Uploaded by Ivan Crespo

Noun Town VR MR press kit

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Game
Noun Town: VR Language Learning
Developer
Noun Town
Publisher
Noun Town
Genre
VR/MR | Educational game
Platforms
Meta Quest 2/3/Pro; Steam VR compatible headsets; VIVE XR Elite
Regular Price
$19.99 (US) / £14.99 (UK) / €19.99 (EUR)
Short Game
Description
Build your vocab and speak without fear!
Play in a virtual world or in your own home with a new mixed reality mode.
Noun Town removes the grind from learning a language.
Pick things up, listen, read, and speak your chosen language in a world that
regains color as you learn. Test your skills with mini-games & talk to the
local villagers. Learn English, Japanese, Korean, Spanish, and more…
Key Features
From beginner to winner - start from scratch and build up 1,000+ words and
phrases in English, Japanese, German, Korean, Chinese (Mandarin), Spanish
(MX), Spanish (ES), French, Italian, Ukrainian, Russian, Greek and Egyptian
Arabic.
No grinding, just gaming - learn through playing, in a world full of exciting
mini-games and interactive lessons. Learn directions by driving a delivery
car, learn colors from planting a meadow of flowers, and more!
Speak like a native - interact with 16 unique characters using speech
recognition to nail down tricky pronunciations, removing the anxiety of
slipping up when you practise in real life.
MIXED REALITY UPDATES (Meta devices only):
> Label household items, making your home an immersive learning
environment
> Coordinated ‘Daily Goals’ system to build your learning streak
> New mini-game to lock-in learning
> Switch between VR and MR at any time via a portal
Studio
Description
Noun Town is an indie game studio headquartered in London, UK, founded
by Dr. Jack Ratcliffe (LinkedIn). Dr. Ratcliffe's research during his PhD,
focusing on virtual reality and cognition, unveiled an exciting opportunity to
enhance second language acquisition through gaming. The Noun Town
gaming series was the result.
Game History
Alongside his PhD, Dr. Jack embarked on a project with a small team to
develop Noun Town VR Language Learning. The alpha version garnered
strong interest, leading to a passionate and growing community around the
game. This enthusiastic response paved the way for a successful Kickstarter
campaign. Subsequently, Noun Town secured a coveted spot for its launch
on the exclusive Meta Quest store, which took place in late 2022.
Following launch on the Quest store, a Steam VR version was introduced
later in the same year. Since its initial release, Noun Town has undergone
continuous improvements and enhancements. Throughout 2023, multiple
free DLCs have been introduced, featuring new learning areas, expanded
vocabulary, fresh mini-games, and the incorporation of the Korean
language.
In a major free DLC released in October 2023 a new mixed reality mode was
added to Noun Town on Meta devices. This mode allows players to
customize their own living space, label household items, and lock-in
learning with a new mini-game.
Moreover, Noun Town has made notable appearances at various events,
including Games for Change in New York and has won and been nominated
for multiple prestigious awards across Education, VR/XR, and gaming.
Social media
TikTok
-
2.6m viral video
-
1.6m viral video
Instagram
YouTube
Facebook
Threads
Selected
coverage
Upload VR article
Road to VR article
Meta Newsroom article
Awards
Noun Town video game series awards:
-
Meta Most Innovative Apps 2023 - winner
-
Debug Best VR Game Award 2024 - winner
-
Develop:Brighton Indie Showcase 2023 - winner
-
Bett innovation award 2024 - nominee
-
Debug Innovation & Creativity Award 2024 - nominee
-
TIGA Best Creativity in Games 2023 - nominee
-
TIGA Best VR/AR/XR/MR Game 2023 - nominee
Release date
Quest: full launch - Dec 1st 2022; MR update - Oct 14th 2023
Steam VR: full launch - Dec 15th 2022
Links
Google Drive folder with resources
Game release trailer on YouTube
Meta Quest store page
Steam store page
Viveport store page
Game website
Discord community (c.10k)
Engine
Unity
Press Contact
callan@noun.town
Vision for the game
Noun Town’s made to help people in their language learning journey. Traditional language
learning tools feel dry and uninspiring, making the already challenging process even more
difficult and causing many to lose motivation and give up.
Games, on the other hand, offer an inherently enjoyable experience. When people play
games, they’re constantly absorbing new information, whether it's mastering a control
system, understanding historical contexts, or navigating complex trading systems. This
learning happens seamlessly and subconsciously as they immerse themselves in the
gameplay.
Noun Town capitalizes on the allure of gaming to simplify and enhance the language learning
experience. When you play Noun Town, learning becomes an effortless part of the
experience.
One important distinction to emphasize is that Noun Town is, first and foremost, a game. It
isn't a traditional learning app with gamified elements; rather, it's a fully realized game that
just happens to facilitate effective and enjoyable language learning.
The vision for the Noun Town series of games is to keep delivering content updates, enabling
players to progress from beginners to achieving full fluency, all while enjoying their learning
experience.
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