INTRO CALL
Main Goals
1. Set Expectations
2. Build trust
3. Learn about them
4. Sell demo
How the call starts:
Hi, (NAME)?
Hey (NAME) this is Aaron from SeekFirst, I’m the guy who emailed you about the members.
Saw your email and figured this was a good chance to connect and learn about each other. I’ve got
about 10-15 minutes before I’ve gotta hop off. Is this a good time to chat?
COLD RESPONSE: Hey (NAME), this is (NAME) from Seek First. I shot you an email about new
members a while back and saw your response, figured I’d reach out and connect.
We’ve been swamped with the number of people that have responded to that email, so we are just
gonna use this call to see if we’re a good fit. I’ll ask you some questions, if it sounds like we can help
you, we’ll set aside another time to chat and go through the details… is that fair?
I’ve had such an overwhelming number of people that have responded to the email, so we are
just gonna use this call to see if we’re a good fit. I’ll ask you some questions, if it sounds like we
can help you, we’ll set aside another time to chat and go through the details… is that fair?
Qualifying Call
1.
2.
3.
4.
5.
6.
7.
So give me a good bird’s eye view of your business. What are things looking like?
a.
How many members do you currently have?
a.
What sort of services do you currently offer?
a.
How are you currently getting new members? How’s that working for you?
i.
b. Ok, gotcha. Have you ever worked with someone to help you grow your gym? How’d that go?
a. No, open houses, didn’t convert
By 6 months from now where are you hoping to be as far as monthly revenue?
i.
b. Awesome! How much more would you have to make per month to reach that goal?
i.
What obstacle(s) stand in the way? What’s stopping you from getting there?
a.
Why now?
a. Need new revenue cause of increased
8.
BONUS Q: If nothing changes between now and then, how will it affect you and your business?
Let's say we helped you get to 100K MRR, are you going to buy a lambo or ferrari with this? Or what is this
for?
(IF YOU HAVE THE TIME TO TAKE A DEMO IMMEDIATELY) Perfect thats all the questions I have for you, I am
sending you a zoom right now so we can hop on and go through the system together. If it makes sense for you
financially and systematically we can begin working together.
(IF YOU DO NOT HAVE THE TIME…)
Great, that’s all I have .______.
So, from everything you’ve told me, we can definitely help you reach the goal of _______
FREE TRIAL: Alright, honestly, I’m tempted to schedule you for a 45 minute sales call, give you a whole pitch, then ask
for your money before getting started… but I’m honestly getting so fed up with hearing gym owners talking about getting
screwed by marketing agencies. So I wanna just give it to you for free. No strings attached, you just cover your own
AdSpend of course, but you don’t pay me a dime. Hop in the system, try it out for two weeks, and if after 14 days you
wouldn’t kick a puppy to stay on board, walk away, no questions asked, and you can keep all the sales you made in that
time.
We’ll generate all the leads for you, work the leads for you, and walk you through our proven sales process to close
them on our proven high-ticket front-end offers, and then convert them into your monthly membership. You don’t pay us
a dime, just try it out to see if it even makes sense for you so you can make a truly informed decision. Is that fair?
The next step would be to schedule a quick 30 minute to an hour demo call, where I can actually walk you through the
system and show you everything that we do, and If it makes sense for you financially and systematically we can begin
working together.
Again, it would take roughly about 30 mins to an hour and all we would need from you is two quick things:
1) Be in front of a computer with internet access… would that be possible?
2) Personally, I’m a straight shooter, so I’ll show you the whole system. If you like it, great, we can get you started
and get folks in your gym right away. If you don’t like it, no hard feelings, just tell me and we’ll go our separate
ways. But I’d like to avoid any of the wishy-washy answers like “Maybe” or “Let me think about it.” Is that fair?
Is it cool if we shoot straight with each other and walk away with a yes or no?
Great, so since we’re gonna decide yes or no, is there anyone who needs to see this info along with you? Anyone
who helps you make financial decisions?
Great, I’ve got some time at _____?
Got it! So I have you down for date, time, time zone - THIS NEEDS TO BE REPEATED THREE TIMES BEFORE END
OF CALL
One last question, Is there any reason you wouldn’t be able to show up to the call?
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Connect them with a successful client before the call
Enroll them in automated demo nurture sequence
Add them on FB