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Week3 Assignment.doc.

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1- Assess and describe the benefits of high-quality information on
an organization.
High quality information helps to make better decisions, to target
audiences, and to improve content.
*Better Decision-Making
When a business uses high quality data to make business decisions,
it is beneficial to the entire company. It helps create effective
advertising campaigns, provides information about which products
need increased production and which products you need to drop.
Internally, it allows for better decisions about promotion and job
selection. (High Quality Data Is Crucial for Company Success, n.d.)
*Targeting Your Audience
Data quality allows a business to better target its preferred audience,
either internal or external. Otherwise, companies use a scattershot
approach to their marketing, resulting in higher costs and fewer sales.
Internal data can be used to target selected groups of employees for
messaging. High quality data gives you a better idea about your
audience, what they like and how you should approach them. This
allows you to develop content and products they find more appealing.
(High Quality Data Is Crucial for Company Success, n.d.)
*Improved Content
The more you know your audience, the more you can design content
its members will find engaging. For instance, HR leaders can tailor
learning content to groups and individual employees. If you run a food
website, data should show you what type of recipes interest your
visitors the most. Your audience members could prefer to bake bread.
Knowing that, you can tailor your content to mirror these preferences.
Feature more bread recipes that your audience find appealing,
encouraging them to subscribe to your service. (High Quality Data Is
Crucial for Company Success, n.d.)
2- Describe the advantages of the relational database model.
The main benefit of the relational database model is that it provides
an intuitive way to represent data and allows easy access to related
data points.
One of its advantages is: Flexibility, It’s easy to add, update, or delete
tables, relationships, and make other changes to data whenever you
need without changing the overall database structure or impacting
existing applications. Relational databases support ACID (Atomicity,
Consistency, Isolation, Durability) performance to ensure data validity
regardless of errors, failures, or other potential mishaps. Relational
databases employ a design technique known as normalization that
reduces data redundancy and improves data integrity. (What Is a
Relational Database (RDBMS)? | Google Cloud, n.d.)
3- What is a data warehouse and why would a business want to
implement one?
A data warehouse is a system that stores data from a company’s
operational databases as well as external sources. (What Is Data
Warehousing and Why Is It Important?, 2017)
A business want to implement a data warehouse to improve data
access and also the sharing, because a data warehouse enables
users from different departments to access the same data.
4- Define the multidimensional nature of data analysis and the
business value gained from multidimensional analysis. What
does it mean for data to considered multidimensional?
The multidimensional nature of data analysis is the ability to explore and
understand data from dimensions simultaneously.
The business value gained from multidimensional analysis is data
enhancement flexibility, in fact multidimensional analysis permits to easily
manipulate and explore data from different dimensions , this flexibility also
helps business to stay competitive.
Multidimensional data is a data set with many different columns, also called
features or attributes. The more columns in the data set, the more likely
you are to discover hidden insights. (2022)
5- Compile and provide a list of all issues found in the following
information, as shown on page 110. Also describe why most low
quality information errors occur and what an organization can
do to help implement high quality information.
*The lists of all issues found
*For the Id 433
The first name “M” , a first name cannot be a letter it is impossible.
Street ,”13 Denver” it is not properly wrote.
Zip code “ 87654” it is not true.
*Id 434
Zip code “ 87654” it is wrong
*Id 434 ”Brian” the id itself is the issue 2 similar id cannot exist, it will
create a confusion.
Middle initial “ F” wrong
Zip code “ 87654” wrong
*Id 435
Middle initial “S” wrong
State “OH” wrong
Zip code “65664 it is not correct
*Id 436
Middle name “A”
Last name: Non existing
Street 567 55th St. It is wrongly wrote
State “ CA” CA is not New York state
Zip code “98763” it is wrong
*Id 437
Middle initial “B” It doesn’t corresponds to the middle name
initial it is wrong.
*Id 438
Street “90 Fresrdestil” it is not properly wrote
Zip code “74532” it is wrong
Most low quality information errors occur because of lack of
proper research, people do not take time to verify the veracity
of the information before sharing it. Some people spread false
information intentionally to manipulate public opinion.
To implement high quality I believe that organizations must
invest in providing regular training session on method to
produce high quality information, they must used advanced
technologies to identify misinformation and filter them out. Strict
and clear guidelines must be provided to employees in charge
of content creations. To end, any low quality information
produced by employees in an organization must be sanctioned.
References
High Quality Data Is Crucial for Company Success. (n.d.).
reworked.co. https://www.reworked.co/information-management/theimportance-of-data-quality-for-business/
What Is A Relational Database (RDBMS)? | Google Cloud. (n.d.).
Google Cloud. https://cloud.google.com/learn/what-is-a-relationaldatabase#:~:text=The%20main%20benefit%20of%20the,access%20t
o%20related%20data%20points
What is Data Warehousing and Why is it Important? (2017, May 30).
Herzing University. https://www.herzing.edu/blog/what-datawarehousing-and-why-itimportant#:~:text=is%20data%20warehousing%3F,A%20data%20warehouse%20is%20a%20system%20that%20stores
%20data%20from,a%20specific%20period%20of%20time.
V. (2022, November 3). What Is Multidimensional Data?
https://blog.virtualitics.com/what-is-multidimensional-data
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