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UXD308
Enroll. No. -_____________________
[APID]
END SEMESTER EXAMINATION : April-May, 2025
Usability Testing in User Experience
Time :
Maximum Marks :70
Hrs
Note: Attempt questions from all sections as directed.
Section - A : Attempt any Five questions out of Six . Each question carries 06 marks.
Q1.
[30 Marks]
Explain the key principles of usability. How do these principles influence UX design?
(6)
Q2.
Explain the different types of usability testing channels and their significance in UX design. Provide examples of when each channel is most effective.
(6)
Q3.
What is the significance of storylines in usability design? Explain how well-defined storylines enhance the user experience.
(6)
Q4.
(a)
Discuss the challenges designers face when creating an Omnichannel user experience
(b)
Discuss three usability testing methods.
(c)
Explain how iterative design helps refine user flows and improve usability. Provide an example of an iterative improvement.
(1)
(1)
(4)
Q5.
Explain why systematic coordination of technologies is crucial in usability testing. Give an example of how poorly integrated technologies can impact user experience.
Q6.
Describe methods to ensure consistency in storylines throughout different stages of a user’s interaction with a digital product.
(6)
Section – B : Attempt any two questions out of three. Each question carries 10marks.
Q7.
What are the key principles of creating a seamless user flow in digital interfaces? Provide examples of how poor flow can negatively impact usability.
Q8.
Describe the key considerations when formulating user stories for desktop-based applications. How do screen size, input methods, and user behavior influence usability testing?
Q9.
Discuss three key challenges in implementing an effective omnichannel strategy. Suggest potential solutions for overcoming these challenges.
(6)
[20 Marks]
(10)
(10)
Section - C : Compulsory question
Q10.
(10)
[20 Marks]
A bank is launching a new digital banking service with features like AI-driven financial advice and biometric login. Analyze how service design principles can be applied to create a smooth user experience across
different customer touchpoints.
(20)
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