Uploaded by Abdelrahman Mohamed Afifi

Certified Business Development Diploma - Sess.5-7

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Session 5
What’re Business
Development Key Activities?
Key Activities: To achieve growth, various key activities can be undertaken as
part of your OKR strategy and involve multiple tasks and strategies.
Growth Strategies
Strategic Partnerships
Strategic Initiatives
Strategic Decisions
What do you know about
Growth Strategies?
Ansoff
Matrix
Pricing Strategies
Acquisition Strategies
Mar ket
Penetration
Marketing Strategies
Acquiring a competitor
Case Studies
New Target
Segment
Mar ket
Development
Market
Expanding
Case Studies
New Market Entry Mode Strategies
New Product
Development
Product
Development
Rights to sell another
company's products
White-label products
Case Studies
Related
Diversification
Diversification
Un-Related
Diversification
Case Studies
IKEA
Case Study
Coca Cola
Case Study
Thank you
So much!
Join us for another fruitful night next Saturday!
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