Uploaded by Dominic Pereira

The Future of Product - 2024

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Introduction
We're all about leading with confidence
and making sure we're offering you the
most reliable and actionable information.
But here's the thing—the world of product is constantly evolving,
and so are we. Product roles and responsibilities are shifting, and
the importance of product thinking has never been more critical.
As our teams have grown, they've taken on more strategic roles,
diving deep into the potential of their products and thinking ahead
about the market and user needs.
That's why our report has expanded beyond product management.
It's evolved into "The Future of Product Report,"
reflecting the dynamic nature of product teams today.
We welcome the inclusion of go-to-market, customer success and
growth teams in our product community.
With new certifications in Artificial Intelligence, Product
Leadership, and Product Marketing Management, we're
broadening the conversation to include everyone from the brand
new Product Manager to the seasoned Chief Product Officer.
The Future of Product Report aims to guide executives through
the current state of product teams and provide a glimpse into the
future.
The Future of Product 2024
3
Introduction
We're all about leading with confidence
and making sure we're offering you the
most reliable and actionable information.
But here's the thing—the world of product is constantly evolving,
and so are we. Product roles and responsibilities are shifting, and
the importance of product thinking has never been more critical.
As our teams have grown, they've taken on more strategic roles,
diving deep into the potential of their products and thinking ahead
about the market and user needs.
That's why our report has expanded beyond product management.
It's evolved into "The Future of Product Report,"
reflecting the dynamic nature of product teams today.
We welcome the inclusion of go-to-market, customer success and
growth teams in our product community.
With new certifications in Artificial Intelligence, Product
Leadership, and Product Marketing Management, we're
broadening the conversation to include everyone from the brand
new Product Manager to the seasoned Chief Product Officer.
The Future of Product Report aims to guide executives through
the current state of product teams and provide a glimpse into the
future.
The Future of Product 2024
3
productschool.com
productschool.com/report
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