2013 Sponsorship
Opportunities
April 8th 2013
Taste of the Nation
Washington, DC
GROWING UP
HUNGRY
More than 16 million kids in America struggle with hunger.
That’s almost one in five who don’t have consistent access to enough nutritious food to lead
healthy, active lives. They live in food- insecure households and as a result, they struggle
with hunger.
Despite its devastating and highly visible consequences, childhood hunger is invisible. You
can’t see it just by looking, and you can’t measure it in pounds, but it is among us: it affects
black, white, Asian and Hispanic, short and tall, thin and chubby.
Share Our Strength’s Taste of the Nation® is the nation’s premier culinary benefit dedicated
to making sure no kid in America grows up hungry. Taste of the Nation DC directly benefits
three local organizations : Capital Area Food Bank, DC Hunger Solutions and Mary’s Center.
WASHINGTON EVENT
DETAILS
TASTE OF THE NATION WASHINGTON
MONDAY, APRIL 8th, 2013
National Building Museum
EXPECTED ATTENDANCE: 1,600
VIP TICKETS: $175
GENERAL ADMISSION TICKETS: $105
RESTAURANT SPONSORSHIPS: $1,000
Purchase at:
http://ce.strength.org/washington_tickets
WASHINGTON FACTS
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Taste of the Nation Washington, DC has been a
sold-out event for the last 3 years.
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Taste of the Nation attracts a very desirable
demographic: trend-setters and tastemakers
between the ages of 25-45.
In 2012 corporate sponsors included Brewery
Ommegang, Sonoma Cutrer Wines, Cruzan
Rum, Hendricks Gin, and Giant.
Taste of the Nation Washington is the area’s hottest
and most trend-forward food and beverage event,
geared toward culinary enthusiasts and entry-level
foodies alike. Presented by our distinguished Chef
Council and a bright and dynamic group of young
leaders from all area of Washington’s business,
industry, and government, the event is geared toward
the city’s trend-setters and tastemakers, and will draw
an audience of nearly 1,600 cosmopolitan and
culturally-engaged young professionals.
Set in the National Building Museum, Taste of the
Nation will once again feature the largest gathering of
award winning chefs from the city of Washington, as
well as the city’s most celebrated mixologists from our
groundbreaking craft cocktail scene, in addition to fine
wines, local craft beers, and premium spirits. Guests
will also enjoy a cook-off and silent auction.
2013 CHEF COUNCIL : Victor Albius, - BLT, Scott
Drewno – The Source, Mike Isabella – Graffiato &
Bandero, and Nick Stefanelli - Bibiana
2013 MIXOLOGIST CHAIR: Gina Chersevani , Hank’s
Oyster Bar on The Hill and Buffalo and Bergen
2013 SOMMEILER CHAIR – Nadine Brown, Charlie
WHY SPONSOR?
Taste of the Nation presents an opportunity to target affluent, welleducated, charity-minded individuals. Cash and in-kind sponsorships
underwrite all event costs. 100% of ticket sales help ensure that no kid
goes hungry
“Loosen those belts! Taste of the
Nation, the annual walk-around feast
of specialties prepared by dozens of
DCs top restaurants, ….. Guests can
tour the DC restaurant scene in a
single evening - checking out new
arrivals like Boqueria and Elisir and
previewing upcoming restaurants
like Mike Isabella’s Bandalero.”
Zagat Buzz – 3.14.12
The event will be held in the spacious National Building Museum where
great opportunities exist for top sponsors, including exclusive rooms,
lounges, VIP areas, naming rights, and many more.
We can work with you to develop a customized sponsorship package. With
your support, we can help ensure no child in Washington and across
America grows up hungry.
TASTE OF THE NATION REACHES COVETED DEMOGRAPHICS*:
•HIGH INCOME: 50% with household income > $100,000
•WELL EDUCATED: 86% college grads; 12% Doctoral/Law Degree
•FREQUENT DINERS: 32% eat out 6-9 times per month
“The annual Taste of the Nation gala,
which brings together a cast of highprofile chefs, restaurants, and
bartenders to benefit Share Our
Strength's campaign to end
childhood hunger. In addition to
contributing to a good cause, the
event is a prime opportunity to
sample fare and drinks from many of
Washington's top restaurants.”
Washingtonian.com 3.30.12
•SOCIALLY AWARE: 98% reported awareness of the impact of
ticket sales on Share Our Strength’s mission
EMILY BYRAM
Share Our Strength
Culinary Relations Director
202.478.6527
ebyram@strength.org
KATIE CORRIGAN
2013 Sponsorship Chair
Washington, DC
703.598.8954
katiescorrigan@gmail.com
*Data from a survey of Taste of the Nation online ticket purchasers in select cities
conducted by Share Our Strength from May-August 2011
TASTE OF THE NATION
WASHINGTON SPONSORSHIP
LOCAL PRESENTING SPONSOR
$25,000 Commitment
Custom Sponsorship Package may include:
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Categorical exclusivity for sponsor’s product or services
Naming Rights/Branded Space for marquee area of event
(e.g., Main Stage, VIP Lounge, Dessert Lounge, After Party,
Photo Booth)
Sampling or product promotional opportunities on site night
of event – including sampling table or booth, product
integration with chef(s) or inclusion in goody bags (Chef,
Mixologist, VIP or GA)
Premiere positioning of logo on all print pieces and event
web site and promotion of sponsor’s message through our
social media channels
Inclusion in all press releases; recognition in local
print/broadcasting media when possible
Logo included on “Wall of Thanks” at event
Public announcement recognizing sponsorship during event
Presence at lead-up and post Taste events
Inclusion of logo on guest check ticket sales promotion prior
to the events at participating restaurants in each market
(subject to print deadlines)
Logo inclusion on all event site signage and on evening’s
step-and-repeat wall/red carpet area.
40 VIP Tickets utilize these tickets for clients or employee
recognition
Special hospitality benefits for your clients, employees or
customers at the event
Opportunity to purchase additional tickets at cost
SPONSORSHIP LEVELS
PLATINUM SPONSOR
$10,000 Commitment
Custom Sponsorship Package may include:
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Naming Rights/Branded Space for Marquee area of events (e.g., Main Stage,
VIP Lounge, Dessert Lounge, After Party Photo Booth)
Sampling or product promotional opportunities on site night of event –
including sampling table or booth, product integration with chef(s) or
inclusion in goody bags (Chef, Mixologist, VIP or GA)
Premiere positioning of logo on all print pieces and event web site.
Public announcement recognizing sponsorship during events
Inclusion in all press releases; recognition in local print/broadcast media
when possible
Logo inclusion on “Wall of Thanks” at event
½ page ad in printed event program
Logo inclusion on all event site signage
20 VIP tickets
Opportunity to purchase additional tickets at discount
SPONSORSHIP LEVELS
GOLD SPONSOR
$5,000 Commitment
Custom Sponsorship Package may include:
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Gold Sponsor Designation
Sampling or product promotional opportunities on site night of event –
including sampling table or booth, product integration with chef(s) or inclusion
in goody bags (Chef, Mixologist, VIP or GA)
Positioning of logo on all print pieces and event web sites
Public announcement recognizing sponsorship during events
Inclusion of logo on guest check ticket sales promotion prior to the events at
participating restaurants
Name included on “Wall of Thanks” at event
½ page ad in printed event program
10 VIP tickets
Opportunity to purchase additional tickets at discount
SILVER SPONSOR
$2,500 Commitment
Custom Sponsorship Package may include:
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Silver Sponsor Designation
Product integration at events
Positioning of logo on all print pieces and event web site
Name included in “Wall of Thanks” at event
Inclusion of logo on guest check ticket sales promotion prior to the events at
participating restaurants
Name recognition in event program sponsor listing
6 VIP tickets
SPONSORSHIP LEVELS
MIXOLOGY & RESTAURANT
SPONSORSHIPS
MIXOLOGY SPONSOR
$2,000 Commitment
Custom Sponsorship Package may Include:
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Exclusive Branded Mixologist table to promote product with signage at table
Photo opportunity with Mixologist/Staff
Name recognition in event program
4 VIP Tickets and 1 Valet Parking Pass
25 available
RESTAURANT SPONSOR
$1,000 Commitment
Custom Sponsorship Package may Include:
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Branded signage on chef table at event
Photo opportunity with Chef/Staff
Name recognition in event program
2 VIP Tickets and 1 Valet Parking Pass
70 available
NAMING RIGHTS AND
BRANDED SPACE AMENITIES
Available in conjunction with Presenting and Gold
Sponsorship packages on an a la carte basis
VIP LOUNGE
COOK-OFF STAGE
Custom package may include:
Custom package may include:
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• Marquee branding opportunities
• Photo opportunities with chefs
participating
• Ad in event program
• Other Amenities to be discussed
Exclusive use of VIP Lounge Space
Naming rights of Lounge
1 Chef Station
1 VIP bar with disposables
NAMING RIGHTS AND
BRANDED SPACE AMENITIES
Available in conjunction with Presenting and Gold
Sponsorship packages on an a la carte basis
VALET PARKING
REGISTRATION
Custom package may include:
Custom package may include:
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• Marquee branding opportunities
• Signage opportunities for attendees
waiting to get in
• Ad in event program
• Other Amenities to be discussed
Marquee branding opportunities
First and last branding attendees see
Ad in event program
Other Amenities to be discussed
ADDITIONAL BRANDED
OPPORTUNITIES
OFFICAL TASTE OF THE NATION AFTER-PARTY
SPONSOR
$15,000 Commitment
Custom Sponsorship Package may include:
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Official After-party Sponsor Designation
Categorical exclusivity for sponsor’s product or services
Sampling or product promotional opportunities at after-party. Options include:
sampling table or booth, inclusion in goody bags (Chef/Mixologist, VIP or GA)
Promotion of sponsor’s message through our social media channels
Opportunity to participate in any pre-events
Logo inclusion on all event site signage; ½ ad in printed event program
10 VIP tickets to main event and 10 Passes to After Party
Opportunity to purchase additional tickets to main event at discount
SAMPLING OPPORTUNITIES
PRODUCT/SAMPLING STATION – Begins at $1,500
Custom Sponsorship Package may include:
• 1 -6ft table with linens
• Table signage
• 2 – VIP passes for company staffing
Additional equipment/materials will be charged to the sponsor
SPONSORSHIP FORM
Monday, April, 8, 2013 • National Building Museum • Washington, DC
Business name:
Address:
Phone:
Title Sponsor (please check box)
□ Local Presenting Sponsor
Contact:
Email:
Contribution
Benefits
$25,000
Custom Sponsorship Package
$15,000
Official After-party Sponsor designation, categorical exclusivity
for sponsor’s product or services, sampling or product
promotional opportunities at after-party, promotion of
sponsor’s message through our social media channels,
opportunity to participate in pre-events, special hospitality
benefits for your clients, employees or customers at the event
and after-party, logo inclusion, 15 VIP tickets to main event.
$10,000
Naming rights, branded space for Marquee area of events,
sampling or product promotional opportunities on site, premier
positioning of logo on all print pieces and event web site, public
announcement recognizing sponsor during event, inclusion in
all press releases, logo inclusion on “Wall of Thanks”, ½ page ad
in printed program, logo inclusion on event signage, 20 VIP
tickets
$5,000
Sampling or product promotional opportunities on site,
positioning of logo on all print pieces and event web sites,
public announcement recognizing sponsorship during event,
inclusion of logo on guest check ticket sales promotion prior to
the event at participating restaurants, name included on “Wall
of Thanks”, ½ page ad in printed program, 10 VIP tickets
$2,500
Product integration at event, positioning of logo on all print
pieces and event web site, name included on “Wall of Thanks”
at event, name recognition in event program sponsor listing, 6
VIP tickets
□ Mixology Sponsor
$2,000
Exclusive branded mixology table, signage on mixology table at
event, photo opportunity with Mixologist/Staff, name
recognition in event program, 4 VIP tickets, 1 valet parking pass
□ Product/Sampling Station
$1,500
1 6 ft table with linens, table signage, 2 VIP tickets
□ Restaurant Sponsor
$1,000
Branded signage on chef table at event, photo opportunity with
Chef/Staff, name recognition in event program, 2 VIP tickets, 1
valet parking pass
□ Official Taste of the Nation
After-party sponsor
□ Platinum Sponsor
□ Gold Sponsor
□ Silver Sponsor
□ I am not able to Sponsor Taste of the Nation DC but I would like to make
a donation of: ________________.
Total Amount to be charged: $_____________________________________
Signature:_______________________________________________________
Please return this form to Samantha DeNafo at sdenafo@strength.org. For questions or to
pay via credit card please call Samantha DeNafo at 202-478-6572.
Please send checks to:
Attn: Samantha DeNafo
Share Our Strength
1730 M Street, NW, Suite 700
Washington DC 20036.
Thank you for your generous support!