1. Business Expansion:
Conglomerate & Franchises
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Standardized what people ate
Economic advancement to people who would
conform
Offered job security to more Americans
Contributed to the baby boom and
suburbanization
Offered consumers more choices
2. Suburban Expansion: Flight From
the Cities
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Offered people the chance to live the American
Dream
Caused many Americans especially women, to
feel dissatisfied with their lives
Contributed to the popularity of the automobile
Led to the decline of cities
Created racial and economic gulfs between
suburban and city dwellers
3. Population Growth: The Baby
Boom
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Created the largest generation in U.S. History
Contributed to suburbanization and business
expansion
Led to the widespread overcrowding in schools
and a teacher shortage
Led to a boom in activities geared toward youth
4. Dramatic Increase in Leisure Time
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Contributed to business expansion in leisure
fields
Gave people time to engage in a wide variety of
recreational pursuits
Helped to increase sales of books and magazines
5. Dramatic increase in the use of
the automobile
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Spurred the building of roads and interstate
highways
Encouraged suburbanization and urban decline
Helped the trucking industry to take business
from the railroads
Helped to unify & homogenize the nation
Offered Americans more possibilities for leisure
activities
Stimulated other industries
6. The rise of Consumerism
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Helped to popularize the equating of material
goods with success
Contributed to the expansion of business
Encouraged manufacturers to produce a wider
variety of goods
Encouraged planned obsolescence and the
“throwaway society”
Caused an increase in private debt
Led to a boom in the advertising industry
Jonas Salk

HE IS THE MAN THAT DISCOVERED
THE POLIO VACINE