The rider and the elephant... Using Chip & Dan Heath’s ‘Switch-when change is hard’ and " The Happiness Hypothesis" by J . Haidt and Steve Harrisons tool for making it all useable to find good injections to core conflicts For things to change , somebody somewhere has to start acting differently. For things to change , somebody somewhere has to start acting differently. Maybe its you , maybe its your team or your client. For things to change , somebody somewhere has to start acting differently. Maybe its you , maybe its your team or your client. Picture that Person or People. A useful Meta4 to think of is that of the elephant and the rider. From " The Happiness Hypothesis" by J . Haidt A useful Meta4 to think of is that of the elephant and the rider. From " The Happiness Hypothesis" by J . Haidt A useful Meta4 to think of is that of the elephant and the rider. From " The Happiness Hypothesis" by J . Haidt Our rational side is it's Rider. A useful Meta4 to think of is that of the elephant and the rider. From " The Happiness Hypothesis" by J . Haidt Our rational side is it's Rider. Our emotional side is the Elephant. Perched atop the elephant the rider holds the reins and seems to be the leader. BUT the riders control is so precarious because the rider is so small compared to the elephant. Perched atop the elephant the rider holds the reins and seems to be the leader. BUT the riders control is so precarious because the rider is so small compared to the elephant. Anytime the 6 ton elephant and the rider disagree about direction for long..... the rider is going to lose in the end.... The weakness of the elephant: lazy, skittish , looking for instant gratification, the quick payoff. The weakness of the elephant: lazy, skittish , looking for instant gratification, the quick payoff. The strength of the rider: The ability to see ahead, think long term beyond the moment. The strength of the rider: The ability to see ahead, think long term beyond the moment. The weakness of the elephant: lazy, skittish , looking for instant gratification, the quick payoff. The strength of the rider: The ability to see ahead, think long term beyond the moment. Emotion and logic often play a big part in our personal dilemmas... Emotion and logic often play a big part in our personal dilemmas... Be healthier STOP SMOKING Happy & Whole Cope with stress KEEP SMOKING Emotion and logic often play a big part in our personal dilemmas... Logic tells us we should stop..We know its bad. Be healthier STOP SMOKING Happy & Whole Cope with stress KEEP SMOKING Emotion and logic often play a big part in our personal dilemmas... Logic tells us we should stop..We know its bad. Be healthier STOP SMOKING Happy & Whole Cope with stress KEEP SMOKING But our lazy/ skittish nature prefers instant gratification HOWEVER..... The strength of the elephant: Getting things done, energy & drive. HOWEVER..... The strength of the elephant: Getting things done, energy & drive. The weakness of the rider: Over analysis , over thinking things. Spinning its wheels. The weakness of the rider: Over analysis , over thinking things. Spinning its wheels. HOWEVER..... The strength of the elephant: Getting things done, energy & drive. The weakness of the rider: Over analysis , over thinking things. Spinning its wheels. And again emotion and logic often play a big part in our personal dilemmas... Growth Happy & Whole Change ? Security Don’t change And again emotion and logic often play a big part in our personal dilemmas... Emotional elephant give us drive and energy... Growth Change Happy & Whole Security Don’t change And again emotion and logic often play a big part in our personal dilemmas... Growth Happy & Whole Change ? Security Don’t change But with too many choices/ risks the rider is confused and lost and drives elephant in circles And again emotion and logic often play a big part in our personal dilemmas... Emotional elephant give us drive and energy... Growth Happy & Whole Change ? Security Don’t change But with too many choices/ risks the rider is confused and lost and drives elephant in circles And again... Secure future Save Money Happy & Whole Have fun today Go out And again... Rider tells us we should be sensible./ sees big negatives.. Secure future Save Money Happy & Whole Have fun today Go out And again... Secure future Save Money Happy & Whole Have fun today Go out The elephant desires instant gratification And again... Rider tells us we should be sensible./ sees big negatives.. Secure future Save Money Happy & Whole Have fun today Go out The elephant desires instant gratification Both common sense and TOC tell us that we must satisfy both the needs of the rider and the needs of the elephant when we look for a good solution... Both common sense and TOC tell us that we must satisfy both the needs of the rider and the needs of the elephant when we look for a good solution... Growth + Security = Good solution But how to ensure we don’t get angry (emotional) or lost (in logic) along the way... Growth + = Poor solution...? Security We must shape the path and appeal to the better qualities of both our rider (logical) and elephants (emotional) needs... We must shape the path and appeal to the better qualities of both our rider (logical) and elephants (emotional) needs... Security Growth Growth Security So to change things, we need to : 1. DIRECT the rider & 2. MOTIVATE the elephant & 3. SHAPE the path And when we do all 3 well, change happens . When looking to tackle your core dilemma it might be useful to look for injections/ solutions/ideas that tend to drive the positive traits of our rational AND emotional sides. The drive, the energy AND the logic, the foresight ... When looking to tackle your core dilemma it might be useful to look it terms of things that tend to drive the positive traits of our rational AND emotional sides. The drive, the energy AND the logic, the foresight ... And avoid the negative aspects like laziness, confusion.... When looking to tackle your core dilemma it might be useful to look it terms of things that tend to drive the positive traits of our rational AND emotional sides. The drive, the energy AND the logic, the foresight ... And avoid the negative aspects like laziness, confusion.... 1. Direct the Rider 2. Motivate the Elephant 3. Shape the Path Here’s some tips about how to do each... Direct the Rider Motivate the Elephant Find & Follow Investigate the Bright what’s working and clone it. Spots Find the Feeling Don’t think big picture, think in Script the terms of Critical Moves specific behaviours Shrink the Change Point to the destination Change is easier when you know where your going and why its worth it Grow your People Shape the Path When the situation changes, the behaviour changes. So change the situation. When behaviour Break down the is habitual its change until it free…it doesn’t no longer Build Habits tax the rider. Look spooks the for ways to elephant encourage habits. Knowing something isn’t Tweak the enough to cause change. Environment Make people feel something. Cultivate a sense of identity and instil the growth mindset Rally the Herd Behaviour is contagious. Help it spread. Here’s some tips about how to do each... Direct the Rider Motivate the Elephant Find & Follow Investigate the Bright what’s working and clone it. Spots Find the Feeling Don’t think big picture, think in Script the terms of Critical Moves specific behaviours Shrink the Change Point to the destination Change is easier when you know where your going and why its worth it Grow your People Shape the Path When the situation changes, the behaviour changes. So change the situation. When behaviour Break down the is habitual its change until it free…it doesn’t no longer Build Habits tax the rider. Look spooks the for ways to elephant encourage habits. Knowing something isn’t Tweak the enough to cause change. Environment Make people feel something. Cultivate a sense of identity and instil the growth mindset Rally the Herd Behaviour is contagious. Help it spread. Here’s some tips about how to do each... Direct the Rider Motivate the Elephant Find & Follow Investigate the Bright what’s working and clone it. Spots Find the Feeling Don’t think big picture, think in Script the terms of Critical Moves specific behaviours Shrink the Change Point to the destination Change is easier when you know where your going and why its worth it Grow your People Shape the Path When the situation changes, the behaviour changes. So change the situation. When behaviour Break down the is habitual its change until it free…it doesn’t no longer Build Habits tax the rider. Look spooks the for ways to elephant encourage habits. Knowing something isn’t Tweak the enough to cause change. Environment Make people feel something. Cultivate a sense of identity and instil the growth mindset Rally the Herd Behaviour is contagious. Help it spread. Here’s some tips about how to do each... Direct the Rider Motivate the Elephant Find & Follow Investigate the Bright what’s working and clone it. Spots Find the Feeling Don’t think big picture, think in Script the terms of Critical Moves specific behaviours Shrink the Change Point to the destination Change is easier when you know where your going and why its worth it Grow your People Shape the Path When the situation changes, the behaviour changes. So change the situation. When behaviour Break down the is habitual its change until it free…it doesn’t no longer Build Habits tax the rider. Look spooks the for ways to elephant encourage habits. Knowing something isn’t Tweak the enough to cause change. Environment Make people feel something. Cultivate a sense of identity and instil the growth mindset Rally the Herd Behaviour is contagious. Help it spread. Any thoughts? Gratefully received at callumjfindlay@googlemail.com