1. Write one word.
a) It is the exchange of goods and services from the point of production to the point of consumption to
satisfy human needs and wants-………………………..
b) Storage of good-………………………………...
c) Informing and persuading (influencing) consumers in order to purchase goods and services………………………………...
d) It is a two-way process of sending and receiving a message from a person or an organization to
another -……………………………
e) The most direct form of communication-……………………………
f) It is a medium in which goods and services are directly exchanged for other goods and/or services
without the use of money-……………………………
2. Define the following terms.
Barter system
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Communication
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Transportation
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Advertising
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3. Name basic and extended needs.
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4. Name 5 characteristics of needs and wants.
Needs
Wants
5. Write the difference between needs and wants.
Needs
Wants
6. What is the Relationship between Needs and Wants.
Needs
Food
Water
Air
Communication
Clothes
Transportation
7. Draw the classification of business environment.
8. Draw the SWOT matrix.
Wants
9. Name 2 strengths, opportunities, weaknesses, threats of a business organization.
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10.Give other names for the given followings.
Domestic trade-…………………………………………….
International trade- …………………………………..…………
11.Write 3 advantages and disadvantages of advertising .
Advantages
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Disadvantages
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12.Why do customers need to communicate with the business?
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13.Draw classification of commerce.
14.Name 4 distinct channels of communication.
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15.Name elements of communication.
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