Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011) They serve three general purposes 1. To protect the contents within 2. To identify what is inside the packaging (labels) 3. To promote the product. Encloses material Keeps material from moving during transport Separates materials and prevents them from coming in contact with each other. Protects against vibration and shocks Allows contents to be stacked on each other Distributes the weight evenly for easier transport Protects against tampering or altering contents. (Murphy & Wood, 2011) Packages should be tested to guard against Dropping Vibrations Horizontal impacts Compression from stacking similar items on top Rough handling This is simply when a very small product or unit is placed inside of a larger package with others. This larger unit is placed inside an even larger unit or package. Murphy, P. R., & Wood, D. F. (2011). Contemporary Logistics (10th ed.). New Jersey: Pearson Education, Inc.