD n=586 Global Sleep Practical Eye Bousquet et al, 2009 & 2010 Emotions Unmet medical need with current allergic rhinitis (AR) therapy • Patients use multiple therapies to achieve AR symptom control Up to 90% of patients already take 2 or more rhinitis medications − 60% of all AR patients are “very interested” in finding a new medication and 25% are “constantly” trying different medications to find one that “works” % of Patients − As many as 90% of patients in a recent survey - despite the fact that there is limited evidence to support this practice Canonica Schatz Mullol Demoly There is a clear need for a new and more effective therapy Canonica et al, 2007; Schatz, 2007; Mullol et al, 2009; Demoly et al, 2002; Bousquet et al, 2012; Bousquet et al, 2008; Marple et al, 2007 Bousquet Can Dymista® change the landscape of AR management? ….to the same extent as that seen in asthma management Asthma Landscape • • • • Fast relief: SABA Sustained relief: LABA Preventer: ICS Unmet medical need − Most patients were taking SABA, LABA and ICS − Convenient treatment needed to simplify asthma management as per recommendations Many asthmatics now on LABA/ICS formulations Rhinitis Landscape • • • Fast relief: anti-histamines Sustained & most effective relief: intranasal corticosteroids Unmet medical need − Changing face of the disease − 20% SCUAD − 75% of patients on unproven combination therapy − More effective therapies urgently needed Dymista® a new paradigm for Allergic Rhinitis management SABA: short-acting beta-agonist; LABA: long-acting beta-agonist; SCUAD: severe chronic upper airway disease Unmet medical need in Allergic Rhinitis and the patient perspective The Allergy Epidemic • The financial cost of allergy in Europe alone has been estimated at 100 billion euro/year Allergies becoming more severe Anaphylaxis increased 7 fold Allergies are continuously rising, affecting 50% of all Europeans by 2015 EU Summit Report, 2008 The clinical picture of allergic rhinitis is changing Shift from ‘mild’ to ‘moderate/severe’ Allergic Rhinitis European Survey – 67.2% = moderate or severe – 42.5% = persistent disease Shift to mixed forms of Allergic Rhinitis Allergic More patients are becoming polysensitized Non-allergic Mixed Evolution of treatment-resistant phenotypes SCUAD • Severe Chronic Upper Airway Disease (SCUAD) - approx. 30% of AR patients Canonica et al, 2007; Settipane, 2001; Mosges & Klimek, 2007; Bousquet et al, 2009 Pie chart: data refers to non-infectious rhinitis; AR: Allergic Rhinitis Allergic Rhinitis impacts negatively patients’ activities The patient voice allergy survey High socioeconomic costs Persistent (n=2305) Patients with moderate to severe impact (%) Intermittent (n=1257) Outdoor activities Work Sleep Going out Sport/ exercise Visiting friends Holiday Indoor Public activities transport In Sweden, the cost of rhinitis is €2.7 billion/yr in terms of lost productivity Valovirta et al, 2008, Hellgren et al, 2010 Allergic Rhinitis impacts patients’ sleep & emotional well-being The patient voice allergy survey Patients with moderate to severe impact (%) Persistent (n=2305) • Up to 52% of AR patients do not feel rested after sleep • Up to 49% wake up during the night • Up to 32% have difficulty getting to sleep Intermittent (n=1257) Not feeling rested on waking • AR has a significant emotional impact in 77% of persistent AR and 66% of intermittent AR patients Disturbed sleep Difficulty going to sleep Severe % of Patients Moderate Mild Absent Tired Valovirta et al, 2008 AR: Allergic Rhinitis Irritable Poor Conc. Self Conscious Allergic Rhinitis impacts school performance • Comparing adolescents’ exam performance during ‘mock’ examinations (conducted in winter) with formal exam in summer − − − Current symptomatic hay fever associated with 50% increase in risk of dropping exam grade between winter and summer For those taking hay fever medications risk increased by 40% And those taking sedating medications risk increased by 70% What is actually achieved? Walker et al, 2007 Allergic rhinitis is commonly associated with co-morbidities More patients with rhinitis have uncontrolled asthma – – – – – – Asthma Otitis media Sinusitis Eczema Food and insect bite allergies Migraine and Depression % of patients with uncontrolled asthma • Individuals with active rhinitis symptoms are 1.5-4.5 times more likely to suffer from co-morbid conditions including: No rhinitis Allergic rhinitis Non-allergic rhinitis Up to three quarters of asthmatics have allergic rhinitis and these patients are more likely to have uncontrolled asthma Derebery et al, 2008; Vandenplas et al, 2008 Rhinitis predicts poor control of asthma Multiple logistic regression: predicting poor control (ACQ score >1.25) Variable OR 95% CI p Compared with no rhinitis: reporting severe Patients rhinitis exhibit the worst Significant rhinitis 4.62current 3.71–5.77 asthma control – on a par with smokers<0.001 Rhinitis Mild rhinitis 2.09 1.72–2.54 <0.001 Current smoker 4.33 3.58–5.23 <0.001 Ex smoker 1.59 1.36–1.87 <0.001 1.35 1.18–1.55 0.001 Compared with never smoking: Smoking Adherence Compared to high adherers: Low adherers Based on a survey of 4,429 patients prescribed ICS in 83 UK general practices Clatworthy J, Price D et al. Prim Care Resp J 2009 ICS: inhaled corticosteroid Impact of current Allergic Rhinitis therapy on real life measures have not improved NASAL 2010 (n=400) Respondents (%) AIA 2006 (n=2500) Depressed Irritable Tired Embarrased Miserable The majority of patients with Allergic Rhinitis felt irritable, tired and miserable in 2006 as well as in 2010 AIA, Allergies in America survey; AR, Allergic Rhinitis; NASAL, Nasal Allergy Survey Assessing Limitations. What do allergic rhinitis patients want and how do they treat their symptoms? Results from a new health survey including 1,000 patients • 1,000 Allergic Rhinitis patients completed the survey − 254 mild − 746 moderate/severe patients (total nasal symptom score [TNSS]) ≥8/12, (incl. congestion score ≥2) − Recruited through a patient panel • The survey included questions on respondents’ − − − − Treatment Episode duration Impact of symptoms on productivity Other questions Pitman et al, 2012 What do Allergic Rhinitis patients want? Introduction to the world of Discrete Choice Experiments • Discrete choice experiments are based on the premise that any good or service can be described by its characteristics (or attributes) • Secondly, the extent to which an individual values a good or service can be described in terms of the levels of these characteristics • The technique involves presenting individuals with choices of scenarios described in terms of attributes and associated levels • Participants are asked to choose their preferred scenario What do Allergic Rhinitis patients want? We asked them using a Discrete Choice Experiment (DCE) • Patients were presented with 7 product characteristics: 1. Maximum symptom relief (mild, moderate, complete) 2. Time to maximum relief (3, 7, 14 days) 3. Time to first dose benefit (0.5, 3, 8 hours) 4. Risk of side effects (2%, 5%, 10%) 5. Administration method (tablet, nasal spray, both) 6. Frequency of medication (once, twice, three times/day) 7. Monthly out-of-pocket cost (£15, £30, £45). Patients were asked to imagine that they paid the full cost of this prescription medication • Patients were presented with 19 pairs of ‘potential Allergic Rhinitis products’ (based on the above characteristics) and asked to choose between them An Example Choice Set Patients were presented with 19 of these and asked to pick ‘A’ or ‘B’ LEVELS Attribute Treatment A Treatment B Maximum treatment symptom relief Complete relief Mild improvement Time to achieve maximum treatment symptom relief 7 days 14 days Time to feel a benefit after first dose 3 hours 8 hours 10 in 100 2 in 100 Tablet Nasal spray Twice a day Three times a day £15 per month £30 per month Side effects Administration method Frequency of medication Cost per month Which treatment do you prefer? A. B. DCE Results: moderate to severe SAR patients Attribute Odds Ratio P Value WTP 6.63 <0.01 £43.81 2.31 <0.01 £19.37 0.97 <0.01 -£0.62 0.96 <0.01 -£0.98 Side effects: per 1% 0.98 <0.01 -£0.40 Administration: tablets vs. nasal spray 1.08 0.04 £1.80 Administration: tablets & nasal spray vs. nasal spray 1.07 <0.01 £1.64 Frequency of medication: times /day 0.87 <0.01 -£3.18 Cost: £1 / month increase 0.96 <0.01 Treatment relief: complete vs. mild Treatment relief: moderate vs. mild Time to maximum relief: per day Time to first dose benefit: per hour • Patients want more efficacious treatments which provide complete or substantial treatment relief • Patients where willing to pay £43 to receive such a medication Treatment efficacy drives patient preference for rhinitis treatment CI: confidence interval; WTP: willingness to pay DCE: discrete choice experiment; SAR: Seasonal Allergic Rhinitis DCE Results: mild SAR patients Attribute Odds Ratio P Value WTP 3.97 <0.001 £28.46 1.79 <0.001 £12.00 0.97 <0.001 -£0.60 0.97 <0.001 -£0.69 Side effects: per 1% 0.97 <0.001 £-0.55 Administration: tablets vs. nasal spray 1.10 0.18 £1.91 Administration: tablets & nasal spray vs. nasal spray 0.99 0.97 -£0.03 Frequency of medication: times /day 0.87 <0.001 -£2.96 Cost: £1 / month increase 0.95 <0.001 Treatment relief: complete vs. mild Treatment relief: moderate vs. mild Time to maximum relief: per day Time to first dose benefit: per hour • Even patients with mild AR symptoms wanted more efficacious treatments • Patients where willing to pay £28 to receive such a medication Treatment efficacy drives patient preference for rhinitis treatment CI: confidence interval; WTP: willingness to pay DCE: discrete choice experiment; SAR: Seasonal Allergic Rhinitis Implications of Discrete Choice Experiment Results Severity Moderate to severe Patients Want… Complete or substantial treatment relief Implication(s) • Current therapy is insufficient • Patients are staying on oral antihistamines too long Mild Complete or substantial treatment relief • Patients are resistant to taking INS • Disease severity is under-estimated • Patients are not visiting GP but selfmedicating with OTC treatments INS: intranasal steroid; OTC: over the counter New results from a health utilisation survey including 1,000 patients Symptom episodes are short but occur many times during the season with a negative impact Impact on work productivity % of Patients Productivity impacted AR: Allergic Rhinitis • An average symptom SAR episode lasts 12.5 days for moderate/severe patients and 9.8 days for mild patients • Patients with mild SAR have 6 episodes per year • Patients with moderate/severe SAR have 8 episodes per year • Work is negatively impacted by over 90% of patients New results from a health utilisation survey including 1,000 patients Most patients use multiple therapies to control their symptoms % moderate/severe patients on 2 ≥ AR medications − 70.5% of moderate to severe − 56.1% of mild patients • The need for faster and more effective treatment was the primary reason for co-medicating − True for both moderate/severe and mild patients % of Patients • Two thirds of all patients incl. in the survey reported using ≥ 2 AR medications Total Increased nasal efficacy Increased ocular efficacy Faster nasal response Faster ocular response Faster and more effective reduction of nasal and ocular symptoms are the treatment targets of drug development Pitman et al, 2012; AR: Allergic Rhinitis Other Conclusions • The clinical picture of Allergic Rhinitis is changing to more severe and mixed forms • Allergic rhinitis has a negative impact on virtually every aspect of patients’ lives • Most patients use multiple therapies in an attempt to achieve faster and better symptom control • Patients with Allergic Rhinitis want more efficacious treatments which provide complete or substantial treatment relief Faster and more effective nasal and ocular symptom control are the future drug development targets Dymista®: the drug of choice for the treatment of Allergic Rhinitis The ARIA guidelines • Intranasal corticosteroids are considered the most effective treatment for Allergic Rhinitis • There is a need for high-quality, direct head-to-head comparison studies to further substantiate current treatment recommendations (European Medicines Agency) MEDA’s Clinical Development Programme represents to date the largest body of evidence directly comparing first-line therapies for Allergic Rhinitis Bousquet et al, 2008; Brozek et al, 2010; Carr et al, 2012; Hampel et al, 2010 ARIA: allergic rhinitis and its impact on asthma Dymista®: A snapshot • What is it? − Dymista® is a novel intranasal formulation of Azelastine hydrochloride and Fluticasone propionate in one nasal spray (total daily dose: 548/200 µg) • Where is it approved? − Dymista® has been approved by the FDA in May 2012 − Dymista® has been approved by the EU in January 2013 − Licensing authority registration conditions differ from country to country Dymista®: a novel intranasal formulation of intranasal Fluticasone propionate and Azelastine hydrochloride Overview of Clinical Development programme • 4 phase III, multi-centre, randomised, double-blind, placebo-controlled, parallel group trials (SAR trials) • One long-term open-label safety study (chronic rhinitis trial) • In all, 4,617 patients • Objectives: − To directly compare the efficacy and safety of Dymista® with Azelastine and Fluticasone propionate nasal sprays in patients with moderate-to-severe SAR − To assess the long-term safety of Dymista® in patients with chronic rhinitis Hampel et al, 2010; Carr et al, 2012; ; Price et al, 2012; SAR: seasonal allergic rhinitis Dymista® clinical programme summary The largest body of evidence directly comparing the effectiveness of anti-rhinitis medications Study number Season N (ITT) MP-4001 2007/2008 Texas Cedar 607 MP-4002 2008 spring MP-4004 2008 fall MP-4006 2009 spring and summer MP-4000 Chronic rhinitis – 1 yr study in India 831 776 1791 612 Hampel et al, 2010; Carr et al, 2012; Price et al, EAACI , 2012 FP: fluticasone propionate; ITT: intent to treat Comparators Marketed Comparators Astelin® and generic Fluticasone Regulatory studies Azelastine and Fluticasone formulated in Dymista® vehicle and applied in same device Marketed FP (Safety Study) Dymista® study design: Seasonal Allergic Rhinitis Studies 1 spray/nostril bid Dymista® NS Fluticasone propionate NS Placebo run-in Azelastine NS Placebo Day 7 Screening Day 1 Randomisation Symptom qualification period Day 7 Visit Daily TNSS/TOSS Daily Assessment (AM & PM) NS: nasal spray; TNSS: Total Nasal Symptom Score; TOSS: Total Ocular Symptom Score; bid: twice daily Hampel et al, 2010; Carr et al, 2012 Day 14 Visit Dymista® trial patients Patients had moderate to severe Seasonal Allergic Rhinitis • ≥ 12 years old with a ≥ 2-year history of Seasonal Allergic Rhinitis (SAR) • Positive skin prick test to relevant pollen • Moderate-to-severe SAR − Defined by ARIA guidelines − Defined by baseline rTNSS, nasal congestion scores and rTOSS • At randomisation patients demonstrated: − Baseline rTNSS of 18-19 (max =24) − Baseline rTOSS of 11-12 (max =18) The majority of randomized patients with Allergic Rhinitis have moderate-to-severe disease ARIA: Allergic Rhinitis and its impact on asthma; rTNSS: reflective total nasal symptom score; rTOSS: reflective Total Ocular Symptom Score; Hampel et al, 2010; Hampel et al, 2010; Carr et al, J Allergy Clin Endpoints • Reflective total nasal symptom score [rTNSS] (AM + PM) − Maximum score = 24 • Reflective total ocular symptom score [rTOSS] (AM + PM) − Maximum score = 18 • Individual nasal and ocular symptoms − Nasal: congestion; itching; rhinorrhoea; sneezing − Ocular: itching, redness, watering • rTNSS by patient baseline severity • Substantial treatment response (requested by EMA) − 50% reduction from baseline in rTNSS − ≤ 1 point remaining for EACH nasal symptom (i.e. complete/almost complete symptom relief) Hampel et al, 2010; Carr et al, J Allergy Clin Consistent benefit of Dymista® across “ALL SEASONS” Spring Autumn LS Mean Change from Baseline in rTNSS Spring & Summer MP4002 Dymista® MP4004 MP4006 5.61 5.54 5.53 FP 4.71 4.55 4.89 AZE 4.23 4.54 4.82 PLA 2.92 3.03 3.4 rTNSS baseline ranges were: MP4002: 18.19-18.61; MP4004: 18.22-18.59; MP4006: 19.37-19.51 MP4002: † p=0.034 vs Dymista®; ‡ p=0.001 vs Dymista®; * p<0.001 vs Dymista®; MP4004: † p=0.038 vs Dymista®; ‡ p=0.032 vs Dymista®; * p<0.001 vs Dymista®; MP4006: † p=0.029 vs Dymista®; ‡ p=0.001 vs Dymista®; * p<0.001 vs Dymista® AZE: Azelastine; FP: Fluticasone propionate; rTNSS: reflective Total Nasal Symptom Score Carr et al, J Allergy Clin Significantly greater baseline rTNSS reduction ∆ Placebo LS Mean Change from Baseline rTNSS MP4004 (n=776) ∆ Placebo LS Mean Change from Baseline rTNSS MP4002 (n=831) FP AZE † p=0.034 vs Dymista®; ‡ p=0.002 vs Dymista ® FP AZE † p=0.038 vs Dymista®; ‡ p=0.032 vs Dymista ® rTNSS: reflective Total Nasal Symptom Score; FP: Fluticasone propionate; AZE: Azelastine; PLA: placebo Carr et al, J Allergy Clin Significantly greater baseline rTNSS reduction Meta-analysis (n=3398) ∆ Placebo LS Mean Change from Baseline rTNSS ∆ Placebo LS Mean Change from Baseline rTNSS MP4006 (n=1971) FP AZE † p=0.029 vs Dymista®; ‡ p<0.016 vs Dymista ® FP AZE † p=0.001 vs Dymista®; ‡ p<0.001 vs Dymista ® rTNSS: reflective Total Nasal Symptom Score; FP: Fluticasone propionate; AZE: Azelastine; PLA: placebo Carr et al, J Allergy Clin Better clinical benefit was observed from the first day of assessment and was sustained rTNSS (LS Mean Change from Baseline) FP AZE PLA Start Day * p <0.001 vs all active treatments; † p ≤ 0.015 vs Dymista®; ‡ p ≤ 0.050 vs Dymista® Dymista® (n=848) ;AZE: Azelastine (n=847); FP: Fluticasone propionate (n= 846); Placebo (n= 857); rTNSS: reflective Total Nasal Symptom Score Carr et al, J Allergy Clin ∆ Placebo LS Mean Change from Baseline: individual symptom score Dymista® targets all the different nasal symptoms of Allergic Rhinitis FP AZE Itch Congestion Rhinorrhea Sneezing * p≤0.0008 vs Dymista®; † p≤0.0047 vs Dymista®; ‡ p=0.0125 vs Dymista® Dymista® (n=848) ;AZE: Azelastine (n=847); FP: Fluticasone propionate (n= 846); Placebo (n= 857) Carr et al, J Allergy Clin ∆ Placebo LS Mean Change from Baseline: individual symptom score Dymista® targets all the different ocular symptoms of Allergic Rhinitis FP AZE Itch Dymista® Watery Redness † p=0.0073 vs Dymista®; ‡ p=0.0379 vs Dymista® (n=848) ;AZE: Azelastine (n=847); FP: Fluticasone propionate (n= 846); Placebo (n= 857) Carr et al, J Allergy Clin Effective even in more severe patients rTNSS (LS mean change from baseline) FP AZE PLA rTNSS ≤ 18.9 rTNSS > 18.9 RQLQ ≤ 3.9 RQLQ > 3.9 * p ≤0.0001 vs all active treatments; † p <0.04 vs Dymista®; ‡ p< 0.01 vs Dymista® rTNSS: reflective Total Nasal Symptom Score; RQLQ: Rhinitis Quality of Life Questionnaire; FP: Fluticasone propionate; AZE: Azelastine; PLA: placebo Carr et al, J Allergy Clin Substantial treatment response with Dymista® rTNSS 50% response Responder Rate (%) FP AZE PLA Start Day AZE: Azelastine; FP: Fluticasone propionate ; PLA: placebo Carr et al, 2012. Responder rate = % of patients who achieved the specified response Complete treatment response with Dymista® rTNSS (≤1 point for all symptom scores) Responder Rate (%) FP AZE PLA Start Day AZE: Azelastine; FP: Fluticasone propionate ; PLA: placebo Carr et al, 2012. Responder rate = % of patients who achieved the specified response These results have been published in JACI Take home messages • ‘Prior to MP29-02 [Dymista®], no clinical development program has demonstrated additional benefit over two currently recommended first-line AR therapies in moderate-to-severe patients’ • ‘Patients with moderate-to-severe SAR achieved better control and were controlled earlier with MP29-02 [Dymista®] than with recommended medications according to guidelines’ • ‘The results are consistent among different parameters, including ocular symptoms, and across various allergy seasons’ • ‘’MP29-02 [Dymista®]provided benefits for all patients, providing significantly greater symptom relief than Fluticasone propionate or Azelastine monotherapy regardless of disease severity’ Carr et al, 2012 JACI: Journal of Allergy & Clinical Immunology; AR: Allergic Rhinitis; SAR: Seasonal Allergic Rhinitis Editors’ choice J Allergy Clin Immunol • ‘MP29-02 [Dymista®]: A major advancement in the treatment of Allergic Rhinitis’ • ‘MP29-02 [Dymista®]: can be considered the drug of choice for the treatment of Allergic Rhinitis’ AR: Allergic Rhinitis Dymista® versus commercially first line therapy Dymista® versus commercially available first line therapy The treatment effect of Dymista® becomes even more striking when comparing it to commercially-available FP – the Meda Fluticasone propionate preparation masks the ‘real world’ effects of Dymista® The importance of Study MP4001 Study number MP-4001 MP-4002 Season 2007/2008 Texas Cedar 2008 spring MP-4004 2008 fall MP-4006 2009 spring and summer MP-4000 Chronic rhinitis – 1 yr study in India N (ITT) 607 831 776 1791 612 Hampel et al, 2010; Carr et al, 2012; Price et al, EAACI , 2012 FP: fluticasone propionate; ITT: intent to treat Comparators Marketed Comparators Astelin® and generic Fluticasone Regulatory studies Azelastine and Fluticasone formulated in Dymista® vehicle and applied in same device Marketed FP (Safety Study) Dymista® is more effective in reducing nasal AR symptoms compared to commercially available first-line therapy LS Mean Change from Baseline in rTNSS (Delta placebo) Commercially available first line therapy Not commercial available first line therapy FP AZE † p<0.0001 vs Dymista®; ‡ p=0.0031 vs Dymista® Hampel et al, 2010; Carr et al, 2012 AZE: azelastine; FP: fluticasone propionatel; rTNSS: reflective total nasal symptom socre; Data presented as LS mean change from baseline delta placebo with 95% CI Patients treated with Dymista® experience significant relief from all their nasal symptoms Better than intranasal Fluticasone or Azelastine LS Mean Change from Baseline (Delta placebo) Nasal Itch LS Mean Change from Baseline (Delta placebo) Nasal Congestion FP AZE † p=0.0034 vs Dymista®; ‡ p=0.0001 vs Dymista® FP AZE † p=0.0240 vs Dymista®; ‡ p=0.0033 vs Dymista® Dymista® (n=153); FP: Fluticasone propionate (n=151); AZE: azelastine (n=152) Hampel et al, 2010. Results expressed as LS mean change from baseline (delta placebo) with 95% CI Patients treated with Dymista® experience significant relief from all their nasal symptoms Better than intranasal Fluticasone and Azelastine Sneezing LS Mean Change from Baseline (Delta placebo) LS Mean Change from Baseline (Delta placebo) Rhinorrhea FP AZE † p=0.0678 vs Dymista®; ‡ p<0.0001 vs Dymista® FP AZE † p=0.0009 vs Dymista®; ‡ p<0.0001 vs Dymista® Dymista® (n=153) FP: Fluticasone propionate (n=151); AZE: azelastine (n=152) ; Hampel et al, 2010. Results expressed as LS mean change from baseline (delta placebo) with 95% CI Dymista® is also more effective than intranasal steroids in treating the symptoms of conjunctivitis LS Mean Change from Baseline in rTOSS (Delta placebo) • Approx 90% of SAR patients also experience eye symptoms during the season • Patients treated with Dymista® experienced significantly better ocular symptom relief than those treated with fluticasone with a relative difference of 58% FP AZE † p=0.0022 vs Dymista®; ‡ p=0.0706 Dymista® (n=153); FP: Fluticasone propionate (n=151); AZE: azelastine (n=152); rTOSS: reflective Total Ocular Symptom Score; SAR: Seasonal Allergic Rhinitis; Hampel et al, 2010; Data presented as LS mean change from baseline delta placebo with 95% CI Patients treated with Dymista® experience significant relief from all their ocular symptoms Better than intranasal Fluticasone or Azelastine Watering Redness LS Mean Change from Baseline (Delta placebo) Itching FP AZE † p=0.0001 vs Dymista® ‡ p=0.0127 vs Dymista® FP AZE † p=0.0218 vs Dymista® ‡ p=0.2923 vs Dymista® Hampel et al, 20120 Dymista® (n=153); FP: Fluticasone propionate (n=151); AZE: azelastine (n=152) ; Data presented as LS mean change from baseline delta placebo with 95% CI FP AZE † p=0.0044 vs Dymista® ‡ p=0.0372 vs Dymista® Dymista® most effectively treats the entire rhinitis symptom complex (both nasal & ocular symptoms) rT7SS LS Mean Change from Baseline (Delta placebo) Better than intranasal Fluticasone or Azelastine FP AZE † p=0.0013 vs Dymista®; ‡ p=0.0004 vs Dymista®; Dymista® (n=153); FP: Fluticasone propionate (n=151); AZE: azelastine (n=152); Data on file rT7SS: Total of 7 symptom scores (All nasal pluis all ocular symptoms); Data on file; Results expressed as LS mean change from baseline (delta placebo) with 95% CI Dymista®: the most effective option regardless of severity Most AR patients have moderate-to-severe disease Moderate/ severe patients LS Mean Change from Baseline In rTNSS (Delta placebo) Most severe patients FP AZE † p=0.0436 vs Dymista®; ‡ p=0.0035 vs Dymista® Dymista® (n=77); FP (n=64); AZE (n=68) FP AZE † p=0.0188 vs Dymista®; ‡ p=0.0002 vs Dymista® Dymista® (n=76); FP (n=87); AZE (n=84) AR: allergic rhinitis; AZE: Azelastine; FP: Fluticasone propionate; rTNSS: reflective Total Nasal Symptom Score Data on file; Results expressed as LS mean change from baseline (delta placebo) with 95% CI Dymista® is also more effective for those patients with moderate/severe ocular symptoms More severe patients ITT LS Mean Change from Baseline In rTOSS (Delta placebo) BI TOSS ≥ 8 FP AZE † p=0.0022 vs Dymista®; ‡ p=0.0706 vs Dymista® Dymista® (n=153); FP (n=151); AZE (n=152) FP AZE † p=0.0012 vs Dymista®; ‡ p=0.0456 vs Dymista® Dymista® (n=128); FP (n=125); AZE (n=118) rTOSS: reflective total ocular symptom score; ITT: intent to treat; AZE: Azelastine; FP: Fluticasone propionate; BL: baseline. Data on file; Results expressed as LS mean change from baseline (delta placebo) with 95% CI Dymista®: superior in providing faster and substantial symptom relief (≥ 50% reduction in nasal symptoms) • More Dymista® patients achieve substantial symptom relief (1 in every 2 patients) Responders rate (%) FP AZE PLA 6 days Day • And achieve this level of control up to 6 days faster than either FP or AZE • Relevance: A substantial response with up to 6 day’s time advantage over first-line therapy is relevant since an AR episode lasts 12.5 days on average Substantial nasal symptom reduction is achieved by more Dymista® patients and up to 6 days earlier than existing first-line therapy Bachert et al. EAACI 2011, AZE: Azelastine; FP: Fluticasone propionate; PLA: placebo; AR: allergic rhinitis Responder rate = % of patients with a 50% or more reduction in Total Nasal Symptom Score Dymista®: More patients will be symptom-free than first-line therapy Responders rate (%) • 1 out of 6 Dymista® patients achieve complete or near-tocomplete symptom relief FP AZE PLA • Relevance: Complete symptom relief is what patients want Day 80 million allergic rhinitis sufferers around the world could become symptom-free with Dymista® AZE: Azelastine; FP: Fluticasone propionate; PLA: placebo Data on file; Responder Rate = % of patients with a score of ≤ 1 for every nasal symptom Dymista® is the drug that patients want Results of the health survey • Patients want more effective therapy and are willing to pay £43 to receive such medication (DCE results) − Faster and more effective reduction of nasal and ocular symptoms was the primary reason for co-medication % of Patients • Two thirds of all patients incl. in the survey reported using ≥ 2 AR medications % moderate/severe patients on ≥ 2 AR medications Total Increased nasal efficacy Increased ocular efficacy Dymista® represents the drug which patients want AR: Allergic Rhinitis; DCE: discrete choice experiment Pitman et al, 2012 Faster nasal response Faster ocular response Other MP4001 Conclusions Dymista® versus marketed comparators • The efficacy of Dymista® is more apparent compared to commerciallyavailable first line therapy (than not commercially available comparators used in studies MP4002, MP4004 and MP4006 [i.e. the JACI publication]) • Dymista® is more effective than commercially first-line therapies in combating overall nasal symptoms (rTNSS), overall ocular symptoms (rTOSS) as well as each of the individual symptoms • Dymista® provides benefits for all patients, providing significantly greater symptom relief vs FP or AZE regardless of disease severity • More Dymista® patients achieved substantial nasal relief and achieved it earlier. • 250 million patients will experience substantial symptom relief while 80 million patients will have no symptoms and feel themselves “cured” AR: Allergic Rhinitis; rTNSS: reflective Total Nasal Symptom Score; rTOSS: reflective total ocular symptom score; FP: Fluticasone propionate; AZE: Azelastine Wrap up and Discussion Can Dymista® change the landscape of AR management? ….to the same extent as that seen in asthma management Asthma Landscape • • • • Fast relief: SABA Sustained relief: LABA Preventer: ICS Unmet medical need − Most patients were taking SABA, LABA and ICS − Convenient treatment needed to simplify asthma management as per recommendations Many asthmatics now on LABA/ICS formulations Rhinitis Landscape • • • Fast relief: anti-histamines Sustained & most effective relief: intranasal corticosteroids Unmet medical need − Changing face of the disease − 20% SCUAD − 75% of patients on unproven combination therapy − More effective therapies urgently needed Dymista® a new paradigm for Allergic Rhinitis management SABA: short-acting beta-agonist; LABA: long-acting beta-agonist; SCUAD: severe chronic upper airway disease