FINAL EVENT 3C4INCUBATORS PROJECT
Culture, Creative and Clusters for Incubators
Developing territories through culture and creativity
Rome, 6 November 2014 – Via Cristoforo Colombo, 212
SALA TEVERE – LAZIO REGION
3C 4 Incubators - Culture Creative and Clusters for Incubators project started in July 2013
and results from the merger of four prior projects (SOSTENUTO, 2InSClusters, I.C.E and
Creative Growth financed by the MED Programme and by INTERRG IVC Programme)
which results and visibility must be divulged and amplifying to their respective target
audiences, creating synergies and potentiating future actions and inter-actions. The
overall objective is to promote the cultural and creative sector as a factor for territorial
development, along with social and economic innovation.
It is argued that culture, within its various programming and manifestations, can become a
factor for the enhancement of societies in general, through an articulated and effective
participation of the various sectors involved - state, municipalities, organizations, citizens.
It is necessary to benefit from the experience and data that have since been acquired, in
order to fine-tune priorities and new guidelines, and to express the significance of local
realities, with the intent to "universalize" the values being considered, thus improving the
future features of European territorial cooperation programmes.
In essence: to make the best possible articulation between knowledge and practice in
spaces that are more sensitive to cultural intervention.
The 3C 4 Incubators project has been developing activities addressing the following areas:
-
The cultural productive sector (design and promotion of "tools" and methodologies
for supporting the activity of cultural organizations and to promote cooperation
between those organizations);
- Frameworks to support the creation of such organizations (knowing and defining models
for cultural incubators and their potential articulation with other creative structures, along
with the assessment of the necessary supporting services);
- Territory (initiatives addressing organizations with decision-making powers and influence
in the supporting policies for the cultural sector; initiatives for promoting the study, debate
and creation of guidelines for the next programming period).
AGENDA
9.00 Registration and welcoming coffee
9.30 Welcome addresses Lidia Ravera, Councillor for Culture, Youth Policies (Lazio Region)
9.40 MED2014-2020, the pillars of the new programme– Nuno Vaz Silva, JTS MED Programme
10.00 3C4 Incubators: a step towards development through culture – some notes Ana Isa Coelho,
Lead Partner (CIMAC - Comunidade Intermunicipal do Alentejo Central)
Projection of the video made in Marseille during the “Ideas and Project Factory”
HOW TO ENHANCE YOUR CREATIVITY?
10.30 BUSINESS MODEL REINFORCEMENT
o
Presentation of the results achieved by the Business Model working Group (BIC Lazio)
o
Interactive presentation of the “gamification of the Canvas Business Model” : Video and
Pitch of the winner enterprise
o
Next generation Business Support - David Furmage, Cluster 2020 – Accelerator of creative
enterprises
o
Evolving a Business Model for a maximum effect - Anthony Story – Creative England and
Silicon South
11.30 NETWORKING SETUP
o
Building an EBN-Sub-Group on Creative Industries based on the 3C 4 Incubators Project
Consortium - Presentation of the results achieved, Vittorio Simoncelli- Sviluppo Basilicata
o
The role and impact of creative projects in the enterprise creation and incubation services
Giordano Dichter, EBN (European network of business and innovation centres)-
o
Video of the workshop : “Nothing is more creative than creating a business” which took
place in the Sassi of Matera
12.00 INSTITUTION ATTRACTION
o
Political bottom-up: why today more than ever local authorities do need a strong creative
scene 3C4Incubators as a local development policy tool - Ferdinand Richard, A.M.I General
Manager
o
Implementing, strengthtening, robusting Culture in the sustainability of cities: Agenda 21
Culture Jordi Pascual, Culture Commission of United Cities and Local Governments (UCLG)
o
Towards a new political agenda to promote cultural and creative industries as a driver for
innovation ang growth (conclusion project ECIA - European Creative Industries Alliance
Dario Parravicini, Province of Milan, partner of the European Creative Industries Alliance
Platform
12.45 Conclusions Miriam Cipriani, Regional Director for Culture and Youth Policies (Lazio Region)
13.00 Lunch