Day of the Seafarer
25th June 2014
HOW YOU CAN JOIN THE CAMPAIGN
Social Media Toolkit
Intro
Background
Aims
Why
How
Thank you for supporting the Day of the Seafarer
campaign.
This toolkit outlines how you can use Facebook, Twitter,
Youtube, blogs and other platforms to celebrate the Day
of the Seafarer.
If you have any questions or ideas, please
contact Karine Langlois klangloi@imo.org
THANK YOU FOR YOUR HELP.
Seafarers brought me…
MY BED, SOFA AND CAR!
#thankyouseafarers
Download our stickers
Write on our virtual wall
http://dayoftheseafarer2014.imo.org
What is Day of the Seafarer?
Intro
Background
Aims
Why
How
• An official United Nations international observance day
• Every year on 25 June
• Organized by the International Maritime Organization
• Reaches millions of people worldwide
Aims of Day of the Seafarer
2014: Seafarers brought me…
Intro
Background
Aims
Why
How
• Celebrate seafarers around the world
• Engage seafarers themselves to tell us about (and
share photos of) their life at sea
• Engage the public to tell us what seafarers have
brought to them, and to thank seafarers for doing so
Why you should be involved
Intro
Background
Aims
Why
How
Each of us, as consumers and citizens, has a responsibility to
thank the world’s largest unseen workforce and give them a
voice.
“Seafarers Brought Me” highlights the often “invisible” role
that seafarers play in our lives every day, whilst delivering
more than 90% of the world’s goods.
How you can be involved
Intro
Background
Aims
Why
How
This year’s campaign calls on participants (the general
public, organizations, Governments, etc.) to complete
the sentence “Seafarers brought me……”
with a word naming an object or something specific of
your choosing – and if possible, add a photo, video,
and/or written message, accompanied with the simple
message: “Thank you, seafarers”.
Share your “Seafarers brought me…”
messages:
Intro
Background
Aims
Why
How
Resources
Our Virtual wall:
http://dayoftheseafarer2014.imo.org
Our video animation:
https://vimeo.com/97514307
Logo and badges:
(in 6 different languages)
http://www.imo.org/About/Events/d
ayoftheseafarer/Pages/Day-of-theSeafarer-2014.aspx
Share your “Seafarers brought me…”
messages:
Intro
Background
Aims
Why
How
Resources
Our social media channels are:
https://twitter.com/IMOHQ
https://www.facebook.com/IMOHQ
http://www.flickr.com/photos/imo-un/collections/
http://www.youtube.com/user/IMOHQ
Thank you for your
support!
CONTACT: Karine Langlois
KLangloi@imo.org