Increase StoreEasy Sales with LiveVault
On-Site Storage
Off-Site Storage
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By Dan Dugal
www.remotedatabackups.com
970.420.3744
dmd@rdbu.com
NEW HP LiveVault Ad
http://youtu.be/yRc8flrJCvw
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HP LiveVault Overview
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Enterprise off-site backup software originally developed in the 90’s.
•
HP bought Iron Mountain Digital 3 years ago with the Autonomy purchase.
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A long-term backup and archiving solution in one.
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Continuous 15-minute backups for real time protection.
•
LiveVault compliments StoreEasy with 2 critical features:
1.) Off-site protection (i.e. cloud backup)
2.) 7-years of data retention for HIPAA and legal retention requirements.
•
LiveVault is used globally
Click on page
http://www8.hp.com/us/en/softwaresolutions/software.html?compURI=1410633
HP LiveVault Brief
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Welcome to Remote Data Backups remotedatabackups.com
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15 Year LiveVault and Connected MSP.
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Largest and oldest LiveVault MSP.
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Only MSP with hands-free LiveVault
TRIAL.
Click here
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FREE TRIAL is incorporated in the
StoreEasy installation process.
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We are 100% HP product dedicated.
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24/7 Tech Support.
•
We train HP Solutions Architects and
HP Channel Partners
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6 Main Learning Objectives
1.
Apply 7-Year Retention to win StoreEasy sales.
2.
Learn how LiveVault software compliments StoreEasy hardware.
3.
Understand why StoreEasy hardware developers chose LiveVault
because of our delta block level backups.
4.
Learn tactics to win StoreEasy sales by leveraging LiveVault’s
7-Year Retention.
5.
Add LiveVault to every single StoreEasy Sale with no risk.
6.
Learn about our sales tools and how to contact us to help you sell
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Why Remote Data Backups ?
• The only MSP offering the LiveVault hands-free trial.
• We offer discounted LiveVault pricing at $1/GB for StoreEasy
(versus $2 - $3 HP retail).
• Our LiveVault trial is part of the StoreEasy onsite setup process
and is offered as an option at end of installation.
• We support LiveVault users 24 hours a day, 7 days a week.
• We support HP Connected PC backups.
• Solution Architect Learning Center on our website for
StoreEasy & LiveVault sales resources.
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Remote Data Backups….
Chosen to educate Solution Architects on how to increase StoreEasy sales
by leveraging LiveVault’s strengths.
1. Livevault is reliable cloud backup, off-site storage for StoreEasy
2. LiveVault has a 7-year retention policy that no one else offers
3. Up to 195 restorable versions covering 7 years
These features give StoreEasy users the ability to comply with federal
law HIPAA, Sarbanes-Oxley, etc. More state laws are being passed.
StoreEasy storage is not HIPAA compliant by itself, but with
LiveVault it is.
Why did Remote Data Backups add 7-year retention to StoreEasy hardware?
Because no one else offers 7-year bids.
Before HP bought LiveVault, Iron Mountain Digital was forced into making
a 7-Year retention plan for their large medical clients to comply with
HIPAA.
Iron Mountain HAD to do it, but it was VERY expensive at $15/GB.
Today $1 per GB for StoreEasy users makes it very affordable and
competitive long term.
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LiveVault’s 7-Year Retention Explained
• 7-Year retention at $1 per GB is only available to StoreEasy
users through Remote Data Backups. HP retail is $2 - $3
• LiveVault includes 195 versions over the course of 7 years.
• Pricing is one fixed, predictable, flat monthly rate.
• Easy to budget for.
• Price is constant regardless of back-end delta block growth.
No data explosions. No variables to explain.
• Pricing is based on selected space, not total storage.
• What you see in “properties” is what you get billed for.
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Selected Data Example
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NEW folders, images & data increases the selected data space.
Once this data is created, the changes on it are free
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More Storage Versions over a Longer Period
Storage Versions
• LiveVault’s 7-Year Retention allows for:
195 Restore Points
Spanning 7 Years
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How backup versions are stored
1 daily at
11pm
6 hourly
At 5am,11am
5pm 11pm
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(Over 7 years)
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Today is December 31st
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96
96 in One day
One Week
6 a day
7/2013
3/2011
3/ 2013
11/2010
7/2008
11/2012
7/2010
3/2008
7/2012
3/2010
11/2007
3/ 2012
11/2009
7/2007
11/ 2011
7/2009
3/2007
7/ 2011
3/2009
11/2008
11/2007
7 year
retention
knocks out
delta blocks
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HP LiveVault Monthly Savings
HANDS OFF THAT DATA
Conservative 5% Delta Block Change on 1 terabyte of data
LiveVault/mo $1/GB
Mozy/mo 0.50/GB
Snapshot of DECEMBER 1st in Yr. 1
$1000
$500
$500
Mozy is less
st
$525
Snapshot of December 31 in Yr. 1
$1000
$75
$1000
Snapshot of December in Yr. 2
$1000
$1075
$1000
Snapshot of December in Yr. 3
$1000
$1375
$1000
HP is less
Snapshot of December in Yr. 4
$1000
$1675
$1000
Snapshot of December in Yr. 5
$1000
$1975
$1000
Snapshot of December in Yr. 6
$1000
$2275
$1000
Snapshot of December in Yr. 7
$1000
$2575
• LiveVault Saves $45186 over 7 years on 1 terabyte
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5% Delta Block Changes on a 1 TB startup account explodes over 7 years to 5 TB
WATCH THE DELTA BLOCKS GROW
CONVENTIONAL STORAGE EXAMPLE USING EMC MOZY $0.50/GB
End of Year 1$7,600 1.6 TB
End of Year 2 $11,286 2.2 TB
End of Year 3 $14850 2.8 TB
End of Year 4 $18450 3.4 TB
End of Year 5
End of Year 6
End of Year 7
$22050 4 TB
$25,650 4.6 TB
$29,250 5.2 TB
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HP LiveVault Monthly Savings
SQL 10% Delta Block Change on 1 terabyte of data
LiveVault/mo $1/GB
Mozy/mo 0.50/GB
Mozy is less
Snapshot of 1st of December in Yr. 1 $1000
$500
$500
Snapshot of December 31st
$550
$1000
Snapshot of December in Yr. 2
$1000
$1650
$1000
Snapshot of December in Yr. 3
$1000
$2250
$1000
HP is less
Snapshot of December in Yr. 4
$1000
$2850
$1000
Snapshot of December in Yr. 5
$1000
$3450
$1000
Snapshot of December in Yr. 6
$1000
$4050
$1000
Snapshot of December in Yr. 7
$1000
$5650
$1000
LiveVault Saves $136,000 over 7 years on 1 terabyte
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Task: Manage 1-TB database 7 years without deleting data to lower price
HP
$1/GB
Zero Charge for
Delta Block
EMC/MOZY0.50/GB
5% monthly
Delta Block
Fixed $1000/mo 0.50/GB
10% monthly (SQL)
Delta Block
0.50/GB
In 7 yrs
LiveVault saved
$45,000 with 5% delta block
136,000 with 10% delta block
on only 1 TB of data
WARNING
DELTA BLOCKS ARE
REAL<BE VERY AFRAID
$25,650
7 year Sum
Pay a flat
rate ea.
month
Pay $25
more ea.
month
Pay $50
more ea.
month
HANDS OFF THAT DATA
The 2 traditional deployments for LiveVault
StoreEasy
The LiveVault agent is
running on the StoreEasy
HP MIRRORED
DATA CENTER
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HP MIRRORED
DATA CENTER
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1. StoreEasy/LiveVault Deployment
LiveVault is installed directly upon the StoreEasy
onsite device. Using this deployment, the data
originated via either Data Protector or another
method besides LiveVault.
LiveVault simply
takes the data offsite to mirrored vaults in this
example.
ProLiant Server
The LiveVault agent is
running on the server
Onsite StoreEasy runs
the TRA agent
2. TRA Agent Deployment
(Turbo Restore Appliance)
for quick over the network recoveries.
StoreEasy
compliments
LiveVault’s
offsite storage when deployed as an
onsite TRA device. LiveVault is installed
on a production server and LiveVault’s
TRA agent is installed on StoreEasy.
Production Server Deployment
• LiveVault is SQL Aware
• LiveVault is Exchange Aware
• LiveVault is VMware Aware
• No Additional plug-ins are needed
• Very efficient continuous backup with minimal impact on the database
• Active Directory backup with System State
• StoreEasy is deployed as on-site TRA (Turbo Restore Appliance)
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LiveVault Hands Free Trial form for StoreEasy users
Every
Remote
Data Piece
Backupsofform is built
StoreEasy
Storage
hasand
into the StoreEasy
device
this Remote
appears
upon everyData
installation.
Backup LiveVault
Add-on built in and
appears
initial
Remote
Dataupon
Backups
calls
installation
upon clients
within 10 minutes
of LiveVault set-up as a
courtesy and manages
LiveVault from then on.
LiveVault has a new
Japanese Version
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LiveVault Hands Free Trials
• Remote Data Backups LiveVault free trial in the HP
StoreEasy 1000 & 3000 installation manuals and Family
Data Sheets
As of March 31st
Click Here and go to Pg. 9
LiveVault trial on HP.com
ALL StoreEasy Product Model Sites have trials
•
All of the individual product pages
for the 1000 & Gateway series have
the same LiveVault Free Trial link.
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OFFSITE &
REDUNDANCY
Technical White Paper
Protection against
hardware failure
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(Simply StoreIT white pages)
Win challenging RFP’s adding
LiveVault’s 7-year retention model
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Remote Data Backups Case Study:
• Remote Data backups won a StoreEasy bid with a Colorado County.
• Client chose more expensive HP hardware, despite lower competing bids.
• Question: How was this accomplished?
• Answer: By adding LiveVault’s 7-year retention to StoreEasy Proposal.
• Once 7-year retention was understood, client realized the enormous savings
starting at year-1 compared to a competing total storage bid over time.
• HP is a better long-term solution.
• Results:
a. 7 years of HP business is now secured with one hardware sale.
b. Client bought larger device to accommodate 7 year retention onsite.
c. If the hardware fails after warranty, new HP hardware will be needed.
d. We will hold their hands during this process so that they remain happy
HP clients for life.
HIPAA/Legal Regulations
Adding LiveVault satisfies Federal HIPAA laws
• LiveVault’s 7-Year policy satisfies retention requirements mandated
by VERY clearly written federal law.
• LiveVault satisfies the offsite requirements of HIPAA regulations.
• Identify enterprise needs required by law.
• Educate current clients about law and consequences of
incompliance. Use recent news headlines as examples.
• This is the Solution’s Architect's job.
• StoreEasy is not HIPAA compliant on its own, but with LiveVault it is
100% HIPAA compliant.
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Office of Civil Rights Audits 2014
http://healthitsecurity.com/2013/11/14/preparing-hipaa-bas-subcontractors-for-2014-ocr-audits
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Compliancy information
http://www.itgovernance.co.uk/data-protection.aspx HIPAA, DPA, PIPEDA
Feb 2014 Puerto Rico medical Group HIPAA breach exceeds 1.5million dollar cap to total 6.8
million in total fines imposed by state & regional governments.
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USA HIPAA: Doctors & medical professionals need 7 years storage
Pharmacies: 3.5 yrs prescriptions, 10+ for record of care and drug errors
Business Associate Agreements: Anyone or data storage company who has ePHI access to storage passwords must have a BAA
in place by September
Subcontractors are now bound to HIPAA and Civil Rights are targeting them for BAA’s and record compliancy in 2014
Human Resources: 3 yrs storage for Family Leave records
2 yrs storage wages, notices, basic info
OSHA: 7 years for injuries, 30 years pathogen, med exams or toxic substance exposure
Workman's Comp: 5 years of storage
• UK’s Data Protection Act: 1998 blanket solution for personal information .
*8 Principles
*HR & Salespeople affected
*No selling of personal information
*encryption is key!
*NHS Care Records project,
updating patients to
national database
*General Practitioners: records for 10 yrs after
death of patient or moving out of country,
unless residing in the EU
*People under the age of 26 yrs old: records to
be kept until 8 yrs after death or longer if there
may be related to adult condition or for family
genetic repercussions .
*All businesses dealing with
*Maternity: 25 years after last offspring
personal info register with ICO
*Report Data Breaches IG Toolkit Incident Reporting Tool
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Retention Storage laws examples
HR & OSHA
3.5 Yrs for prescriptions and 10+
yrs patient record or drug error
Source:
www.hhs.gov
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UK HR & Multi-Industry Storage Requirements
• http://outsourcemagazine.co.uk/wp-content/uploads/2013/04/HR-Recordsretention-white-paper.pdf
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Eliminate long-term archiving costs
2001 Monty Python LiveVault Advertisement
LiveVault Automates the Archiving Process
• 7-Year retention is a backup and archiving solution in one.
• No need for annual archiving events that can introduce
corruption and human errors.
HANDS OFF THAT DATA
• LiveVault reduces archiving costs by eliminating archive media
and the long-term offsite storage of media.
• Educate clients on long term archiving saving using LiveVault.
• Explain how they are already spending the money anyway.
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Time travel before a virus
Add LiveVault to mitigate virus corruption
• LiveVault’s 7-Year Retention allows users to go back years in
time prior to a virus or data corruption event.
• Some viruses may stay dormant for months or years.
• Example: It took 2 years to learn about heart bleed code flaw.
• You can restore the system state with LiveVault.
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LiveVault enables HP IDOL
LiveVault Enable’s IDOL Technology
• LiveVault allows StoreEasy to utilize HP IDOL services.
• (Intelligent Data Operating Layer)
• IDOL is used as an internal enterprise search engine.
• Allows for unstructured enterprise data searches.
• StoreEasy data cannot incorporate IDOL technologies on its
own. It requires LiveVault.
• IDOL might not be relevant today, but might as clients grow
over time and the more data history, the better to search.
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No more deleting data to free up space
Add LiveVault to Eliminate Data Management
• LiveVault’s 7-Year Retention Pricing allows for backend deltablock versioning without additional storage fees.
• Once selected, always protected, no administration is needed.
• Eliminates dangerous manual de-selection processes
associated with total storage pricing models.
• Total storage often requires manual data clean up to reduce
costs. This involves ‘someone’ making a strategic decision.
• Eliminate the need to pay someone to even think about it.
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Just Add-It On!
3PAR succeeded with Add-On’s
Example:
• 3 Par offers add-on’s to every unit sold.
• This is a proven successful sales strategy.
• This strategy was encouraged at GPC (Global Partner Conference).
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Add LiveVault FREE TRIAL to Every Single
StoreEasy Sale and Proposal
• If zero payment received by day 30, client is notified, no fees incurred & and account is
canceled.
• The trial is safe to add on. No risk or obligation.
• Subscribers can cancel anytime.
• No credit cards or contracts needed to try.
• An actual live account is setup, not just a demo.
• Client receives a call within 10 minutes of activation.
• The #1 goal is to have them connected to data center before they leave the location. We
can take full control from there with U.I.
• We monitor all new accounts to ensure successful initial backups
• No risk or obligation to continue after 30 days.
• Month-by-month billing with no long term contracts
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PowerPoints, Add-On Proposal, Free Trials:
Bookmark your StoreEasy/LiveVault
Solution Architect Webpage
http://www.remotedatabackups.com/solution-architects-learning-center/storeeasy/
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Summary
• LiveVault Strengthens StoreEasy with off-site redundancy
• 7-year retention complies with HIPAA, DPA, HR and other global compliancy laws
• Eliminates human involvement in the data backup and archiving process.
• Reduces long-term archiving costs by completely eliminating it.
• StoreEasy users benefits from Remote Data Backups 24/7 tech support
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We do it all for you!
We Can:
Call the client for you
Explain everything to the client
Set up free trials for you
Answer all the questions for you
Draw up proposals and add-on forms
Support your client 24/7
SAVE AS picture
to your desktop
RIGHT CLICK & SAVE TO
DESKTOP
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CALL ME anytime We do all the work for you
Thank you for all you do!
www.remotedatabackups.com
1 (866) 722-2587
Founder and CEO Daniel Dugal
dmd@rdbu.com
Cell: 1 (970) 420 3744
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