BuildYourBiz
Step-By-Step to building a business for Technology Professionals and
Students. Come to Part 2 of our series on starting and building your
development business. We will build on the lessons of Part 1 where we
taught you how to build out your business infrastructure on Windows
Azure services. Now we will dive into how you (an IT Professional or
Student) can get started in building your first Windows Store
application. No prior development experience required.
101 - BUILDING YOUR INFRASTRUCTURE IN AZURE
http://BuildYourBiz.org/
Agenda (8am-8:30am preconfiguration) {timeline subject to change}
8:00am BizSpark Accounts and Setup - Arrive early to get free codes
– MUST Commit to building quality app(s) and using Azure to get
CODE!
Activate BizSpark and Windows Azure Account (if not already done)
Setting Up Your Development Environment {Josh}
BuildYourBiz.org #2, #3, if time,
start #4 (finish at home)
Build Your Career While You Build A Business!
What’s Included:
• Free BizSpark Account – Includes $150 a
•
month of Windows Azure for 3 full years
Free MSDN Subscription (same as TechNet +
Developer Tools) Can be used in production for
your new business.
• Free Training
• Free Ongoing Support
• Free Collaboration Channels
Conditions:
• Get Serious about expanding your skills
and experiences
Sponsored To You By:
BUILD YOUR BUSINESS AGENDA

Becoming An Entrepreneur – Build Your Business While You Build
Your Career

Introduction to BizSpark and MSDN




Hands on Lab – Setup BizSpark and MSDN

Hands on Lab – Activate Windows Azure
Sponsored By:
BizSpark Accounts and Setup - Arrive early to get free codes
– MUST Commit to building quality app(s) and using Azure to
 Hands on Lab – Build Your First Server
get CODE!
 Hands on Lab – Build Your Business Website
Activate BizSpark and Windows Azure Account (if not already
Working Lunch – Bring a bag lunch (looking for sponsors but be prepared just
in case)
done)
Building Applications 101 for IT Professionals and Students
Setting Up Your Azure Environment {Dan}
Introduction to Windows Azure

Blogging and Marketing = Hand and Glove (The POWER of
Blogging)

Build your Remote Desktop Server

Hands on Lab – Build your RDP Server, File Shares

Tips, Tricks and endless ideas

What’s Next

Let it simmer for a couple weeks!

Follow-up Online Event – Developing your first app
BuildYourBiz.org #2, #3, if
time, start #4 (finish at home)
- Becoming An Entrepreneur
Build Your Business While You Build Your Career
 Software
http://BuildYourBiz.org
•
3 years free software/Development Tools
•
Windows Azure Credits $200 first month/$150 thereafter
 Support
•
Professional technical and product support
•
Unique offers from Network Partners
 Visibility
•
Profile, Offers and Events
•
Connection to the ecosystem
•
Opportunities for showcase, visibility (events, social media)
Is your startup:
• Developing Software?
• Privately held?
• Less than 5 years old?
• Making less than US $1M in annual revenue?
http://aka.ms/BizSparkNow
 Software
http://BuildYourBiz.org
•
3 years free software/Development Tools
•
Windows Azure Credits $200 first month/$150 thereafter
 Support
•
Professional technical and product support
•
Unique offers from Network Partners
 Visibility
•
Profile, Offers and Events
•
Connection to the ecosystem
•
Opportunities for showcase, visibility (events, social media)
Microsoft is giving you plenty, they expect…
1) Build Windows or WP apps on MS
platform
2) Build Infrastructure on Azure
Need Your PROMISE!!!!
To Get the Codes!!!
More Details later
Show of hands… You Promise!
Is your startup:
• Developing Software?
http://aka.ms/BizSparkNow
• Privately held? Codes are only for businesses that are already doing
these things ;)
• Less than 5 years old? So.. If you are not going to do this don’t take a code
• Making less than US $1M in annual revenue?
 Follow

Change the “Enrollment Code” to the code on your contact card THIS IS NOT OPTIONAL. If you do
not do this, it will take 5 days or never, to activate your benefits


Not existing name unless it is a development company and in business for less than 2 years (benefits last
three years)
Company URL: Must be “owned by you” or not owned by anyone so you can take it. You may also
use an Azure domain such as http://mycompany.azurewebsite.net


The code that is auto-populated is NOT the correct code!!!
Company Name: (Software Development / Design company)


Instructions from http://BuildYourBiz.org #2
just make sure it is not already in use before you submit. If it is already there, and does not meet
requirements, application will be rejected
Business Description: Must show you are a software development company
 Before
SUBMITTING application: please let us look at it to make sure
application is filled out properly (including code). Failure to follow instructions EXACTLY
could cause a rejection!!!

When finished, Move on to #3

When finished, Move on to #4
STEP-BY-STEP … http://BuildYourBiz.org/

What You Get
What You Promise Microsoft

A New Business that can generate money!
Learn about new Cloud (Azure) Technologies

Career advancement through great
technologies you develop for your “Day
Job”


Learn about new Windows Technologies

MSDN Subscription ( about $15K of
software)

Build one or more quality apps (100
downloads)

Free Cloud Infrastructure with $150 of
Windows Azure each month for 3 years


Free Training, support and resources
Leverage your new infrastructure in Window
Azure

Exposure and training on the latest and
greatest technologies

More… See “BizSpark” slide
COST BENEFIT ANALYSIS
Show of Hands… Reaffirm your COMMITMENT?
Show of Hands… Who is NOT?
BUILD YOUR CAREER WHILE YOU
BUILD YOUR BUSINESS!!!
Now!would
…
 Start
How
your employer respond if you came up with a solution to…
Goals
 deliver a Set
new
product line to your customers?
We are all busy,
but what 
is really
What if it brought in an
$500k
$2M
Set additional
some time aside
each or
week…
important in life?
How much time?
We
aregreatly
talking
about
improve
customer
satisfaction?
What you want
to
Put it on the calendar
get out of it?
YOUR
and
 Business
massively
YOUR future!

in annual revenue?
2 hours? 4 hours?
improve customer
At lunch?loyalty?
Before
Work?
Weekly Recurring
Don’t let anyone
steel YOUR TIME!!!
reduce the time or money needed to deliver products and services?
… or your dreams!
DO IT for your
Career;
Do it for your
Family!!!

How would it impact your career at your job now?

How might it impact your ability to find a new job if you had it on your resume?

How would your family feel about you earning an additional $35,000 a year?
How about replacing your income completely?
Think
about your company/job; what can
 How about doubling your current income? or more?
you do to help them? – Write it down!
 What would you do? Invest in college fund, retirement fund, buy toys, pay off house, other?

 What
 Do
applications or services could your company benefit from?
some brainstorming…Think outside the box!
 How
can you deliver services faster?
 How
can you increase customer satisfaction or retention?
 What
are current pain points for…

Customers?

Partners?

Employees?
 What
new services (think cloud; think mobile) might your
company be able to benefit from?
 Keep
thinking along these lines; anytime you have downtime…
Driving; on an elevator; waiting; on a boring conference call 
STRATEGIC THINKING