MERCER GLOBAL HR CONFERENCES Asia HR Conference N E W R E WAR D M O D E L S I N AN AG I L E W O R K E N V I R O N M E N T SEPTEMBER 18-19 Puneet Swani, Sr. Partner Career Business Leader International Region, Mercer © MERCER 2019 0 LIVING IN AN ERA OF DISRUPTION M AC R O T R E N D S I M PAC T I N G T H E F U T U R E O F R E WAR D S RESHAPING O R G A N I Z AT I O N S STRUCTURES D I G I TA L I Z AT I O N AND AI WORKPLACE FOR ME EXTERNAL SCRUTINY More than 90% of executives are planning organizational redesigns Technology is enabling the digitalization of reward programs, delivering better experiences at lower costs “Digital natives” are entering the workforce, demanding the consumer grade experiences Activist investors, media and regulators are putting increasing focus on pay equity Demanding A G I L I T Y in reward systems Changing C A P A B I L I T Y needs from rewards FLEXIBLE & PERSONALIZED reward solutions T R A N S P A R E N C Y in rewards decision making © MERCER 2019 1 T H E E M P L O Y M E N T D E A L N E E D S T O S I G N I F I C A N T LY CHANGE ONLY 2 IN 5 EM PLOYEES BELIEVE THEIR COM PANY HAS A COM PELLING AND DIFFERENTATED VALUE PROPOSITION* CHANGING DEMOGRAPHICS WORKPLACE FOR ME FLEXIBLE WORKING GIG ECONOMY How can we ensure our proposition resonates with five generations How can we meet individuals evolving health, wealth and career needs? How do we create a culture that enables people to contribute under flexible work arrangements? What can we do to embrace the rise of the free agent? How can we translate our EVP into a Talent Experience Proposition? * Mercer Global Talent Trends Study © MERCER 2019 2 R E C E N T S T U D I E S C O N F I R M T H AT H R I S M O V I N G C O M PA N I E S H AV E R E C O G N I Z E D T H AT A C H A N G E I S NEEDED IN HOW EMPLOYEES ARE REWARDED Change plans of HR organizations Comments % of companies require changes in HR 6 Leadership development 85 16 5 Talent review and succession 84 17 4 Career Management 80 20 3 Rewards 79 22 2 82 18 Workforce planning 1 Global mobility 73 Changes required 28 No changes required or don’t know • Different economic conditions, talent expectations and availability demand for changes within HR, with at least 70% seeing changes required in their talent processes • Over 55% of organizations already have a change plan determined and 28% are ready to implement these plans within the next 12 months Deep-Dive: Rewards Changes approved to implement within next 12 months Change plan determined, but resources not secured Changes required, but no plan 28% 27% 79% 24% All values in % may not total 100 due to rounding. Source: Mercer Research, Mercer “Future Proofing HR“ © MERCER 2019 3 T O TA L R E W A R D S S T R AT E G I E S A R E B E I N G M A I N LY R E V I S E D T O B E T T E R AT T R A C T A N D R E TA I N TA L E N T Change plans of Rewards Comments 37% Improvement in ability to attract/retain 29% Change in strategy and management Alignment to performance management and/or other HR Change in economic environment 12% 8% • As high quality talent becomes scarce, the ability to better attract and retain talent has become the key reason for companies to revise their Reward system • With digitalization high on the agenda, 29% of companies are planning change to better support their new company strategy and management • With the increased elimination of performance ratings, 12% of firms need to find a better way to align performance management and compensation & benefits Source: Mercer Research, Mercer “Future ProofingHR“ © MERCER 2019 4 THE FOUNDATIONS OF HOW WE APPROACH REWARDS IS UNDER REVIEW JOBS vs SKILLS vs © MERCER 2019 5 F O U R F U N D A M E N TA L C H A N G E S T O H O W W E D E L I V E R R E WA R D S Technical first Business first Lag: Benchmarking Lead: analytics and AI Value jobs Value Standardized Personalized © MERCER 2019 6 REWARD FUNCTION EFFECTIVENESS O R G A N I Z AT I O N S A R E R E S H A P I N G T H E I R O P E R AT I N G MODELS TO ALIGN WITH EMERGING THEMES GOVERNANCE How will we distribute decision making responsibility and manage risks through authority and accountability checks? S T R AT E G Y TECHNOLOGY ROLES PROGRAMS & POLICY S E RV ICE DE LIV E RY What activities are done in the Rewards function, versus through technology, partnership with other functions, or automation? © MERCER 2019 7 K E Y S H I F T S AT W O R K F O U R K E Y T H E M E S I M PAC T I N G TO TAL R E WAR D S © MERCER 2019 CAREER FRAMEWORKS REWARD OFFERINGS REWARD PROCESSES TALENT EXPERIENCE 8 WORKFORCE STRUCTURE THE FUTURE WORKFORCE WILL BE COMPOSED OF VAR I O U S E M P L O Y M E N T M O D E L S Impact on Talent Experience Career Frameworks • Shake traditional career frameworks Internal Talent Alliances Network Outsourcing / Talent Leasing Freelance / Talent Platform Human Machine Interaction Reward Processes • Flexible and agile • Benchmark compensation in real-time Reward Offerings • New models • Tailored to attract, retain and engage external talent Talent Experience • Experiences for all talents © MERCER 2019 9 O R G A N I Z AT I O N S CHANGE FROM A HIERARCHICAL STRUCTURE TOWARDS AN AG I L E O R G AN I Z AT I O N Impact on Talent Experience Career Frameworks • Organization-agnostic Job Architecture • Flexible, yet robust Job Structure Reward Processes • Dynamic • Focus on key events Reward Offerings • Diverse workforce needs • Real-time, team-focused and event-based • One “internal talent marketplace” • Driving innovation by fostering agility Talent Experience • Limited TR distinctive effects Source: Mercer Research 2018, Oliver Wyman 2017 © MERCER 2019 10 INDIVIDUALS M O V I N G F R O M T H E T R AD I T I O N A L E V P T O A TAL E N T EXPERIENCE PROPOSITION (TEP) Jobs will be changing within the Future of Work, resulting in a shift in skills and tasks Jobs are being reconfigured and a broader skillset will become critical for success The Future of Work will see changing aspirations and expectations of talents © MERCER 2019 11 INDIVIDUALS MOVING FROM THE TRADITIONAL EVP TO A TALENT EXPERIENCE PROPOSITION (TEP) Impact on Talent Experience Create staying power through a unique proposition with a purpose • Provide me with meaningful and fulfilling work that matters • Make me contribute to a company that has a positive impact on society PURPOSE CAREERS COMPENSATION WELL-BEING BENEFITS Create a differentiated experience • Training and developing when I need it through relevant platforms • Help me manage my work-life integration and give me flexibility Provide an offering aligned with the market and the individual needs • I can personalize my rewards • Provide me with a self-service benefits basket Career Frameworks • Limited TR distinctive effects Reward Processes • Extended personalization Reward Offerings • Focus stronger on overall wellbeing of employees Talent Experience • Talent Experience Proposition • Rewards, culture and meaningful work for internal & external talent CULTURE © MERCER 2019 12 H O W T O C R E AT E A C O M P E L L I N G E X P E R I E N C E ? TA R G E T E D : B A S E D O N U N I Q U E N E E D S A N D D E S I R E S Provides multiple dynamic lenses to evaluate programs Employee demographics Location demographic s Builds relevance into all programs to target investments Needs Interests Foundation for a personalized experience Behaviors Communicatio n preferences Sample Personas S T AR T E R S FREE AG E N T S LONG-TERM L O Y AL S STRIVERS M AN AG E R I AL CORE C R E AT E A C O M P E L L I N G E X P E R I E N C E S TA R T E R S : P E R S O N A S I N A C T I O N FAMILY SIZE Local Foreigner Male Female 3 1 CAREER STAGE Junior CHARACTERISTICS • Focuses on travelling and fun • Enjoy flexibility in workplace • Paying off student loan • Keen on learning and development opportunities 5 Senior TARGETED ACTIONS Opportunities to work overseas such as international assignments Flexible working hours such as flexi time Offering to pay for student loan Offer education subsidies for MBA and relevant courses C R E AT E A C O M P E L L I N G E X P E R I E N C E S I LV E R W O R K F O R C E : P E R S O N A S I N A C T I O N FAMILY SIZE Local Foreigner Male Female 3 1 CAREER STAGE Junior CHARACTERISTICS • Concerned about health • Preparing for retirement • Focuses on spending time with self and love ones 5 Senior TARGETED ACTIONS Self-awareness of health and wellbeing through regular health check up Offer comprehensive and high medical and insurance coverage Educate on retirement through offering financial literacy lessons Flexible working arrangement such as part time working arrangement C R E AT E A C O M P E L L I N G E X P E R I E N C E GIG WORKERS: PERSONAS IN ACTION FAMILY SIZE Local Foreigner Male Female 1 3 5 CAREER: FREELANCER TARGETED ACTIONS CHARACTERISTICS • Often left out of office activities • Does not qualify for statutory retirement and insurance benefit • Often not entitled to the same amount of benefits that other employees are entitled to Fostering networking opportunities through invitation to broader company activities, for example business and/or organization-wide town halls, company dinner and dance Cash allowance to compensate for retirement & insurance Offering voluntary health and wellness benefits such as, providing access to on-site gym, financial literacy talks, wellness events and activities R O L E S AR E E V O LV I N G INCREASING EMPHASIS ON STRATEGIC PARTNERSHIP TO THE BUSINESS TRANSACTIONAL ACTIVITIES DECLINING1 S T R AT E G I C & A N A LY T I C A L ACTIVITIES1 • Market pricing using salary surveys • Managing AI / Machine Learning Tools • Participating in salary surveys • Predictive Modeling • Administering pay processes • • Establishing or adjusting pay bands Manager training on pay conversations • Transparency Organizations are creating reward business partners to upskill managers and strategically partner with HR & the business Source: 2018 World @ Work Compensation Function of the Future Study © MERCER 2019 17 E S TA B L I S H E D C O M PA N I E S M A K I N G T H E I R R E WA R D S M O R E A G I L E COMPANIES REACTING WITH AN EVOLUTIONARY APPROACH TO THE TRENDS Data driven segmentation US based tech firm* Flexible Offerings (focus still on benefits) Market Data Analysis Smart Benefits • Microsoft examined market data trends to identify critical roles and areas where most vulnerable employees were • Visa offers its employees in Europe their core benefits plus a large employee choice package of up to 1/4 to 1/3 of their total rewards • Action plans were defined where the company needed to invest in order to attract, motivate, engage, and retain talent • The employees can choose cash or benefits from following types: protect, live and save Cluster Analysis Flex Credit System for Benefits • This tech company uses employee data to create insights based on a cluster and turnover analysis • Oracle provides its employees with • Derivation of actual employee needs for certain clusters and developing cluster specific packages and communications • Every employee has a certain budget of flex points to select the suitable packages (e.g. medical waiver credit, dental plan, life insurance and telehealth services) flexible allocation of credits (“flex points”) across their benefits offerings Source: Mercer Research © MERCER 2019 18 E S TA B L I S H E D C O M PA N I E S M A K I N G T H E I R R E WA R D S M O R E A G I L E COMPANIES REACTING WITH AN EVOLUTIONARY APPROACH TO THE TRENDS Change in Variable Compensation Systems Improving Recognition and Workplaces Bonus without individual component Online Recognition Point System • Bosch introduced a global remuneration system to set a stronger focus on longer-term targets • KPMG runs in Canada a program which allows employees at any level to participate and recognize peers for a job well done • The variable pay is derived from company and business units targets • Rewards are points that can be redeem for prizes like Apple iPad or gift certificates New profit participation Workplace and Lifestyle as reward • Infineon converted the individual bonus share into the basic salary and the new profit participation • Leading tech companies focus on competing through holistically promoted EVP • The new bonus is derived from Return on Capital Employed, Free Cash Flow and the business units result • Providing their employees with perks that optimize their employment experience like unlimited sick leaves, baby cash, bonuses for living within a mile. Source: Mercer Research © MERCER 2019 19 SMALLER FIRMS HEADING INTO DIFFERENT DIRECTIONS U T I L I Z I N G F L E X I B L E E N V I R O N M E N T S F O R I N N O V AT I O N Emerging practices New total rewards cultures Travel Budget Public compensation • Airbnb offers new industry-specific benefits to their staff that align with their philosophy • Buffer publishes the compensation through its buffer salary calculator on the website • Employees annually receive $2,000 in open travel budget to use on trips to properties on their website • Determinants for compensation include base for the role, location, family, journey, experience Holidays Bonus Workplace and Lifestyle as reward • FullContact provides a reward of up to $7,500 to each employee for taking time off work • At elbdudler colleagues collectively set their salaries based on needs, market value, company benchmark and revenue • Requirements are using all vacation days and not writing emails/ taking phone calls during that time • All salary decisions are public knowledge within the company Source: Mercer Research © MERCER 2019 20 NEW REWARD MODELS IN AGILE WORK ENVIRONMENT CAREER FRAMEWORKS REWARD OFFERINGS • Shift away from the traditional job descriptions • Changes in job evaluation and grading • From a job-based framework to a skillbased framework • Horizontal moves and flatter structures in career frameworks • New compensation and reward models for all talent • Focus on delivering above statutory benefits for contingent workforce • Flexible work model – integrating life and work • L&D to become key focus (of TR) REWARD PROCESSES • Rewards cycles changing to be agile and adjust quickly to market benchmarks • Technology-enabled flexible reward processes • Team-based reward processes © MERCER 2019 TALENT EXPERIENCE • A holistic experience that addresses the individual needs of all talent • Purpose-driven work that is aligned with social and ethical values • Well-being of talent is to become core agenda for organizations 21 © MERCER 2019 22