CHAPTER
9
SLIDE 1
CHAPTER
9
Career Planning
and Development
9-1
Career Opportunities
9-2
Planning Your Career
9-3
Applying for Employment
9-4
Securing a Job
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
9-1
Career
Opportunities
Goal 1 Describe the steps in the career
planning process.
Goal 2 Identify the main sources of career
information.
Goal 3 Discuss career fields with the most
growth potential.
© 2012 Cengage Learning. All Rights Reserved.
SLIDE 2
CHAPTER
9
SLIDE 3
KEY TERMS
● career
● informational interview
● mobility
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Principles of Business, 8e
CHAPTER
9
SLIDE 4
CAREER PLANNING
● Studying careers
● Assessing yourself
● Making decisions
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Principles of Business, 8e
CHAPTER
9
SLIDE 5
YOUR STUDY OF CAREERS
● Continues process
● Tentative career decision
● Course selection
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Principles of Business, 8e
CHAPTER
9
SLIDE 6
CAREER TRAINING
● High school
● Beyond high school
● Two-year schools
● Four-year colleges and universities
● Private business schools and other
institutions
● Investment in future
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
THE CAREER
PLANNING PROCESS
9
SLIDE 7
● Step 1: Personal Assessment
● Determine interests and values
● Identify talents and abilities
● Step 2: Employment Market Analysis
● Geographic influences
● Business and economic trends
(continued on the next slide)
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Principles of Business, 8e
CHAPTER
THE CAREER
PLANNING PROCESS
9
SLIDE 8
● Step 3: Application Process
● Application form
● Resume and cover letter
● Step 4: Interview Process
● Prepare for interview
● Follow-up activities
(continued on the next slide)
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Principles of Business, 8e
CHAPTER
THE CAREER
PLANNING PROCESS
9
SLIDE 9
● Step 5: Employment Acceptance
● Salary and financial factors
● Organizational environment
● Step 6: Career Development and
Advancement
● Practice career success behaviors
● Develop strong work relationships
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 10
Checkpoint 
● List the steps in the career planning
process.
1.
2.
3.
4.
5.
6.
personal assessment
employment market analysis
application process
interview process
employment acceptance
career development and advancement
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
CAREER INFORMATION
SOURCES
9
SLIDE 11
● Print and media sources
● Online sources
● Informational interviews
● Business contacts
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
SAMPLE QUESTIONS FOR AN
INFORMATIONAL INTERVIEW
9
SLIDE 12
● How did you get your current job?
● In what ways do you find your work most
satisfying? What are your main frustrations?
● What tasks and activities are required in your
work?
● What are the most important qualifications for
working in this field?
● What advice would you give a young person
who is thinking about this type of work?
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 13
Checkpoint 
● What are the main sources of career
information?
● Print, media, and online sources,
informational interviews, and business
contacts are the main sources of career
information.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 14
GROWTH CAREER AREAS
● Geographic influences
● Economic and industry trends
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Principles of Business, 8e
CHAPTER
9
SLIDE 15
Checkpoint 
● What factors affect the career areas that
will be in demand in the future?
● Future employment opportunities are
influenced by geography and economic
trends.
● Consumer demand, changing
demographics, and new technology all
affect employment trends.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
9-2
Planning Your
Career
Goal 1 Describe factors of a personal
assessment for career planning.
Goal 2 Discuss methods for obtaining
career experience.
Goal 3 Identify information sources for
available jobs.
© 2012 Cengage Learning. All Rights Reserved.
SLIDE 16
CHAPTER
9
SLIDE 17
KEY TERMS
● values
● talent
● ability
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 18
PERSONAL ASSESSMENT
● Interests
● Values
● Talents and abilities
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Principles of Business, 8e
CHAPTER
9
SLIDE 19
Checkpoint 
● What is the difference between an
interest and a talent?
● One might have several areas of interest;
talents, however, are inborn abilities that
can assist in narrowing career interests.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 20
EMPLOYMENT EXPERIENCE
● Work-study programs
● Part-time employment
● Volunteer activities
● School activities
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 21
Checkpoint 
● What are methods for obtaining
employment experience?
● Work-study programs, part-time
employment, volunteering, and school
activities are each ways of gaining work
experience.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 22
SOURCES OF AVAILABLE JOBS
● The media
● Personal contacts
● Business contacts
● Career fairs
● Government employment offices
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 23
Checkpoint 
● What are the main sources of
information about available jobs?
● Business and personal contacts are the
main sources of employment information.
● Others include newspapers and other
publications, career fairs, employment
agencies, and online sources.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
9-3
Applying for
Employment
Goal 1 Prepare an application form and a
resume.
Goal 2 Identify the parts of an application
cover letter.
Goal 3 Discuss the online application
process.
© 2012 Cengage Learning. All Rights Reserved.
SLIDE 24
CHAPTER
9
SLIDE 25
KEY TERMS
● application form
● resume
● career portfolio
● cover letter
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Principles of Business, 8e
CHAPTER
9
SLIDE 26
APPLICATION ACTIVITIES
● Personal data sheet
● Application form
● Resume
● Career portfolio
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Principles of Business, 8e
CHAPTER
9
SLIDE 27
APPLICATION FORM
● Your first job task
● Follow instructions
● Paper forms
● Online applications
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Principles of Business, 8e
CHAPTER
9
SLIDE 28
RESUME
● Personal information
● Career objective
● Education
● Experience
● Career-related honors
and other activities
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 29
CAREER PORTFOLIO
● Resume, cover letter, and answers to sample
interview questions
● Sample reports, presentation materials, and
research findings from school projects
● Website designs, creative works from school
activities or previous employment such as ads,
packages, and promotions
● News articles of community activities or other
experiences in which you have participated
● Letters of recommendation
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
Action Verbs for Resumes
and Cover Letters
SLIDE 30
Achieved
Directed
Organized
Accomplished
Edited
Planned
Administered
Facilitated
Produced
Coordinated
Initiated
Researched
Created
Implemented
Supervised
Designed
Managed
Trained
Developed
Monitored
Updated
© 2012 Cengage Learning. All Rights Reserved.
9
Principles of Business, 8e
CHAPTER
9
SLIDE 31
Checkpoint 
● What are the main sections of a
resume?
● The typical resume includes personal
information, career objective, education,
experience, career-related honors, and
other activities.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
APPLICATION COVER
LETTER
9
SLIDE 32
● Introduction
● Development
● Conclusion
● Targeted letter
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Principles of Business, 8e
CHAPTER
9
SLIDE 33
Checkpoint 
● What is the purpose of a cover letter?
● The cover letter is used to express interest
in a company and to invite interest in your
resume.
● Its ultimate goal is to solicit an interview.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
ONLINE APPLICATION
PROCESS
9
SLIDE 34
● Online applications
● Cyber interviewing
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Principles of Business, 8e
CHAPTER
9
SLIDE 35
Checkpoint 
● How is the Internet used in the job
application process?
● Job seekers may learn job seeking skills,
post resumes, learn more about a
company, and apply for jobs online.
● Employers may post positions, review
resumes, and perform screening interviews
online.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
9-4
Securing a Job
Goal 1 Describe activities involved in the
interview process.
Goal 2 Compare factors to consider when
accepting a job offer.
Goal 3 Identify attitudes and actions for
success on the job.
© 2012 Cengage Learning. All Rights Reserved.
SLIDE 36
CHAPTER
9
SLIDE 37
KEY TERMS
● employment interview
● mentor
● exit interview
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 38
THE INTERVIEW PROCESS
● Before the interview
● During the interview
● After the interview
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 39
BEFORE YOU INTERVIEW
● Plan your questions
● Things to remember
● Be on time for the appointment
● Go alone to the interview
● Dress properly
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 40
DURING THE INTERVIEW
● Answer each question completely
● Avoid talking too much
● Make good eye contact
● Stay calm
● Thank the interviewer
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Principles of Business, 8e
CHAPTER
COMMON INTERVIEW QUESTIONS
ABOUT EDUCATION AND TRAINING
9
SLIDE 41
● What qualifies you for this job?
● Why are you interested in this company?
● What activities have helped you to expand
your interests and knowledge?
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
COMMON INTERVIEW QUESTIONS
ABOUT WORK AND EXPERIENCE
9
SLIDE 42
● In what situations have you done your best
work?
● Describe the supervisors who motivated
you most.
● Which of your past accomplishments are
you most proud of?
● Describe people with whom you have
found it difficult to work.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
COMMON INTERVIEW QUESTIONS
RELATED TO PERSONAL QUALITIES
9
SLIDE 43
● What are your major strengths and
weaknesses?
● What have you done to overcome your
weaknesses?
● What do you plan to be doing five or ten
years from now?
● Which individuals have had the greatest
influence on you?
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 44
AFTER THE INTERVIEW
● Send a follow-up letter
● Evaluate your interview performance
● Be patient
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 45
Checkpoint 
● What actions should be taken when
preparing for an employment interview?
● An applicant should gather information
about the organization, prepare questions,
prepare answers to anticipated questions,
arrive on time, and dress appropriately.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 46
JOB OFFERS
● Salary and financial factors
● Organizational environment
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 47
Checkpoint 
● What factors should a person consider
when accepting a job?
● In addition to salary, one should consider
what types of benefits are offered, what
kind of work environment is involved, and
what opportunities for training and
advancement exist.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 48
ON-THE-JOB BEHAVIOR
● Positive attitude
● Positive image
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 49
JOB SUCCESS STRATEGIES
● Ask questions
● Avoid complaining
● Honor the time for breaks
● Consider your appearance
● Be on time
● Be friendly with everyone
● Show you are dependable
● Follow the rules
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
9
SLIDE 50
LEAVING A JOB
● Give notice
● Letter
● Date
● Complete current projects
● Participate in exit interview
● Thank co-workers
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e
CHAPTER
Checkpoint 
9
SLIDE 51
● How does a mentor assist less
experienced employees?
● A mentor can provide insight into how to
find opportunities for promotion.
● He or she will have an understanding of the
current demands within your company or
chosen field.
© 2012 Cengage Learning. All Rights Reserved.
Principles of Business, 8e