IGCSE Business Studies (0450) – Communication Practice Worksheet Time allowed: 1 hour Instructions: Answer all questions. Write in full sentences. Use examples where appropriate. Section A – Paper 1 Style (Short Answer) (Approx. 20 minutes – 2–4 marks each) 1. Define internal communication. 2. Outline two methods of communication a business could use. 3. State one advantage of using email for communication. 4. State one disadvantage of using written communication. 5. Define external communication. Section B – Paper 2 Style (Case Study)- answer 1 question (Approx. 40 minutes – 6–8 marks each) 6. Explain two methods of internal communication a large business could use to share important information with employees. Justify which method should be used. (Oct/Nov 2022, Paper 2) 7. Discuss how external communication with customers could affect the success of a new product launch. (2020, 2023) 8. Evaluate whether meetings or emails are the best way for managers to communicate changes to staff. (2021) 9. Discuss the importance of external communication with suppliers in a manufacturing business. (2021) 10. Compare internal and external communication methods in a multinational business. Justify which is more critical for success. (2024)