Cosmote RO M2M

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The Ericsson’s
Smart City vision
Connected everything
Valeri Georgiev, Ericsson
28 April 2011, astel conference
Commercial in confidence | 2011-03-07
Networked Society
Three forces driving networked society
+
Commercial in confidence | 2011-03-07
+
Drivers for networked
everything
People
Lifestyle
Health
Convenience
Safety
Businesses
Societies
Productivity
Cost efficiency
Regulations
Assets
Sustainability
Safety
Security
Social cost
Technology
Broadband ubiquity
Cost of connected device
Everything that benefits from a network
connection will have one
Commercial in confidence | 2011-03-07
3 waves of connected devices
Increased human
effectiveness
Increased
process
efficiency
Networked everything
Networked society
Improved value
propositions –
consumer
Increased
lifestyle
proposition
Networked Verticals 2.0
reach
Industries
3rd wave
Networked
Consumer
electronics
2nd wave
1st wave
Commercial in confidence | 2011-03-07
Anything that benefits from network
connection will be connected
THINGS
50 B
PEOPLE
5.0 B
Digital Society
Sustainable World
Personal
Mobile
Inflection
points
Global
Connectivity
1875
1900
Source: Ericsson
Commercial in confidence | 2011-03-07
PLACES ~0.5 B
1925
1950
1975
2000
2025
new telecom cycle:
10x devices, 10x industries
Traffic systems
Connected devices Worldwide
Automotive
Connected devices / connections (not including tags e.g. RFIDs, including 802.15.4)
Transport and logistics
50
Billion
Utilities – smart grid
45
Security – connected buildings
40
Home appliances
Medical automation
35
Remote healthcare
ATM, Point of sale, Vending
30
Critical infrastructures
25
Monitoring and control
Addressing industries
20
15
M2M
Connected
Consumer Electronics
PCs
Fixed phones / IP phones
Mobile phones
10
5
0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Commercial in confidence | 2011-03-07
More devices per person
eBook readers, Music
players, DVD players,
Gaming devices, Cameras,
Home appliances, In-vehicle
entertainment etc.
order of magnitude
5 billion
Connected users
+
10X
Devices
+
10X
1/10
device
Industries
+
Revenue per
=
50 billion Connected devices
Commercial in confidence | 2011-03-07
Ericsson proposition for
Connected Devices
Systems Integration
Ericsson Device
Connection Platform
Modules
Network Performance
& Scaling
Building the Business
(Business Consulting)
Industry Specific
Solutions
A LEADING PROPOSITON FROM
THE MARKET LEADER IN MOBILE NETWORKS
Commercial in confidence | 2011-03-07
M2M Device connection platform
Service
Enablement
Enterprise
Self-Service
Industry Specific VAS & Enablement
M2M
Connectivity
Ericsson Device
Connection Platform
Mobile Networks
Commercial in confidence | 2011-03-07
Ericsson addressed
› Transport
› Healthcare
› Utilities
› Government, Security & Safety
Commercial in confidence | 2011-03-07
Connected transport platform
Concept
Fees &
Charges





Infotainmen
t
Automotiv
e
Road Usage Charging 
Congestion fees

Pay-As-You-Drive Insurance
Remote Diagnostics
and SW Updates
Service Calls
Charging support for
Electric Cars



In-car entertainment
Personal Info Mgmt
Advertisements
Points Of Interest
Traffic
Safety




Traffic Hazard
warnings
Intelligent Speed
Adaptation
Alco-lock
eCall
Traffic
Efficiency




Travel Planning
Traffic Mgmt
Traffic alerts
Eco Driving
Content Mgmt.
Service Enablement
Connectivity Enablement
Car Gateway
Residential Gateway
Phone Gateway
Commercial in confidence | 2011-03-07
The Connected city
Connected
homes
Connected
healthcare
Connected
buildings
Connected
charging station
Connected
micro
generation
Connected
truck
Connected
bus
Connected
meters
Connected
service
organizations
Standardized
technology
Commercial in confidence | 2011-03-07
Connected
consumers,
enterprises &
organizations
Identification
and authentication
Connected
car
Payments
Ekobus/bustracking
Solution Overview
› Built on a platform capable of supporting various services
› Mobile environment monitoring system
› Public transportation management system
Statistics
Operator’s SIM
card in ekoBus
device
Client
Application
(Web/Android)
Operator’s
network
Ericsson
Serbia
M2M Service
M2M
Platform
Enablement Platform
Commercial in confidence | 2011-03-07
ecoBus – web application
Commercial in confidence | 2011-03-07
Bus tracking
Commercial in confidence | 2011-03-07
ecoBus mobile application
Commercial in confidence | 2011-03-07
Bus tracking on mobile
Commercial in confidence | 2011-03-07
mobile health
data flow
Web applications
MH
Patient
Unit
EM2M Backend system
Operator
› Patients make measurements
using patient units
› Operator provides network
connectivity and hosts the service
› Healthcare provider provides medical
expertise and treats patients
Measurements AUTOMATICALLY SENT to DOCTOR from using mobile networks (2G, 3G)
Commercial in confidence | 2011-03-07
Ericsson Reference Cases
› Multiservice Comms Networks
(selection)
› SCADA, Smart Metering & MDMS
COPEL
› Fibre to the Home
› Operational & Technical Consulting
› Field Force Automation
› Smart Grid R&D
GAD
› Power Cables & Micro Grids
Commercial in confidence | 2011-03-07
Addressing telecoms needs IN
THE Government segment
Local
goveRnment
Regional
government
Security
- Border & Coast Guard, Customs
- Critical Infrastructure owners
- Civil Defense
Safety
NATIONAL
GOVERNMENT
- Emergency Response Centers
- Police, Fire and Rescue
- Public Authorities
Society
- Government agencies engaged
in e-government and ICT /
broadband proliferation
Commercial in confidence | 2011-03-07
Ericsson Offering
PUBLIC SAFETY
- System 112
- GRS - a solution for managed group communication
- SIMSEC - Secure communication for governments and corporations
NATIONAL SECURITY
- Border Control solutions
Commercial in confidence | 2011-03-07
Commercial in confidence | 2011-03-07
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