The Sixth Annual
Association of Fundraising Professionals - Leadership Academy
Academy Overview
There’s no more challenging—or rewarding—volunteer position in the Association of Fundraising Professionals (AFP) than
being a chapter leader. Chapters are the heart and soul of our organization, and chapter leaders bear the responsibility for
leading the profession in their communities, including developing important programs throughout the year, responding to
colleagues and implementing our key international strategic initiatives on the local level.
That’s why we created the Leadership Academy—to help guide and inspire our chapter leaders throughout the year. At the
Academy, we come together, as leaders, advisors, mentors and colleagues, to help plan the coming year, provide
professional development for our leadership, take in new perspectives and reinvigorate ourselves about the important
contributions that fundraising—and local AFP chapters—make towards improving the quality of life for all people.
Leadership (lē'dər-shĭp') noun.
1. One that leads or guides
2. The position or office of a leader
3. Capacity or ability to lead
4. Guidance; direction
Academy Snapshot
When:
October 18th – 20th, 2012
Where:
Houston, Texas
Who:
300 of the most influential leaders within AFP
Previous, current and incoming AFP chapter presidents from across
the globe
What:
An extensive pre-event promotional campaign
The most comprehensive AFP leadership conference of the year
20+ educational sessions
Opening night networking reception & hospitality opportunities
Your presence at the 6th Annual AFP Leadership Academy will not only showcase your
commitment to the broader fundraising community, it will put you directly in front of the
association’s most active and influential
members. Opportunities include, but
are not limited to -
• Dedicated speaking sessions
•Hosted receptions
• Unique lead generation programs
• Customized branding opportunities
•Dedicated advertising
• Product & literature distribution points
• Proprietary event components
As a sponsor of this year’s Leadership Academy, you will be part of an extensive
promotional campaign that leverages a full suite of AFP print and online
promotional materials.
Sponsors
As the major level sponsor of this years Leadership
Academy, you will serve as the exclusive host at our
outing to the Houston Regal Ranch for an evening of
Texas BBQ, music and fun!
Texas
BBQ
This opportunity will provide our guests with an
amazing evening and will position your organization
at the center of the event.
Benefits include –
•Exclusive logo placement on all signage at the event
•Exclusive logo placement on the event registration
website
•Opportunity to address guests
•Reserved seating with AFP Executive Staff and AFP
Board Members
SUPPORTING LEVEL SPONSOR
(Limited to Two)
Conference Promotion
Conference Presence
• Sponsor inclusion in all promotional elements for the
Leadership Academy (Tier III)
• Sponsor listing and logo on the Leadership Academy website
with direct link to sponsor URL
• Sponsor inclusion in all conference press releases
• Inclusion in AFP social media efforts focused around the
event
• Opportunity to provide a speaker for one
concurrent breakout session (Based on
availability, programming to be approved by
AFP)
• Placement of sponsors promotional material in
registration packages distributed to all attendees
• Logo inclusion (Tier III) on sponsor signage in
high-traffic locations including;
• Registration Area
• Entrance to General Sessions (also
includes logo rotation on screen)
• Opening Reception
• Two full Leadership Academy registrations
• Verbal recognition by AFP leadership/staff at
each general session
• One half-page four color ad in the conference
program
• Logo inclusion on the sponsor “Thank you“ page
of the conference program
• Use of conference attendee mailing list; with
prior approval; through AFP mailing house (One
time per year, physical mailing costs to be at
sponsors expense)
Sponsorship Rights Fees: $5,000
MAJOR LEVEL SPONSOR
(Limited to One)
Conference Promotion
Conference Presence
• Sponsor inclusion in all promotional elements for the
Leadership Academy (Tier II)
• Sponsor listing and logo on the Leadership Academy website
with direct link to sponsor URL
• Sponsor inclusion in all conference press releases
• Inclusion in AFP social media efforts focused around the
event
• Opportunity to provide a speaker for one
concurrent breakout session (Programming to be
approved by AFP)
• Sole sponsorship of the Leadership Academy
event at the Houston Polo Club
• Placement of sponsors promotional material in
registration packages distributed to all attendees
• Logo inclusion (Tier II) on sponsor signage in
high-traffic locations including;
• Registration Area
• Entrance to General Sessions (also
includes logo rotation on screen)
• Opening Reception
• Two full Leadership Academy registrations
• Verbal recognition by AFP leadership/staff at
each general session
• One half-page four color ad in the conference
program
• Logo inclusion on the sponsor “Thank you“ page
of the conference program
• Use of conference attendee mailing list; with
prior approval; through AFP mailing house (One
time per year, physical mailing costs to be at
sponsors expense)
Sponsorship Rights Fees: $7,500
PRESENTING LEVEL SPONSOR
(Limited to One)
Conference Promotion
Conference Presence
• Sponsor inclusion in all promotional elements for the
Leadership Academy (Tier I)
• Sponsor listing and logo on the Leadership Academy website
with direct link to sponsor URL
• Sponsor inclusion in all conference press releases
• Inclusion in AFP social media efforts focused around the
event
• Opportunity to address the audience at the
opening or closing general session
• Opportunity to provide a speaker for one
concurrent breakout session (Programming to be
approved by AFP)
• Placement of sponsors promotional material in
registration packages distributed to all attendees
• Logo inclusion (Tier I) on sponsor signage in
high-traffic locations including;
• Registration Area
• Entrance to General Sessions (also
includes logo rotation on screen)
• Opening Reception
• Four full Leadership Academy registrations
• Two VIP passes to the AFP Intl. Conf. on
Fundraising
• Verbal recognition by AFP leadership/staff at
each general session
• One full-page four color ad in the conference
program
• One half-page four color ad in the Sept. / Oct.
issue of Advancing Philanthropy
• Logo inclusion on the sponsor “Thank you“ page
of the conference program
• Use of conference attendee mailing list (One time
per year, any physical mailing costs to be at
sponsors expense)
Sponsorship Rights Fees: $10,000
For additional information please contact
Eron Jacobson
Vice President of Strategic Partnerships
Association of Fundraising Professionals
ejacobson@afpnet.org
703.220.7343