Learn Like a GEM
Teach like a GEM: Playbook
Teaching is an art, learning is a science
Do Now
Starter (5 mins):
Using the list of words provided relating to unit 3 & relating to
ENTERPRISE you must create a professionally presented glossary
that gives an accurate definition of each term
ASPIRATIONAL
BEING
ETHICAL
ENTERPRISE
BONUSES
BRANDING
ENTREPRENEURSHIP
ECOSYSTEM
RESILIENT
PUBLIC
LIMITED
COMPANY
PROFIT
INSURANCE
ECOMMERCE
FRANCHISE
INITIATIVE
BUSINESS
PLAN
INTELLECTUAL
PROPERTY
FINANCIAL
FORECAST
PITCHING
PROFIT
STRATEGIC
KPI’s
MARKETING
FUTUREPROOFING
START-UP
MOTIVATION
NICHE
PRIVATE
LIMITED
COMPANY
TURNOVER
TAX
VISION
QUALITATIVE
RESEARCH
QUANTITATIVE
RESEARCH
USP
Learning Outcomes
To Know
You will look at successful enterprises and the mindset of the
entrepreneurs behind them. You will research, plan and pitch your
own start-up enterprise and gain feedback on your planning
activity.
Learning outcome:
By the end of this lesson, you will be able
to:
» Evaluate the importance of the skills and
mindset of the entrepreneur.
» Explain why a chosen entrepreneur and
their enterprise has been successful.
To know
In this lesson:
» Give more examples about the
importance of the entrepreneur.
» What is the reasons for the successful of
the chosen entrepreneur.
» Define the meaning of the Entreprises?
» Identify the meaning of enterprises
Learning Aim A
What makes an enterprise successful?
Unit 33: Enterprise and Entrepreneurship in the Esports Industry
Learning aim A: Explore enterprise and entrepreneurship in the esports industry
A1. Esports enterprises and purpose
• Different types of esports enterprises,
including:
 Playing: individual gamers, teams, shoutcaster, host, coaches, admin and
referees
 Product: managers, developers, broadcasters and producers
 Analytics: analysts, coaches
 Marketing: PR executives, sales and partnership managers, social media
managers, Community Managers, event managers
 Management: agents, team, individuals
 Content: creators, publishers, journalists, streamers, distributors
 Support: solicitors, statisticians, finance, player ancillary services, team
Unit 33: Enterprise and Entrepreneurship in the Esports Industry
Learning aim A: Explore enterprise and entrepreneurship in the esports industry
A1. Esports enterprises and purpose cont
• Types of enterprise:
 Start-up, lifestyle, social enterprise, franchise, internet only.
• Legal formats for enterprise:
 Sole trader, partnership, limited partnership, private limited company (LTD),
public limited company (PLC).
• Compliance:
 Preventing fraud, law and regulations, intellectual property, copyright, HMRC.
• Purpose:
 e.g. to make a profit, survive, expand, maximise sales, provide a service,
being ethical, increase followers/users or increase brand awareness.
Unit 33: Enterprise and Entrepreneurship in the Esports Industry
Do Now
I Do
Does anyone know the difference between “Enterprise &
Business”
I Do
Thinking specifically about ‘esports’ – what different ‘types’ or ‘categories’ of
enterprises can you think of ?
MANAGEMENT: Esports needs
CONTENT: The majority of esports require content
managers e.g.
e.g.
 Agents
 Team
 Individuals
 Creators
 Publishers
 Journalists
 Streamers
 Distributors
SUPPORT: Is required within any organsiation and
the and the same is true of esports e.g.





Solicitors
Statisticians
Finance
Team logistics
Player ancillary services (necessary support)
 Technical
We Do
Start-Up Enterprises
https://www.youtube.com/watch?v=nGVSvlhitxY
We Do
Start-Up Enterprises
“Literally, a start-up is a new,
emerging business.
However, a start-up mentality
can include existing
businesses, as long as they
operate with the same attitude
on which they were founded.”
Habits of Discussion
Read more about start up by using this link
https://startups.co.uk/analysis/what-is-a-startup/
https://startups.co.uk/analysis/what-is-a-startup/
I Do
Learning Aim A
What makes an enterprise successful?
Right is Right
Turn & Talk
Show Call
Cold Call
Stretch It
Icons/graphics for use
Do Now (retrieval
practice)
Learning
Outcomes
To Know
I Do, We Do, You Do
(guided practice)
Affirmative
Checking
Exit Ticket
Turn and Talk
Show Call
Show Me
Everybody
Writes
Cold Call
Right is
Right
What To Do
(directions)
Whole
Class Reset
Teacher
Radar
Stretch It
Habits of
Discussion
Learn Like a GEM
Thank you