Hermann Square, City Hall, Houston, Texas October 19, 2013 www.energydayfestival.org WHAT IS ENERGY DAY? • A free, family-friendly festival at Hermann Square in front of City Hall in downtown Houston, Texas on Saturday October 19, 2013 • Kid-friendly demonstrations & booths focused on energy-related scientific breakthroughs, the various sources of energy, and efficiency & conservation • Opportunities to interact with energy experts and learn about careers in energy • Celebrates and highlights the importance of energy in our daily lives • Showcases Houston’s energy legacy and its energy future, as well as the city’s contributions to innovation in energy, conservation and efficiency • The year-round Energy Day Academic Program (EDAP) engages students in energy education and amplifies existing competitions and events aimed to motivate, challenge and inspire young minds to seek careers in science and technology. www.energydayfestival.org MISSION & FESTIVAL DETAILS • Energy Day’s mission is to educate students and their families about all forms of energy by demonstrating energy innovation, technology, efficiency & conservation and the overall role of all sources of energy in meeting our current and future energy needs. • Interactive energy exhibits demonstrating the various forms of energy production and state-of-the-art technology • Games, arts & crafts and entertainment for the family • Music, food & vendors • Students, educators and industry leaders will be honored with awards • Speakers & presentations www.energydayfestival.org WHO ATTENDS ENERGY DAY? • • • • Energy Day engages citizens of all ages and demographics Contests, awards & educational displays for children Music, food & fun for all ages Area school districts and after-school educational programs will play key roles to ensure energy education and student participation are important parts of Energy Day throughout the year • State-of-the-art technology & interaction with energy experts will appeal to all ages www.energydayfestival.org 2012 ENERGY DAY MEASURABLES • • • • • • • • • • • • • City of Houston, University of Houston and Consumer Energy Alliance event Approximately 15,000 attendees (30% increase from 2011) 60 exhibits: 1/3 Alternative Energy; 1/3 Conventional Energy; 1/3 Academic & Other 93 Partners & Sponsors $15,000 awarded to students and teachers from the Energy Day Academic Program ($20K in 2011) GHP embracing Energy Day as part of “Energy Capital” Branding; GHP organizing “Energy Week” around Energy Day Festival Television Coverage: • ABC-13 Energy Day Special & Tune-In Spots: 2,253,716 household impressions • Fox 26 Morning News: 5 minute segment aired on 10/20/12 • HISD’s Community Connections throughout September • Press conference covered by NBC and Univision • Sponsor Commercials on ABC-13: aired 27 times resulting in 485,215 household impressions • ABC13.com: The ABC-13 Energy Day web page delivered 496,717 impressions Radio & Print Media • Radio commercials on NASA’s 3rd Rock Radio • 6 stories pre-event (including David Holt Oped in Huffington Post: 37,000,000 views) & 2 stories post-event Over 1 millions individuals reached Four Energy Day Press Releases to local media & Energy Day Partners 1600 Posters in HISD schools and over 900 posters or flyers in local Houston businesses, museums and libraries 4200 flyers distributed by partners/sponsors More than 40 online posts on event calendars & 370,000 direct emails www.energydayfestival.org 2012 PARTNERS 1) 2) 3) 4) 5) 6) 7) 8) 9) 10) 11) 12) 13) 14) 15) 16) 17) 18) 19) 20) 21) 22) 23) 24) 25) 26) 27) 28) 29) 30) 31) ABC-13/KTRK-TV 32) Alief Independent School District 33) All American Roofing & Construction 34) Alternative Power Solutions 35) Amerejuve 36) Ameresco American Association of University Women – West Harris 37) 38) County Branch – WSF Group 39) American Petroleum Institute 40) American Trucking Associations 41) Anadarko 42) Apache 43) ASES Houston Solar Tour 44) Caterpillar 45) CenterPoint Energy 46) Children’s Museum of Houston 47) City of Houston 48) CompuCycle 49) ConocoPhillips 50) Cooperative for After-School Enrichment (CASE) 51) CSTEM Teacher & Student Support Services 52) Energy People Connect 53) eVgo 54) EvpConcierge Lifestyle Boutique 55) Freedom Solar 56) Gables Post Oak 57) GDF Suez 58) Geophysical Society of Houston 59) Geophysics Rocks! German American Chamber of Commerce of the Southern 60) 61) US, Inc. Greater Houston Partnership Green Street Harmony Public Schools Harris County Department of Education Houston Astros Houston Community College-Northeast Energy Institute Houston Geological Society Houston Green Chamber of Commerce Houston Independent School District Houston Metropolitan Transit Authority Houston Museum of Natural Science, Wiess Energy Hall Houston Northwest Chamber of Commerce Houston Renewable Energy Group Houston Renewable Energy Network Houston Rockets Houston Technology Center Ignite Solar Independent Petroleum Association of America I-SWEEEP James Coney Island Knowledge Is Power Program (KIPP) La Subasta Newspaper Lantrip Environmental Science Magnet School Lone Star College System Marathon Oil Mi Familia Magazine NASA Johnson Space Center NASA’s 3rd Rock Radio National Algae Association National Tank Truck Carriers, Inc. New Leaf Energy Nuclear Energy Institute www.energydayfestival.org 62) 63) 64) 65) 66) 67) 68) 69) 70) 71) 72) 73) 74) 75) 76) 77) 78) 79) 80) 81) 82) 83) 84) 85) 86) 87) 88) 89) 90) 91) 92) 93) Nucor Steel Occidental Petroleum Corporation Offshore Energy Center One Stop Green Petrofac Training Inc. Reliant Energy Research Partnership to Secure Energy for America REV Eco-Shuttle Right Futon, Inc. Rigzone San Jacinto College – Energy Venture Camp Science & Engineering Fair of Houston Shell Society of Exploration Geophysicists Society of Petroleum Engineers – Gulf Coast Section Society of Women Engineers - Houston Area Section Solar Community South Texas Project Nuclear Operating Company Swift Energy Texas A&M American Nuclear Society Texas Alliance for Minorities in Engineering Texas Alliance of Energy Producers Texas Solar Outfitters Texas Southern University, Jesse H. Jones School of Business Texas TicKids Total Energy USA TransCanada University of Houston University of Houston – Downtown University of Texas UPS West Side Lexus 2013 ENERGY DAY ACADEMIC PROGRAM • As part of Energy Day’s year-long initiative to engage students in energy education, Consumer Energy Alliance (CEA), University of Houston and our Energy Day partners are excited to host the 3rd Annual Energy Day Academic Program. • The Energy Day Academic Program helps to amplify existing academic competitions and events through a series of seven unique, citywide, energy-related competitions aimed to motivate, challenge and inspire young minds to seek careers in science and technology. Winners from each competition receive an award and recognition at Energy Day. THE 2013 ENERGY DAY ACADEMIC PROGRAM INCLUDES THE FOLLOWING COMPETITIONS • • • • • • The Science and Engineering Fair of Houston from February 28 – March 2, 2013 The CSTEM Challenge on April 13, 2013 The HGS/HMNS/CEA Art, Essay & Media Contests from April-October 2013 Houston: Energy City of the Future 2050 Competition in May 2013 The Children’s Museum of Houston Young Inventors’ Showcase in May 2013 The International Sustainable World Energy, Engineering, and Environment Project from May 8-13, 2013 www.energydayfestival.org 2012 ENERGY DAY PHOTOS www.energydayfestival.org 2012 ENERGY DAY PHOTOS www.energydayfestival.org 2012 ENERGY DAY PHOTOS www.energydayfestival.org 2012 ENERGY DAY PHOTOS www.energydayfestival.org FOR MORE INFORMATION KATHLEEN KOEHLER 713.337.8802 KKOEHLER@CONSUMERENERGYALLIANCE.ORG 2211 NORFOLK STREET, SUITE 614 HOUSTON, TEXAS 77098 WWW.ENERGYDAYFESTIVAL.ORG WWW.CONSUMERENERGYALLIANCE.ORG FOLLOW US: TWITTER: @ENERGYDAYFEST FACEBOOK: ENERGY DAY www.energydayfestival.org