Balanced Scorecard Getting Started Stan Frink Vice President – Human Resources Balanced Scorecard • Learning Objectives – Focus on creating value for your key stakeholders • Identify your key stakeholders • Determine their key requirements – Why is it important to balance • Price vs profit • Sustainability – Roll up and drill down capability • 30,000 ft view down to ground level • Homework vs grade card Balanced Scorecard A Balanced Scorecard is simply: • • • • • Your key stakeholders Their key requirements Indicators of your performance Displays your goals All of your important results on one page Company Goal Performance * Not actual numbers. Numbers are for illustration purposes only. Company Scorecard MidwayUSA CEO/President Scorecard Company Key Measures* Customer Satisfaction - Overall1 Employee Satisfaction and Engagement Vendor Satisfaction Gross Sales - Overall Net Income % of Net Sales Timely Payment of Earnings Inventory Turns (Paid) % of Customer Orders with NRA Round-Up Receive Malcolm Baldrige National Quality Award Legal, Ethical and Regulatory Compliance Strategic Plan Execution Continuous Improvement in Productivity $ 2011 YTD Actual 2011 YTD Goal April/Q2 Actual 93.0% 92.0% 93.0% 92.6% 78% 84% 78% 84% 94% 92% 94% 92% 100,000 $92,000 $ 50,000 April/Q2 Goal 1 2 3 4 Benchmark source N/A N/A N/A Hewitt & NBRI N/A N/A N/A Cabela's, Bass Pro, Brownells Crutchfield, Orvis $50,000 10.0% 9.9% 10.0% 9.9% 100% 100% 100% 100% 10.6 10.0 10.5 10.0 Cabela's (rate of growth) Cabela's N/A Cabela's 2 64% 62% 64% 62% 100% 100% 100% 100% 92% 100% N/A 100% 17% 17% 17% 17% N/A 100% 100% 99% 100% N/A N/A N/A N/A N/A * Not actual numbers. Numbers are for illustration purposes only. N/A N/A Customer Satisfaction * Not actual numbers. Numbers are for illustration purposes only. Customer Satisfaction Detail 2011 7.1 Customer Satisfaction Detail Measure 7.1.3 Fast shipping and delivery April/Q2 2009 94.0% 2010 94.0% Actual 94% Goal 93% Actual 94.0% Goal 95% 7.1.4.1 Customer Satisfaction Survey Question #13 94.0% 94.0% 94.0% 93% 94.0% 95% 7.1.4.2 Same Day Shipping (all orders) 98.9% 95.0% 88.4% 99.0% 92.0% 99.0% 7.1.4.3 Same Day Shipping (Pick-up orders) Coming Coming Coming Coming Coming Coming 7.1.8 Friendly, courteous, respectful, ethical service 93.0% 94.0% 93.0% 92.6% 93.0% 92.5% 7.1.8.1 Customer Satisfaction Survey Question #1 94.0% 94.0% 94.0% 93% 94.0% 93% 7.1.8.2 Customer Satisfaction Survey Question #15 92.0% 93.0% 92.0% 92% 92.0% 92% N/A 92.0% 93.8% 92.0% 94.4% 92.0% 7.1.8.4 Time Service Factor 69.3% 75.2% 83.2% 75-85% 84.1% 75-85% 7.1.8.5 Abandoned Calls 2.6% 2.5% 2.0% 3.0% 1.4% 3.0% 7.1.8.3 After Call CSR survey * Not actual numbers. Numbers are for illustration purposes only. Logistics Department Scorecard LO Process Scorecard History Section Process Measures 2009 EOY 2010 EOY Goal April Actual April Goal Actual Stocking Cost per Invoice - Stocking Cost per Line - Stocking Dock to Stock: Total Cycle Time Average $0.25 $1.31 n/a $0.22 $0.90 12.8 $0.18 $0.92 16.1 $0.25 $1.00 17.0 $0.27 $1.45 29.5 $0.30 $1.50 61.0 Repack Cost per Invoice - Repack Repack Labor Variance ($0.05) 22.4% $0.02 -12.2% $0.01 -1.0% +/- $0.02 +/- 10% $0.01 -1.0% +/- $0.02 +/- 10% Receiving Cost per Invoice - Receiving Cost per Line - Receiving Receiving Same Day $0.37 $1.77 99.4% $0.33 $1.55 97.6% $0.30 $1.44 90.5% $0.31 $1.46 95.0% $0.20 $1.40 83.8% $0.35 $1.46 99.0% Product Control Inventory Adjustments $7,953 ($2,000) ($7,000) ($7,000) ($4,000) ($4,000) Shipping & Picking Same Day Shipping Shipping Package Quality Picking Scans per Hour Ship QC Invoices per hour Cost per Invoice - Shipping 98.9% 99.7% 163 57 $1.62 95.0% 99.9% 144 51 $1.66 87.4% 99.9% 162 51 $1.20 99.0% 99.8% 160 50 $1.32 86.8% 99.5% 168 53 $1.00 99.0% 99.8% 160 50 $1.24 Warehouse Cost per Invoice - Warehouse Cost per Line - Warehouse $0.28 $2.89 $0.23 $2.36 $0.07 $2.30 $0.08 $2.70 $0.06 $2.00 $0.08 $2.70 Returns Cost per Return Same Day Returns $2.48 80.6% $1.87 100.0% $1.37 87.0% $1.87 99.0% $1.06 99.0% $1.87 99.0% Training & ERG Reliability 99.1% Conduct DKS to Schedule 100.0% Dept - Direct Training Expenditures as % of Payroll 2.7% 97.7% 100.0% 2.1% 92.9% 100.0% 3.5% 90.0% 100.0% 3.0% 92.0% Quarterly Quarterly 90.0% Quarterly Quarterly Process Management ISO Corrective Action 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% Results Management Performance to Budget $20,000 Productivity: Profit $ per Employee Cost $ $4.98 $20,000 $4.51 $20,000 $5.80 $25,000 $5.73 $4,000 $5.80 $5,000 $4.44 Area Process 2011 YTD * Not actual numbers. Numbers are for illustration purposes only. 1 2 NA NA NA NA 3 4 NA NA Employee Performance Shipping & Picking Productivity: 6/10/11 through 6/17/2011 Employee IDName 11111 22222 33333 44444 55555 Stan Frink John Doe Jane Doe Jim Smith Jill Smith Home Dept Shipping Picking Shipping Shipping Picking Packages Shipping Shipped Hours 202 678 472 392 187 * Not actual numbers. Numbers are for illustration purposes only. 4.5 10.3 6.6 5.3 4.2 Packages Picking per Hour Scans 44.9 65.8 71.5 74.0 44.5 364 2196 891 1548 1447 Picking Hours 2.2 15.1 4.4 9.9 10.6 Scans/Hr 165.5 145.4 202.5 156.4 136.5 Company Daily Dashboard Daily Dashboard - Company Level Date Range: 6/10/2011 thru 6/16/2011 11:59 PM Date Invoices Gross Sales (Actual) Gross Sales (Goal) Gross Sales % of Goal Margin % Inventory Inventory Goal Inventory % of Goal In Stock Rate (Goal = 85%) Same Day Shipping* (Goal = 99%) 6/16/2011 1,000 $100,111 $119,265 84% 36% $153,000 $150,000 102% 79.3% 97.0% 84.2% 6/15/2011 1,200 $98,148 $108,675 90% 32% $150,000 $150,000 100% 79.2% 96.8% 83.8% 6/14/2011 1,300 $81,136 $78,434 103% 36% $124,000 $150,000 83% 78.8% 96.1% 71.8% 6/13/2011 1,400 $75,247 $78,061 96% 32% $115,000 $150,000 77% 78.7% 97.1% 80.1% 6/12/2011 1,500 $73,284 $70,591 104% 35% $112,000 $150,000 75% 77.7% 95.7% 63.8% 6/11/2011 1,600 $79,173 $87,145 91% 34% $121,000 $150,000 81% 78.3% Saturday 85.4% 6/10/2011 1,700 $100,765 $105,536 95% 34% $154,000 $150,000 103% 79.0% 95.7% 76.2% * Not actual numbers. Numbers are for illustration purposes only. Time Service Factor (Goal = 75 85%) Scorecard Results Review Company Scorecard Monthly SLT Review Monthly Review with President Department Scorecard Area Process Measures Employee Performance Monthly DLT Review Supervisor Daily Review Recap To get started on your balanced scorecard: • Identify your key stakeholders • Determine their key requirements • Develop indicators of your performance • Identify comparative data • Set goals • Create a plan to use the scorecard Start with what you have! Balanced Scorecard Getting Started Stan Frink Vice President – Human Resources